Revenue Champions

Welcome to Revenue Champion’s seventh episode of Demandism. Where Cognism marketing leaders Liam Bartholomew and Fran Langham give actionable tactics behind executing a demand generation first strategy that delivers month on month marketing revenue growth. This episode of Demandism focuses on campaigns and features a special guest, Jamie Skeels, Demand Generation Manager and mastermind behind Cogn...

Welcome to our 10th episode of Revenue Champion’s Cold calling live, a cold calling series where top sales leaders go through live cold calls and give actionable insight and advice to how to overcome obstacles when cold calling. In this episode, Ryan Reisert, Brand Ambassador @Cognism goes through the ultimate cold call training using the start, stop, repeat framework. A framework usually used dur...

Welcome to our 9th episode of Revenue Champion’s Cold calling live, a cold calling series where top sales leaders go through live cold calls and give actionable insight and advice to how to overcome obstacles when cold calling. This week, Morgan Ingram, VP of GTM Talent and Development @Sales Impact Academy takes over as volunteers dial in to cold call live to Morgan and get actionable feedback on...

This week, Ryan Reisert, Brand Ambassador @Cognism is joined by Chet Lovegren, Director of Sales Development @Pavilion & podcast host to talk about how sales can use content to close more deals. In this episode, Ryan and Chet talk about how Sales Representatives can incorporate content in their sales process, how to address pricing and negotiation, being buyer centric and more.

Welcome to Revenue Champion’s sixth episode of Demandism. Where Cognism marketing leaders Alice De Courcy, Liam Bartholomew and Fran Langham give actionable tactics behind executing a demand generation first strategy that delivers month on month marketing revenue growth. This episode of Demandism focuses on content distribution and features a special guest, Binal Raval, SEO & Content Executive...

This week, Ryan Reisert, Brand Ambassador @Cognism is joined by Kevin Hopp, Founder @Hopp Consulting Group, Podcast host and Sales course creator to talk about creating predictable outcomes when it comes to outbound sales. In this episode, Ryan and Kevin discuss the ultimate tech stack, how to leverage video to your advantage, how to cold call in a recession and more.

This week, Ryan Reisert, Brand Ambassador @Cognism is joined by Nick Cegelski, Founder and Host @ 30 Minutes to President’s Club to talk about the cold calling tips and techniques for sales success and ultimately, book a meeting. In this episode, Ryan and Nick discuss the importance of having more conversations, giving prospects a clear value proposition, how you should allocate your time as a sal...

Welcome to Revenue Champion’s fifth Demandism episode. A series where Cognism marketing leaders Alice De Courcy, Liam Bartholomew and Fran Langham give actionable tactics behind executing a demand generation first strategy that delivers month on month marketing revenue growth. This episode focuses on Cognism’s strategy for building a media machine for B2B. Alice, Liam and Fran talk through how to...

Welcome to our 8th episode of Revenue Champion’s Cold calling live, a cold calling series where top sales leaders go through live cold calls and give actionable insight and advice to how to overcome obstacles when cold calling. In this episode, Ryan Reisert, Brand Ambassador @Cognism is joined by David Bentham, Director of Sales Development @Cognism, for the ultimate cold call training using the s...

Ryan Reisert, Brand Ambassador @Cognism speaks to Sales Leader, Scott Leese all about the qualities of being a successful and effective Sales Leader. In this episode, Ryan and Scott discuss building a personal brand and how to utilise it effectively, simplifying a complex product or solution, the do’s of a highly successful sales leader in a time of uncertainty and more.

Ryan Reisert, Brand Ambassador @Cognism speaks to Rebecca Drew, EMEA Sales Leader @Vidyard about how to be successful as a new sales leader in a new region. Ryan and Rebecca talk about the first 90 days as a sales leader, biggest hurdles for women in sales, inclusivity in sales and more.

Ryan Reisert, Brand Ambassador @Cognism speaks to Aaron Ross Author & Advisory Board Member (Non-Executive Director) @Cognism about the evolution of Sales Development Represenative. Ryan and Aaron discuss if the SDR role still relevant, habits to be successful as an SDR, how technology has changed the role of the SDR and more.

Ryan Reisert, Brand Ambassador @Cognism speaks to Shabri Lakhani, CEO & Founder @SalesWorks about levelling up your sales with the Buyer centricity. Ryan talks to Shabri about her journey to CEO, women in sales, sales theory and more.

