Nikki Rausch
Sales Maven
Feel awkward selling your services? You're not alone. The Sales Maven Podcast is your go-to show for learning sales strategies, rapport building and how to sell with confidence, kindness, and credibility without ever feeling pushy or fake. Hosted by trusted sales strategist Nikki Rausch, each episode gives you practical sales tips, conversation examples, and real-life sales coaching so you close more deals, strengthen client relationships, and grow your business. Perfect for women entrepreneurs and service-based business owners ready to turn "I hate selling" into "I've got this."
Author
Nikki Rausch
Category
Podcast website
Latest episode
Jul 6, 2026
Where to listen?
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Episodes
Strategies To Use Social Media More Effectively: Mastering Excellence 27.02.2023 39:00
You go to engage with your audience on social media, then suddenly you find yourself still there several memes later. Social media is integrated into how entrepreneurs support their business, which can also lead to distractions. Can you get out of the doom scroll without messing up your marketing strategy? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies t...
How To Maximize Your Email List - Sales Success Story 20.02.2023 29:58
Your email list is like running a cozy neighborhood cafe or helpful community center. Timely resources, community wins, and great deals can all be found here, and your regular customers love seeing what's new. How can you maximize your email list for more regular business? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations....
Crafting An SEO Strategy For Your Business: Mastering Excellence 13.02.2023 40:14
A lot of entrepreneurs look at SEO as a task list with so much to do and many moving parts. Sure, SEO has a technical part. However, what's more important is knowing who you're targeting and knowing how to speak to your audience in a way that's helpful to them. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover me...
Thought Leadership & Sales: On-Air Coaching Call 06.02.2023 26:50
Thought leadership is like sharing another path to a solution or another way to understand a concern. Your unique storytelling and experience gives your audience a new choice. How can you organize your perspective into thought leadership? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself...
Avoiding This Sales Question Is A Deal Killer 30.01.2023 19:13
Can you think of an unspoken rule or open secret you know about? These are often topics that seem taboo to bring up, so people avoid them out of fear. In sales conversations, there's a question that is openly known for its reputation of being "awkward." You might want a different experience from that. You want to go out and confidently close more business. Your very own Sales Maven, Nikki Rausch,...
Crafting An Offer That Requires Pre-Work For The Client: On-Air Coaching Call 23.01.2023 22:40
In being a coach, you help people discover new perspectives and get closer to results. Your clients trust you to provide the solution that fits their situation. What if you need to present a solution a potential client is completely unfamiliar with? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to pla...
How to Merge Multiple Passions Into One Business Concept: Mastering Excellence Series 16.01.2023 56:18
We all have something to contribute to the world, and sometimes, that gift comes in multiple forms. Since there are many ways to express your gift, you may feel called to do different passions. What if you knew how to build an ecosystem for all your talents to thrive? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Disc...
Selling At A Live Event: On-Air Coaching 09.01.2023 35:31
As an entrepreneur, you'll come across potential clients who want to take action at that moment. For example, imagine you present to a live audience and potential clients are ready to pay for your value. It'd be a wasted opportunity to not have a plan or offer available. Keep your sales conversations ready to go, so you don't miss out on serving clients. Your very own Sales Maven, Nikki Rausch, is...
How To Bring Humor Into Your Work: Mastering Excellence Series 02.01.2023 51:33
The best laugh is an unexpected one. With everyone so serious at work, many people enjoy someone who can lighten the mood. It gives people a chance to breathe, and it builds rapport. How can you weave humor and comedic timing into your work? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yours...
How To Differentiate Your Personal Identity From Your Brand Identity 26.12.2022 11:46
Sometimes our perception of things are so close together they seem like they're the same: an actor and a character, skin and clothes, or even a married couple. It's a funny thought since you can find a separation between the two no matter how close or connected the pair seem. They exist as two different entities, like your personal identity and your brand identity. Your very own Sales Maven, Nikki...
How To Be A Super Connector: Mastering Excellence Series 19.12.2022 42:17
A person who knows "a friend of a friend" never runs out of resources. Every connection you build is not only good for others, it's good for yourself. On top of that, trust deepens in the relationships around you as you consistently make connections. Where does this journey start? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conver...
Email Marketing: Sales Success Story 12.12.2022 32:43
True business serendipity happens when people meet at the right place at the right time. The magic of serendipity acts on its own, however, you can influence the odds. You can create the right place at the right time through your sales conversations, whether in email marketing or at events. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sa...
How To Be An Effective Negotiator: Mastering Excellence 05.12.2022 52:07
Negotiation is misunderstood. As a negotiator, you could be completely focused on whether your prospective client says "Yes" or "No", how long the negotiation is taking, and if you get exactly what you want from the deal. As an effective negotiator, you start to look at how much of what you want as a scale, the tempo of the conversation, and if you need to walk away. Your very own Sales Maven, Nik...
