Anna Lundberg

Reimagining Success® with Anna Lundberg

Business EN ↓ 402 episodes

In a world where traditional work no longer fits how we actually want to live, the Reimagining Success podcast helps you design a business that works for you - not the other way around. Hosted by Anna Lundberg, solopreneur business coach, strategist, and former Fortune 500 leader, the show is for independent experts and founders who have outgrown the old model and want more clarity, capacity, and calm in their business. Each week, Anna shares practical tools and thoughtful perspectives to help you redesign the way your business runs - from your business model and operating rhythm to your prici...

Author

Anna Lundberg

Category

Business

Latest episode

Jun 29, 2026

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Episodes

RS50 - Get ready for the new year 07.11.2019

In today's episode, Anna takes a look at why now is the time to get yourself set up for success in 2020 - not just a new year, but a new decade! In 2013, I quit my corporate marketing job and REIMAGINED SUCCESS as an independent consultant. I set my own rates, learned a lot about what it takes to work for yourself, and had the opportunity to travel in between contracts. In 2015, I REIMAGINED SUCCE...

RS49 - The business impact of writing a book 31.10.2019

In today's episode, Anna explores how writing a book can boost your business. Ever since I can remember, I've dreamed of *being a writer*. It was a vague and idealistic dream of sitting in a cabin somewhere, looking out at the ocean, and writing what would surely be my next bestselling novel. As I took a closer look at that dream over the last few years, I recognised that the dream wasn't about th...

RS48 - How to establish credibility 24.10.2019

In today's episode, Anna explores how you can establish your credibility when changing to a new field. After quitting my corporate marketing job in 2013, I initially worked as an independent digital marketing consultant. This was a great way to land on my feet and to use the skills and network that I had built up over my career. But although I was earning 'lots' of money, this wasn't what I had qu...

RS47 - Building an audience from nothing 17.10.2019

In today's episode, Anna looks at why building your audience is one of the very first steps you need to take in your fledgling business. I loved doing my coach training back in 2014 (shout-out to the International Coach Academy!) I even completed the two-year course in six months, doing the final oral exams at 3 am in Hawaii, where I was traveling at the time! I graduated with enthusiasm and passi...

RS46 - So you've quit your job? 10.10.2019

In today's episode, Anna discusses how deciding to quit your job and start your business, is only the beginning and there will be many more brave decisions, as well as a lot of hard work, if you're truly going to create an alternative life and career outside of the 9 to 5. When I quit my corporate job back in 2013, I thought: "WOOHOO! This is it! I've made The Decision and now I'm going to live my...

RS45 – *Feedback request* I want to hear from you! 03.10.2019

In today's episode, Anna wants to hear from you! Get in touch to tell her what you're working on and what kind of topics you would like to see more of to help you move forward (0:41)  "Inside our One Step Outside Facebook group and our Email community as well because we've been running The Corporate Escape Plan Workshop" (2:18) "We are closing the first new round of the One Step Outside the 9 to 5...

RS44 – Questions leaving corporate 26.09.2019

In today's episode, Anna answers some of the questions that have come in about the One Step Outside the 9 to 5 programme. Questions include... -How much savings buffer do you need when you leave your corporate job? -How do you keep up to date on the latest developments when you're self-employed? -What does participation in the programme look like in practice? -In the programme, how do you handle w...

RS43 – Outside the 9 to 5 19.09.2019

In today's episode, Anna looks at how you can get the support you need to take your One Step Outside the 9 to 5! (1:50)  "It's easier than ever before to take control of your career and chart a new course, even after many years in the same position. This is in sharp contrast to the linear career paths of the past, where you would stay in the same profession, and even the same company, for your who...

RS42 - Design your corporate escape 12.09.2019

In today's episode, Anna looks at how spending time on developing a proper plan will help you navigate your career transition and succeed in your corporate escape once and for all! (2:26)  "The appeal of just declaring, "I quit!" and going full steam ahead towards your dreams is clear. And, for some, it might even be the right approach. There's something to be said for going 'all in' and burning y...

RS41 - Take action don't procrastinate 05.09.2019

In today's episode, Anna looks at what procrastination looks like when making a big career change, what causes it, and how to finally start taking action and stop procrastinating (2:26)  "Clearly, any and all of these scenarios are frustrating – both because you won't be making any progress as a result, and you'll be staying stuck where you are, and that disconnect between where you are and where...

RS40 - Staying motivated in a career transition 29.08.2019

In today's episode, Anna looks at these 4 strategies to help you stay enthusiastic as you navigate your career transition out of the corporate 9 to 5. (1:45)  "I know, I keep going on about it but that's because it's important: if you're going to put in all this time and effort, if you're going to get super uncomfortable and defend yourself against both your own fears and those of other people, th...

