Fred Diamond
Sales Game Changers | Tips from Successful Sales Leaders
Institute for Effective Professional Selling founder Fred Diamond interviews top business-to-business sales leaders from companies such as AWS, AT&T, Oracle, Microsoft, Salesforce, Hilton and others about their sales journey, career highlights, mentors, and lessons learned while asking them to offer tips to help emerging sales professionals and leaders to grow their careers. It's an interview-style podcast that has become even more popular as sales professionals look for solutions in the new world of selling.
Author
Fred Diamond
Category
Podcast website
Latest episode
Jul 7, 2026
Where to listen?
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Episodes
How Selling Shipping Services Door-to-Door Led to His Sales Success with Trade Show Analytics Expert Eric Misic Reflects 20.12.2018 40:07
This is episode 115. Read the complete transcription on The Sales Game Changers Podcast website. ERIC'S FINAL TIP TO EMERGING SALES LEADERS: "You're going to have times where you're really in a funk. Take a step back, think about some of the good wins that you've had for those days. Take a step back and say, "I've done this before, I've been in this situation before" from a mentality standpoint an...
Edward Hughes Details His Journey from Being a Successful Trial Attorney to Leading a Growing, Worldwide Sales Force at Appian Corporation 18.12.2018 39:31
This is episode 114. Read the complete transcript on The Sales Game Changers Podcast . EDWARD'S' FINAL TIP TO EMERGING SALES LEADERS: "Pay attention to your family. Eat healthy. Be sure that you exercise." Edward Hughes is a Senior Vice President for Worldwide Sales and Operations at Appian Corporation . Prior to coming to Appian, he also held sales leadership positions at Compuware, Pegasystems a...
Sensible Guidance for Your Sales Leadership Growth and Impact with The Fearless Leader Author and Former Verizon Executive Chris Baron 13.12.2018 27:09
This is episode 113. Read the complete trancript on the Sales Game Changers Podcast website. CHRIS' FINAL TIP TO EMERGING SALES LEADERS: "What I would leave you with is just remember all you all have to offer. We've all got so much to offer in the world and when you find your passion, you stay true to who you are and you continue down your journey. Remember, it doesn't matter what anybody else thi...
Made Learning Sales a Priority When He Started Interfolio after Graduating from Georgetown and Here's How it Paid Off with Steve Goldenberg 11.12.2018 42:37
This is episode 112. Read the complete transcript on The Sales Game Changers Podcast . STEVE'S TIP TO EMERGING SALES LEADERS: "I'll reiterate one of the best pieces of advice that I ever got. It is that no one likes to be sold, everyone likes to buy and that is the magic that a salesperson can bring to their prospects and clients." Steve Goldenberg is the founder and President at Interfolio . Stev...
How a Coffee Shop Owner in Australia Observed this Skill that Led Him to a Great Career in Software Sales with DataRobot Public Sector's Eric Forseter 06.12.2018 39:07
This is episode 109. Read the complete transcript on The Sales Game Changers Podcast . ERIC'S TIP TO EMERGING SALES LEADERS: "Just listen. The biggest thing you can do in your career is listen and absorb and make it your own. At the end of the day there may be a salesperson that does a presentation a certain way. If that's not you, just take the good out of it and work on your craft to make it be...
SPORTS EPISODE 01: Microsoft Federal GM Christine Barger Shares Sales Leadership Insights She Gained as a Maryland Terrapin Division One Lacrosse Champion 03.12.2018 37:14
Read the complete transcript on The Sales Game Changers Podcast . CHRISTINE'S TIP TO EMERGING SALES LEADERS: "There's no "I" in team, that's something I apply every day. I also feel like I don't lose, I either win or I learn - that's another thing that I apply every day. And I would say plan your work, work your plan and make sure that you're grounded in what makes you feel passionate every day wh...
Hortonworks Sales Leader Shaun Bierweiler is Passionate about Helping the Public Sector Solve Big Data Challenges 29.11.2018 22:47
This is episode 110. Read the complete transcript on the Sales Game Changers Podcast website . SHAUN'S TIP TO EMERGING SALES LEADERS: "Find your passion. If you're passionate about what you're doing it's not going to feel like a job. And network. Network, mentor, get out there and talk to your peers because you never know when you're going to be working for them, working with them or they're goin...
