Craig Wilkinson: Trades and Construction - Tradesman - Trades Freedom Club
Rise Of The Trades: Construction, Business, Tradesman, Tradesmen, Tradeswomen, Entrepreneur, How To
Construction industry marketing and business tips, strategies on how to build, grow and scale your trades or construction business. Teaching tradesmen and tradeswomen like plumbers, electricians, plasterers, joiners, roofers and building contractors: How to generate more leads? How to make more profit? How to systemise a business? How to price jobs? How to become more organised and productive? How to create a positive mindset? How to grow my plumbing or electrical business? How to grow a construction company? Hosted by entrepreneur Craig Wilkinson founder of Trades Freedom Club
Author
Craig Wilkinson: Trades and Construction - Tradesman - Trades Freedom Club
Category
Podcast website
Latest episode
Jul 1, 2026
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Episodes
45. How To Create Your 12-Month And 90-Day Business Plans In 5 Simple Steps 17.12.2024 1:31:25
Do you have a crystal-clear, written business plan for how you're going to grow your business in 2025? Have you completed a full business evaluation to identify which areas need improvement and included them in your plan? Or… are you simply winging it, hoping what you’re doing will provide the lifestyle you and your family deserve for the next 30 years? If you're like most trades and construction...
44. Imposter Syndrome: How To Stop Sabotaging Your Own Business Growth 10.12.2024 1:07:10
Have you ever caught yourself thinking, “I’m not cut out to run this business,” or, “One day, everyone will realise I don’t know what I’m doing”? That inner voice from that imposter, the one that whispers negativity and fills your mind with self-doubt is the real saboteur. It’s like having a devil on your shoulder, constantly chipping away at your confidence and holding you back from reaching your...
43. How To Build A Business That Funds Your Dream Lifestyle Without Falling Into Debt 03.12.2024 1:26:58
Have you ever felt like you’re working hard but still struggling to afford the lifestyle you want for yourself and your family? It’s easy to fall into a cycle of long hours, mounting bills, and financial pressure, only to find that your business isn’t giving you the rewards you expected. Instead of building your dream life, you might feel like you’re barely staying afloat. The truth is, that most...
42. How To Build A Customer Journey To Attract, Convert And Retain Customers In Your Trades Business 26.11.2024 1:51:32
Imagine generating more pre-vetted leads, boosting your conversion rate, and transforming happy customers into your personal sales team. Now, picture this happening on autopilot through a seamless, automated customer journey. Sounds incredible, right? Let’s dive into this week's must-listen podcast episode where I unveil the strategy that makes it all possible. WHAT YOU WILL LEARN AND KEY ACTIO...
41. The 4-Step Formula To Supercharge Business Growth And 10X Your Results 19.11.2024 1:24:26
Have you ever felt like, despite all your hard work, long hours, and sacrifices, you're not as far ahead in your business - or life as you should be? I know exactly how that feels. I used to think the same way. No matter how many hours I worked, how many jobs I took on, or how many staff I hired, it seemed impossible to reach the level I knew I deserved. But everything changed when I discovered an...
40. 3 Biggest Social Media Mistakes Trades Businesses Make And How To Fix Them 12.11.2024 1:51:02
How many quality leads per day do you generate from social media? If you are not generating an avalanche of leads on a daily basis it will be down to one or all three of the killer mistakes I share with you in this episode. And unless you follow the simple strategy and the tools I share with you to fix them, you will continue to waste your time and money while watching your competitors steal a...
39. 5 Steps To Delegation: Learn How To Delegate Any Tasks To Save Time And Increase Profits 05.11.2024 1:26:26
Ever feel like you’re drowning in tasks that pull you away from the work that really matters? Or you have tried delegating tasks to someone else but they keep messing things up. Imagine freeing up your time so you can focus on the bigger goals that truly grow your business, instead of getting bogged down in the day-to-day. These 5 steps aren’t just about “handing things over.” They’re about givin...
