Pure Signal

Pure Signal

Businesses are transforming at a breakneck pace. Leaders need to know the latest, but more importantly they need to understand which developments actually matter (and which don’t).Kevin Erickson, Jake Carter, and Ryan Medellin have brought their combined expertise to companies ranging from the Fortune 100 to innovative startups. Together they’re digesting the biggest developments in tech, data, AI, and beyond to bring you the strategy-focused insights you need to position your business for an unpredictable future. This is Pure Signal. Brought to you by the experts at Credera.

Author

Pure Signal

Category

Technology

Podcast website

www.credera.com

Latest episode

Jun 24, 2026

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Episodes

AI Demands Bold Planning in 2026 21.10.2025

What if annual planning no longer fits the world we live in? In this episode of Pure Signal , the team explores why traditional playbooks fall short in an AI-driven era and how leaders must rethink priorities, timelines, and team structures to stay competitive. With 2026 around the corner, Kevin Erickson, Jake Carter, and Ryan Medellin explore the tension between bold innovation and responsible ex...

Restructuring Productivity in the Age of AI 24.09.2025

Enterprises are racing to bring AI into their workflows, but most efforts stall in the pilot stage or get lost in measurement debates. In this episode of Pure Signal , hear what it really takes for organizations to move from experimentation to impact. Today’s conversation brings together Kevin Erickson, Jake Carter, and Ryan Medellin as they explore how AI is reshaping productivity, why traditiona...

Finding Success Amidst AI Fails 09.09.2025

AI failures are making headlines with a widely circulated MIT study claiming that 95% of GenAI deployments are falling short of expectations. In this episode of Pure Signal, the team breaks down what’s really behind that number and what it means for enterprise leaders navigating AI adoption. Joining today as new hosts are Jake Carter, Partner and Global Chief Innovation Officer, and Ryan Medellin,...

Hiring AI-Ready Talent 06.08.2025

AI isn’t just transforming technology, it’s reshaping the very definition of talent. This episode of  Pure Signal examines why organizations need to change their hiring scope to focus on skills like adaptability, curiosity, and a real eagerness to embrace new technologies as AI adoption continues across today’s workforce. As companies struggle to accelerate AI adoption, a new reality is emerging:...

The Consequences of Playing It Safe with AI 23.07.2025

AI projects are falling short across the tech industry and executives are losing their jobs because of it. This episode of Pure Signal explores the reasons behind boards’ new pressures, what CIOs and CEOs can do to right the ship, and how it is possible to balance speed with strategy in regards to AI.  From the early days of AI adoption well through to today, workers everywhere have been worried a...

Building AI That Actually Knows You 09.07.2025

GenAI capabilities are in a state of constant acceleration, but without true memory, it also is starting from scratch with each use. In this episode of Pure Signal, you’ll hear why context is the next critical unlock in AI and what it means for both businesses trying to stay ahead and consumers craving personalization.  Opening up with a breakdown of how current models are operating, Vincent, Kevi...

The Impact of AI on M&A Strategy 25.06.2025

M&A processes are more efficient than ever before with AI streamlining complicated processes and offering in depth research at will. Today on Pure Signal, you’ll hear what this might mean for the future of services business, consulting firms, and even government systems. The conversation kicks off with Vincent, Kevin, and Jason covering traditional rollup models from a pre-AI world. With origi...

How Bold Leadership Fuels Success in the AI Era | Pure Signal Ep. 02 11.06.2025

Today on Pure Signal , Vincent, Jason, and Kevin tackle one of the most fundamental questions when looking at today’s technological landscape:  What do companies actually believe? In a wide-ranging conversation that spans from post-war industrial America to the Gen AI frontier, the team explores how implicit belief systems, not mission statements, are truly driving corporate behavior. From Bell La...

Four Technology Shifts That Matter Right Now | Pure Signal Ep. 01 28.05.2025

Today on Pure Signal —our first episode since rebranding from Technology Tangents —the team dives into the major shifts reshaping the tech landscape. Vincent, Jason, and Kevin break down everything from crypto M&A and evolving tech policy to rapid AI advancements and the growing crisis in energy infrastructure. As these forces converge, they explore what it means for businesses facing an incre...

How AI is Rewriting Tech Stacks and Tech Conferences 14.05.2025

Today on Technology Tangents , the team has a very special announcement to share. Starting with our next episode, the show will be updated to Pure Signal, where we will cut through the noise to help you understand what matters in tech. Don’t worry, you won’t have to update anything on your end as a subscriber and you’ll hear more today as Jason, Kevin, and Vincent reflect on the show’s journey. Th...

Advertising in the Age of AI 26.03.2025

In this episode, Vincent Yates and Jason Goth are joined by Kevin Erickson, Partner at Credera, to explore how generative AI is reshaping advertising and forcing businesses to rethink personalization, revenue models, and accessibility. Is traditional advertising on its way out? How will small businesses compete? And what strategies should leaders adopt to stay ahead? Tune in for a deep dive into t...

Tackling Organizational Waste with Innovation and AI 11.03.2025

In this episode, Vincent Yates and Jason Goth are joined by Kevin Erickson, Partner at Credera, to explore hidden inefficiencies and operational waste within organizations, from AI-driven cost-cutting to modernizing legacy systems. The trio discusses why outdated processes persist, who should be responsible for fixing them, and how to balance cost-cutting with morale and innovation. Tune in for a...