RS39 - When your career choice is met with disapproval 22.08.2019

In today's episode, Anna looks at these tips on how to deal with the fears, concerns and objections of your friends and family as you navigate your career transition (1:49)  "The first thing to realise is that other people's concerns are just that: their concerns. The fact that someone else believes you can't do this, they think you'll be ruining your career and worries that you won't earn enough...

RS38 - Thinking about leaving your job 15.08.2019

In today's episode, Anna looks at the very first step you should take as you get out of your comfort zone and towards a new definition of success, outside of the corporate 9 to 5 (2:10)  "In the past, I've always said that the very first step you need to take in order to move towards your definition of success is to get clarity on what that definition of success is." (6:10) "Another mistake I see...

RS37 - Get comfortable being uncomfortable 08.08.2019

In today's episode, Anna looks at 5 things that will help you get comfortable with being uncomfortable as you step out of the corporate 9 to 5 and into the unknown? (1:54)  "The very essence of your comfort zone is that it's comfortable and familiar. Everything in your life is set up to fit with how you are working and living now. Your colleagues and peers, your friends, your family - they all kno...

RS36 - Leave your comfort zone 01.08.2019

In today's episode, Anna looks at why you should make the effort to do something as scary as leaving everything that you know - instead of just staying in your comfort zone? (2:37)  "But as you grow up and get older, something happens. You start to get comfortable. You avoid doing things that are unfamiliar and you stick with things you know. You stop learning. You settle into a routine and you st...

RS35 - How scary is it to start a business? 25.07.2019

In today's episode, Anna looks at these common fears that might be holding you back from leaving your corporate job to set up on your own. (1:34)  "You've been in your corporate role for many years - maybe even your entire career to date - and you know exactly how it works. You have extensive experience of the job and the sector, and because of that you also have the respect of your managers and y...

RS34 - The fear of quitting your job 18.07.2019

In today's episode, Anna looks at how the fear of failure might be holding you back from quitting your corporate job and escaping the 9 to 5 for good. (2:34)  "Is there one right choice out there and, if so, who decides what that choice is? And even if you do make the "wrong" choice, does that mean you're stuck with that choice forever and ever? Does it mean that you will never again be able to ma...

RS33 - Stuck in your job 11.07.2019

In today's episode, Anna looks at the reasons why most people are never going to quit their corporate job, even though they want to. (2:23)  "There are bound to be lots of individual reasons and explanations for why you're not doing anything about this right now and I'm sure you'll tell me, "Oh but you don't understand I have this really unique situation..." However, in my experience, there are al...

RS32 - Quit your corporate job 04.07.2019

In today's episode, Anna looks at why more and more people are waking up to the fact that the 9 to 5 is NOT the best way to work, and whether you should quit your corporate job.  (5:47)  "I've collected the stories of 50 individuals together in my book, Leaving the Corporate 9 to 5, so you don't even have to take my word for it but, instead, you can hear what they all have to say about their own e...

RS31 – Being a mum and an entrepreneur 27.06.2019

In today's episode, Anna looks at the things that you learn when you have a baby that will make you a better business person.  (2:57)  "In business, you also need to be getting out of that familiar comfort zone on a daily basis as well, you need to keep learning new things and developing both yourself and your business. Continuously trying new things and challenging yourself will help you stay rel...

RS30 – Manage your business with a baby 20.06.2019

In today's episode, Anna looks at these five aspects once you come to the point of getting back to work and managing your business with a baby. (2:33) "After taking that time completely off following the birth of your baby, when you do start getting back into the swing of things and checking those emails and social channels, you may quickly get caught up in the day-to-day pressures of running your...

RS29 – Prepare your business for maternity leave 13.06.2019

In today's episode, Anna explores how to plan for maternity leave and how you'll keep your business running while you're off taking care of a newborn. (1:48) "First, this means looking at the logistics of when you want to start your leave, how long you want to take off, and when (and how much) you plan to start working again. As a full-time employee, this would involve a more formal process of ask...

RS28 – Set up a business having children 06.06.2019

In today's episode, Anna looks at 5 things to consider when setting up a business that will give you the freedom and flexibility you need when you're planning to have children (1:21) "When it comes to having children, get ready to truly, profoundly and completely reimagine what 'success' means to you. It's one of the most transformative experiences of your life and it's likely to challenge your en...

RS27 – Starting a business with a family 30.05.2019

In today's episode, Anna looks at why running your own business is the best way to create and apply 'freedom, flexibility and fulfilment' when you're planning to have children. (1:21) "On the surface, nothing, it may seem like a full-time job is the safest option when it comes to having children: you get a steady salary, you'll get paid maternity leave, and you have the security of having a guaran...

RS26 – How to avoid burnout as an entrepreneur 23.05.2019

Anna looks at practical strategies for recognising, preventing and managing burnout as an entrepreneur. (1:22) "The last thing you want to do is to end up working harder than ever you did in your corporate job, which you probably left at least partly for the very reason of wanting to avoid burnout. If you're stressed and unwell, you won't be enjoying the work you're doing but you won't be enjoying...

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