Operationalize

Revenue Problem Solvers

Business EN ↓ 55 episodes

Revenue Problem Solvers is the sales and revenue leadership podcast for founders, executives, and operators who are done with generic advice. One question drives every conversation: what's the most significant revenue initiative you've ever led, or the most challenging problem you've solved or are currently solving? The conversations span the entire GTM function from sales, marketing, ops, CS, product, leadership, and AI. Real stories. Specific lessons. No filler. New episodes weekly.

Author

Operationalize

Category

Business

Podcast website

revenueproblemsolvers.com

Latest episode

Jul 10, 2026

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Episodes

How to Win in a Crowded SaaS Market When Everyone Looks the Same with Emeric Ernoult 16.01.2026

How do you build a durable SaaS business when your market is crowded, noisy, and full of lookalike competitors? In this episode of Revenue Problem Solvers , I sit down with Emeric Ernoult , co-founder and CEO of Agorapulse , to unpack what it takes to grow in one of the most competitive SaaS categories: social media management. Instead of chasing trends or shortcuts, Emeric and his team focused on...

How Modern B2B Buyers Actually Buy (and Why Most GTM Teams Are Behind) with Dave Boyce 09.01.2026

Most B2B go-to-market strategies are built around how sellers want to sell and not how buyers actually buy. In this episode of Revenue Problem Solvers , I sit down with Dave Boyce , Executive Chairman at Winning by Design , to break down how modern B2B buying has changed, and why so many revenue teams are struggling to keep up. We cover: Why most B2B purchases now happen without talking to sales H...

Why Sales & Marketing Still Aren’t Aligned (And How to Fix It) with Catarina Hoch 19.12.2025

Sales and Marketing alignment is one of the most talked-about topics in B2B, and one of the most misunderstood. In this episode of the Revenue Problem Solvers Podcast , Catarina Hoch breaks down why SDR and Marketing misalignment quietly kills pipeline, creates friction between teams, and leads to the belief that “marketing leads are low quality.” We talk about: Why inbound isn’t easier than outbo...

The Hidden Cost of Hypergrowth with Christina Brady 12.12.2025

Christina Brady helped close a real gap in the business. The team moved fast. They delivered value quickly. Customers were happy. Then they realized something uncomfortable. They forgot to monetize it. In this episode, Christina breaks down how teams can become so focused on solving the right problem that they miss the part that actually keeps the business alive. We talk about speed, execution, le...

Success, Health, and Rethinking Success with Roderick Jefferson 05.12.2025

Roderick Jefferson built a remarkable career in sales and leadership. Then everything changed in an instant. He suffered a stroke. His heart stopped. He died. And he came back. This episode is Roderick’s honest account of what happened, what he saw, and what the experience taught him about ambition, burnout, health, and what success really means when your life is on the edge. It is one of the clea...

Why One GTM Team Is So Hard to Build with Jeroen Hendriks 28.11.2025

Most companies talk about building one GTM team. Very few do it. Jeroen Hendriks explains why alignment fails and what leaders must change if they want sales, marketing, and CS to truly work as one. Jeroen has led teams across Europe and has seen the same pattern everywhere: culture drives alignment, not playbooks. And if leaders stay in their comfort zone, nothing changes. We get into the truth b...

Comedy Meets Sales: How Standup Skills Turn Reps Into All-Stars with Kevin Hubschmann 21.11.2025

Comedy and sales are more connected than anyone wants to admit. In this episode of the Revenue Problem Solvers Podcast , comedian and sales pro Kevin Hubschmann breaks down why cold calling and standup comedy run on the same principles. Testing. Timing. Openers. Awareness. Bombing. And the uncomfortable truth that your first line determines everything. Kevin shares how comics build rapport with a...

From Sales to CEO of a CPG Company with Kris Phippen 14.11.2025

What happens when a homemade recipe in a garage turns into one of the fastest-moving CPG products in the country? In this episode of the Revenue Problem Solvers Podcast , Kris Phippen, the founder of Phlippens, shares the wild, honest, and sometimes ridiculous journey behind building a brand with nothing but grit, instincts, and a product people couldn’t stop eating. From cottage weekends where ja...

Launching a new market with Mike Simmons 07.11.2025

Ever watched a company announce a big new market launch at their sales kickoff… only to see everything fall apart six months later? Yeah, we’ve all been there. In this episode, we talk about what not to do when you’re trying to enter a new market — and what actually works instead. Hint: it’s not about spiffs, incentives, or hype. It’s about experimentation. We dig into: Why early announcements can...

Turn Trade Shows into Revenue Engines with Jay Menashe 31.10.2025

Trade shows aren’t just brand awareness plays! They are revenue drivers and need to be thought of it like that. In this episode, we dig into how to make events part of an integrated marketing strategy that builds relationships and fuels pipeline. We cover: Why “story before structure” should guide your booth strategy The key metrics marketing leaders should actually track Turning feelings into fac...

How hiring has changed in 2025 with Mateo Polic 24.10.2025

The hiring market flipped overnight. Most companies are still operating like it didn't happen. Mateo Polic, CEO of Accentio, breaks down what actually changed in the talent market, and why your hiring strategy needs to evolve. In this episode: Why revenue-per-headcount became a focused metric that matters Profitability replaced "growth at all costs" How office mandates cut your talen...

Community Led Growth with Dustin Joost 17.10.2025

What do you do when you’ve only got 8 customers—but they include AT&T, Dell, General Mills, and Best Buy? In this episode, Dustin Joost shares the bold move his team made early on: hosting a customer conference with just 8 clients. But this wasn’t just an event—it became the foundation of their community-led growth strategy and helped shape an entire category. We dive into: How to turn early c...