ENCORE 087: Salesforce Public Sector Sales Chief Dave Rey Shares Why Patience, Persistence, and Passion are the Cornerstones of his Successful Career 27.11.2018 29:54
Read the complete transcript on The Sales Game Changers Podcast web site. Encore episode with Salesforce Public Sector sales leader Dave Rey. DAVE'S CLOSING TIP TO EMERGING SALES LEADERS: "You need to find a mentor, you need to emulate the traits that you admire, you need to get some formal sales training and don't be afraid to make mistakes, always working to earn your customer's trust and do you...
ENCORE 093: How Nearly a Decade as a Professional Baseball Player Prepared Diligent Corporation's Liam Healy for Sales Leadership Excellence 22.11.2018 42:49
Read the complete transcription on The Sales Game Changers Podcast website. Encore episode of highly downloaded episode with Diligent sales leader Liam Healy. LIAM'S CLOSING TIP TO EMERGING SALES LEADERS: "Solve problems and look for the fair trade. I live my life by putting things in that lens and thinking through others first. Embrace the challenge – if things were easy everyone would do it. Whe...
ENCORE 100: Verizon Public Sector Sales Leader Mike Maiorana Teaches this Key Strategy to Continually Generate a Win-Win with Customers 20.11.2018 35:00
The complete transcription can be found on the Sales Game Changers Podcast website. Encore episode on the highly-downloaded episode with Verizon Public Sector leader Mike Maiorana. MIKE'S CLOSING TIP TO EMERGING SALES LEADERS: "Keep customers first. Establish long term trusted relationships with your customers both internally and externally. Be that team player, develop those relationships, be the...
ENCORE SPECIAL EPISODE 008: Advice, Insights, and Wisdom from Past Episodes with World-Class Women in Sales Leaders Featuring Gigi Schumm 15.11.2018 46:05
This is an encore presentation of a highly downloaded episode featuring interviews with highly-successful women in sales leaders. The complete transcript can be found on the Sales Game Changers Podcast website . GIGI'S CLOSING TIP TO EMERGING SALES LEADERS: "They need to take care of themselves by exercising, meditating, whatever helps them to stay energetic and grounded and motivated. Also invest...
The Main Reason Why She Teaches Her Legions to Achieve Trusted Advisor Status with Their Customers with Kastle Systems Sales Veteran Clay Deming 13.11.2018 49:50
This is episode 108. Read the complete transcript on The Sales Game Changers Podcast website . CLAY'S TIP TO EMERGING SALES LEADERS: "Selling is serving. Recognize that when you are in front of people, they're more interested in you than they are in the feature and benefit set of your particular service or product. Don't think about your quota, don't think about all of the reasons why not, put you...
Why Knowing the Solutions You Sell Deeply is Critical to Your Success with Juniper Networks Federal Leader Bob Dunn 08.11.2018 27:13
This is episode 107. Read the complete transcript on the Sales Game Changers Podcast website . BOB'S TIP TO EMERGING SALES LEADERS: "If you're true to yourself and true to your customers, they will be true to you. If you could live that way and set a foundation that is firm that you believe in, you'll be successful in sales." Bob Dunn is the VP of Federal for Juniper Networks . He started his care...
Perspecta's Sean Mullen Imparts How Starting His Career in Procurement Led to Biz Dev Success 06.11.2018 28:11
This is episode 106. Read the complete transcript on the Sales Game Changers Podcast website . SEAN'S TIP TO EMERGING SALES LEADERS: "Career improvement is really around success and success comes from focusing on your client. You're in growth, you're in business development. You could talk about it and be theoretical, but at the end of the day no matter what industry you're in, you have to know yo...
How Understanding Neuroscience Techniques Will Improve Your Sales Skills with Sales Training Expert John Asher 31.10.2018 24:46
This is episode 009 part 2. Read the complete transcript on the Sales Game Changers Podcast web site . JOHN'S CLOSING TIP TO EMERGING SALES LEADERS: "We know that there are many cognitive biases that help us influence buyers. There's about 100 of them, about 50 of them apply to sales. Figuring out which of those apply to sales, how to use them and what's the practical application for salespeople i...
How Using Neuroscience Techniques Will Improve Your Sales Skills WITH Sales Training Expert John Asher 29.10.2018 33:46
This is Special episode 009 part 1. Read the complete transcript on the Sales Game Changers Podcast website. JOHN'S CLOSING TIP TO EMERGING SALES LEADERS: "The comprehension rate of our brain for video is 60,000 times as fast as reading words on the internet, so the practical application here is get more videos in your proposals, in your presentations, on your website. And the best videos are wher...
