Fred Diamond
Sales Game Changers | Tips from Successful Sales Leaders
Institute for Effective Professional Selling founder Fred Diamond interviews top business-to-business sales leaders from companies such as AWS, AT&T, Oracle, Microsoft, Salesforce, Hilton and others about their sales journey, career highlights, mentors, and lessons learned while asking them to offer tips to help emerging sales professionals and leaders to grow their careers. It's an interview-style podcast that has become even more popular as sales professionals look for solutions in the new world of selling.
Author
Fred Diamond
Category
Podcast website
Latest episode
Jul 7, 2026
Where to listen?
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Episodes
If You're Not a LinkedIn Expert, Listen to this Podcast with Brynne Tillman Now! 22.11.2021 43:48
This is episode 437. Read the complete transcription here . BRYNNE'S TIP: "Resonate, curiosity, teach your customers something new. Get them thinking differently about their state and lead them to your solution."
Elite Sales Pros Must Do This for Success Right Now with Sales Leaders Barry Leffew and Matt Freix 19.11.2021 31:31
This is episode 436. Read the complete transcription on the Sales Game Changers Podcast website . BARRY'S TIP: "I recommend using what I call a process play in email, where you communicate with the customer your understanding of the steps that they have to go through to get to issuing a contract or an order. You don't want to do that after the first call, but after you've spoken to the customer, v...
These Strategies Can Quickly Accelerate Your Sales Growth With FireEye and immixGroup Sales Leaders Kristi Houssiere and Meghan Cohen 17.11.2021 35:38
This is episode 435. Read the complete transcription on the Sales Game Changers Podcast website . KRISTI'S TIP: "Learn how to tap into your inner voice or your intuition and taking time every week to be quiet and be still, and self-reflect. There's always a lot of things floating around in our head. Sometimes we're just on a go, go, go habit trail of motion. Being still, unplugging, being quiet, a...
You'll Become a Better Sales Leader by Asking These Questions With Chief Listening Officer Bob London 16.11.2021 30:27
This is episode 434. Read the complete transcription on the Sales Game Changers Podcast website . BOB'S TIP: "Here are three radically authentic discovery questions to ask. (1) What do you think is the biggest priority or challenge your board is discussing? (2) Who is your customer and what's the biggest challenge they need you to solve? (3) Out of your entire job description, what's the one thing...
Tips for Success as Your Sales Career Journey Continues with Sales Leaders Jeffrey Wolinsky and Billy Biggs 12.11.2021 31:55
This is episode 433. Join the exclusive Institute for Excellence in Sales. Read the complete transcript on the Sales Game Changers Podcast website JEFFREY'S TIP: "The journey continues. I think for new sellers, we were talking about people who've joined the Institute for Excellence in Sales, people think that they can do something and then be there, they can have arrived and be successful, be a se...
Increase Sales By Adopting a Service-Driven Mindset with Kathie Lanuzzi 10.11.2021 26:17
This is episode 432. Join the exclusive Institute for Excellence in Sales. Read the complete transcript on the Sales Game Changers Podcast website . KATHIE'S TIP: "Have a consistent morning routine. That's where you're connecting with yourself, body, mind and spirit before you let the outside world in. You're putting yourself in the driver's seat before the day takes off. You can walk in with clar...
Blindspot Breakthroughs to Win More Sales with Michelle Beauchamp 09.11.2021 30:53
This is episode 431. Join the exclusive Institute for Excellence in Sales. Read the complete transcription on The Sales Game Changers Podcast website . MICHELLE'S TIP: "Choose an organization, an association that you can reach out to that is not similar to one that you have reached out to before. Whether it's a category of businesses that you've done business with or it's a group of people that yo...
Women In Sales: Secret Superpowers Introverts Leverage to Become Top Salespeople with Aleasha Bahr 09.11.2021 32:00
This is episode 430. Join the exclusive Institute for Excellence in Sales. Read the complete transcript on the Sales Game Changers Podcast website. This episode is sponsored by Cox. Learn more about their For The Love of Sales Program here ! Cox is a great place to start or continue your sales career. ALEASHA'S TIP: "Introverts are often failing at sales because they're trying to pretend they're a...
