Charlotte Smith
Profitable Mindset
You may be the farmer or married to the farmer - this podcast will help you balance family and merge your personal needs with your farm demands. You can have a profitable biz AND a lovely, fulfilled life. I teach you personal development tools & strategies to finally conquer overwhelm and the feeling that you're not doing enough in your family or in your business. You'll learn step-by-step how to create the results you want in life!
Author
Charlotte Smith
Category
Podcast website
Latest episode
Jul 9, 2026
Where to listen?
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Episodes
#233: How to Finally Pay Yourself on Your Farm 31.01.2025 25:09
Free Master Class this Spring: 5 Crucial Mistakes Farmers Make that Cost Thousands If you've ever wondered, "Why is there no money left even though my sales keep going up?" You are so not alone! We've all been there! Making more and more in sales, but we never get ahead financially.🤦♀️ I've accidentally broken the code on how to learn to pay ourselves on our farms, and I'm sharing the exac...
#232: This Farmer 4X'd Her Farm Sales in One Year, Retired Her Husband Half-Time... and so much more 09.01.2025 30:47
Sign up and Attend Farm Marketing Week HERE - Free Marketing Coaching January, 2025 Vanessa, a mom of 3, had no farming experience when she quit her teaching job to start their pastured meat farm in Michigan. Like many of us, she plowed her way through learning to farm - making mistakes, recovering from mistakes, and trying again. Yet she was still stressed and overwhelmed and lacked confidence in...
#231: Lawyer Turned Farmer: Helping Others' Dreams Take Root 03.01.2025 45:29
Sign up and Attend Farm Marketing Week HERE - Free Marketing Coaching January, 2025 I've got a very special farmer for you to meet today on the Profitable Mindset podcast. Brandy Keller has a law degree, is raising kids, and has now embarked on her dream of building a farm to help others connect and ground themselves. YES, you heard right - she uses her farmland and animals to improve the worl...
#230: Your 2025 Farm Marketing Business Plan 27.12.2024 25:37
Sign up and Attend Farm Marketing Week HERE - Free Marketing Coaching January, 2025 If I could help you get anything you want on your farm, what would that be? MOST people say time and money... not necessarily in that order. What most farmers usually DON'T tell me is they need more fulfillment. But too many farmers contact me for help because they've figured out how to make money in their busine...
#229: 3 Steps to Fix Every Mistake in Running Your Farm Business 19.12.2024 21:15
Sign up and Attend Farm Marketing Week HERE - Free Marketing Coaching January, 2025 Imagine making a hideous mistake, like sending an email and dates are wrong, or a customer texts that their meat is tough or their flowers weren't "enough." And then imagine that these mistakes and failures don't even faze you. Not that you don't care - of course you want your marketing and products to be jus...
#228: The Hard Truth About Farm Sales (And What Actually Works) 12.12.2024 1:03:02
Charlotte's on "The Flower Podcast" this week -- Sign up and Attend Farm Marketing Week HERE - Free Marketing Coaching January, 2025 Today on the Profitable Mindset Podcast, I'm the one in the hotseat. I recently sat down with Scott Shepherd of the Flower Podcast to talk marketing. You're gonna learn a TON from this and I hope you'll listen on that link above. "My marketing isn't working," i...
#227: The Most Successful Farms Around Me Do *THESE* Four Things 05.12.2024 33:58
Let's Meet HERE to See if Farm Marketing Boot Camp is for you. This morning I met with a farmer in Pennsylvania who said her biggest bottleneck is herself. She wishes she could clone herself; she needs more of herself.🤦♀️ She's spinning her wheels making $300,000 in sales a year. But there's nothing left at the end of the year. Imagine that. It's a huge number. $300k going through thei...