How Intellectual Curiosity, Nuance, and this One Rule Will Differentiate You and Your Selling Efforts with DivvyCloud Revenue Chief Chris Hertz 25.10.2018 37:19
This is episode 105. Read the complete transcription on the Sales Game Changers Podcast website. CHRIS' CLOSING TIP TO EMERGING SALES LEADERS: "Live by the Golden Rule. To me, it's do unto others as you would have them do unto to you and just be a good person. I think fundamentally good people succeed and if you are a good person and you treat people with respect and you deliver good experiences,...
Enjoying the Game and Trusting the Process are Keys to Long-Term Sales Success with Red River Federal Sales Head Kush Kumar 18.10.2018 36:27
This is episode 104. Read the complete transcript on The Sales Game Changers Podcast web site. KUSH'S CLOSING TIP TO EMERGING SALES LEADERS: "Finding the right company is something that'll change the span of your career. Understanding who the company is, how you fit into that company, who's going to be your mentor, your coach and does the leadership team embody and emulate what you want are critic...
Hot Tips to Weather the Storm When Your Enterprise Sales Efforts Go Cold with Earth Networks Sales Leader Jim Anderson 16.10.2018 34:30
This is episode 103. Read the complete transcript on The Sales Game Changers Podcast . JIM'S CLOSING TIP TO EMERGING SALES LEADERS: "Bring your values and your passion into it. It's highly rewarding and meaningful when you do sales right with great integrity and a sense of purpose. Make sales mission driven. Be an advocate and a catalyst for doing great stuff." Jim Anderson is the Senior VP for Gl...
How His Competitor at Cisco Became His Mentor and Helped Him Grow as a Leader with Lookout Federal Sales Exec Bob Stevens 11.10.2018 29:34
This is episode 102. Read the complete transcription of the podcast on The Sales Game Changers Podcast website. BOB'S CLOSING TIP TO EMERGING SALES LEADERS: "I'll say that a lot of salespeople think, "I can't ask for the purchase order" or "I can't ask the difficult questions like do you have the money, do you have the time, what is the timeline?" Frankly, these are not difficult questions. These...
Advice, Insights, and Wisdom from Past Episodes with World-Class Women in Sales Leaders with Gigi Schumm 09.10.2018 46:37
This is Special episode 008. Read the complete transcript on The Sales Game Changers Podcast website. GIGI'S CLOSING TIP TO EMERGING SALES LEADERS: "They need to take care of themselves by exercising, meditating, whatever helps them to stay energetic and grounded and motivated. Also invest in yourselves from a learning perspective." This is a special show. The Institute for Excellence in Sales is...
The Moment She Knew She Was Born to Be in Sales...and Other Powerful Insights with Reston Limousine CEO, Philanthropist, and Business Leader Kristina Bouweiri 04.10.2018 32:55
This is episode 101. Read the complete transcription on The Sales Game Changers Podcast web site. Kristina Bouweiri is the CEO and president of Reston Limousine. She's been with the company since 1991 and ascended to the CEO role in 1993. Reston Limo offers the premier luxury transportation service in the metropolitan Washington, D.C. area with a fleet of 220 vehicles – sedans, limousines, vans an...
Learn a Key Strategy to Continually Generate a Win-Win with Customers with Verizon Public Sector Sales Leader Mike Maiorana 02.10.2018 34:58
This is episode 100. Read the complete transcript on The Sales Game Changers Podcast website. MIKE'S CLOSING TIP TO EMERGING SALES LEADERS: "Keep customers first. Establish long term trusted relationships with your customers both internally and externally. Be that team player, develop those relationships, be the go-to person for the industry that you serve at the company you serve and have fun." M...
The One Thing that Will Improve Your Inside Sales Effectiveness with ExecVision Sales Leader Ted Martin 27.09.2018 22:13
This is episode 099. Read the complete transcript on The Sales Game Changers Podcast website. TED'S CLOSING TIP TO EMERGING SALES LEADERS: "There's always going to be an excuse. Some people live by the excuse, other people don't. If you truly want to affect change and if you truly want to make something of your career, in your life in general, don't accept excuses." Ted Martin is the VP of Sales a...
Strategies to More Effectively Provide Value to Your Customers and Prospects with Apptio Sales Leader Nick Bollini 25.09.2018 41:26
This is episode 098. Read the complete transcript to this podcast on the Sales Game Changers Podcast . NICK'S CLOSING TIP TO EMERGING SALES LEADERS: "If I had to leave folks with one simple thing it's make sure that you have a purpose, that you know why you're doing it and that it's something that you really enjoy doing. Make sure that selling is purposeful for you, make sure you are ever mindful...
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