Number One Thing Customers Need from Sales Professionals With Beasley Media Sales Leaders Matt Cowper and Paul Blake 05.11.2021 32:23
This is episode 429. Join the Institute for Excellence in Sales. Read the complete transcription on the Sales Game Changers Podcast website . MATT'S TIP FOR EMERGING SALES LEADERS: "Be fearless. Don't worry about failing, there's beauty in learning and knowledge, and you will be better at what you do if you go through that. The biggest thing is be the number one resource and asset for your client....
Strategies for Humanizing the Sales Process with Women in Sales Leader Michelle Hecht 03.11.2021 35:13
This is episode 428. Join the exclusive Institute for Excellence in Sales. Read the complete transcript on the Sales Game Changers Podcast website . Sales professionals struggle with converting leads to business, or at least getting them to move down the sales funnel. A lot of people get stuck somewhere in that sales funnel and a lot of people give up quickly because they feel like they've hit a w...
Five Suggestions for Near Term Professional Selling Success with Top Sales World's Jonathan Farrington 02.11.2021 41:17
This is episode 427. Join the exclusive Institute for Excellence in Sales. Read the complete transcript on the Sales Game Changers Podcast website . JONATHAN'S TIP FOR EMERGING SALES LEADERS: "All the economists that I speak to and everybody that I listen to that is a so-called financial expert are predicting a boom for the next two, three, four, maybe even five years. Beginning, they suggest, at...
Strategies for Ultra High Sales Achievement with Panzura's Dan Waldschmidt 29.10.2021 35:06
This is episode 426. Join the exclusive Institute for Excellence in Sales. Read the complete transcript on the Sales Game Changers Podcast website . DAN'S TIP FOR EMERGING SALES LEADERS: "If you've got an iPhone, you've got Reminders. If you've got Google, you've got Google Tasks. Here's my challenge. Go open up your tasks, create a reminder and in just one line, in a sentence, type in "what do yo...
Strategies for More Diversity, Equity, Inclusion with Women in Sales Leaders from 3Pillar Global and Doodle 27.10.2021 35:14
This is episode 425. Join the exclusive Institute for Excellence in Sales. Read the complete transcription on the Sales Game Changers Podcast website . RITA'S TIP: "Being able to share what you're actually doing to promote women within your company is an important step. That's one thing that I would recommend for companies that are trying to be more open about that. One thing that I've promoted ev...
Having a Coach Can Be a Sales Game Changer for These Reasons with CoachHub's Michael Mead 26.10.2021 32:35
This is episode 424. Join the exclusive Institute for Excellence in Sales. Read the complete transcript on the Sales Game Changers Podcast website . MICHAEL'S TIP FOR EMERGING SALES LEADERS: "We talked about the benefits of coaching, that it's an opportunity, it's a game-changer for many of us. If you can, I would suggest get a coach. Go to your organization, potentially, and find out if there are...
Building a World-Class Sales Coaching Culture with Former Top Salesforce Producer Ian Koniak 22.10.2021 32:07
This is episode 423. Join the Institute for Excellence in Sales here . Read the complete transcription on the Sales Game Changers Podcast website . IAN'S TIP FOR EMERGING SALES LEADERS: "The framework I use to call is all based on RGAs, Revenue Generating Activities. Is what I'm doing an RGA or not? And there's two types of RGAs, one is advancement of pipeline – everything you need to do to move y...
Encourages Women in Sales To Do This for Greater Success with Sales Leader Jennifer Kady 20.10.2021 31:57
This is episode 422. Join the exclusive Institute for Excellence in Sales. Read the complete transcription on the Sales Game Changers Podcast website . JENNIFER'S TIP FOR EMERGING SALES LEADERS: "Listen and learn to trust your inner voice. There's plenty of times where someone else speaks up and I wish I'd had the thought or I'd had maybe even a better thought and I just didn't do it. Listen and l...
