REBLutionize Your Marketing, Your Business, Your Life

In this episode, Catherine DeSoto of Abundance Digital Services shares how her journey from flight attendant to photographer and AI marketing specialist shaped the way she helps small businesses tell better stories and capture more leads. She explains how branding photography goes beyond headshots, why speed to lead matters, and how AI receptionists can help service based businesses stop missing o...

In this episode of Reblutionize Your Marketing with AI, REBL Risty sits down with Alice Chen to talk about how AI is shifting from a tool into a true business teammate. Alice shares how she used AI to replace weeks of analyst work, why voice agents and digital twins are becoming practical for small businesses, and why the biggest barrier to AI adoption is not technology, but mindset. Key Takeaways...

In this episode of Reblutionize Your Marketing with AI, REBL Risty sits down with Natalie Jackson, founder of Crescent Consultancy, to talk about how businesses can close the “listening gap” between customers, employees, and leadership. Natalie shares how organizations of any size can use listening architecture, customer journey mapping, and clearer communication to improve retention, referrals, o...

In this episode, Summer Haines of AMA San Diego shares her journey from food and beverage leadership into marketing events and community building. She also gives an inside look at how AMA San Diego supports marketers through education, networking, mentorship, and flagship events like Art of Marketing and the Sandie Awards. Key takeaways - Summer’s background in hospitality shaped the way she appro...

In this episode, the team sits down with Deandrea Brazel and Brenda Jo Robyn of the Blood Cancer United leadership board to talk about the Visionary campaign, why it matters, and how everyday people can step up to raise money and awareness. Through personal stories of loss, hope, and advocacy, the conversation highlights how fundraising directly supports research, treatment access, and practical h...

In this episode, Kelsey McKinny, VP of Marketing and Operations at Downtown Works, shares her unconventional path into marketing, the power of in-person networking, and what makes a coworking space truly stand out. The conversation also explores how community, creativity, and AI are shaping modern marketing, while making the case that real human connection still matters most. Key Takeaways- Kelsey...

In this episode, Todd Merrill shares why software engineering is not dead, but rapidly evolving because of AI. He breaks down how leaders can use practical AI, coding tools, and automation to move faster, while also explaining why strategy, planning, and security still require real expertise. Key Takeaways:- AI is not replacing great people. People who use AI well will outperform those who do not....

Recorded at the University of San Diego, Adam Stewart from American Solutions for Business breaks down what a branded marketer really does, bringing print, promo, and branded merchandise under one roof so teams can stay creative while someone else handles the legwork. The conversation explores why physical marketing still matters in a digital world, how thoughtful items reduce waste, and what’s wo...

In this episode, REBL Risty sits down with San Diego real estate expert Melina Rissone to explore how strategic marketing, video, and reviews directly impact client success. Melina shares how she leverages content, analytics, and systems to serve seniors, divorcing couples, and homeowners navigating major life transitions. This conversation highlights how thoughtful marketing creates trust, visibi...

In this episode, REBL Risty sits down with Brian Davis, President of Independent IRA, to explore how investors can use self-directed retirement accounts to invest beyond stocks and mutual funds. Brian breaks down, in simple terms, how self-directed IRAs and solo 401(k)s work, what you can invest in, and the key rules to avoid costly mistakes. This conversation opens the door to a more proactive an...

In this episode of Reblutionize Your Marketing with AI, REBL Risty sits down with Barry LaBov to explore the power of differentiation, brand culture, and the evolving role of AI in marketing. Barry shares insights from over 40 years in business, discussing how great brands inspire employees, build loyal communities, and use AI as a tool without losing their human edge. Key Takeaways - True brand d...

Episode Summary In this episode, REBL Risty sits down with podcasting entrepreneur Ryan Estes to explore why podcasting has become one of the most powerful tools for founder-led marketing. Ryan shares insights from building and selling Kitcaster, launching Wildcast, and growing audiences through owned media like podcasts and newsletters. The conversation also dives into the future of AI, audience...

Chuck Dunning shares a behind the scenes look at decades of media evolution, from radio and television to today’s AI driven landscape. Drawing from his experience as a former Fox affiliate executive, he explains how attention spans, technology, and audience behavior are reshaping storytelling, advertising, and relevance in modern media. Key Takeaways - Media has always been evolving and today’s AI...