Welcome to Revenue Champion’s forth Demandism episode. A series where Cognism marketing leaders Alice De Courcy, Liam Bartholomew and Fran Langham give actionable tactics behind executing a demand generation first strategy that delivers month on month marketing revenue growth. This episode focuses on Cognism’s recent rebrand strategy. Alice, Liam and Fran talk through getting out of brand limbo, p...

Welcome to our 7th episode of Revenue Champion’s Cold calling live, a cold calling series where top sales leaders go through live cold calls and give actionable insight and advice to how to overcome obstacles when cold calling. In this episode, Ryan Reisert, Brand Ambassador @Cognism is joined by Shawn Sease, Founder @5bynoon for the ultimate cold calling warm-up. Ryan and Shawn go through a frame...

Alice de Courcy, CMO @Cognism talks to Todd Clouser, Senior Brand Marketing Manager @ Refine Labs about driving demand to keep up with the modern buyer. Alice and Todd discuss growing an audience with the emergence of new channels like TokTok, the content creating process at Refine Labs, top metrics to measure demand and more.

Ryan Reisert, Brand Ambassador @Cognism speaks to Bryan Elsesser, VP Sales @ SaaStr about his experience in training and teaching sales professionals. Ryan talks to Bryan how one of his SDRs brought in $2.8M in revenue in less than a year, how to find, hire and onboard SDRs, the process to finding what is necessary to set your sales team up with success and more.

Welcome to our 6th episode of Revenue Champion’s Cold calling live, a cold calling series where top sales leaders go through live cold calls and give actionable insight and advice to how to overcome obstacles when cold calling. In this episode, Ryan Reisert, Brand Ambassador @Cognism is joined by Gregory Woodward, Founder and CEO @Woodward Strategies LLC to review Ryan’s cold calls and discuss how...

Welcome to Revenue Champion’s third episode of Demandism. Where Cognism marketing leaders Alice De Courcy, Liam Bartholomew and Fran Langham give actionable tactics behind executing a demand generation first strategy that delivers month on month marketing revenue growth. This episode of Demandism focuses on building a content engine to power demand and features a special guest, James Sutton, Cogni...

Ryan Reisert, Brand Ambassador @Cognism speaks to Breezy Beaumont, Head of Growth and Marketing @Correlated about product led growth and outbound, and how to use them both as a hybrid to help organisations sell in the modern environment. In this episode, Ryan and Breezy discuss Correlated’s product led growth and outbound hybrid model, what to track instead of MQLs and PQLs in marketing, successfu...

Ryan Reisert, Brand Ambassador @Cognism speaks to Sales Leadership Coach, Kevin "KD" Dorsey all about the lessons he has learnt from his experience in sales leadership. Kevin has helped organisations build sales teams of over 100 people and go from $0 to $100M in ARR. In this episode, Ryan and Kevin discuss how to stay innovative in sales, defining what “working” means in order for your sales reps...

Welcome to our 5th episode of Revenue Champion’s Cold calling live where sales experts David Bentham, Inside Sales director @Cognism and Morgan J Ingram, Director of Sales Execution and Evolution @JB Sales Training take on live cold calls from the audience and give actionable advice to sales reps on their biggest sales struggles.

Ryan Reisert, Brand Ambassador @Cognism speaks to David Dulany, Founder and CEO @Tenbound about sales development and how it has evolved since he began his journey in sales at Glassdoor to becoming the Founder and CEO of Tenbound, the hub of the sales development industry. With over 11 years in the industry and experience with working with some of the fastest growing sales development teams out of...

Welcome to Revenue Champion’s second episode of Demandism. Where Cognism marketing leaders Alice De Courcy, Liam Bartholomew and Fran Langham give actionable tactics behind executing a demand generation first strategy that delivers month on month marketing revenue growth. This episode focuses on how to balance the requirement for modern demand gen tactics with a new look approach to some of the mo...

Ryan Reisert, Brand Ambassador @Cognism speaks to Gregory Woodward, Founder and CEO @Woodward Strategies LLC about the current and future state of outbound. Ryan and Gregory discuss benchmarks to meet in cold email outreach, your mindset when cold calling, why cold calling is one of the most effective ways to drive pipeline and more.