Four Tips on Sales Success with You Were Born to Fly Author Daniel Gomez 19.10.2021 30:20
This is episode 421. Join the exclusive Institute for Excellence in Sales here . Read the complete transcription on the Sales Game Changers Podcast website here . DANIEL'S TIP FOR EMERGING SALES LEADERS: "Perfection kills your dreams. Perfection kills your presentation. It doesn't have to be perfect, ladies and gentlemen. Act in spite of the perfection, act. Many times, I've acted and you figure o...
Powerful Strategies for Public Sector Sales with Carahsoft's Will Jones 15.10.2021 30:45
This is episode 420. Join the Institute for Excellence in Sales here . Read the complete transcript on the Sales Game Changers Podcast website . WILL'S TIP FOR EMERGING SALES LEADERS: it's a perfect time to reassess your sphere of influence in your job, what you're doing, who you're influencing, who you're interacting with. Looking at that and seeing where you can do better things, do better work,...
Three Key Mindsets of High-Performing Women in Sales Leaders with Gina Stracuzzi 13.10.2021 31:19
This is episode 419. Join the Institute for Excellence in Sales here . Read the complete transcription on the Sales Game Changers Podcast website . GINA'S TIP FOR EMERGING SALES LEADERS: "My tip is an introspective one. I want you to really stop and think about what you do on a daily basis, and how many times you don't speak up, or you second guess yourself, or you don't ask for that new challenge...
Fixing Your Broken Lead Generation with Joanne Black 11.10.2021 31:14
This is episode 418. Join the Institute for Excellence in Sales here . Read the complete transcript on the Sales Game Changers Podcast website . JOANNE'S TIP FOR EMERGING SALES LEADERS: "On LinkedIn, always send a personal invitation and I'd love to get one from you saying that you heard this podcast with Fred, that would be fabulous. I always send a personal response as well, that's how you start...
Headline Return to In-Person Sales Programs in DC in November, December with Brynne Tillman and Arnold Sanow 08.10.2021 26:41
This is episode 417. Read the complete transcription on the Sales Game Changers Podcast website . BRYNNE'S TIP FOR EMERGING SALES LEADERS: "Whether it's in person or on social, the bottom line is prospects are human beings and we need to connect human to human. I have templated messages that I tailor. I have a process, but at every single step I'm paying attention to how is this landing with this...
Women in Sales Ways to Avoid the Confidence Killer Trap with Sheri Traxler 05.10.2021 31:18
This is episode 416. Read the complete transcription on the Sales Game Changers Podcast website . SHERI'S TIP FOR EMERGING SALES LEADERS: "Embrace that your actions teach you what to believe. When you listen to your body's cues about food, you teach yourself you can be trusted. When you exercise, you change physiology, but you also increase your confidence because you're saying, "I'm a person of i...
Perspective Shifting for Successful Sales Leadership with Genein Letford 05.10.2021 35:42
This is episode 415. Read the complete transcription on the Sales Game Changers Podcast website . GENEIN'S TIP FOR EMERGING SALES LEADERS: "I have a diamond in my hand and I want to remind you that you're a diamond, but your clients and your team members are diamonds as well. When you're looking at them, look and think about the multiple facets that are coloring the way they see the world and be c...
How to Prevent the Great Sales Resignation with Sales Expert Bob Greene 01.10.2021 29:05
This is episode 414. Read the complete transcription on the Sales Game Changers Podcast website . BOB'S TIP FOR EMERGING SALES LEADERS: You need to care. You need to care about your salespeople, you need to care about your clients and that's an active engagement. It's more than just lip service. You have to roll up your sleeves and understand where their pain points are, what's impacting them from...
Learn How to Maximize Impact with Assertive Communication with Paulette Dale 29.09.2021 32:46
This is episode 413. Read the complete transcription on the Sales Game Changers Podcast website . PAULETTE'S TIP FOR EMERGING SALES LEADERS: "We have to step out of our comfort zone, ladies. We hear that so much, but it's not a meaningless platitude. We need to step so far out of our comfort zones that we have trouble finding our way back. If it feels a little uncomfortable, so what? When I starte...
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