Jason Everett, Kayla Swanson

Profitable Salon Owner Podcast

Listen here with Kayla Swanson and leading industry experts to keep you in-the-know and up-to-date on the latest for the salon industry! If you feel that your current business model is not working for you and hasn't changed in the last two years or for two decades, we're here to show you the light! Profitable Salon Owner Podcast helps commission salon owners grow their business, profits and an amazing team! High Performance Salon Academy has helped hundreds of salons and thousands of stylists grow their personal income and find their passion for the industry once again. Their infectious high e...

Author

Jason Everett, Kayla Swanson

Category

Education

Latest episode

Jul 8, 2026

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Episodes

039 - How to avoid having Dangerous December with Lindsay Lowe & April Jacobs 24.11.2020

Key Takeaways: 01:10 - It’s The Busiest Time Of The Year 02:42 - What Are The Things To Do To Plan The Holidays For Your Salon Business 03:32 - Biggest Mistakes That Salon Owners Make During Holidays 08:42 - A “Popsicle Sticks” For Conversation Starters 17:12 - Holiday Open House Quotes: “I think as a salon owner, one of the biggest things, and the ladies can chime in on this, is controlling the m...

038 - What It Takes To Go To Outer Space 17.11.2020

Key Takeaways: 07:37 - Shoot Videos That Talk About Promotions Or Special 08:10 - Many Are Still Getting Nervous In Front Of Camera 11:01 - Make  Your Salon Transactions Legally Through Writing 14:42 - Communicating Through Models and Methods 18:05 - Be The Unique Person To Stand Out In Your Local Marketplace Quotes: “Are you making some really simple mistakes on taxes that are robbing you from th...

037 - Secret Sauce of Building the Perfect Associate Program with Chris Baran 10.11.2020

Key Takeaways: 05:11 - Goal Of Having A Strong Associate Program 06:48 - Common Mistakes When Building Associate Programs 09:15 - Start Everything By Planning 10:06 - How Does P-A-C-C Improve Your Salon 20:24 - Perfectionist Game VS Installation Game Quotes: "All salons are different." (06:38) (Doug) "Better to be having somebody trained that leaves and somebody that you didn't and stays." (08:18)...

036 - Play to WIN or Play to LEARN! 03.11.2020

Key Takeaways: 01:07 - Having Fun Doesn’t Mean Playing Around Work 03:47 - Difference Between Goofing At Work And Having Fun At Work 08:10 - Why Games Are Important To Learn Inside The Salon 13:44 - Create A Fun Environment To Keep The Energy Up 15:16 - Effective Ways To Successfully Operate Your Salon Quotes: “If you're doing something, if you can't find a way to have fun doing it, then do someth...

035 - Why Your Staff Might Secretly Hate You, with Winn Claybaugh 27.10.2020

Key Takeaways: 04:56 - The Best And Worst Employees 07:05 - Relationship Business 08:26 - First Reason Why Your Staff Might Hate You 12:20 - Being Tired Might Get Your Staff Secretly Hate You 15:16 - Being On The Phone All The Time Brings You A Negative Impact Quotes: “Everybody is a leader, but a smart leader knows how to bring out the best in other people.” (08:15) (Winn Claybaugh) “Gratitude is...

034 - How To Get ALL Your Guests Back Into The Salon 20.10.2020

Key Takeaways: 03:10 - How To Get All Of Your Guests To Come Back In 07:13 - Salon Experience: An Escape To The World 13:54 - Your Customer's Fun Experience Starts At Your Door 17:44 - Connecting With The Right People Is Important 20:51 - Stay Positive And Opportunities Will Be In Front Of You Quotes: “The key is the making it fun and entertaining. Because part of the salon experience, really, is...

033 - Do you "Audition" new staff talent with Shelby Bills 13.10.2020

Key Takeaways: 04:00 - Develop A Process Of Getting Talent To Audition For You 07:09 - Unique Setup For Commission Salons 09:52 - An Extraordinary Audition Process for Your Salon 13:22 - Building A Relationship Within Your Team 18:17 - What Does It Look Like To Have A World-Class Audition Process For Your Salon Business Quotes: “There was no win-win scenario situation I guess we'll say.” (04:53) (...

