Matt Plapp - America's Best Restaurants

Restaurant Marketing Secrets

Business EN ↓ 970 episodes

Dive into Matt Plapp's top Restaurant Marketing Secrets. Posted daily, host Matt Plapp will take an in-depth look into what he sees in the Restaurant Marketing landscape. The three things Matt believes in when it comes to marketing are:A - Attracting your customer's attentionB - Build a database from that attentionR - Retaining attention in your databaseAnd, by the way, ABR also stands for America's Best Restaurants. (Duh!)Learn more about Matt Plapp by visiting his website at www. MattPlapp.com

Author

Matt Plapp - America's Best Restaurants

Episodes

Sell More Gift Cards This Christmas With LESS Effort - Restaurant Marketing Secrets - Episode 795 21.11.2024 2:17

--- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com

How Music Helps Me With My Days - Restaurant Marketing Secrets - Episode 794 20.11.2024 1:27

Do you have a playlist that soothes the soul, that get you ready, that brings belief back into your life? --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information...

Building Stronger Ties Between Your Restaurant and Community - Restaurant Marketing Secrets - Episode 793 19.11.2024 3:32

Building strong community connections is the key to success, and it starts with showing up for the right reasons! 🌟 Whether it's supporting a high school football game or being a consistent presence at local events, it's all about relationships, not transactions. 💪 Let's make an impact together! 🧡 --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we...

Doing The Same Thing Over A Long Period Of Time - Restaurant Marketing Secrets - Episode 792 18.11.2024 6:43

Want success? Keep doing what you're doing FOREVER like Warren Buffet. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That...

5th Time's The Charm With My Pizza Shirt - Restaurant Marketing Secrets - Episode 791 17.11.2024 4:25

The pizza shirt finally started a conversation in a PIZZA restaurant. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Wo...

Your Inner Circle, AKA Your Boardroom - Restaurant Marketing Secrets - Episode 790 17.11.2024 2:46

Who aren't you spending enough time with? --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com

The ABR Roadshow & Why We Created It - Restaurant Marketing Secrets - Episode 789 15.11.2024 6:49

America's Best Restaurants was created to help independent restaurants gain attention. After a pause, the pandemic highlighted the need, as big chains thrived while small restaurants struggled. In 2021, the ABR Roadshow was launched, traveling the U.S. to create content that boosts these restaurants' engagement on Facebook, helping them get the love they deserve and stand out from chain restaurant...

Beyond the Meal: Turning Casual Diners into Loyal Customers with 'The Ask - Restaurant Marketing Secrets - Episode 788 14.11.2024 7:01

Boost restaurant sales by $20,000 monthly with a simple but powerful tactic: "The Ask." Today I explain how engaging customers in meaningful ways goes beyond a friendly "How are you?" By training staff to actively promote loyalty programs and offer incentives, restaurants can turn casual diners into repeat customers. Key steps include training employees to confidently share offers, asking every cu...

Don't Let Your Website Be a Black Hole – Capture Every Visitor - Restaurant Marketing Secrets - Episode 787 13.11.2024 5:33

In this episode, we dive into the overlooked potential of restaurant websites and how a simple popup can turn casual visitors into loyal customers. Learn why your website shouldn't be a "black hole" and discover actionable tips to capture valuable customer data, from emails to birthdays, with effective offers. Get ready to maximize your restaurant's digital presence and drive real results with pra...

Our COO Doug Smith Shares Insights on the Mastermind Minutes Podcast- Restaurant Marketing Secrets - Episode 786 12.11.2024 32:30

Our COO, Doug Smith Shares Insights on the Mastermind Minutes Podcast --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Wo...

Are Your Taking The Reps Needed To Win? - Restaurant Marketing Secrets - Episode 785 11.11.2024 2:20

It's not surprise where our attention lives. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com

ATTENTION - Restaurant Marketing Secrets - Episode 784 11.11.2024 2:31

You're Paying Rent To Reach Customers, Let's Stop That - Restaurant Marketing Secrets - Episode 783 09.11.2024 2:11

Stop renting your customers' attention: Build lasting loyalty with your customer database. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaur...

Your Personal Brand As A Restaurant Owner - Restaurant Marketing Secrets - Episode 782 08.11.2024 2:44

A HUGE gap in restaurant marketing is the OWNER. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com

Pick Up The Phone - Restaurant Marketing Secrets - Episode 781 07.11.2024 2:45

I'm blown away by the restaurants that haven't put a calling program in place to drive sales. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Rest...

Two Very Different, But Very Viral Facebook Campaigns - Restaurant Marketing Secrets - Episode 780 06.11.2024 2:43

Ask questions, and get answers. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com

Using Instagram For Your Restaurant - Restaurant Marketing Secrets - Episode 779 05.11.2024 2:29

57% are females, and reels are where they spend a lot of their time. How can your restaurannt leverage IG to gain attention? Let's find out. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketi...

How Restaurants Should Really Be Using Facebook to Market Themselves - Restaurant Marketing Secrets - Episode 778 04.11.2024 5:52

There's no denying that Facebook is a goldmine when it comes to grabbing your customers' attention. With 73% of adults on there and users logging in an average of 11 times a day, it's where your customers are hanging out. In fact, your audience is spending about four minutes each time they log in. That's four minutes for you to connect, engage, and build relationships with your customers – not jus...

The Scary Truth About Your Email Marketing - Restaurant Marketing Secrets - Episode 777 03.11.2024 4:56

Email marketing is a gold mine; it's far from dead. So, why are you still ignoring it? Here's the link for the blog I referenced. https://mattplapp.com/day-203-the-puzzle-the-scary-truth-about-restaurant-marketing-in-2024/ --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Be...

Go Read This Blog Post - Restaurant Marketing Secrets - Episode 776 03.11.2024 0:58

Here's the link https://mattplapp.com/day-203-the-puzzle-the-scary-truth-about-restaurant-marketing-in-2024/ --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more informat...

Novembers Best Social Media Post You Can Make - Restaurant Marketing Secrets - Episode 775 01.11.2024 3:27

Please launch this Halloween contest after Halloween :) --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com

The Scary Truth About Restaurant Marketing - Restaurant Marketing Secrets - Episode 774 31.10.2024 3:50

Happy Halloween --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com

Take Care Of EVERYTHING, Not Just Your Food - Restaurant Marketing Secrets - Episode 773 30.10.2024 4:02

These are like cracks in a foundation. They might not be an issue when you first see them, but they will become a problem. Today, marketing examples are big cracks. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go t...

Easy 3-2-1 Restaurant Digital Marketing Strategy - Restaurant Marketing Secrets - Episode 772 29.10.2024 2:31

Your restaurant's digital marketing strategy doesn't have to be complicated. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketin...

Driving Sales In Your Restaurant With Your Community - Restaurant Marketing Secrets - Episode 771 28.10.2024 5:35

Imagine if EVERYONE knew you in your community. But more importantly, what if the most influential people knew you and told their friends about you. That's the Dream 100. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Return...