Provōk Podcast

FLCU Branded Spot by evōk advertising

FLCU Debt Consolidation by evōk advertising

FLCU Branded Branded WYKS by evōk advertising

FLCU DEBT Consolidation WYKS by evōk advertising

Florida Credit Union FLCU BRAND MALE 30 091823 BK by evōk advertising

Florida Credit Union FLCU Debt Consolidation 091823 BK by evōk advertising

FDOH :30 VO English A by evōk advertising

In this year-in-review episode, we lose all concept of time while re-examining several of the greatest hits and biggest flops in advertising, as well as what to expect from the industry in 2019. HOSTED BY: Brian J. Wilder and Kelsey Chaloux GUESTS: Sam Cooke THEME MUSIC: “Sneaky Line” by The Mine Sweepers

Burger King trolled the Golden Arches, and Payless faked out a slew of fashion influencers. These guerilla tactics haven't been seen in a long time, but could this be the start of their comeback? We discuss that and more in this episode. HOSTED BY: Brian J. Wilder and Kelsey Chaloux THEME MUSIC: “Sneaky Line” by The Mine Sweepers

This go around, we bring social media coordinator, Kim Ryan, into the studio to talk about a destination's "Instagrammability", tourism do's and don'ts, and oversized balls of yarn. HOSTED BY: Brian J. Wilder and Kelsey Chaloux GUESTS: Kimberly Ryan THEME MUSIC: “Sneaky Line” by The Mine Sweepers

We've brought in a fresh batch of interns to discuss the current and future states of advertising, the significance of traditional mediums and what young professionals want most out of internships. HOSTED BY: Brian J. Wilder and Kelsey Chaloux GUESTS: Chris Baumgartner, Franki Gibiser and Valan Zuccolillo THEME MUSIC: “Sneaky Line” by The Mine Sweepers

A new season means new (and not-so-new) ways in which brands can advertise effectively to their ideal audiences. In this episode, we explore the limits of pumpkin-spiced products, praise the power of nostalgia and dust off an old podcast chestnut. HOSTED BY: Brian J. Wilder and Kelsey Chaloux THEME MUSIC: “Sneaky Line” by The Mine Sweepers

Barely 13 years into its creation, YouTube has quickly become the world's second largest search engine and a incubator for some of the best (and worst) video content. We discuss the pros and cons of the platform, and find out just how important long-form content is to the social media landscape. HOSTED BY: Brian J. Wilder and Kelsey Chaloux GUEST: Ariana Duran THEME MUSIC: “Sneaky Line” by The Min...

There are very few industries that can bring as many people together as they can divide like sports. In this episode, we brought Jon Strubel, our agency media planner, into the studio to discuss the power of sports and how marketers can help fans get the most out of their experiences. HOSTED BY: Brian J. Wilder and Kelsey Chaloux GUEST: Jon Strubel THEME MUSIC: “Sneaky Line” by The Mine Sweepers

After a year and a half, we finally got our CEO, Larry Meador, to join us in the studio. We discuss his humble beginnings as an ad professional as well as the journey he took toward founding his now 16-year-old, full-service ad agency. HOSTED BY: Brian J. Wilder and Kelsey Chaloux GUEST: Larry Meador THEME MUSIC: “Sneaky Line” by The Mine Sweepers

We sit down with one of our associate creative directors, Mark Robertson, to discuss the creative process, the keys to great concepts, and why print will always have a place in an industry that's doubling down on digital. HOSTED BY: Brian J. Wilder and Kelsey Chaloux GUEST: Mark Robertson THEME MUSIC: “Sneaky Line” by The Mine Sweepers

Kelsey sits down to discuss much of what she took away from the World Forum Disrupt Conference in L.A. last week, including why content is queen, how brands can continue to evolve to suit today's culture and why men shouldn't be afraid to attend conferences celebrating people who aren't, well, other men. HOSTED BY: Brian J. Wilder and Kelsey Chaloux THEME MUSIC: “Sneaky Line” by The Mine Sweepers

This episode, we sit down with Karina Chowdhury, social media strategist, to talk about her experience at one of the largest food tradeshows in the world, as well as her advice on how get the most out of social media when covering industry events. HOSTED BY: Brian J. Wilder and Kelsey Chaloux GUEST: Karina Chowdhury THEME MUSIC: “Sneaky Line” by The Mine Sweepers

On this episode, we discuss the new Budweiser/Burger King campaign, and what it's like to be a advertiser in a county that's embroiled in so many different socio-political issues at once. HOSTED BY: Brian J. Wilder and Kelsey Chaloux THEME MUSIC: “Sneaky Line” by The Mine Sweepers

Although we didn't score passes to this year's Cannes Lions Festival, we're still able to recap some of the bets and brightest from this year's show. We talk about everything from Jay-Z's mom and McDonald's to FKA Twigs' dancing abilities and...nope, it's a Tide Ad. HOSTED BY: Brian J. Wilder and Kelsey Chaloux THEME MUSIC: “Sneaky Line” by The Mine Sweepers

We're back after a brief hiatus! We brought in our best and brightest Gen Z interns and employees to talk about what drives this generation to engage with, and invest in, all the consumer industry has to offer. GUEST(S): Ariana, Rebecca, Lindsay and Zach HOSTED BY: Brian J. Wilder and Kelsey Chaloux THEME MUSIC: “Sneaky Line” by The Mine Sweepers

We bring associate creative director Julio Aceituno, and junior designer Ken Roxbury, to discuss the differences and similarities between user interface and user experience designs. GUEST(S): Julio Aceituno and Ken Roxbury HOSTED BY: Brian J. Wilder THEME MUSIC: “Sneaky Line” by The Mine Sweepers

Brand loyalty has evolved tremendously since its inception during the early days of advertising. We dive into the nuances of what makes brands worthy of loyalty and how the sentiment has changed over the decades. GUEST(S): Kelsey Chaloux HOSTED BY: Brian J. Wilder THEME MUSIC: “Sneaky Line” by The Mine Sweepers

Interns. There's more to them than meets the eye. They're resilient, hard-working and ready to lead with purpose! Listen as we pick the brains of a few of our spring '18 interns and learn more about their successes, failures and what comes next. GUEST(S): Kelsey Chaloux, Thomas Vassiliades, Kyle Santillo HOSTED BY: Brian J. Wilder THEME MUSIC: “Sneaky Line” by The Mine Sweepers

When the right brands get together, sometimes you get something beautiful, while other times, a collaboration can miss the mark. In this episode, we talk about notable brand collaborations, partnerships, tag teams, crossovers and more. GUEST(S): Kelsey Chaloux HOSTED BY: Brian J. Wilder THEME MUSIC: “Sneaky Line” by The Mine Sweepers