38. £120 Million Referral Strategy: The Tradesmen’s Guide To Networking And Growing Your Construction Business 29.10.2024 1:56:12
Did you know that we have generated over £120 million of new work for our Trades Freedom Club members who have been attending our networking events. Imagine what positive impact a slice of £120 million would have on your business. The benefits of belonging to a positive network of trades and construction business owners are priceless. Not only do you get given work, meet new trade contacts and ha...
37. How To Set Up Photo And Video Surveys To Win More Jobs And Save Hours Of Time 22.10.2024 1:23:21
How many hours a week are you wasting on looking at and pricing jobs you never win? Why are you giving away your valuable time for free to time-wasters? Did you know that offering your customers a photo or video survey can save you hours each week and help you win more jobs? It’s also much more convenient for your customers. They won’t have to wait days for you to find time to visit. They won’t ne...
36. How To Create a Vetting Form To Replace Time Wasters With Pre-Qualified Leads 15.10.2024 1:47:16
How frustrating is it when you lose a job on price or worse, you get ghosted by time-wasting customers? You travel 25 minutes to survey a job Spend 45 minutes running through everything with your potential customers Travel 25 minutes back home Spend an hour pricing the job Invest 30 minutes scripting and emailing your quote Make 2 follow-up calls, send an email and a text And you hear absolutely...
35. How To Create Your 12-Month Business Plan And Vision To Grow Your Construction Business 08.10.2024 2:01:06
Do you sometimes feel like the day to day chaos of running your business can slow down and even prevent your business from growing? Dealing with problems on jobs Having to babysit your team Emailing and calling customers Ordering materials Pricing job after job Sending out invoices Creating social media posts This list just goes on and on, doesn’t it? This is exactly what happened to me. I w...
34. Huge Reveal: The Secret Organisation To Grow Your Trades Or Construction Business 01.10.2024 50:00
Where do you go to get all the help and support you need to run and grow your trades or construction business? Where can you get the knowledge and advice in areas such as - marketing, finances and employment? How about saving money with exclusive discounts on van insurance, tools, health and safety services, and job management software? Until now, there hasn’t been an organisation that covers ev...
33. 6 Steps To Achieve Your Life Goals Within 12 Months By Setting S.M.A.R.T Goals 24.09.2024 1:10:23
Do you set S.M.A.R.T goals in your business and life? More importantly, are you hitting those big life-changing goals? Are you in the exact place where you want to be in your business and life? Sadly the answer for most people is NO. The reality is that the daily chaos of running your own business can easily get in the way. But what is the point of running your own business and having all that s...
32. How Niching Down Will Skyrocket Leads, Explode Profits And Free Up Time In Your Trades Business 17.09.2024 1:20:39
Are you feeling stuck? Profits are low, leads are drying up, and you’re burnt out from juggling too many different types of jobs. Never mind dealing with nightmare customers too? If this sounds familiar, you NEED to listen to this latest podcast episode! In it, I teach you the 8 essential steps to niche down on your services, so you can boost profits and reclaim your time. I’m sharing the exact s...
31. Avoiding Financial Disaster: Lessons from a £5 Million New Build Gone Wrong With Michelle Gaffaney-Webb 10.09.2024 1:09:12
I’m sure you know the feeling of taking on a job that brings you a lot of stress, and after all your hard work, you end up making no profit. Michelle Gaffaney-Webb, an architectural designer and property developer, shares her raw and real journey of managing her own £5 million building project while facing the threat of total financial collapse. At one point, she and her partner were just one wee...
30. Website vs Landing Pages vs Funnels: Which One Generates The Most Leads For Your Trades Business 03.09.2024 1:35:43
If your leads are drying up or you need more leads to scale your business you need to know which of these 3 strategies you must quickly bring in. Digital marketing is changing faster than ever before. New modern lead generation strategies are here and if you are not all over them you will get left behind. In my opinion, every trades or construction business should be using all 3 of these: High...