Account Management from Customer Success - Ryan Heintz 10.10.2025

No budget. No enablement. And a team stuck in reactive support mode. So what did Ryan do? He turned his Customer Success team into a revenue engine. He launched a brand-new Account Management motion. He drove upsells, cross-sells — and got executive buy-in along the way. All with:No external trainingNo additional tech stackJust a clear plan, smart team structure, and weekly call reviews every Mond...

Sales Coaching for Success with Marcus Chan 03.10.2025

How do you build a sales team that actually wins? In this episode, I’m joined by Marcus Chan to dive deep into what it really takes to coach reps to success; not just once, but consistently. We talk about: The CHARGE and SCALE frameworks for coaching and performance How to set your team up for success from day one Using the Pareto Principle (80/20 Rule) to focus your efforts Why every team needs l...

How to Determine Your Pricing and Packaging with Doug Landis 26.09.2025

Pricing your product is the hardest part of building a business. I've said it. In this episode, Doug Landis and I break down the challenges of defining your pricing strategy and to know that it's not a one and done situation! We cover the psychology behind customer willingness to pay, how to truly understand your Ideal Customer Profile, and the strategic approach to evaluating which vertic...

From $6M ARR to $0 in 2 Months. Lessons in Churn with John Barrows 19.09.2025

What happens when your company collapses from $6 million in recurring revenue to zero — in just two months ? In this open and candid episode, legendary sales leader John Barrows shares how it happened, what it taught him, and how AI is shaping the next chapter — not just in business, but in how we work and live. We dig into: The real cost of churn (and why it sneaks up on you) John's experienc...

Your Win Rate Is Your Clue with Anthony Iannarino 12.09.2025

"Tell me your win rate and I can tell you exactly where you are in business." - Anthony Iannarino Anthony just dropped the most brutally honest sales diagnostic, and it's going to change how you think about your numbers forever.🔥 What You'll Discover: ✅ Why a 23% win rate reveals EXACTLY what's broken in your sales process ✅ The 4 critical gaps that your win rate exposes (most people miss #3)...

Outbound is the new Inbound with Beth Mastre 05.09.2025

"Supercharge Your Outbound: From Cold Leads to Hot Opportunities" Tired of low response rates and dead-end outreach? In this episode, Beth Mastre reveals insider secrets to crush your outbound prospecting efforts. Learn how to craft irresistible cold emails, tap into channels that actually work, and turn cold leads into hot opportunities. Discover the strategies top sales pros use to fill their pi...

Moving Upmarket: What No One Tells You About Selling to Enterprise with Brandon Redlinger 29.08.2025

Thinking about selling to the enterprise? It’s a massive growth lever — but also a completely different beast than SMB sales. In this episode, we get real about what it actually takes to move upmarket. No fluff. No theory. Just battle-tested lessons from someone who’s been through it. You’ll learn: The biggest mistakes companies make when chasing big logos Determine if your company and product are...

From Corporate Giant to Startup Scrappy: The Wild World of Spinout Products with Glenn Schmelzle 22.08.2025

Ever wondered what happens when big companies try to birth their own startups? Spoiler alert: it's messier than a toddler with finger paint! 🎨In this episode, Glenn Schmelzle and I dive deep into the chaotic, thrilling, and often brutal world of corporate spinouts. We're talking about those moments when established companies decide to take their side project and launch it into the wild as...

Designing a Demand Gen Engine To Represent 80% Inbound Revenue Growth with Jason Hubbard 15.08.2025

Building a demand gen engine is difficult enough. Building a Demand Gen Engine for an open source product where you sell to developers is more difficult! Jason Hubbard faced this exact challenge when he joined Astronomer. His efforts led to assisting in a $500 Million dollar raise, 5x'ing revenue, and watching inbound represent 80% of the revenues. Thank you to The Red Umbrella Group - https://www...

Revenue Modelling Is The Most Important Communication Tool with Kyle Lacy 08.08.2025

Revenue is a TEAM outcome and the most important thing within a company is communication. How do you communicate on the progress and pacing of that plan? Kyle Lacy, CMO of Docebo, and the host of The Revenue Diaries Podcast - https://open.spotify.com/show/0xSCjSG... - joins me to talk about this incredibly important topic! Kyle references his weather report document and can be found here - https:/...

The Future of Demand Generation in the AI era with Tyler Lessard 01.08.2025

Demand Gen is broken today and we're in a phase of learning how to market in today's world. Tyler Lessard joins the podcast to discuss how marketing is changing and evolving in front of our eyes and what you need to be thinking about on marketing to your funnel. Thank you to Virtual Causeway for sponsoring this podcast. Learn more about them at https://virtualcauseway.com/ Mention the show...

Go To Market in the AI Era with Lisa Sharapata 25.07.2025

Marketing in the AI era doesn't have a clear playbook; it's being defined! The evolution of the LLMs and watching website traffic decline, how do you change how you're doing marketing? Lisa Sharapata, VP of AI and GTM at Metadata joins us to give us a real time view into how to market.

Acquired? Tips for Success Inside the New Organization with Noah Sturm 18.07.2025

Being acquired is part of business. Being part of a bigger company like Accenture is like "being put into a small country" and you have to figure out how to be successful. Noah Sturm shares some tips and tricks on how to be successful and advice on not losing your identity. Special thank you to The Red Umbrella Group - https://www.theredumbrellagroup.com/ - for sponsoring today's epi...

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