Sheila Hansen
Profitable Women
If you find yourself avoiding conversations about money, are burnt out from working all the time, wonder where all your cash goes, and are tired of not paying yourself consistently, you are in the right place. Profitable Women is for those who don't want to choose between their career and motherhood. This podcast is to educate you on the financial side of running a profitable and sustainable business. It is a safe place where you are seen and heard in your fears as a business owner. We will talk about the money stories that are showing up in your everyday business decisions and allow ourselves...
Author
Sheila Hansen
Category
Podcast website
Latest episode
Dec 25, 2025
Where to listen?
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Episodes
Honoring the Season I'm In 25.12.2025 6:29
As the year winds down, I find myself reflecting deeply, prompting a heartfelt decision to pause the Profitable Women podcast temporarily. This isn't a goodbye, but honoring the season I’m in, allowing for rest, reflection, and clarity. I'm stepping into a season where I can savor the last moments of having my children at home before the season shifts again. Thank you for being part of this journe...
Color Outside the Lines: Personal Style as a Business Strategy with Ellie Steinbrink 18.12.2025 43:41
In today’s episode, I welcome Ellie Steinbrink, a personal branding expert and stylist who empowers female entrepreneurs through the lens of style. With a background in psychology, marketing, and branding, Ellie helps women develop a personal style that feels authentic and truly supports their professional brand. We dive into the connection between personal style, self-trust, and empowerment. Elli...
Starting a Business in College: Harmony Media's Story with Makenna Campbell 11.12.2025 34:20
In today’s episode, I’m joined by Makenna Campbell, founder of Harmony Media, as she shares her story of starting a business while still in college. Makenna takes us back to her roots in agribusiness, where she originally planned for a career in sales, until a pivotal internship at a small co-op opened the door to video content and storytelling in agriculture. With no prior experience, she leaned...
Seasons of Business: How Janet Berry-Johnson Followed Her Curiosity Into a New Calling 04.12.2025 32:00
In today's episode, I am joined by Janet Berry-Johnson, a CPA turned financial educator and daily money manager. She shares her journey from traditional accounting to launching Firefly Financial Organizing in 2024. Janet and I talk about the complexities of money mindset among the aging generation and the hurdles in discussing finances with adult children. We also discuss the reluctance of p...
Flowers and Farts Featuring the Hansen Kids 27.11.2025 10:09
Today, we have a very special episode with my kids. We're doing an exercise that we typically do at the dinner table every night called "flower and fart" for the day. It's our chance to do a little temperature check on what went well for the day, what we enjoyed, and what brought joy or excitement. And then we have farts, those less pleasant, maybe a little more on the negative side, for the day....
Perspective Shifts: Finding Beauty and Creating Community with Ariel Panowicz 20.11.2025 34:21
In today's episode, I am joined by Ariel Panowicz, a talented photographer and creative director from Omaha, Nebraska, who shares her inspiring journey in the creative field. Ariel's work is renowned for its vibrant portrayal of people and places, finding beauty in ordinary moments and transforming them into extraordinary memories. She discusses her passion for creating community, which led...
Burnout: Is It Time to Shed? 13.11.2025 16:32
In this episode, we're diving into something really close to my heart: dealing with burnout in entrepreneurship. I'm learning so much more about energy, moons, astrology, and how that energy plays into this. This year, specifically 2025 going into 2026, there is a transition to shedding and letting go of what's no longer serving us, so that in 2026, we can take action on what's really meant...
From Solo Designer to CEO: Building a Thriving Luxury Design Firm with Courtney Otte 06.11.2025 28:47
I'm thrilled to welcome one of my longtime clients, Courtney Otte, to the podcast today. Courtney is a powerhouse juggling life as a mom of three young kids, a military wife, and the creative force behind Modern Hive Interior Design in Omaha, Nebraska. In this episode, we dive into how Courtney built a luxury design firm all while growing a family amidst military deployments. We chat about the imp...
Stepping Away to Step Forward: What Changed After 10 Days Off 30.10.2025 14:46
In this episode, I'm sharing what I learned from stepping away from my business. You'll hear how this break revealed aspects that were misaligned with my values and my plans for integrating more regular downtime into my schedule. The time away reinforced the importance of trusting my team and the systems we've built, demonstrating that my business can thrive even when I need to step away. I...
I Left My Business for 10 Days... And It Didn’t Burn Down! 23.10.2025 9:17
For those of you who have been on the edge of your seat week by week, waiting to find out how it went when I left my business for ten days… Guess what? We survived! Not only did we survive, but I think we thrived! In this episode, I share the journey of how I left my business for ten days and the preparation it took to make this break successful. From handing off tasks to team members, setting cle...
Stop Avoiding the Thing: You’re Not Incompetent 16.10.2025 13:41
In today's episode, I discuss the common misconception that everything needs to be perfectly organized before delegating tasks like bookkeeping to an expert, which can lead to a cycle of avoidance and overwhelm. By addressing the fear of being incompetent and recognizing that experts can handle disorganization, we can break this cycle and create a more sustainable business. This episode is all abo...
Taking Maternity Leave as a Business Owner with Jill Carr 09.10.2025 46:52
In today's episode, I am so excited to welcome Jill Carr as a guest in this little mini-series on taking a break from your business. Jill recently took a 12-week maternity leave from her business to welcome a new family member, completely disconnecting from her business. She shares her journey of preparing her team to handle everything in her absence, highlighting the importance of planning, deleg...