The tech trends that redefined the Super Bowl experience 18.02.2025

Super Bowl LIX was a high-tech spectacle, showcasing how technology is reshaping live sports and entertainment. In this podcast, our hosts discuss the technology advancements displayed in the Super Bowl, from a player perspective, to a fan safety perspective, to, of course, the advertisements. Whether you’re a sports fanatic, a tech enthusiast, or a business leader looking at the future of sports...

Inside DeepSeek-R1: Key insights for tech leaders 04.02.2025

The introduction of DeepSeek-R1 has made waves in the market, challenging OpenAI's model and causing a significant shift in the US market cap, with a trillion dollars vanishing overnight. What exactly is happening, and what do business leaders need to know? In this episode, we're deep-diving into the new open-source LLM, exploring its strengths and weaknesses, and discussing the potential implicat...

2025 tech predictions & recapping CES 22.01.2025

In 2025, where will technology and innovation take us? Coming off CES 2025, our leaders are discussing several overarching trends in technology and our predictions on how it might shape the business landscape this year. Key topics include the maturation of AI applications, the rise of open-source AI models and self-hosting, the potential of robotics, quantum computing, cybersecurity, and the impli...

The next generation of large language models—what to expect in 2025 14.01.2025

In our latest episode of Technology Tangents, we're discussing evolutions in large language models (LLMs) and what to expect from these models in 2025. Explore the latest capabilities, advancements, and limitations with the various LLMs in the market.    Learn more about the podcast, or reach out to start a conversation. Outline 00:00 - Introduction and greetings 00:42 - The announcement about Gem...

Quantum computing and election predictions 13.11.2024

After a recent CNBC Technology Executive Council meeting with other technology leaders, Vincent returned with two topics to discuss on the podcast: the recent US election and quantum computing. The dialogue explores the complexities of data accuracy in polling, the influence of incentives in politics and business, and the potential threats and strategic opportunities posed by advancements in quant...

Apple AirPods turned hearing aids: Exploring innovation, growing market share, and how tech is changing the healthcare industry 29.10.2024

The US FDA recently approved an over-the-counter hearing aid software for Apple AirPods, creating huge implications for the healthcare market and AI integration in personal health monitoring. In today's podcast, we're discussing Apple's unique position in the market and strategy for growing market share, the implications of FDA regulations on tech innovations, and the evolving landscape of data pr...

Starlink's impact on the future of business and innovation 15.10.2024

In this episode of our Technology Tangents podcast, Vincent Yates and Jason Goth are joined by Kevin Erickson, Partner at Credera. The trio deep dive into the story of SpaceX's Starlink—the origins of this innovative technology, the potential impact Starlink has on the internet industry and society at large, and the lessons all business leaders can learn from Elon Musk's approach to disruption and...

Insights from the AI Global Council 03.10.2024

The AI Global Council (AIGC) is an international consortium comprised of leading experts, policymakers, industry leaders, and academics from diverse fields related to AI. Founded with the vision of fostering collaboration and reshaping the responsible development and deployment of AI, the council serves as a collective intelligence hub for addressing the multifaceted aspects of AI adoption. The AI...

Recapping the best of the All-In Summit 18.09.2024

In this episode of our Technology Tangents podcast, Vincent Yates and Jason Goth are joined by Kevin Erickson, Partner at Credera. The trio share insights gained from the All-In Podcast conference, All-In Summit , particularly focusing on the shifting dynamics in media, the implications of equality of outcome versus equality of opportunity, and the principles of meritocracy in business.

Learning from professional sports: Strategies for building successful teams 03.09.2024

With the 2024 NFL season kicking off this week, we’re exploring the parallels between team building in sports and the business world, with a focus on the strategies and considerations involved in allocating resources (particularly salary). Will AI leaders be the new quarterback of the business world, meriting the highest salaries? What are the implications of salary caps in professional sports, an...

Macroeconomic trends & delivering value through technology 20.08.2024

We're discussing the current state of the U.S. economy and its impact on macroeconomic trends, particularly in relation to technology. Vincent Yates , Jason Goth , and Kevin Erickson unpack the potential effects of AI investments and government spending on the economy, the importance of risk management and strategic decision-making in navigating these uncertain times, and the need to focus on deli...

Addressing cybersecurity: Threat modeling, controls, and governance 06.08.2024

Cybersecurity is a growing concern as cyber attacks become more frequent and sophisticated. The cybersecurity market is expected to continue growing at double-digit rates, with estimates up to $16 billion by 2028. Addressing cybersecurity requires a comprehensive approach that includes threat modeling, implementing controls, and establishing governance policies. However, finding the right balance...

Fostering curiosity and innovation for AI integration 09.07.2024

The vast majority of enterprise companies have created dozens of GenAI pilots at this point, yet most are struggling to move these into production. On this week’s episode of Technology Tangents, our leaders are unpacking the challenges of getting AI projects out of “pilot purgatory”, and why that’s still an essential task leaders need to be prioritizing. We also discuss the need for cultural and o...

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