Chris Cooper

Run a Profitable Gym

Run a Profitable Gym is packed with business tools for gym owners and CrossFit affiliates. This is actionable, data-backed business advice for all gym owners, including those who own personal training studios, fitness franchises, and strength and conditioning gyms. Broke gym owner Chris Cooper turned a struggling gym into an asset, then built a multi-million-dollar mentoring company to help other fitness entrepreneurs do the same thing. Every week, Chris presents the top tactics for building a profitable gym, as well as real success stories from gym owners who have found incredible success thr...

Be sure to visit the podcast's website and support the creator: www.twobrainbusiness.com

Author

Chris Cooper

Category

Business

Podcast website

www.twobrainbusiness.com

Latest episode

Oct 29, 2026

Where to listen?

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Episodes

Two Brain Marketing Episode 9: Kevin Rundlett of CrossFit Chi-Rho 13.05.2019

 Two Brain Marketing Episode 9: Kevin Rundlett of CrossFit Chi-Rho   Today we are joined by Kevin Rundlett of CrossFit Chi Rho in Jackson Mississippi. In addition to running his CrossFit gym, Kevin works full time as a lawyer and is even the city prosecutor! Growing up lifting weights and training since he was 15, Kevin fell in love with CrossFit and after learning that the gym they attended was b...

Food For Thought Friday-Do You Count Every Penny? 10.05.2019
Episode 167: How You’re Sabotaging Your Business 09.05.2019

Episode 167: How You’re Sabotaging Your Business   On this episode, Chris Cooper joins us to talk about all the ways that you are sabotaging your business. Everyone who has started a CrossFit Gym or is an entrepreneur has made a lot of mistakes. The key is to learn from these mistakes and make sure they don’t happen again! Today we discuss a list of the top mistakes made by CrossFit gym owners and...

Two Brain Mentor Series: Oskar Johed 08.05.2019
Two Brain Marketing Episode 8: Jenn Markwardt 06.05.2019

 Two Brain Marketing Episode 8: Jenn Markwardt   Today we are joined by Jenn Markwardt from CrossFit Sandpoint, in Sandpoint Idaho. Jenn started the incubator with over 100 clients already, but she and husband Kenny weren't making enough money. They were doing all the work, and Jenn was working outside the business. Today, Jenn and Kenny both work at CrossFit Sandpoint full time. They've...

Food For Thought Friday- The "Next" Step 03.05.2019
Episode 166: Protecting Yourself From Lawsuits with Rachel Brenke 02.05.2019

Episode 166: Protecting Yourself From Lawsuits with Rachel Brenke   You just got THE LETTER. You found a great picture on Google and used it on your website. And now you're getting sued. Or maybe you're the one who wants to litigate: a coach left your box, she's emailing all your members, and you want to drop the hammer. What's your first step? Rachel has the answers in this ep...

Two Brain Marketing Episode 7: Coty Bradburn 29.04.2019

 Two Brain Marketing Episode 7: Coty Bradburn Thinking of buying or selling your gym? Click here to get our FREE GUIDE: https://twobrainbusiness.com/free-tools/ Today we are joined by Coty Bradburn of CrossFit Mountain Island in Charlotte, NC. Coty bought an existing CrossFit gym late last year, and immediately grew its membership from 6 to 50 using Affinity Marketing. Then he started our Digital...

Food For Thought Friday- The Three Things School Doesn't Teach Us 26.04.2019
Episode 165: Level Method & Nathan Holiday 25.04.2019

In business, the best storyteller wins. One of the first things every entrepreneur does in the Incubator is to map their clients' journey. That foundation helps us plan for better intake and retention. The client is the hero of their story; their coaches are the guides.  The Level Method is based in science and math, but it's powerful because it tells a story. As your client moves from Y...

