Matt Plapp - America's Best Restaurants

Restaurant Marketing Secrets

Business EN ↓ 970 episodes

Dive into Matt Plapp's top Restaurant Marketing Secrets. Posted daily, host Matt Plapp will take an in-depth look into what he sees in the Restaurant Marketing landscape. The three things Matt believes in when it comes to marketing are:A - Attracting your customer's attentionB - Build a database from that attentionR - Retaining attention in your databaseAnd, by the way, ABR also stands for America's Best Restaurants. (Duh!)Learn more about Matt Plapp by visiting his website at www. MattPlapp.com

Author

Matt Plapp - America's Best Restaurants

Category

Business

Podcast website

mattplapp.com

Latest episode

Jul 5, 2026

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Episodes

How to Turn Your Restaurant Into the Ultimate Reality Show Everyone Wants to Follow - Restaurant Marketing Secrets - Episode 820 16.12.2024

Restaurant owners, are you making the most of your social media? Most restaurants only post food pictures and miss out on the opportunity to post content customers crave—your story. In this video, I'll show you how to turn behind-the-scenes moments, employee spotlights, and your brand's story into social media gold. Learn how to showcase the heart of your restaurant, connect with your audience, an...

The Ultimate Restaurant Marketing Plan Weekly Training - - Restaurant Marketing Secrets - Episode 819 15.12.2024

Get your membership today, www.mattplapp.live/urmp and signup today!  

Marketing In Your Restaurants Community - Restaurant Marketing Secrets - Episode 818 14.12.2024

What would happen if you became the number one most recognized business owner in your community? -- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That's Re...

Your Restaurants Social Media - Restaurant Marketing Secrets - Episode 817 13.12.2024

What are the three keys to dominating social media? -- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That's Restaurant Marketing That Works Dot Com

Email & Text Messaging Are The 3rd Most Important Aspect Of Your Restaurant Marketing Funnel - Restaurant Marketing Secrets - Episode 816 12.12.2024

Landing in your customer's inbox is the mecca in 2024 and beyond. Are you using email and texting correctly? -- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more informati...

Your Website Is The 2nd Most Important Restaurant Marketing Funnel - Restaurant Marketing Secrets - Episode 815 11.12.2024

From gathering valuable customer data to retargeting visitors, your restaurant's website is a GOLD MINE when used right.   -- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for...

In-Store Marketing Is #1 On My Must Have Restaurant Marketing Funnels - Restaurant Marketing Secrets - Episode 814 10.12.2024

The marketing you do inside your four walls is, without a doubt, the #1 opportunity to increase your restaurant's sales. -- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for mo...

7 Must Haves For Your Restaurant Marketing Plan - Restaurant Marketing Secrets - Episode 813 09.12.2024

This is from my PMQ Pizza article a few weeks ago, plus a few bonus tips. -- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That's Restaurant Marketing That...

You Should Not Be Hoping & Praying Anymore, Attention Is Easy To Get - Restaurant Marketing Secrets - Episode 812 09.12.2024

Too many of you don't have a plan to gain attention; you are relying solely on HOPE & PRAY -- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That's Restaura...

You Can Beat The Biggest Restaurant Brand Today - Restaurant Marketing Secrets - Episode 811 08.12.2024

They may have more money, but apparently not more smarts.  -- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That's Restaurant Marketing That Works Dot Com

Five Must Have Restaurant Marketing Funnels - Restaurant Marketing Secrets - Episode 810 06.12.2024

You better become really good at reaching your customers in these places.  -- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That's Restaurant Marketing Tha...

Where Everyones Attention Is, Even The Pool Cleaner - Restaurant Marketing Secrets - Episode 809 05.12.2024

Me, my wife, the hotel pool cleaner, the window cleaning crews and the carpet layers, ALL ON THEIR PHONES! -- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information...

Your Biggest Threat Owning A Restaurant - Restaurant Marketing Secrets - Episode 808 04.12.2024

Competition is hitting you from every angle; what's your plan? -- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That's Restaurant Marketing That Works Dot...

Restaurant Customer Segmentation - Restaurant Marketing Secrets - Episode 807 03.12.2024

Are You Losing Restaurant Sales? Here's How Segmentation Can Help. -- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That's Restaurant Marketing That Works...

Try, Really? - Restaurant Marketing Secrets - Episode 806 02.12.2024

"I'll TRY to post an update," was what this owner said.  TRY, serioualy?  The word TRY doesn't resonate with me -- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more inform...

Home Depot - POINTING - don't point; show and sell! - Restaurant Marketing Secrets - Episode 805 01.12.2024

Whether it's your employees or your marketing.. stop the pointing. -- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That's Restaurant Marketing That Works...

Separation Season - Restaurant Marketing Secrets - Episode 804 01.12.2024

It's the time of year to do more.   -- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That's Restaurant Marketing That Works Dot Com

Your 1st Quarter Sales Savior - Restaurant Marketing Secrets - Episode 803 30.11.2024

Have you ever heard of the red envelope promotion? -- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That's Restaurant Marketing That Works Dot Com

Is Your Restaurant's Tech Stack Hurting Your Sales and Marketing? - Restaurant Marketing Secrets - Episode 802 Video 29.11.2024

In today's competitive landscape, running a successful restaurant means more than just serving great food—it's about creating seamless customer experiences and maximizing operational efficiency. One of the key tools to achieve this is your tech stack. However, many restaurant owners overlook the fact that an ineffective or outdated tech stack could be doing more harm than good. Let's break it down...

Sell Like Your Life Depends On It, Oh It DOES! - Restaurant Marketing Secrets - Episode 801 27.11.2024

You've mortgaged your life.  You've told your spouse, "Next year." You have laid it all on the line. So, tell me why you aren't selling every day? --- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmar...

Don't Be A Morron, MARKET Your Restaurant - Restaurant Marketing Secrets - Episode 800 26.11.2024

You should eat, sleep and drink marketing your restaurants marketing every day! --- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That's Restaurant Marketi...

Let's Lead, Not LOSE! - Restaurant Marketing Secrets - Episode 799 25.11.2024

Nobody wants to lose or be a loser. So, start LEADING from every angle, not just the business side.  --- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That...

L.M.S = Your Daily Formula - Restaurant Marketing Secrets - Episode 798 25.11.2024

Every day: Lead Market Sell --- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That's Restaurant Marketing That Works Dot Com

Simple & HUGE Holiday Facebook Contests - Restaurant Marketing Secrets - Episode 797 23.11.2024

Thanksgiving, Christmas and New  --- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That's Restaurant Marketing That Works Dot Com

Restaurant Marketing Made Simple: The Secret Sauce to Consistent Messaging and Loyal Customers - Restaurant Marketing Secrets - Episode 796 22.11.2024

In the latest installment of his PMQ-exclusive series, Matt Plapp, CEO of America's Best Restaurants, emphasizes the importance of consistent messaging across all marketing channels to enhance pizzeria loyalty programs. Drawing from personal experience, he illustrates how the right approach can significantly impact customer engagement and long-term sales success. https://www.pmq.com/matt-plapp-the...

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