REBLutionize Your Marketing, Your Business, Your Life

In this episode of REBLutionize Your Marketing, hosts Rebel Risty and Rob Esposito sit down with Julian Brandt, founder of Ampra.ai and former co-founder of Digitopia. Julian shares how AI tools like Claude, ChatGPT, and Google’s Gemini are transforming business operations from meeting recaps to job descriptions and how entrepreneurs can stay focused and scale smarter. Whether you're an AI ske...

In this episode, we sit down with Alex Karvounis, Lead Creative Officer at MiraCosta College, whose unconventional journey—from traveling performer and filmmaker to casino communications lead and now higher ed marketing leader—offers a masterclass in creative thinking. From Vegas to academia, Alex shares how storytelling, internal comms, and visual branding all play a role in driving student succe...

In this solo episode of REBLutionize Your Marketing, REBL Risty takes us behind the scenes as she uses ChatGPT to revamp a presentation deck in real time. From turning a messy outline into a clean, story-driven flow to training a custom GPT for better results, REBL shows how AI can simplify, speed up, and seriously upgrade your creative process. Key Takeaways: - You can train ChatGPT to understand...

Jaymie Tarshis is a seasoned digital advertising strategist with a laser focus on simplifying the complex world of ads for entrepreneurs and business owners. With years of experience in Meta advertising, Jaymie has developed a unique approach to using AI tools not just to save time—but to actually run smarter, better-performing campaigns. In this episode, Jaymie and I dive into how the advertising...

In this episode of REBLutionize Your Marketing with AI, host Rebl Risty sits down with AI strategist Max Bernstein to explore how experts can finally get what's in their head and into scalable, monetizable systems using AI. Max shares his method for transforming transcripts and conversations into frameworks, offers, and IP, showing how AI can help you turn noise into signals and create repeata...

In this solo episode of REBLutionize Your Marketing, REBL Risty dives into a debate with her social media manager: Is posting on LinkedIn during the weekend a waste of time—or a hidden opportunity? Using the AI tool Perplexity, REBL explores best practices for LinkedIn posting times, shares surprising data about weekend engagement, and reminds us why testing your own strategy always wins over assu...

In this episode, REBL shares a simple, powerful trick for writing better Custom GPT instructions—even if you’re not sure where to start. Using a live workshop example, she walks through how to define a GPT’s role, purpose, and desired outcomes, and how to get ChatGPT to write its own instructions for you. If you’ve ever stared at a blank custom GPT setup, this episode is your shortcut. Key Takeawa...

In this solo episode of REBLutionize Your Marketing, REBL Risty explores Claude’s newest feature: Artifacts. She walks through her real-time experience using it to build a LinkedIn newsletter planner and shares how non-coders can create interactive AI tools, workflows, and apps in just minutes. Whether you're a marketer, solopreneur, or just AI-curious, this episode offers a hands-on look at A...

In this episode of REBLutionize Your Marketing with AI, we explore the powerful AI video tool Runway and how it's changing the game for marketers and creators. From animating still images to building cinematic-quality scenes without a camera crew, this tool makes high-end video creation accessible to everyone. Key Takeaways:- Runway's Gen-4 AI can create consistent characters and scenes fr...

SUMMARY In this episode of REBLutionize, we sit down with Jennifer Barnes, founder and CEO of Optima Office, to break down the crucial (and often misunderstood) roles of controllers, CFOs, and HR in scaling a business. From financial strategy to AI-powered insights, we cover the tools and mindsets every entrepreneur needs to thrive—without drowning in spreadsheets. Takeaways Start with a controlle...

Summary: In this episode of REBLutionize Your Marketing, REBL Risty interviews Keith Moehring, CEO of L2 Digital, to uncover how AI-powered automations are transforming the marketing landscape. Keith shares how his systems automate content creation, analytics, and outreach—freeing up teams to focus on strategy while AI handles the heavy lifting. If you're only using ChatGPT, you're barely...

Summary In this episode of REBLutionize Your Marketing, REBL Risty and Rob Esposito sit down with marketing veteran Ron Marcus to explore his rich journey across corporate marketing, agency life, and nonprofit leadership. From launching one of the first YouTube lifestyle channels to navigating career pivots during economic downturns, Ron shares real-world insights on branding, culture, resilience—...

