Anna Lundberg
Reimagining Success® with Anna Lundberg
In a world where traditional work no longer fits how we actually want to live, the Reimagining Success podcast helps you design a business that works for you - not the other way around. Hosted by Anna Lundberg, solopreneur business coach, strategist, and former Fortune 500 leader, the show is for independent experts and founders who have outgrown the old model and want more clarity, capacity, and calm in their business. Each week, Anna shares practical tools and thoughtful perspectives to help you redesign the way your business runs - from your business model and operating rhythm to your prici...
Author
Anna Lundberg
Category
Podcast website
Latest episode
Jun 29, 2026
Where to listen?
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Episodes
RS75 - How to diversify your income streams 30.04.2020 23:17
In today's episode, Anna looks at when and how to diversify different aspects of your business. To strengthen your business and make it more resilient to potential setbacks, consider broadening... (1) your traffic sources, (2) your client targets, (3) your products and services, (4) price points, and (5) even looking at different businesses entirely. *Resources mentioned during the episode* The On...
RS74 - Creative ways to make money online 23.04.2020 17:58
In today's episode, Anna looks at different ways in which you can leverage your existing skills to build an online business. When you're looking for a way to monetise your skills in your own business, there are a few different options... (1) Freelancing, (2) Coaching or consulting, (3) Teaching what you know, (4) Solving a problem, and (5) Turning your hobby into a business. *Resources mentioned d...
RS73 - Use your downtime 16.04.2020 16:45
In today's episode, Anna takes a look at some of the things you can do now that you don't usually have time for in your business. If and when you do find yourself with fewer clients and projects for a period of time, there are plenty of things you can be getting on with in the meantime. You know, all those things that you *should* be doing on an ongoing basis but that tend to get neglected… *Resou...
RS72 - Leading through uncertainty 09.04.2020 13:41
In today's episode, Anna looks at how you can step up and lead your community – however large or small – in times of uncertainty. Anna looks at how you can step up and lead your community – however large or small – in times of uncertainty. As a business owner, you have a community of followers – whether you have a Facebook group or an email list or 'just' your connections on LinkedIn, there are pe...
RS71 - Small business crisis 02.04.2020 18:11
In today's episode, Anna looks at the short-term tactics that you need to prioritise now in order for your business to survive. There are definitely lessons to be learned, and opportunities to be taken, but we have to make sure that we're in the right frame of mind to look at any of that. We're delving into short-term tactics to focus on right now to establish a base level of security - so that we...
RS70 - How to build your own resilience 26.03.2020 16:16
In today's episode, Anna looks at how you can increase your resilience to deal with the inevitable ups and downs of working for yourself. ''Resilience' may be a buzzword - but for good reason. Being able to bounce back from inevitable setbacks will be a critical skill for you if you're to create a sustainable business outside of the 9 to 5, and not give up and return to full-time employment (or ta...
RS69 - Treating your business like a business 19.03.2020 21:00
In today's episode, Anna gives you a nudge to start taking your business more seriously. Yes, you want to make this work, and, yes, you may think you're doing the right things – but are you truly taking your business seriously, or are you still playing, dabbling? If you're ever going to transition fully out of your 9 to 5 and achieve your ambitious income goals while working for yourself, you have...
RS68 - How to be more disciplined in life 12.03.2020 21:49
In today's episode, Anna explores the challenge of managing the battle between your present and future self. The best way to be more disciplined - or, in fact, not need to be more disciplined - is to create a habit. Now, of course, when you try to implement new priorities, new routines, there will always be some resistance, and will take time to make it into an unquestionable habit. But once you d...
RS67 - The cult of busyness 05.03.2020 20:03
In today's episode, we're exploring our tendency to celebrate 'busyness' and what it might be hiding. If you want to tackle your own part in the 'busy-ness' epidemic, then the first thing to ask yourself is: what is this constant busy-ness bringing you? What is it that's driving you to fill every moment of your time, volunteer on that board, write this book, learn that language, etc etc? *Resource...
RS66 - Do not compare yourself to others 27.02.2020 15:23
In today's episode, discover how to stop destructively comparing yourself to other people and to channel your energy towards achieving your own definition of success instead. The first step towards overcoming 'comparanoia' is to define your own version of success. It really doesn't matter if someone else has done X or Y, you need to focus on your game, focus on your own strengths, focus on what yo...
RS65 - How to develop self-esteem and confidence 20.02.2020 20:05
In today's episode, Anna looks at how you can feel more confident in what you do and how you market yourself as a business owner. Isn't it ironic that when you come out of school and university, you're brimming with confidence, having no experience whatsoever and very few skills, and you think you're the best thing that could happen to any company in the world... Then 10, 15 years later or more, y...
RS64 - Trust your intuition 13.02.2020 17:17
This week, Anna looks at the power of listening to your own intuition when it comes to making big decisions. Why trust your intuition? Why not just rely on our cognitive ability, a comprehensive analysis of the pros and cons, and make a sensible, rational decision? Well, first of all, we're never going to have complete information. We're never going to know every single factor, consequence, scenar...
