Sales Training. Close It Now!

In this episode of the Close It Now podcast, "Kitchen Table vs. Truck: Where Should You Craft Your Winning Proposal?", we delve into the benefits of preparing your proposal at the kitchen table with the homeowner. Crafting the proposal in this setting allows you to foster a transparent relationship, explain the details clearly, and collaborate closely to create a personalized solution that resonat...

In this episode, we sit down with Brianna Mcadory, the Area Manager for a $50 million-a-year HVAC company and a trailblazer in the trades industry. At just 26, she's breaking stereotypes, not just by being young but also as a woman in a predominantly male field. Brianna shares her journey, from the challenges she faced to the mindset that helped her overcome them. We dive into what it means to be...

Episode Title: Mastering the Cattle Call: Taking Control of HVAC Estimates with Confidence Description: In this episode of Close It Now, we tackle the common challenge of the 'cattle call' scenario in HVAC sales. When homeowners schedule multiple companies to provide estimates for a new HVAC system simultaneously, it can feel overwhelming. However, instead of avoiding or being intimidated by these...

Join us on this episode of Close It Now as we sit down with Jason James, a highly accomplished Comfort Advisor, to explore the fascinating world of Indoor Air Quality (IAQ) sales. Jason shares his invaluable insights into his successful sales process and introduces us to the unique tools he employs to showcase IAQ issues to homeowners. From understanding the importance of IAQ to mastering effectiv...

Welcome to a monumental celebration on the Close It Now podcast - we're not just marking our 150th episode; we're also reveling in our astounding achievement of breaking into the top 2% of podcasts worldwide! This episode is nothing short of a milestone, and to add to the festivities, we're joined by none other than Jimmie Jayes, the business coach legend whose strategies have skyrocketed sales or...

Welcome to a special edition of the Close It Now podcast, where we're not just celebrating our incredible journey into the top 2% of podcasts worldwide, but also diving deep into the strategies that will revolutionize your HVAC sales approach. In this episode, Sam Wakefield takes you on a unique road trip, reminiscent of the early days of drive time university, filled with insights, reflections, a...

In this empowering episode of Close It Now, Sam Wakefield sits down with Ryan Cook, a seasoned financial advisor hailing from the heart of Salt Lake City, UT. Together, they delve deep into the world of financial intelligence and the art of making smart money choices specifically tailored for the HVAC industry. Whether you're a seasoned business owner or just starting out, this conversation is pac...

In this compelling episode of Close It Now, we're thrilled to host Dave and Stephanie Postell, the powerhouse couple from Anchor Heating and Air. Join us as we delve into their remarkable journey within the HVAC industry, exploring the key strategies, challenges, and victories that have propelled their company to the forefront of service excellence and reliability. Discover from the Postells what...

In this captivating episode of Close It Now, Sam Wakefield engages with Brandon Barnum, the innovative founder of HOA.com and the author of "Raving Referrals." Brandon, renowned for his exceptional approach to generating referrals, unveils the secrets behind creating a referral system that continuously propels your HVAC business forward. Listeners will explore the nuances of referral generation, d...

In this illuminating episode of the "Close It Now" podcast, we sit down with the phenomenal Mary Brewington, an HVAC sales professional who has not just navigated but excelled in the HVAC industry with a staggering 90% close rate throughout 2023. As we celebrate Women's Small Business Month, Mary shares her journey, shedding light on the struggles and triumphs of women in the traditionally male-do...

In this episode of the Close It Now podcast, we welcome Mitch Smedley, a renowned figure in the trades industry and the visionary behind The Void podcast, Trade Wins, and Smedley Plumbing. Host Sam Wakefield and Mitch embark on an in-depth discussion that merges practical wisdom with strategic insights from Mitch's extensive experience in the plumbing and trades sector. This episode is a rich reso...

In this groundbreaking episode of the Close It Now podcast, Sam Wakefield sits down with the visionary Rich Walker, CEO and founder of Quik Forms, and a serial entrepreneur who embarked on his business journey at the tender age of 12. Rich, also an acclaimed author and a feature in both Slate and Inc. Magazines, shares his profound insights on the transformative power of belief systems in the real...