032 - Changing the "Stigma" of the Salon & Spa Industry 06.10.2020

Key Takeaways: 2:12 Jason explains High Octane Adventures 7:10 Taking direction as a salon owner 9:55 The importance of listening and level of trust 18:47 First impressions change in the midst of growth

031 - Desperate to Find Salon Staff? 30.09.2020

Key Takeaways: 03:12 - Searching For People To Work On Your Salon Is Difficult 04:51 - Set A Positive Mind To Attract Great Employees 08:02 - Set A Great Perception Within Your Salon 15:21 - Surround Yourself With Positive People 17:37 - How Are You Leading your Staff As A Salon Owner? Quotes: “This is one of Mack Newton's deals, when you project your future for where you want to be, subconsciousl...

030 - How to Prevent a "Walk Out" with Lia Hakim 22.09.2020

Key Takeaways: 04:25 - How To Come Out  Strong Amidst The Crisis 09:16 - There Will Come A Point Where Some Part Of Your Management Team Need To Go 10:37 - Benefits Of Being A Part Of High Performance Salon Academy 17:52 - Figure Out Truth VS Fact 23:20 - Who Are The People Who Bring In Money To Your Salon Business? Quotes: “Nobody ever wants a salon walkout, but it happens to the best of the best...

029 - Keeping the Industry Safe with John Harms, Millennium Systems International 15.09.2020

Key Takeaways: 02:41 - Phones: The Safest Thing For Both Salon Clients And Employee 06:27 - How John Harm Changed The Game In The Salon Industry 12:00 - How Meevo Software Makes Salon Appointments Easier 19:05 - Utilize Your Device To Interact With Your Customers 21:55 - Stay More In Communication And Preserve Your Relationship With Your Clients Quotes: “Trying to learn a lot of that stuff on your...

028 - Using Virtual Consults Even After Re-Opening with Leti Latham 08.09.2020

Key Takeaways: 05:02 - Reasons Why Virtual Consultations is a Must In Salon 06:02 - How Consultation Online Affects Your Revenue 09:39 - Seeing More At The Emotional Side 16:41 - Bringing Your Staff Closer 20:29 - The Unity Inside High Performance Salon Academy Quotes: “I'm seeing the emotional side of it, and this is why I feel like it just saved us so much, even the emotional side for the guests...

027 - Restoring Guest Trust in the Salon 01.09.2020

Key Takeaways: 02:10 - Restoring the Trust of your Guests inside Your Salon 04:28 - Salons are Super Safe Place 06:31 - How To have a Successful Salon while Staying Safe 14:43 - Make Safety as Your Top Priority 18:22 - Four Best Places To Communicate for Unity Quotes: “The fact is the salon is probably one of the safest places that you can be. Everybody's wearing masks, everything's getting wiped...

026 - Negotiating Leases and Buying Buildings 25.08.2020

Key Takeaways: 03:41 -  Three Ways To Make Money Inside A Salon 04:47 - Right Time To Buy A Building VS Right Time To Lease A Building 06:15 - What to Do When Purchasing Commercial Real Estate 15:03 - How Do You Get Out Of A Lease? 17:00 - Have The Best Relationship With Your Banker Quotes: “Whenever you start to sell your salon business, it's not attached to the real estate, so you can sell your...

025 - Do I Have the Right "Comp Plan" to Keep my Staff? 18.08.2020

Key Takeaways: 05:30 - Money Is Not Enough To Make Your Staff Stay With You 08:25 - Making The Best Salon Team 10:12 -  Steering To The Same Path With Your Team 17:57 -  Your Staff, Your Family 21:55 - How to Strengthen Your Team Quotes: “It's very valuable to have someone look at things from an outside perspective.” (04:59) (Doug) “People need to feel valued. They need to feel comfortable. They n...

024 - Why Your "Roots" Are Important 11.08.2020

Key Takeaways: 03:42 - The Value of Backstory in Every Salon Business 09:28 - Dreaming and Believing Make Things Happen 15:27 - Turn your Dream into Reality 21:38 - Success Tip: Step Out of Your Comfort Zone 23:20 - Surround Yourself With People Who Push You To Achieve Your Dreams Quotes: “You got to have that dream and that drive that you want something more than where you are.” (09:10) (Doug) “Y...

