Rethinking Podcasting | Podcast Strategy, Business Growth & Listener Psychology for Coaches, Consultants and Experts

Do you take time out for yourself as an entrepreneur? If not, would you like to know how you could get started? In this episode, I'm chatting with Business Coach and Mentor, Leonor Herrera about the importance of making self-care a priority as a business owner. Tune in to learn: The daily practices you should incorporate into your routine The different types of self-care Three easy ways to get sta...

Do you know what makes podcasting so powerful? Tune in to this episode as I discuss the three reasons podcasting is so powerful and how a podcast can help your business grow. EPISODE MENTIONS AND LINKS Why podcasting is a great marketing tool for your business [Episode 1] Four steps To Launching A Podcast [Episode 3] Five Mindset Shifts You Need To Start Your Podcast [Episode 25] ---- 🎯 Ready to...

Feeling a bit unsure about which categories to choose for your podcast? In this episode, I'm guiding you through the process. We'll discuss the difference between parent categories and sub-categories, what factors to consider when making your decision, and where to place your podcast categories. 🔗 EPISODE MENTIONS AND LINKS List of podcast categories (as of May 2024) --- ---- 🎯 Ready to go deepe...

Are you letting negative thoughts such as 'I don't like the sound of my own voice' or 'there are too many podcasts already' stop you from starting your podcast? In this episode, I'm busting some myths about the podcast industry that are holding many business owners from starting their podcasts. Maybe you've had the same thoughts. Tune in to learn how you can reframe these thoughts so you can final...

If you're just starting out with podcasting, then the editing process can seem daunting. But it doesn't have to be! From selecting the right podcast editing platform (DAW) that suits your needs to exploring my editing workflows, we're covering it all in this episode. You'll also discover the benefits of creating an editing template for consistency and efficiency, along with the importance of keepi...

As a podcaster, our voice is so important. So what can we do to look after it and get the most out of it? Joining me in this episode is Nic Redman, a spoken voice coach and accent specialist, voiceover artist and podcaster, who's worked her magic on the likes of Sarah Millican, Denise Welsh and Kris Hitchen and for productions on CBBC, BBC Radio 4, Radio 2 and Netflix - helping people use their vo...

So you're ready to start recording your podcast episodes, woohoo! But what software do you use? Which is best suited for your needs? Aaargghhh - where do you even begin?! Not to worry friend! I've got all the answers to make recording your first guest interview easy as pie. Tune in to this episode to learn about the different recording platforms for solo podcasting and for guest interviews. EPISOD...

So you've landed a podcast interview! Here are some tips to help you stand out and make a great impression on your audience. Podcasting is growing in popularity, so if you're looking to get in front of a new audience, this is a great way to do it. And if you're already a podcast guest, these tips can help you take things to the next level. So what are you waiting for? Tune in to learn what you sho...

Have you been considering starting your own podcast but you're feeling a bit overwhelmed by the thought of diving in headfirst? I completely understand! That's why I have a fantastic suggestion for you - why not start by becoming a guest on other podcasts? It's a fantastic way to test the waters and discover if podcasting is truly your cup of tea. In this episode, we'll dive deep into the art of p...

If you're brand new to podcasting, chances are you're still figuring things out and probably haven't given much thought to your cover art. But this is one of the most important elements of your show, and it's worth taking some time to get it right. In this episode, we'll take a look at four common mistakes people make with their podcast cover art - and how you can avoid them. EPISODE MENTIONS AND...

Are you a new or existing podcaster who is looking to save time and streamline your podcast tasks? If so, then you'll want to learn about batching! Batching is the process of completing the same task in one sitting, which can help save you time and energy in the long run. In this episode, we'll outline the basics of batching and how it could even be applied to your personal life. Tune in to hear:...

Maybe you've heard the term podcast show notes (or maybe you haven't) but what are they and why are they important? Tune in to hear: What are show notes The difference between show notes and the episode description The different types of show notes EPISODE MENTIONS AND LINKS Forbes article ---- 🎯 Ready to go deeper? Book a coaching session for personalised strategy, clear next steps and the suppo...

