Real Estate Fight Club

In Episode 58 of the Toe-2-Toe Podcast, hosts Jenn Murtland and Monica Weakley hit you, the listener, between the eyes about the top three financial mistakes that agents make. Here’s the twist: they’re not fighting with each other, they’re coming after you! Episode Highlights:  Real estate agents tend to be bad with their numbers and don’t even know their PNL. A PNL, Profit and Loss Statement, is...

In Episode 57 of the Toe-2-Toe Podcast, hosts Jenn Murtland and Monica Weakley duke it out  over how many months your listing contract should be. 30 days, 90 days, 6 months? This one might surprise you! Episode Highlights:  Monica is firm on her stance of a 90-day listing contract, regardless of the amount of inventory. People’s opinions of the real estate agent changes based on how long the sign...

On this episode of the Toe-2-Toe Podcast, hosts Jenn Murtland and Monica Weakley duke it out over whether or not, as an agent, you should use scripts in your business. While both Jenn and Monica believe scripts can and should be used, they differ on how to use those scripts. This one gets heated! Episode Highlights:  There are so many types of scripts that can be used depending on what stage of th...

In Episode 55 of the Toe-2-Toe Podcast, hosts Jenn Murtland and Monica Weakley are feeling feisty about the right time to put the sold, or pending, sign in the yard of your listing. Jenn and Monica actually agree on this one. The truth is, there is no one, right time to put one of these signs up, so see what works best for you! Episode Highlights:  When she first started, Jenn put way too much tho...

On this episode of the Toe-2-Toe Podcast, hosts Jenn Murtland and Monica Weakley take the gloves off over the appropriate amount of houses that an agent should show before firing the client. While they are both hesitant about letting someone go, Monica focuses on the motivation of a buyer, while Jenn limits it to 3 times out with the clients. Who do you agree with? Episode Highlights:  Monica make...

In Episode 53 of the Toe-2-Toe Podcast, hosts Jenn Murtland and Monica Weakley drop the gloves over who should be your first hire when you no longer have enough time to run your business by yourself. Crazy enough, Monica and Jenn are in agreement that agents should take on a contracted Transaction Coordinator instead of hiring someone in sales or a part-time admin. Episode Highlights:  Jenn hired...

On this episode of the Toe-2-Toe Podcast, hosts Jenn Murtland and Monica Weakley take no prisoners when they duke it out over whether or not the buyers agent should send the entire inspection report, or just pieces of it. Jenn thinks the entire thing should be sent with all the repairs while Monica just wants to see what she needs to see! Episode Highlights:  Monica believes it’s rude to send the...

In Episode 51 of the Toe-2-Toe Podcast, hosts Jenn Murtland and Monica Weakley throw down over when an offer is actually considered received. Monica believes that it has been received once it is acknowledged and logged into her computer, while Jenn believes that as soon as it is given it is received. Hear why! Episode Highlights:  When is an offer officially considered received? The word “received...

In Episode 50 of the Toe-2-Toe Podcast, hosts Jenn Murtland and Monica Weakley debate whether you should name your team after yourself. Hear them duke it out over businesses with your name in them, generic names, and whether the name of your business even matters!  Episode Highlights:  Jenn’s team is called Team Synergi, so she thinks the name should have to do with the culture of your team or whe...

In Episode 49 of the Toe-2-Toe Podcast, hosts Jenn Murtland and Monica Weakley debate the ethical obligation realtors have to disclose to buyers if a home they’re looking at has had a murder, suicide, death or other disturbing incident happen there. Listen to Monica’s reasons why you should, Jenn’s reasons why she’s hesitant to make a definitive statement, and find out where the tie-breaker falls...

In Episode 48 of the Toe-2-Toe Podcast, hosts Jenn Murtland and Monica Weakley duke it out over whether you should put your picture on your marketing materials such as signs and business cards. Hear why Jenn thinks your picture doesn’t add value and why Monica thinks you should leverage your face.    Episode Highlights:  Should you put your picture on your marketing materials? Jenn has never put h...

In Episode 47 of the Toe-2-Toe Podcast, hosts Jenn Murtland and Monica Weakley duke it out over whether a buyer’s agent should show houses for backup. Hear why Jenn thinks listing agents should show for backup offers and why Monica thinks buyer’s agents should be careful with their time.    Episode Highlights:  Should a buyer’s agent show houses for backup? Jenn feels that listing agents should ha...

On this episode of the Toe-2-Toe Podcast, hosts Jenn Murtland and Monica Weakley, alongside guest Rachael Real, duke it out over the best day to list a house. Hear why Jenn and Rachael prefer to list earlier in the week and why Monica thinks you should follow your client’s lead.  Episode Highlights:  What is the best day to list a house? Guest Rachael Real feels this depends on the kind of market...