In this electrifying episode, we dive into the future of professional networking with none other than Brad Mortensen, the CEO and founder of Repcard, the company that's redefining the way we connect. Gone are the days of traditional paper cards; Brad introduces us to the dynamic world of digital business cards and the unparalleled benefits they offer. With Repcard leading the charge, we uncover ho...

In this insightful episode of Close It Now, we sit down with Ian Schotanus, famously known as 'The H.R. Guy,' the leading Human Resources specialist for the trades. With his extensive expertise and the innovative approaches of Big Picture Consulting, Ian delves into the most pressing HR compliance challenges facing the HVAC and trades industries today. From navigating the complex landscape of empl...

Dive into the heart of HVAC sales excellence with this game-changing episode of the Close It Now podcast, aptly titled "Close It Now: Mastering the Urgency in HVAC Sales." Host Sam Wakefield brings his electrifying energy and deep industry knowledge to the forefront, challenging HVAC professionals to adopt a champion's mindset to overcome the dreaded "let me think about it" objection from homeowne...

The episode elucidates the paramount significance of understanding consumer needs and the intricacies of effectively recruiting skilled individuals within the HVAC industry. We delve into the philosophy of elevating one's business reputation to emerge as a preeminent expert in residential HVAC sales, emphasizing the necessity of positioning oneself as an influential figure in the marketplace. Our...

In this compelling episode of the Close It Now podcast, "Behind The Smokescreen," Sam Wakefield explores the nuanced art of permission-based selling, a technique essential for HVAC sales professionals aiming to navigate customer interactions more effectively. Sam dives deep into the psychology of the fight or flight response, revealing how traditional sales approaches can inadvertently trigger def...

Hey Close It Now crew! Buckle up because this episode is a game-changer. We're chatting with John Renken, the mastermind behind Sales Platoon (find more at mysalesplatoon.com), and it's an episode brimming with inspiration and opportunity. John's here to spill the beans on Sales Platoon, a unique program that's flipping the script on what it means to transition from military life to a rockstar car...

In this engaging episode of 'Close It Now', host Sam Wakefield offers an in-depth recap of the notable D2Dcon7, highlighting the event's most compelling sessions and invaluable takeaways for HVAC sales professionals. A significant portion of the episode is dedicated to the insights of Chris Voss from the Black Swan Group, emphasizing the critical importance of understanding the landscape and conte...

In this episode, we have an enlightening conversation with Justin Wahrenburg, a comfort advisor at Air Experts in Raleigh, NC, who achieved an incredible $3.57 million in sales in 2023. Justin shares his remarkable journey, highlighting the pivotal role of Close it Now training in his career transformation. Justin discusses the strategies that propelled him to the top of his field, emphasizing the...

The primary focus of this podcast episode is the pivotal role of mindset in distinguishing top-performing sales professionals from their average counterparts. We emphasize that success in HVAC sales transcends mere transactional exchanges; it necessitates a profound understanding of customer needs coupled with strategic efficiencies that allow for increased sales with reduced effort. Throughout ou...

In this enlightening episode of the Close it Now podcast, titled "Mastering Market Expansion: Insights on Digital Marketing Choices with Tim Brown," host Sam Wakefield engages in a deep conversation with Tim Brown, the founder of Hook Digital Marketing Agency. This episode provides listeners with a comprehensive understanding of what it takes to successfully enter new markets and the critical fact...

In this insightful episode of the Close it Now podcast, titled "Breaking the Ice: Winning Trust in Tough Sales Scenarios & Upcoming Events," host Sam Wakefield delves into the nuanced world of engaging with homeowners who initially appear closed off. The episode provides listeners with valuable techniques and mindset strategies to effectively open up conversations and build trust, even when ho...

In this captivating episode of Close it Now, titled "Blueprints for Success," host Sam Wakefield engages in a profound conversation with Dominic Rubino, a seasoned expert in the contracting industry with over 20 years of experience. The discussion traverses crucial topics such as innovative sales strategies, effective management tactics, and the fundamentals of mindset mastery in a professional co...

In the inaugural 2024 episode of our podcast, "2024 Unleashed: D2Dcon7 Highlights, Mindset Mastery, and On-Site Training Success," we dive into an exhilarating array of topics to kick off the new year. Sam Wakefield opens up about his upcoming speaking role at D2Dcon7 in Salt Lake City, scheduled for January 25-27, 2024. This event promises to be a gathering of industry giants, featuring keynote s...