#226: Four Leadership Skills Every Farmer Needs to Build a Successful Farm 29.11.2024 29:19
Let's Meet HERE to See if Farm Marketing Boot Camp is for you. Happy Thanksgiving! Are you like me - spending today recovering from eating too much turkey & pumpkin pie?🤣 As you read this, my whole family is cozied up in a big mountain house, skiing, playing pickleball, and eating leftovers.🦃🍗 I'm soo grateful for the farm sitters that spend their holiday caring for our animals so we can...
#225: Four Essential Strategies Every Farmer Needs for Long-Term Success (Plus Actionable Tips!) 21.11.2024 23:42
Let's Meet HERE to See if Farm Marketing Boot Camp is for you. I remember vividly the early years on my farm - between kid-wrangling and cow-milking — Or, keeping up with housework and dahlia digging… Plus, the thousand other to-do's… …who's got time for dreaming and planning??? I barely had time for a shower some days. Yet, sooo many research studies show us that the most effective...
#224: The Top Five Beliefs of Successful Farmers 14.11.2024 25:21
Let's Meet HERE to See if Farm Marketing Boot Camp, My 12 Week Coaching Program, Is For You What if having a successful farm could be as simple as choosing to think differently? You may be tempted to doubt, but please hang in here with me for a minute. Today, on the Profitable Mindset Podcast, I shatter some of the biggest myths about what makes a successful farm. For a decade now, I've interviewe...
#223: Five Mistakes that Prevent You From Ever Making Money on Your Farm 07.11.2024 25:54
Let's Meet HERE to See if Farm Marketing Boot Camp is for you. I met with a farmer this week who said he's never paid himself on his farm.😔 He raises beef cows, pigs and chickens. Right afterward, a flower farmer asked for coaching because she's paying everyone else BUT herself - and she's doing most the work.🙅♀️ These two farmers are both making the same five mistakes a lot of farmers ma...
#222: Four Simple Steps to Create More Time and Profit on Your Farm: Free Master Class 24.10.2024 5:14
This free master class is happening online October 28th, 10 AM PT — don't miss out! >>Click HERE to save your seat now < < Raise your hand if you think or say the following: I never stop or sit down - I feel guilty, like I should be doing something productive because there's so much to do! I'm overwhelmed daily with all that needs to be done on the farm and in the house. I want to be "present"...
#221: The Simple Time Management Exercise The Most Successful Farmers Swear By 16.10.2024 19:50
Let's Meet HERE to See if Time Management For Farmers: Six-Week Boot Camp is for you. It truly sucks to wake up each day, and you can't get started on new things because you're still catching up on yesterday's unfinished tasks. Or last week's. Or last season's unfinished tasks and projects and goals. I get it! That used to be me - and it's okay if this is you. But here's the problem: You won't...
#220: Julia's Farm Journey: From Resentful to Fulfilled, Well-Paid, Full-Time Mom 10.10.2024 35:06
Let's Meet HERE to See if Time Management For Farmers: Six-Week Boot Camp is for you. Julia Bell knows firsthand how grueling it is to show up to farmers markets week after week… …when you're not making money. She wanted to give up and quit several times in their 9-year farm journey. She felt resentful of working for years, not paying herself a dime. She just wanted to be a wife and mom t...
#219: How to Stop Resenting The Overwhelm of Farm Life 19.09.2024 32:19
Find 10-20 Hours in Your Farm Week: Meet Me HERE and Learn About Time Management For Farmers: Six-Week Boot Camp Are you tired of just "surviving" life? It's not just you. I meet so many overwhelmed and stressed farmers. It IS the nature of the business we signed up for. But if we don't learn to manage for the overwhelm and stress... ...we start to resent the people, animals, kids, customers - a...
#218: How This English Teacher Quit Her Day Job to Farm Full-Time 28.08.2024 46:23
Click HERE to Sign Up for my Free Live Training: 3 Crucial Pillars for a Profitable Farm When we start our farms, we often have this secret thought... "Wouldn't it be great if we could support ourselves full-time on the farm and quit our day jobs?" And then you get further into the business and realize how expensive it is. How hard the work is. How stressful it is. And you start to doubt. To...
