Sam Wakefield

Sales Training. Close It Now!

Business EN ↓ 292 episodes

Closing sales in home services can feel overwhelming and high-pressure. In every episode, we break down the key components of a successful sales conversation and guide you all the way to the close. From building a winning appointment structure to overcoming real-world objections, we cover it all. Whether you’re brand new or a seasoned pro, this show is your blueprint for selling with confidence and clarity.

Author

Sam Wakefield

Category

Business

Podcast website

closeitnow.net

Latest episode

Jul 3, 2026

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Episodes

Connection Revolution: Unleashing the Power of Digital with Brad Mortensen & Repcard 26.02.2024

In this electrifying episode, we dive into the future of professional networking with none other than Brad Mortensen, the CEO and founder of Repcard, the company that's redefining the way we connect. Gone are the days of traditional paper cards; Brad introduces us to the dynamic world of digital business cards and the unparalleled benefits they offer. With Repcard leading the charge, we uncover ho...

Mastering Compliance: The H.R. Guy’s Guide to HR Challenges in HVAC and Trades 16.02.2024

In this insightful episode of Close It Now, we sit down with Ian Schotanus, famously known as 'The H.R. Guy,' the leading Human Resources specialist for the trades. With his extensive expertise and the innovative approaches of Big Picture Consulting, Ian delves into the most pressing HR compliance challenges facing the HVAC and trades industries today. From navigating the complex landscape of empl...

Close It Now: Mastering the Urgency in HVAC Sales 14.02.2024

Dive into the heart of HVAC sales excellence with this game-changing episode of the Close It Now podcast, aptly titled "Close It Now: Mastering the Urgency in HVAC Sales." Host Sam Wakefield brings his electrifying energy and deep industry knowledge to the forefront, challenging HVAC professionals to adopt a champion's mindset to overcome the dreaded "let me think about it" objection from homeowne...

How to Build a Winning HVAC Sales Team: Expert Door-to-Door Recruiting Strategies 09.02.2024

The episode elucidates the paramount significance of understanding consumer needs and the intricacies of effectively recruiting skilled individuals within the HVAC industry. We delve into the philosophy of elevating one's business reputation to emerge as a preeminent expert in residential HVAC sales, emphasizing the necessity of positioning oneself as an influential figure in the marketplace. Our...

Behind The Smokescreen: Mastering Permission-Based Selling in HVAC 06.02.2024

In this compelling episode of the Close It Now podcast, "Behind The Smokescreen," Sam Wakefield explores the nuanced art of permission-based selling, a technique essential for HVAC sales professionals aiming to navigate customer interactions more effectively. Sam dives deep into the psychology of the fight or flight response, revealing how traditional sales approaches can inadvertently trigger def...

Veteran to Sales Pro: Transform Your Business with Sales Platoon 02.02.2024

Hey Close It Now crew! Buckle up because this episode is a game-changer. We're chatting with John Renken, the mastermind behind Sales Platoon (find more at mysalesplatoon.com), and it's an episode brimming with inspiration and opportunity. John's here to spill the beans on Sales Platoon, a unique program that's flipping the script on what it means to transition from military life to a rockstar car...

HVAC Sales Mastery: D2Dcon7 Recap & Chris Voss Insights - Close It Now Training Preview 29.01.2024

In this engaging episode of 'Close It Now', host Sam Wakefield offers an in-depth recap of the notable D2Dcon7, highlighting the event's most compelling sessions and invaluable takeaways for HVAC sales professionals. A significant portion of the episode is dedicated to the insights of Chris Voss from the Black Swan Group, emphasizing the critical importance of understanding the landscape and conte...

Close it Now Success Story: $3.57 Million in Home Comfort Sales with Justin Wahrenburg 26.01.2024

In this episode, we have an enlightening conversation with Justin Wahrenburg, a comfort advisor at Air Experts in Raleigh, NC, who achieved an incredible $3.57 million in sales in 2023. Justin shares his remarkable journey, highlighting the pivotal role of Close it Now training in his career transformation. Justin discusses the strategies that propelled him to the top of his field, emphasizing the...

The Words That Win: Transforming Your Sales Results Through Language 22.01.2024

The primary focus of this podcast episode is the pivotal role of mindset in distinguishing top-performing sales professionals from their average counterparts. We emphasize that success in HVAC sales transcends mere transactional exchanges; it necessitates a profound understanding of customer needs coupled with strategic efficiencies that allow for increased sales with reduced effort. Throughout ou...

Mastering Market Expansion: Insights on Digital Marketing Choices with Tim Brown 12.01.2024

In this enlightening episode of the Close it Now podcast, titled "Mastering Market Expansion: Insights on Digital Marketing Choices with Tim Brown," host Sam Wakefield engages in a deep conversation with Tim Brown, the founder of Hook Digital Marketing Agency. This episode provides listeners with a comprehensive understanding of what it takes to successfully enter new markets and the critical fact...

Breaking the Ice: Winning Trust in Tough Sales Scenarios & Upcoming Events 08.01.2024

In this insightful episode of the Close it Now podcast, titled "Breaking the Ice: Winning Trust in Tough Sales Scenarios & Upcoming Events," host Sam Wakefield delves into the nuanced world of engaging with homeowners who initially appear closed off. The episode provides listeners with valuable techniques and mindset strategies to effectively open up conversations and build trust, even when ho...

Blueprints for Success: Dominic Rubino on Sales, Management, and Mindset Mastery 05.01.2024

In this captivating episode of Close it Now, titled "Blueprints for Success," host Sam Wakefield engages in a profound conversation with Dominic Rubino, a seasoned expert in the contracting industry with over 20 years of experience. The discussion traverses crucial topics such as innovative sales strategies, effective management tactics, and the fundamentals of mindset mastery in a professional co...