29. 1390% Profit Growth, 2 Best-Selling Books And The Mindset That Made It Happen With Carpenter Chris Garvey 28.08.2024 1:00:56
What was the main reason why you set up your own trades business? Carpenter Chris was forced into setting up his own building company to help him win shared custody of his 2 kids. He thought that running his own business would give him more time back to allow him to look after his kids. Unfortunately, his business swallowed up all his time, controlled his life and led him to hitting rock bottom...
28. How And When To Hire An Admin Assistant To Scale Your Trades Or Construction Business 20.08.2024 1:13:04
Have you become a glorified admin person in your trades business? Are you doing all your own quotes, invoices and paperwork at evenings and weekends? Are you answering calls, sending emails and WhatsApp messages throughout the day? Well, wasting your valuable time doing boring admin work is not going to increase your profits and grow your business, is it? Outsourcing these LOW VALUE TASKS will f...
27. How To Automate Your Customer Journey And Systemise Your Trades Business With James McEvoy 13.08.2024 1:05:42
Is the running of your business all inside your head? Could you go on holiday for 2 weeks without your team or customers calling, emailing and WhatsApping you? Do you have to do all of your own admin because you believe you are the only one who can do it right? This is exactly where James McEvoy is right now in his business and you may be in a similar situation. In this episode, I teach James...
26. 5 Killer Mistakes Stopping You From Generating Leads In Your Trades Or Construction Business 06.08.2024 1:24:40
The reason why you are not generating an avalanche of profitable leads will be down to these 5 killer marketing mistakes. Did you even know you were making them? Because you unintentionally will be!! Most trades of construction business owners are oblivious to them. They didn’t even know they were making them in the first place. It’s only when they discover what they are that they make some small...
25. Drug Addict Plumber Overcomes 30 Pills a Day to Achieve Business Success With Steve Thompson 30.07.2024 1:17:20
Plumbing and heating engineer Steve Thompson became addicted to drugs after popping 30 pills a day for 10 years. What started with his grandmother innocently providing Steve with some pills ended up with him buying pills from his own customers to feed his addiction. Steve has now remarkably triumphed over his drug addiction and has transformed his life as well as growing his business by 168% in t...
24. 5 Step Blueprint On How To Grow A Construction Business The Right Way 23.07.2024 2:08:52
Did you know that there is a right way and wrong way to grow your construction or trades business? Which way have you been growing yours? (Keep reading) Most trades business owners are oblivious as to what the most 5 important areas of their business are. They have absolutely no idea that their businesses should have been built in a specific 5-step order from day one. Instead, they continue to: F...
23. How I Grew My Profits By 1100% By Understanding These Numbers With Crisyn Braines 16.07.2024 41:23
Crisyn Braines has increased his net profit by a whopping 1100% . He's achieved this whilst working fewer hours than he's ever worked before and he's even had 4 holidays abroad in the last year alone. Imagine you know the strategies on how to make more money without working stupid hours. Well, that's exactly the strategy that Crisyn shares with you in this powerful podcast. He shar...
22. How To Script, Shoot And Edit Pro Videos For Your Trades or Construction Business 09.07.2024 1:16:00
What are your biggest challenges with video marketing? Are you letting fear stop you from creating the most powerful form of marketing known to mankind…(VIDEOS) Camera Shyness : Many feel awkward in front of the camera, fearing they won't come across as professional. Lack of Knowledge : Understanding the technical aspects of scripting, shooting, and editing videos can seem daunting and overwh...
21. How Electrician Grew His Electrical And Renewables Business To £1.3 Million With Ben Curry 02.07.2024 1:02:28
Electrician Ben Curry has scaled his business to a £1.3 million turnover with a net profit after tax of £253,000. He’s also generated £1 million of sales from shooting TikTok videos. Sounds great right? It’s not all been plain sailing for this Electrician from Derby. Behind these impressive results, Ben has made some mistakes and hit some pretty tough growing pains that he’s had to overcome. So,...
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