Tavershima Ayede

Sales For The Nigerian Business Person: The Sales and Marketing Blueprint

Sales and Marketing Talk with Taver: The Nigerian Business Blueprint. Get straight-to-the-point advice to boost your sales and grow your business in Nigeria. Are you tired of generic sales tips that don't apply here? I give you practical, strategies for the challenges and opportunities of the Nigerian market. From building strong relationships to handling tough conversations, each episode has lessons you can use right away. Whether you're a startup founder, or a seasoned expert, you'll find the tools and inspiration here to succeed. Don't just listen—start selling.

Author

Tavershima Ayede

Category

Business

Podcast website

www.linkedin.com

Latest episode

Jul 9, 2026

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Episodes

Unlock High-Value Sales: The Ultimate Guide to Following Up with Wealthy Prospects 07.02.2025

Unlock High-Value Sales: The Ultimate Guide to Following Up with Wealthy Prospects

Investing Your Hard-Earned Profits: Navigating the Nigerian Stock Market 06.02.2025

Investing Your Hard-Earned Profits: Navigating the Nigerian Stock Market

Refining Your Marketing: From Niche Focus to WhatsApp Engagement & Authentic Sales 06.02.2025

Refining Your Marketing: From Niche Focus to WhatsApp Engagement & Authentic Sales

From Design to Dollars: How to Use Billboards to Boost Your Business 04.02.2025

From Design to Dollars: How to Use Billboards to Boost Your Business

Approaching Strangers for Business: Tips and Tricks 03.02.2025

Approaching Strangers for Business: Tips and Tricks

Your Free Resource for Business Growth 30.01.2025

Your Free Resource for Business Growth

Sales & Product-Market Fit: The Secrets to Business Success (You Can't Afford to Ignore!) 29.01.2025

Sales & Product-Market Fit: The Secrets to Business Success (You Can't Afford to Ignore!)

The Invisible Resume: Building Your Network as Your Greatest Asset 28.01.2025

The Invisible Resume: Building Your Network as Your Greatest Asset

The Power of Precise Targeting: Online Ads That Hit the Mark 27.01.2025

The Power of Precise Targeting: Online Ads That Hit the Mark

Land More Clients: The Power of Genuine Networking 27.01.2025

Land More Clients: The Power of Genuine Networking

The Ultimate Guide to Business Meetings: When to Say Yes (and When to Say No) 27.01.2025

The Ultimate Guide to Business Meetings: When to Say Yes (and When to Say No)

Building a Client Base: Securing Engagements 25.01.2025

Building a Client Base: Securing Engagements

Landing Your Dream Clients: ICP for Young Lawyers 24.01.2025

Landing Your Dream Clients: ICP for Young Lawyers

The Power of Expertise: Selling with Confidence 23.01.2025

The Power of Expertise: Selling with Confidence

Drive Sales FAST: The Power of Direct Response Marketing 22.01.2025

Drive Sales FAST: The Power of Direct Response Marketing

MBA: Worth the Hype for Sales & Business Owners? 21.01.2025

This episode dives deep into the relevance of an MBA for sales professionals and entrepreneurs. We'll explore: * What exactly is an MBA? We'll break down the curriculum, learning objectives, and the typical profile of an MBA candidate. * Is an MBA necessary for success in sales and entrepreneurship? We'll discuss the value of an MBA in developing key business skills like finance, marketing, strate...

Free Offers & Frictionless Sales: WhatsApp Client Acquisition 20.01.2025

WhatsApp has become a powerful tool for connecting with potential clients. In this episode, we'll uncover how to effectively utilize this platform to generate leads and build meaningful relationships. You'll learn how to craft compelling free offers that entice prospects, implement risk-reversal strategies to build trust and overcome objections, and streamline your sales process to ensure a seamle...

The Episode on Humility and the new Radio Show 18.01.2025

The Episode on Humility and the new Radio Show

The Side Hustle Dilemma: When to Quit Your Day Job 17.01.2025

In this episode, we dive deep into the critical decision of leaving your day job to pursue your side hustle full-time. We'll explore key factors to consider, including financial stability, market demand, and your own personal risk tolerance. Next, we tackle the thorny issue of customer poaching – what to do when competitors try to steal your clients. We'll discuss strategies for protecting your re...

Equity 101: Securing the Right Investor 16.01.2025

Are you looking for growth capital for your business? This episode unpacks the world of equity financing. We'll cover the fundamentals: ownership stakes, return expectations, and the delicate balance of control. Learn how to leverage your sales skills to identify and attract the ideal investor. We'll also explore the importance of open-ended conversations, focusing on one key theme at a time, to b...

Stop Starving Your Business: Unlock Sales Power 15.01.2025

Many entrepreneurs believe their biggest challenge is a lack of funding. But what if the real obstacle lies in your sales approach? This episode explores the surprising connection between sales mastery and true financial freedom for your business.

Funding Unlocked: Selling Your Vision for Women-Led SMEs 14.01.2025

This episode challenges the common perception that lack of funding is the primary reason for the failure of women-led businesses in Nigeria. We argue that while access to capital is essential, a dearth of sales and business development skills often poses a more significant obstacle. The episode explores how strong salesmanship is crucial for: * Securing funding: Crafting compelling grant applicati...

Funding Solutions vs. Funding Skills: The Key to Business Growth 13.01.2025

Many entrepreneurs believe a lack of funds is the primary obstacle to business growth. However, this episode challenges that assumption. We delve into various funding options, including grants, bootstrapping, equity investments, and loans. While access to capital is essential, we argue that a lack of sales and persuasive skills is often the true underlying cause of business failure. These skills a...

Closing Deals: Urgency & The Direct Ask 13.01.2025

In this episode, we delve into Chapter 5 of 'Sell Like a Spy,' focusing on the art of closing deals. We explore the power of urgency and the importance of a direct ask, while debunking the myth of discounting. Learn how to leverage existing client timelines and master the subtle art of persuasion.

Spying on Your Clients (Ethically!) 12.01.2025

In this episode, we delve into the powerful technique of elicitation, inspired by the world of espionage. Drawing from the book "Sell Like a Spy," we explore how to master the art of getting people to open up – a crucial skill for building strong client relationships and achieving sales success. We'll discuss: * The importance of honest and open communication in the sales process. * How to skillfu...

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