Two Brain Marketing Episode 6: Oskar Johed 22.04.2019

 Two Brain Marketing Episode 6: Oskar Johed   Today we are joined by Oskar Johed of CrossFit Medis. While growing up in Sweden, Oskar was very involved in sports and soon after graduating from college, entered the corporate world. It wasn’t until tearing his ACL that he came in contact with CrossFit and was instantly hooked! While recovering from his injury, the CrossFit Journal was all he had acc...

Food For Thought Friday- Do You Have Clear Expectations? 19.04.2019
Episode 164– Chris Cooper’s New Book: Founder, Farmer, Tinker, Thief 18.04.2019

Episode 164– Chris Cooper’s New Book: Founder, Farmer, Tinker, Thief On this episode, we sit down with Chris Cooper, to talk about his new book: Founder, Farmer, Tinker, Thief. This will be Chris’s fourth book behind Two Brain Business , Two Brain Business 2.0 , and Help First and it dives into the heart of entrepreneurship by discussing its four distinct phases. As a business grows, the entrepren...

Two Brain Stories- Per Mattsson 16.04.2019
Two Brain Marketing Episode 5: Mary Weider 15.04.2019

 Two Brain Marketing Episode 5: Mary Weider   Today we are joined by Mary Weider of CrossFit Oshkosh. Mary has helped her gym’s growth explode by launching and running many successful marketing campaigns. Join us today as we learn about how Mary has setup and run these successful campaigns to grow the business!    Mary grew up spending most of her time in the gym as a competitive cheerleader. Afte...

Food For Thought Friday- Where You Came From And Where You Are Going 12.04.2019
Episode 163: Two-Brain Media – Mike Warkentin 11.04.2019

Two-Brain Radio Episode 163: Two-Brain Media With Mike Warkentin On this episode, we are joined by Mike Warkentin. Mike is the owner of CrossFit 204 in Winnipeg, Manitoba, and the new co-owner of Two-Brain Media. Mike has been involved in sports for his entire life. After eight years in the media industry, he was able to make his hobby into a career by becoming the managing editor of the CrossFit...

Two Brain Mentor Series: Josh Price 10.04.2019
Two Brain Marketing Episode 4: Joleen and Leighton Bingham 08.04.2019

 Two Brain Marketing Episode 4: Joleen and Leighton Bingham  Today we are joined by Joleen and Leighton Bingham of Thirteen Stripes CrossFit. Joleen and Leighton purchased their gym in 2016 just a week after their son was born! With only 69 members total when they first bought the gym, Joleen and Leighton have grown Thirteen Stripes into a wildly successful gym. Listen in as we discuss how they go...

Food For Thought Friday- Romwod & Coffee 05.04.2019
Episode 162: Healthy Steps Nutrition with Nicole Aucoin 04.04.2019

Episode 162: Healthy Steps Nutrition with Nicole Aucoin  Today we are joined by Nicole Aucoin! Nicole owns Health Steps Nutrition which helps gyms offer nutrition services to their clients. After realizing how important nutrition was at a young age, Nicole studied to become a nutritionist while in college. She now boasts over 10 years of experience helping thousands of clients reach their nutritio...

Two Brain Stories- Brian Strump 02.04.2019
Two Brain Marketing Episode 3: Tania Vrga 01.04.2019

 Two Brain Marketing Episode 3: Tania Vrga   Today we are joined by Tania Vrga, owner of CrossFit Winnipeg. Tania is an amazing CrossFit owner who strives to help each her clients achieve a healthy and fit lifestyle. Join us today as we dive into a range of topics from purchasing a gym to coaching strategies and more!   Don’t Forget about the 2019 Two Brain Summit, June 8-9 in Chicago! This year w...

Food For Thought Friday- What Are You Paying For But Probably Not Needing To? 29.03.2019
Episode 161: Building a Measuring Stick 28.03.2019

Episode 162: Building a Measuring Stick   On this episode, we are joined by Chris Cooper to talk about building a measuring stick for ideas! All of us are surrounded by a million great ideas. The challenge we have on a daily basis is dealing with sorting through all these ideas and choosing the right tasks to focus on. The biggest job we have as mentors is to help you filter these ideas, take acti...

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