In this episode, REBL sits down with entrepreneur Kasim Aslam to explore why most small businesses hire incorrectly and how peak performers can completely transform a company. Kasim breaks down the flawed framework most leaders follow, the math behind Pareto distribution, and why paying more for exceptional talent always pays off. He also offers practical guidance on delegation, mindset, and attra...

Global explorer and seasoned executive Andrea Giralt shares how her early solo travels and career at Hewlett Packard shaped her approach to scaling complex organizations and leading meaningful transformation. She explains the power of fractional CEOs and COOs, how to realign struggling companies from the inside out, and why marketing must be tied to strategy and data to truly matter. Andrea also t...

In this episode of Reblutionize Your Marketing with AI, REBL Risty interviews Scott Cooper, founder of Tower 23 IT, about how small and medium businesses can safely adopt AI without exposing sensitive data. Scott breaks down shadow AI, insider risk, practical policies, and why employees are both your biggest asset and your biggest vulnerability. He also shares real world examples, from contract re...

In this episode, we sit down with filmmaker and festival founder Greg Reitman live from the Art of Marketing Conference in San Diego. He shares insights into the Blue Water Film Festival, its mission to elevate eco focused storytelling, and the growing importance of sustainable filmmaking. Greg also talks about his journey from Sundance award winning filmmaker to building a global community around...

From the Art of Marketing Conference at the University of San Diego, Rebl Risty of Rebl Labs AI hosts a panel with Kirsty Nunez, Kathy Townend and Phil Goddard. Exploring how qualitative data and AI are redefining customer segmentation. They trace the conference’s origins, share how AMA San Diego serves the community, and unpack a new approach to building segments from rich narrative feedback at a...

AI in marketing is more than content generation. Mike Montague breaks down four practical pillars: context engineering for authentic brand voice, predictive analytics that surfaces real buying signals, modern automation that scales follow up, and one-to-one personalization that speaks to a single customer at a time. Key takeaways -Use context engineering to train a custom GPT on founder interviews...

Marketing leader Nick Hofer, President of the AMA San Diego and executive at SolarTech, shares how AI, social strategy, and community are reshaping modern marketing. He covers lessons from content marketing world, why TikTok matters for search and discovery, and how AMA San Diego powers careers through flagship events, mentorship, and hands-on education. Key takeaways-AI is now table stakes for co...

AI news moves fast, but accuracy still wins. Guest Alicia Shapiro shares a practical workflow that starts with reputable sources, tight guardrails for ChatGPT, and rigorous checks for duplication, quotes, and facts. She also walks through adding context with verified sources, polishing SEO, and avoiding sensational headlines. Key Takeaways: -Start with primary, reputable outlets like AP, Reuters,...

In this episode of Reblutionize Your Marketing with AI, Rebl Risty sits down with Reed Hansen of Marketsurge to explore how AI is transforming marketing agencies and everyday business workflows. Reid shares his journey from traditional marketing to AI-assisted coding, demonstrating how tools like ChatGPT and Cursor help small businesses automate processes and build apps without a developer. Key Ta...

In this episode, REBL Risty sits down with Mike Montague of Avenue Nine to explore how AI is transforming marketing without losing the human touch. Mike shares his journey from DJ to sales trainer to AI-powered marketer, and explains how tools like predictive analytics, machine learning, and personalization can help businesses scale smarter while keeping authenticity at the core. Key Takeaways: -...

Episode Summary: In this episode, REBL Risty introduces Runway, a powerful AI video generation tool that's changing how we repurpose and reimagine visual content. From turning still photos into animated clips to creating cinematic-quality videos without actors or sets, REBL walks through how brands like Liquid Death are using Runway and how you can, too. Whether you're creating short-form...

In this episode Rebl Risty and Rob Esposito sit down with Jennifer Barnes of Optima Office to explore how AI is reshaping both business operations and marketing. From integrating Power BI with HubSpot and QuickBooks to creating AI-generated avatars and streamlining reporting, the conversation highlights the opportunities and challenges of adopting AI in real-world business. Key Takeaways - Data in...