Getting It Out of Your Head: The First Step to Delegation 02.10.2025 19:24
Do you ever feel like you're constantly juggling tasks, afraid to step away from your business even for a moment? In today's episode, I'm diving into the topic of delegation. As we consider taking a break and building a sustainable business, there will be moments or situations that require delegation. I'm sharing practical steps for documenting tasks and procedures that can streamline workfl...
From “I’ve Got It” to “Can You Help?”: Building the Muscle of Asking 25.09.2025 17:09
In today's episode, I'm sharing my experience in building the muscle of asking for help and the power of delegation. I'm reflecting on how the practice of asking for help became essential in my business and family life. I started with low-stakes situations to become more comfortable with receiving help, ultimately protecting my well-being and ensuring success. I'm also talking about th...
I Am Leaving My Business... For 10 Days! 18.09.2025 13:00
Turning 40 is a special milestone, and what better way to celebrate than by embarking on a much-needed, unplugged European adventure? In today's episode, I'm sharing three specific things that I've been doing to help prepare and plan for leaving my business. It has been no small feat, involving years of preparation and an overhaul of my business model to ensure it thrives without my constant...
Hot Take: Hourly Billing Is a Disservice to Your Client 11.09.2025 15:35
In today’s episode, I’m tackling a hot topic—hourly billing for project-based service contracts. My frustrations with this common pricing model stem from its tendency to create a misalignment of interests between service providers and clients. I encourage you to shift towards value-based pricing, where flat rates reflect the true value and expertise you provide. By focusing on the outcomes a...
40 Lessons from 40 Years: What Life Has Taught Me (So Far) 04.09.2025 18:18
Today, I'm celebrating my 40th birthday by sharing 40 life lessons gathered over the past four decades. This episode captures what life has taught me through major life changes, from corporate climbs to entrepreneurship, marriage, divorce, and parenthood. As I share these life lessons, I emphasize the importance of authenticity and vulnerability. I encourage you to embrace your emotions, let love...
Pricing Mindset: Value, Energy, and Profit 28.08.2025 11:06
Today, I'm diving into one of the most emotionally charged topics we can have as female business owners, and that is pricing. I'm talking about how to align your pricing with the value, the energy, and the profit you want to make in business. Because here's the thing, you're not just setting a price for your service. You are truly setting the tone for how you work, who you work with, and the kind...
Building a Sustainable Business with Profit Shift: Makenna Campbell’s Story 21.08.2025 26:59
In today's episode, Makenna Campbell is joining me to discuss how Profit Shift has equipped her to build a sustainable business. Makenna opens up about the common challenges she faced as a new business owner, particularly around financial sustainability and tax management, and how a strong community can be a game-changer. This episode is not only about the practices of building a sustainable...
Overwhelmed by Business Finances? You Are Not Alone! 14.08.2025 7:43
Have you ever felt like your business finances are a puzzle you're not meant to solve? You're not alone! In this episode, I'm introducing Profit Shift, a game-changing four-month group coaching program crafted for women eager to demystify their business finances. If you find yourself overwhelmed by expenses, taxes, or identifying profitable ventures, this episode is the first step to conquer...
Take It All Apart with Lindsay Leahy 07.08.2025 40:10
In today's episode, I am joined by Lindsay Leahy, founder of the Restoration Project, a women-owned coaching and consulting practice, as she shares her passion for empowering female business owners. We discuss the common trap high achievers fall into—overlooking their current successes in favor of future goals. Lindsay offers practical strategies to maintain peace and find motivation in the presen...
The Truth I Haven’t Been Sharing (And Why That’s Changing) 31.07.2025 9:40
In today's episode, I'm revealing the truth about what happened when I finally realized that I was building my business on someone else's blueprint, definition of "enough," and measure of success. I'm laying it all out there; the good, the hard, the quiet decisions that no one saw me make, the ways I thought I was failing, the ways I almost quit, and the deeper truth I found in the middle of it al...
What’s Really Holding You Back? Trust, Systems, Vision, and Talent with Sarah Bohnenkamp 24.07.2025 35:32
In today's episode, I sat down with the remarkable Sarah Bohnenkamp, an expert in strengths-based leadership and strategic planning whose mission is to help people become "anti-average." Sarah shares her top four indicators for discovering what's really holding you back. We explore why trusting yourself, establishing effective systems, defining your vision, and utilizing your talents are cru...
Be Curious, Not Judgmental 17.07.2025 8:18
Today's episode is inspired by one of the best scenes from the TV show Ted Lasso. Ted shares a story about seeing a quote by Walt Whitman, which says, "Be curious, not judgmental." The quote struck me! It's an incredible mindset shift, especially when we turn it inward. Curiosity can help us reframe our mindset, challenge assumptions, and ultimately develop a more compassionate and open-minded app...
Finding Joy in the Journey with Kiah Twisselman Burchett 10.07.2025 33:35
In today's episode, I am teaming up with Coach Kiah to share our personal journeys from being "recovering overachievers" and breaking free from the overwhelming cycle of hustle and burnout. Kiah emphasizes the concept of the "arrival fallacy," the misleading idea that reaching specific goals will bring perpetual happiness, and discovers that true contentment lies in altering our thoughts and belie...
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