Crafting an enticing podcast description is a crucial element in attracting new podcast listeners. But where do you begin? How do you make your description stand out and compel new listeners to hit play on your podcast episodes? In this episode, I'm sharing my secrets to creating a podcast description that leaves a lasting impression. We'll explore the importance of being concise, the strategic pl...

'How many podcast episodes should I launch with?' may be a question you have as you prepare to get your new podcast out into the world. Should you launch with one, two or ten? What is the perfect number? In this episode, we delve into the strategic considerations behind determining the ideal number of podcast episodes to launch with, the reasoning behind this strategy and how it can significantly...

It's a common misconception that great audio quality starts when you hit the record button but actually it starts before that and the environment you record in contributes significantly to how your podcast will sound. Curious to know more? Tune in to learn four tips for creating the best recording environment, why your environment plays a huge role in the microphone that you use and the difference...

If you're new to podcasting, you might be wondering: What day should I release my podcast episodes? How often should I release episodes? How long should my podcast episodes be? Well my friend, I've got the answers! EPISODE MENTIONS AND LINKS My 4-Step Framework To Successfully Launch Your Podcast [Episode 3] ---- 🎯 Ready to go deeper? Book a 60 min coaching session for personalised strategy, clea...

Are you letting self-doubt and imposter syndrome stop you from starting your podcast? If so, you're not alone. Most of us feel the same way — it's perfectly normal to think that we are not good enough or don't have the experience to start our own podcast. But that isn't true! Your podcast is going to be awesome, even if it doesn't seem like it right now. I'm here to tell you that having imposter s...

Want to know my secrets to launching your podcast with a bang? Check out this week's episode where I share my top five tips for doing just that! EPISODE MENTIONS AND LINKS Podcast directories and apps as named by Castos ---- 🎯 Ready to go deeper? Book a 60 min coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into a growth engine for your o...

If there's one area of launching a podcast that's likely to make a new podcaster want to pull their hair out, it's submitting their show to Apple Podcasts. Apple Podcasts have stricter requirements than the other podcast directories and as a result, many encounter problems and delays with their approval process. Having launched multiple podcasts, I've got the process down to a T and in this episod...

If you're new to podcasting, you may be wondering 'what is an RSS feed and how does it work?' Tune in to this episode to find out! ---- 🎯 Ready to go deeper? Book a 60 min coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into a growth engine for your online business. Book a Podcast Profitability Audit Book a complimentary call and let's ex...

So you've started building the foundation of your podcast. You've set your goals, you've defined your audience, you've decided on a name etc but what hosting platform should you choose? In this episode, I share my top eight podcast hosting platforms, either from personal experience or recommendations from other podcasters. Tune in to learn more so you can make an informed decision about which one...

Are you ready to start your business podcast? One of the first steps, determining what equipment you need, can be overwhelming but good news! I've got you covered! Here's everything you need to know about what equipment you need so that you can get started on creating your dream podcast. --- EPISODE MENTIONS AND LINKS Blue Yeti microphone Rode NT-USB microphone Audio Technica ATR2020 microphone Sa...

How do you decide the best format for your show? In this episode, I'm sharing a few tips to help you decide and also break down the six types of formats for you to consider. EPISODE MENTIONS AND LINKS Riverside. FM Squadcast ---- 🎯 Ready to go deeper? Book a 60 min coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into a growth engine for y...

So you've done all the prep work and you're ready to start recording. Congratulations! You've heard about intros and outros what are they are and what should you include in them? In this episode, I'll be breaking it all down for you, including where you can purchase royalty-free music and the difference between a formal intro/outro and an episode intro/outro. Are you ready to get stuck in? --- EPI...

What is a trailer and why do I need one? This is a question you might have as you start on your podcasting journey. I'll be answering those two questions plus what you need to include in your trailer in today's episode. You don't want to miss it! ---- 🎯 Ready to go deeper? Book a 60 min coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into...