2024 Unleashed: D2Dcon7 Highlights, Mindset Mastery, and On-Site Training Success 01.01.2024

In the inaugural 2024 episode of our podcast, "2024 Unleashed: D2Dcon7 Highlights, Mindset Mastery, and On-Site Training Success," we dive into an exhilarating array of topics to kick off the new year. Sam Wakefield opens up about his upcoming speaking role at D2Dcon7 in Salt Lake City, scheduled for January 25-27, 2024. This event promises to be a gathering of industry giants, featuring keynote s...

Nailing the One-Leg Talk: Mastering Demand Repair Conversations 19.12.2023

In this engaging episode of our podcast, "Nailing the One-Leg Talk: Mastering Demand Repair Conversations," we focus on the unique challenges and strategies involved in conducting effective 'one-leg' conversations, especially for service technicians during demand repair calls. The discussion is centered around the art of handling these one-on-one interactions with clients, a skill crucial not only...

Growth & Goals: Jordan Adams Talks Personal Development and D2Dcon7 Insights 08.12.2023

In this enlightening episode, we're joined by Jordan Adams, a Solar and Roofing Expert with D2D Experts and the host of The Stoic Dad podcast. Jordan delves into the integral role of personal growth in enhancing sales performance and enriching one's life. He shares his insights on how developing oneself personally leads to significant improvements in professional capacities, especially in the comp...

Warm Up to Sales: Mastering Modulating Heating Systems & Announcing Our 2024 Masterclass! 04.12.2023

Welcome back to another episode of the Close it Now podcast! This time, we're shifting our focus to the heating season and diving into the world of modulating heating systems. Join us as we explore the art of effectively communicating the benefits of advanced heating technology to homeowners. Our goal? To help you stand out in the HVAC market and drive your sales even higher during the heating sea...

Knocking on Success: Mastering the Art of D2D Sales with Clint Root and Albert Brand 01.12.2023

Ready for a sales masterclass? Dive into "Knocking on Success" with sales warriors Clint Root and Albert Brand. These guys are the real deal in D2D sales, with decades of dominating the game. Clint Root, from Highland Utah, is a direct sales juggernaut, mastering the art in 46 states and leading teams that crush over 100 accounts daily. From SmartHome to Fiber, he's got the playbook on winning big...

Bridging the Gap: How Technicians Can Turn Service Calls into Sales Opportunities 27.11.2023

In this insightful episode, we explore a key skill in the HVAC industry: transitioning from service calls to sales opportunities. The discussion begins with the essential mindset shift for technicians, addressing the challenges they face in moving from technical roles to sales-oriented interactions. This segment not only delves into effective sales techniques but also focuses on the psychological...

Breaking Barriers: Corbin Allen's Rise from Prison to HVAC Success 24.11.2023

In this inspiring episode, we sit down with Corbin Allen, a Comfort Advisor who has made an extraordinary leap from the confines of prison to the pinnacle of the HVAC industry in Mississippi. With a projected $4 million in sales for 2023, Allen's story is not just about professional success; it's a profound journey of personal transformation and the power of a positive mindset. Allen opens up abou...

Follow-Up Mastery: Unlocking the Power of Words + Surprise Gift Inside! 20.11.2023

Dive into the art of impactful communication in this invaluable episode, where we explore the essentials of effective follow-up strategies. This isn't just about what you say; it's about how you say it. We unravel a powerful word formula for follow-up that can significantly enhance your professional interactions, highlighting key phrases to embrace and those to avoid for maximum impact. Whether yo...

Becoming a Hunter Part 6: The Transition, booking the appointment 13.11.2023

In this insightful sixth episode of the "Becoming a Hunter" series on the Close it Now podcast, host Sam Wakefield focuses on a crucial aspect of HVAC sales: the transition phase leading to booking appointments. Sam explores the nuances and strategies that distinguish successful transitions, offering listeners a deep dive into techniques that can turn conversations into confirmed bookings. Whether...

Becoming a Hunter Part 5: The Takeaway 06.11.2023

Welcome back to the Close it Now Podcast, where we're diving deep into the world of HVAC door knocking and canvassing. In Part 5 of our 'Becoming a Hunter' series, we explore the critical step of 'Takeaway' in the HVAC door pitch. Host Sam Wakefield takes you through the techniques and strategies that will help you master the art of canvassing for HVAC leads. You'll discover how to effectively exe...

Revolutionizing HVAC Services: Boosting Client Retention with AC Monitor 03.11.2023

Welcome to another exciting episode of the Close it Now podcast, your go-to source for all things HVAC innovation and client retention. In this episode, your host, Sam Wakefield, sits down with Brady Glaus, the mastermind behind AC Monitor, a game-changing technology transforming the HVAC industry. Imagine a world where HVAC systems communicate in real-time, where issues are identified before they...

Becoming a Hunter Part 4: Mastering the Solution Step in Your HVAC Door Knocking Pitch 30.10.2023

Welcome back to the Close It Now Podcast, your ultimate resource for HVAC sales professionals. In this episode, which is Part 4 of our exciting 'Becoming a Hunter' series, we're diving even deeper into the world of door knocking for HVAC leads. Join host Sam Wakefield as he unveils the critical fourth step in your door pitch: 'Solutions.' Discover the secrets to addressing homeowner's problems eff...

Revolutionizing the HVAC Industry with AI: An Interview with Corey Berrier 27.10.2023

In this captivating episode, Sam Wakefield, the host of the Close it Now Podcast, sits down with Corey Berrier, an HVAC sales trainer and the host of the Successful Life Podcast. Together, they explore the fascinating world of AI-driven innovations in the HVAC industry. Corey reveals his groundbreaking AI-powered roof estimation software and an AI-driven chatbot designed specifically for service t...

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