#217: Two Big Reasons Your Farm May Fail 22.08.2024 24:28
Click HERE to Sign Up for my Free Live Training: 3 Crucial Pillars for a Profitable Farm Thinking is the most dangerous thing we do, first name. We've discovered that hardly any of us know how to think in a way that serves us. When I was a few years into my farm, I knew that though it was profitable, there was no way I could keep up the overwhelming amount of work and stress. I thought I'd c...
#216: How to Train Your Employees to be as Thorough and Hard-Working as You Are 15.08.2024 17:37
Click HERE - let's meet up and see if the Farm Marketing Mastery Program is For You! I've got the most wonderful strategy to share with you on the Profitable Mindset Podcast today. It's what I've done for over 20 years of hiring and managing employees. The first time an employee told me, "You're the best boss I've ever had," I thought they were being nice. I started hearing it regularly - pe...
#215: How to Avoid Hiring the Wrong Person 08.08.2024 20:37
Click HERE - let's meet up and see if the Farm Marketing Mastery Program is For You! It's August, and the overwhelm is rampant among the farmers reaching out for coaching! This week, I talked with a woman neck deep in overwhelm and exhaustion. She's in two farmers markets, and farm work is at its peak right now! And she still can't get it all done. I asked, "What's ONE thing that, if you changed...
#214: How I Doubled My Farm Store Sales with this ONE Change 01.08.2024 39:28
C lick HERE for the Free Training: How to Price Your Farm Products For Profit I sooo wish this info had been around 15 years ago! The first two years on my farm, I had a self-serve farm store set up in my garage. It worked to get me started selling, but if I'd known what I share with you today, I'd have done it differently from the get-go. I share this info so you can learn from my costly mistak...
Farm Marketing Bootcamp 2024 Is OPEN to ALL 16.07.2024 11:05
Read About and Sign Up for Farm Marketing Boot Camp HERE My step-by-step marketing training, Farm Marketing Bootcamp has proven to be the fastest, most effective roadmap to get you the farm business you deserve. This is the first time I'm offering it 'unbundled' from 5X Your Farm Sales. LIMITED TIME BONUS: Includes $599 coupon to be used toward the purchase of 5X Your Farm Sales. Registration i...
#213: It's official. Here's your invitation. 08.07.2024 6:30
Click HERE for 3 Steps to Your Profitable Farm I documented my journey of building a profitable farm so you don't have to struggle like I did my first years. And now, I'll teach you exactly what I do to find and reach customers happy to pay a premium for your product. >Click HERE for my Free Training: 3 Steps to Your Profitable Farm < Save yourself time, money, and stress by joining me for thi...
#212: How Erica Retired Her Husband from His Factory Job to Farm Full-Time 27.06.2024 37:25
Click HERE for 3 Steps to Your Profitable Farm Erica Benoit was a self-described "hot-mess mom" before she joined my coaching program last summer. Even though they were making lots of sales on their meat and raw milk farm in Central Missouri, there was never any money left - every dime went back into the farm. She forgot customer orders, dropped all kinds of balls on the farm, and was overwhel...
#211: What's Working --- And Not, in Social Media Marketing Today 20.06.2024 21:20
Click HERE for 3 Steps to Your Profitable Farm Hi! Have you heard the term "Pay to Play" on social media? You'll want to know what this means and why it's crucial to play by the rules (or risk being shut down when you try to sell). I cover that and several other strategies that'll help you finally have success getting more customers from Instagram and Facebook, especially. >>Tune into Today's...
#210: If you Feel You Have to Apologize for your Prices, This Will Help 13.06.2024 28:41
Click HERE: 3 Steps to Build Your Profitable Farm - free training This ever happen to you? Someone asks the price of your lettuce, flowers, or meat—you can fill in the blank with your product. And as soon as they ask, you freeze, remembering the person last week who surprised you by asking, "Why's it so expensive?!" Truth is… our farm products MUST be higher priced than the store since we have no...
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