RS63 - Making the right decision 06.02.2020 15:33
In today's episode, Anna reveals an insight that will take a whole lot of pressure off and help you move forward with confidence. As children, we're told by our parents when we're good and when we've done something wrong. At school, of course our teachers and their dreaded red biros that they use tell us if we've got the right or wrong answer. The problems start when we go out into the real world...
RS62 - Have the courage to live a life true to yourself 30.01.2020 20:11
Anna gives a sneak preview of her work-in-progress book as she looks at the first 3 principles of how to reimagine success. Today, I'm talking you through something I'm working on, which is my next book. And it's very early days, but this is something that I'm trying to formulate in my head and I thought it would be useful to express them verbally with you here, as a listener and as part of my com...
RS61 - Big picture thinking 23.01.2020 15:20
In today's episode, Anna explores how not to lose sight of your big picture vision in your day-to-day life. As fun as it can be to create an incredible vision for the future, the reality is that we're facing the stress of a full-time job or, if we're already working for ourselves, we have client projects and deadlines. Or maybe there's a personal illness in the family... Or maybe it's something go...
RS60 - Design your best year ever 16.01.2020 19:45
In today's episode, Anna explores how you can set yourself up to have your best year in business in 2020. We're talking about how you can create and achieve your absolute best year in business yet, using the five pillars of a sustainable escape plan from the 9 to 5. You really want to always have this vision in mind as you build your business, however far off it may seem today, because otherwise y...
RS59 - Planning next year in business 09.01.2020 19:23
Anna looks at how to review your business results from 2019 and plan for the new year 2020. Doing an annual review is important, first of all, for setting goals in the first place, and then for checking in to see whether or not you've achieved them. If you haven't, then you can either adjust your goals to be more realistic, or you can adjust the actions you're taking and either step things up or c...
RS58 - Next year's plan 02.01.2020 20:17
Anna looks at how to set the right intention for the new year, and decade, with a review of 2019 and a plan for the new year! Tis the season to write New Year's resolutions, but most of us don't have a very high success rate at achieving them. In fact, research shows that only 8% of people are successful in achieving their resolutions! This incredibly low success rate, in my experience, is largely...
RS57 - How to have more fun in life 26.12.2019 19:24
In today's episode, Anna looks at the fifth L, LAUGH: fun and spontaneity, and helps you review where you are today and where you want to get to. And, finally, an area that's hard to pin down but incredibly important. It's all that other stuff that doesn't involve setting goals and planning and pushing yourself but is simply about enjoying life, having fun and doing what you feel like. It's not se...
RS56 - How to find your ikigai 19.12.2019 16:53
In today's episode, Anna looks at the fourth L, LEAD: career and impact, and helps you review where you are today and where you want to get to. And so we come to the area that is most traditionally associated with success: your career. We're not talking about the prestigious job title and salary here, or even that 7-figure business, but a broader definition of success that involves finding your 'i...
RS55 - Personal and professional development 12.12.2019 16:51
In today's episode, Anna looks at the third L, LEARN: development and growth, and helps you review where you are today and where you want to get to. I'm a big believer in life-long learning - I like to think that I've retained that childish sense of curiosity that we all start out with. Exploring new things, setting goals and continuing to grow - this is important, whether you're talking about pro...
RS54 - What does love mean to you? 05.12.2019 16:49
In today's episode, Anna looks at the second L, LOVE: relationships and romance, and helps you review where you are today and where you want to get to. Fundamentally, we all want to love and be loved. Love can mean the affection we feel for a friend or a relative or the romantic love that we feel for a partner, and it can also mean a broader sense of belonging and community. Feeling and experienci...
RS53 - Wellness for entrepreneurs 28.11.2019 17:07
In today's episode, Anna talks about the first L, LIVE: wellness and wellbeing, and helps you review where you are today and where you want to get to. There's a foundation on which everything else in your life is built, and that is your wellness and wellbeing. With this, I mean your physical as well as your mental health, along with your emotional and spiritual health. It's a holistic sense of how...
RS52 - What's your idea of success? 21.11.2019 16:59
In today's episode, Anna looks at the 5Ls framework to help you reimagine success outside the narrow confines of work and a 9-to-5 corporate job. I'm often asked: why do you talk about success? Why not 'happiness' or 'fulfilment'? And it's not that *I'm* obsessed with success; it's that *everyone* is obsessed with success. Fundamentally, success is defined as "the accomplishment of an aim or purpo...
RS51 - A corporate escape plan 14.11.2019 15:54
In today's episode, Anna looks at the key elements that will allow you to escape the 9 to 5 for good! A couple of years after I set up my own business, I had a former colleague get in touch. He was trying to decide whether to keep working on his business or return to another full-time role. "You're the only one I know who has quit - and who hasn't gone back to another job." And it's true: I do kno...
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