023 - Gold Rush with Kati Whitledge 04.08.2020

Key Takeaways: 05:01 - How Kati Whitledge Manage and Motivate Her Staff 08:42 - Your Relationship with your Customer Depends on their Satisfaction 11:12 - Meet Your Stylist as a Great Starting Point 12:21 - Connecting New People with your Team through Emotions 13:33 - Linking with your Whole Team Quotes: “It's typically because we fear rejection as humans. We don't want to be rejected. We don't wa...

022 - Navigating Uncertainty 28.07.2020

Key Takeaways: 01:43 - Focusing on the Positive Side of Everything 03:28 - Social Media Impact to the Mindset of your Staff 05:07 - How to Win the Game of Business 10:38 - Doug explains the importance of having a “Leadership Team” 19:02 - Consistent service of High-Quality Experience to Your Customers Quotes: “Business is a game.” (04:53) (Jason) “You can either fight the rules or deal with the ru...

021 - Digital Trainings with Celene Dupuis 17.07.2020

Key Takeaways: 06:52 - Playing games reflect yourself 07:50 - What made digital training painful? 10:28 -  Edge of Digital Education to Salon Owners 11:52 - Connecting Salon Owners Online 13:05 - Bringing Salon Owners as One through Intimate Discussions Quotes: “How we play games is how we act in life.” (06:21) (Celene) “Everybody wants to feel validated and appreciated.” (19:01) (Celene) “Our job...

020 - Education is Key with Chris Baran 15.07.2020

Key Takeaways: 05:49 - Support your Staff 07:04 - Key points in Training your Staff 11:54 - A Call for Leadership 14:58 - Connect through Pain 18:58 - Online Education for Salon Artists Quotes: “It's not about your name on the shingle. It's about what are you doing in that business to make better people that leave your salon and what are you doing to train people within there?” (05:24) (Chris) “Th...

019 - The Technology of Salons Today with Stacey Soble 10.07.2020

Key Takeaways: 04:21 - Salon E-commerce 05:03 - Salon Virtual Consultations 06:58 - Stacey Soble explains the positive effect of Curbside check-in for Salon Business. 07:53 - Ability to upload digital forms into your platform: Another Virtual Must for Salon Business 08:11 - Salon owner’s different perspective about adjusting with technologies 09:30 - Can new tech replace papers, which has been the...

018 - Bring Diversity in your Salon with Keya Neal 07.07.2020

Key Takeaways: 05:07 - Why do people split up the world of salon business? 06:46 - Perceive texture hairs in a different point of view 11:08 - Understanding the differences in everybody’s culture 13:51 - Hair texture VS. Race 19:48 - Race conflicts: How to solve it? Quotes: “As stylists, we should strive to understand hair, not people.” (13:04) (Shawn) “Let's start by employing and understand what...

017 - Here We Go Again 06.07.2020

Key Takeaways: 04:33 - Being aware of the mental situation of your staff 08:54 - How to be the best salon out there despite the pandemic? 11:59 - Influencing the society with a positive effect 13:49 - Start your Day with Good vibes 17:10 - What are you in this Society: The cause or The effect? Quotes: “No matter what's going on in the world, there's always things that we have in our life that we s...

016 - Management as a Team Leader with Jay Ladner & Gina Bianca 30.06.2020

Key Takeaways: 03:43 - Self meditation 08:47 - Connect with your employees as a salon owner 14:22 - Being a salon owner 16:36 - Right person for the salon industry 18:54 - Why do most salon staff leave their jobs? 22:14 - Health is wealth Quotes: “You can be a lot more vulnerable because it's just you, and you're just feeling the feels, you're living within yourself. Sometimes it's hard to do that...

015 - Handling Stress During Turbulent Times 26.06.2020

Key Takeaways: 3:04 Shawn opens up about the stress he felt during the transitions of new family life during COVID 05:58 You don’t need to fall into “fix it” mode 07:05 Two tips on how to control stress levels 10:58 Mental Real Estate 16:23 Stress that bring up emotions and what to do about them Quotes: “As a salon team, communication has been key, we've remained closer together than we even were...

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