How Strategy Informs Your Decision-Making: Mastering Excellence 28.11.2022 36:41
Even with the biggest goal, understand that your strategy begins the ripple of impact your ideas create. Strategy is not a rigid regimen or lifeless chore, rather, it's a daily journey. Building a strategy takes you a step closer towards your big ideas and influences the world around you. Do you know what impact you want to create? Your very own Sales Maven, Nikki Rausch, is here to offer tips, te...
Questions To Ask Before Communicating A Price Increase 21.11.2022 19:31
We made it to that time of year again where entrepreneurs are thinking about increasing their pricing. It's easy for us to get in our heads about increasing prices and how to communicate new prices to clients. Are you feeling nervous about telling your clients? If you have the answer to these six questions, it should take some of the nervousness away. Your very own Sales Maven, Nikki Rausch, is he...
How To Have Energetic Sovereignty & Not Take Sales Personally - Mastering Excellence 14.11.2022 46:18
Entrepreneurs experience enmeshment with their business when too much of their energy is tied to results. You might worry that everything will crumble without you, or that you need a specific deal to guarantee your success. Anytime you engage with sales in this way your power is outside of you. How can you bring your energy back into your own body? Your very own Sales Maven, Nikki Rausch, is here...
How To Deconstruct A Challenge & Create An Action Plan - Mastering Excellence 07.11.2022 52:14
What if you could always find a solution to your problems? There will always be unexpected happenings at one point or another, and knowing how to deal with them makes situations less stressful. This skill comes from taking a step back from the problem. You get past challenges by creating space for a solution, instead of getting caught up in overwhelm or distractions. Your very own Sales Maven, Nik...
Top Down Selling 31.10.2022 13:04
You set the frame for your sales conversations and offers. When you find it difficult to get your higher offers sold, try to adjust your offer frame. How you position your offers matter to your audience. Start presenting your offers with top down selling where clients can focus on the best fit, instead of being distracted by what's least expensive. Your very own Sales Maven, Nikki Rausch, is here...
Networking Tools: How To Talk To Anyone - Mastering Excellence 24.10.2022 43:37
Building relationships is more fun than it might seem at first. In society, there's a burden to force connections and balance social performance. What's interesting is how that's far from the reality of effective networking. When you develop your networking skills, you can talk to anyone without being inauthentic. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and stra...
How To Pre-Qualify Prospect Calls 17.10.2022 13:37
You keep receiving new inquiries. People reach out to connect, and you're at the point where you must save your time for the best connections. It is absolutely okay for you to ask questions upfront to better decide who gets that time. Give yourself permission to pre-qualify prospect calls. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sal...
How To Simplify Concepts To Sell More - Mastering Excellence Series 10.10.2022 58:50
When you're relaying information to your team or clients, you need to give yourself time to understand how you want to approach the delivery. People can't make decisions when overloaded with information. Likewise, information that feels too distant from their own experience doesn't stick. How you present information can be more important than the information itself. Your very own Sales Maven, Nikk...
Interview Process Tips To Set Yourself Apart From Competitors 03.10.2022 18:59
As a knowledgeable professional, you know what makes your brand and capabilities different from your competitors. It's the interviewer who doesn't quite see what's unique. You wonder how you can communicate that you're different and why that actually makes you the best match. What if you had an exact process for the interviewer to discover why you stand out? Your very own Sales Maven, Nikki Rausch...
How To Create Structure To Ensure Success Factors: Mastering Excellence Series 26.09.2022 38:23
You want to take the right action at the right time, and be consistent. This is the easiest way to think of structure, and also the tip of the iceberg. The real question is "How can you do that?" You'll find that structure relies on how well you know yourself. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover met...
How To Face Rejection Without It Derailing You: Mastering Excellence Series 19.09.2022 33:48
Failure and rejection is information, like feedback. When you get feedback, the smartest action is to reflect and choose a new path. In fact, rejection is like a GPS. With a GPS, you don't drive back to your starting point the moment you take a wrong turn. You create a new route from where you are at and continue towards your destination. Rejection is redirection. Your very own Sales Maven, Nikki...
Proposals - When & When Not To Use One: On-Air Coaching: Mastering Excellence Series 12.09.2022 23:55
Your clients want to take the path of least resistance. In sales, resistance might mean too many clicks, too many questions, or too many steps. When your ideal client is already excited to work with you, you want to be mindful that you don't put a barrier in their path. Learn which next step to offer your clients so that it doesn't feel like a barrier. Your very own Sales Maven, Nikki Rausch, is h...
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