In Episode 45 of the Toe-2-Toe Podcast, hosts Jenn Murtland and Monica Weakley duke it out over whether you really need a CRM. Hear why Jenn does not use a CRM and why Monica feels you need to have a system for managing relationships. Stay tuned for the insightful tiebreaker at the end.   Episode Highlights:  Do you really need a CRM? Jenn says no and that she does not use one. You can get so busy...

In Episode 44 of the Toe-2-Toe Podcast, hosts Jenn Murtland and Monica Weakley invite guest Aaron Wittenstein to duke it out over whether you should have your buyers submit a letter with their offer. Hear why Aaron considers this a legal question, how Jenn handles letters with sellers, and how Monica has seen this issue play out with successful offers.    Episode Highlights:  Should you have your...

In Episode 43 of the Toe-2-Toe Podcast, hosts Jenn Murtland and Monica Weakley duke it out over whether you should list your own house as an agent. Hear why Jenn thinks you’ll get much more money if you put your home on the MLS and why Monica doesn’t necessarily agree. Then stay tuned for a special tiebreaker segment.  Episode Highlights:  Should you list your own house as an agent? Jenn thinks it...

In Episode 42 of the Toe-2-Toe Podcast, hosts Jenn Murtland and Monica Weakley duke it out over how often you should update your client. Hear Jenn’s system for eliminating unnecessary calls and Monica’s vision for concierge service. Then stay tuned for a special tiebreaker segment about the importance of weekly communication. Episode Highlights:  How often should you update your client? Jenn feels...

In Episode 41 of the Toe-2-Toe Podcast, hosts Jenn Murtland and Monica Weakley duke it out over whether you should go first or last when competing for a listing. Hear why Jenn convinced Monica that her strategy for handling this situation is brilliant. Then stay tuned for a special tiebreaker segment about how to change your presentation to accommodate different personalities. Episode Highlights: ...

In Episode 40 of the Toe-2-Toe Podcast, hosts Jenn Murtland and Monica Weakley duke it out over whether you should accommodate 2-3 days of showings before reviewing offers. Hear why Jenn thinks that you need to prioritize urgency and why Monica feels you should pause and let things play out. This episode will help you determine what you feel comfortable recommending to your sellers and why. Episod...

In Episode 39 of the Toe-2-Toe Podcast, hosts Jenn Murtland and Monica Weakley duke it out over whether you should take your own photos. Hear why Jenn thinks you can take your own photos in certain instances and why Monica thinks you should always hire a professional photographer. Stay tuned for the tiebreaker at the end.  Episode Highlights:  Should you ever take your own photos? Monica does not...

In Episode 38 of the Toe-2-Toe Podcast, hosts Jenn Murtland and Monica Weakley duke it out over whether you should attend inspections. Hear why Jenn thinks you should not attend inspections and why Monica thinks it can be a good idea when you’re focused on building relationships. Stay tuned for the tiebreaker at the end.  Episode Highlights:  Should you attend your inspections? Jenn says you shoul...

In Episode 37 of the Toe-2-Toe Podcast, hosts Jenn Murtland and Monica Weakley duke it out over whether you should say yes to every seller opportunity. Hear why Jenn thinks you should say yes, even if you need to recruit some help, and why Monica thinks you should stay in your lane and focus on your area of expertise. Stay tuned for the tiebreaker at the end.  Episode Highlights:  Should you say y...

In Episode 36 EXTRA ROUNDS, join us as real estate heavyweights have a chance to go into the extra rounds to discuss moving to net listings. If you are interested in becoming a featured heavyweight, please reach out to us through the Toe-2-Toe Podcast Facebook page. Resources Mentioned: Jenn Murtland LinkedIn | Facebook Monica Weakley LinkedIn | Facebook Toe 2 Toe Podcast Facebook Page patreon.com...

In Episode 36 of the Toe-2-Toe Podcast, hosts Jenn Murtland and Monica Weakley duke it out over whether we should move to a new model for listings. Hear why Jenn thinks a sliding scale model for commission can be successful and why Monica thinks exclusive agency creates an emphasis on partnership. This episode will give you different models to think about and ways to evaluate how you are partnerin...

In Episode 35 EXTRA ROUNDS, join us as real estate heavyweights have a chance to go into the extra rounds to discuss how many listings a single agent can handle. If you are interested in becoming a featured heavyweight, please reach out to us through the Toe-2-Toe Podcast Facebook page. Resources Mentioned: Jenn Murtland LinkedIn | Facebook Monica Weakley LinkedIn | Facebook Toe 2 Toe Podcast Face...