Summary: In this episode of REBLutionize Your Marketing, REBL Risty chats with direct response legend John Dwyer—the man who got Jerry Seinfeld to promote a bank—to explore how smart incentives and AI can transform your marketing ROI. From $20 Facebook ads generating 1,000 leads to AI voice bots that convert better than humans, John breaks down real-world strategies for small business owners and m...

Summary  In this episode of REBLutionize Your Marketing, host Reb Risty chats with Alicia Shapiro, CMO and Head of News at AInews.com. They explore the fast-paced world of AI, from ethical journalism to hands-on tools like ChatGPT and Claude. Alicia breaks down how business leaders, marketers, and journalists alike can stay informed, upskill quickly, and use AI responsibly—without feeling overwhel...

Summary: In this episode of REBLutionize Your Marketing, host Reb Risty sits down with Kate VanderVoort to explore the real-world impact of AI on marketing, leadership, and the evolving job market. From her early days in social work to leading the charge in ethical AI and social media innovation, Kate shares how businesses can responsibly adopt AI tools like custom GPTs, embrace automation, and pr...

This conversation delves into personal experiences, insights on growth, and reflections on learning. The speakers share their thoughts on various topics, emphasizing the importance of personal development and the lessons learned along the way.   Takeaways: Personal experiences shape our understanding of growth. Learning is a continuous journey that requires reflection. Engaging in conversations ca...

In this conversation, Chris King discusses the intersection of neuroscience and business, emphasizing the importance of understanding brain function to enhance productivity and creativity in teams. He differentiates between B2B and B2C approaches, highlighting the practical and strategic nature of B2B while acknowledging the more intuitive aspects of B2C. King introduces the concept of 'flow state...

In this conversation, Greg Grand discusses the critical intersection of sales and marketing, emphasizing the importance of building a solid sales infrastructure, overcoming CRM adoption challenges, and integrating marketing efforts with sales teams. He shares insights on leveraging AI for personalized prospecting and highlights key strategies for ensuring sales team success, including the signific...

In this episode, Reb Risty engages in a conversation with Alex Brzozowski, Founder of Be Organizing. Alex is a digital organization guru, helping individuals and businesses declutter their digital spaces for increased productivity and peace of mind. In this episode, Alex shares her journey and expertise in digital organization. Key takeaways: ✅ The emotional and psychological benefits of declutte...

In this episode, Reb Risty holds an enlightening conversation with Jamar Williams, the Founder and CEO of Promo Drone. Jamar shares fascinating insights into the dynamic display messaging world of Promo Drone. Key takeaways: ✅ Marketing opportunities through the use of drones in public spaces. ✅ How adaptive messaging can enhance public safety efforts. ✅ The journey from a service-based model t...

In this episode of the REBLutionize Podcast, Reb Risty chats with Ray Adler, a certified EOS implementer with over 30 years of experience as a business growth coach, having helped improve the leadership, sales, and operational performance of more than 200 companies globally. Key takeaways: ✅ The intricacies of the Entrepreneurial Operating System (EOS) ✅ Common pitfalls business owners face  ✅...

In this episode, Reb Risty holds a thrilling conversation lined up with Dave Oates, founder of PR Security Service. He's the crisis PR expert you want to know—but hope you never have to call.  In this episode, Dave shares invaluable insights into the unpredictable world of crisis management. Key takeaways:  ✅ How to deal with unforeseen reputation challenges. ✅ The complexities of social med...

In this episode of the REBLutionize podcast, we're diving into the world of CRM systems and business automation with a truly special guest: Steve Brown from ROI Online.  Not only is Steve a fellow StoryBrand guide, but he's also a business visionary who helps progressive-minded business owners streamline their operations and amplify their marketing efforts. Key takeaways:  ✅ How CRM tools...

In this episode, Reb will be diving deep into the world of virtual assistance with our special guest, Jaime Nacach, Founder and CEO of Virtual Latinos.  If you're a small business owner, entrepreneur, or solopreneur juggling multiple tasks but not quite ready for a full-time employee, this episode is for you. Key takeaways: - Jaime's journey from digital marketing to founding Virtual Latin...

In this episode of the REBLutionize Podcast, Reb Risty sits with Mitch Mayne, Director of Threat Intelligence and Cybersecurity Research at Akamai Technologies, to delve into the crucial, often overlooked, role of communication in cybersecurity.  As companies face increasing cyber threats, it's not only the IT teams that need to be on high alert; effective communication can be the key to savin...