Profit With A Plan

How to Find the Clients Driving Your Most Profitable Growth 🎯 Episode Summary More leads and more customers do not always create more profit. Sometimes the clients taking the most time, support, and attention are quietly pulling resources away from the clients that are truly helping your business grow. Christine Day joins Marcia Riner to explain how businesses can identify their High Value Client...

How to Buy a Profitable Business Without Starting From Scratch 🎯 Episode Summary Starting a business from zero can drain your time, money, and energy before you ever build momentum. Corey Parchman joins Marcia Riner to explain why buying an existing business may be a smarter path for entrepreneurs who want cash flow, customers, employees, and systems already in place. You will hear how first-time...

Use AI to Save Sales Time Before You Hire Your First Rep 🎯 Episode Summary Sales often lands squarely on the CEO’s plate, leaving little time for leadership, strategy, or growth. Greg Grand shares how business owners and sales leaders can use AI to speed up research, improve prospecting, prepare for better sales conversations, and build a more repeatable sales process. You will also hear how to k...

Why Profitable Businesses Still Feel Under Pressure 🎯 Episode Summary Your business may be making money, but that does not always mean it feels stable, clear, or easy to run. Many owners are profitable on paper while still dealing with cash flow surprises, scattered decisions, and plans that never make it into daily action. In this episode of Profit With A Plan, Marcia Riner talks with Paul Sween...

Why Great Employees Leave Even When You Pay Well 🎯 Episode Summary Your best employees may not be leaving because of pay, perks, or culture. They may be leaving because they see a stronger future somewhere else. In this episode, Marcia talks with talent retention expert David Alemian about why traditional retention strategies often fall short, how turnover quietly drains profit, and what business...

Is Your Business an Asset or Just a Stressful Job? 🎯 Episode Summary Your business may be growing, but that does not always mean it is becoming more valuable. If every decision, client issue, team question, and operational fire still runs through you, the business may be too dependent on the owner to scale or sell well. In this episode of Profit With A Plan, Marcia Riner talks with Thomas Rechtie...

Stop Undercharging: Price for Profit, Not Just Your Time 🎯 Episode Summary Are you pricing based on the real transformation you deliver, or are you still charging for your time? In this episode of Profit With A Plan, Marcia Riner talks with Audrey Faust, MBA, The Manifesting CFO™, about why successful business owners may still be underpricing their work, even when they are delivering powerful res...

How Smart Businesses Use SMS & RCS to Drive More Revenue 🎯 Episode Summary Email inboxes are crowded, phone calls are screened, and customers are harder to reach than ever. Meanwhile, the one notification people still pay attention to is sitting right in their pocket. In EP346, Marcia Riner sits down with Amanda McGuckin Hager, CMO and CRO of TrueDialog, to discuss how businesses are using SM...

Why Your Sales Problem Is Really a Clarity Problem 🎯 Episode Summary If your business is getting attention but not converting the right buyers, the issue may not be your sales team. It may be a clarity problem hiding inside your message, website, lead generation, sales process, and tech. Marcia talks with Mark Gordon, known as the Rebel CRO, about how B2B companies can build a modern revenue mach...

🎙 Turn YouTube Into a Lead Generation System in 90 Minutes a Week   EP344 of Profit With A Plan Podcast Released May 6, 2025   Guest: Jerry Potter: YouTube Lead Generation Strategist Host: Marcia Riner, CEO of Infinite Profit, business growth strategist 🎯 Episode Summary Most business owners get YouTube wrong because they're following advice built for content creators, not entrepreneurs. The resu...

🎙 How to Get People to Say Yes: The Science of Ethical Persuasion EP343 of Profit With A Plan Podcast Released April 21, 2026   Guest: Patrick van der Burght: Founding Member of the Cialdini Institute, Licensed Trainers, and a Certified Online Influence Specialist. Host: Marcia Riner, CEO of infinite Profit, business growth strategist   🎯 Episode Summary   Getting people to say yes isn't about pr...

Operational Leverage: The New Growth Engine for Founders 🎯 Episode Summary Growth should create freedom, not more chaos. In this episode, Marcia sits down with Damon Flowers to explore why founder-led companies often hit a ceiling and what it really takes to break through it. They unpack why more hustle, more people, and even more AI tools won’t solve the underlying issue if the business lacks th...

The Hidden Revenue System After the First Yes 🎯 Episode Summary Most business owners assume slow growth means they need more leads, more traffic, or more marketing. But what if the real profit gap starts after the client says yes? In this episode, Marcia sits down with Bradley Rausch to unpack what really drives profit after the sale. From the first 72 hours of onboarding to referrals and earned...

When Something Feels Off: How to Fix a Business Before It Breaks EP340 Profit With A Plan Podcast Released 3/24/26 Guest: Jay David, Founder of Do Business Better Host: Marcia Riner CEO of Infinite Profit®, business growth strategist 🎯 Episode Summary Sometimes your business looks fine on the surface, but underneath, something isn’t working. Margins are tight, problems keep repeating, and growth...

Growth by Subtraction: The Strategy Most Business Owners Miss Released March 17, 2026 🎯 Episode Summary In this episode of Profit With A Plan, Marcia Riner sits down with entrepreneur, investor, and mentor Yarin Gaon to unpack a common growth mistake many business owners make: assuming that scaling means adding more. More offers, more clients, more services, and more complexity. But once a busine...

Founder Dependency: Build a Business That Runs Without You EP338 Profit With A Plan podcast Release date March 3, 2026 Guest: Paloma Goggins is a business attorney, M&A consultant, and transition coach. Ans the founder of Nocturnal Legal Host: Marcia Riner, Business growth strategist and CEO of Infinite Profit® 🎯 Episode Summary If your business stopped tomorrow, could it run without you, or...

Brand Clarity Beats Polished Marketing  EP337 of Profit With A Plan Podcast Released February 17, 2026 Guest: Rob Genovesi, brand strategist and founder of Build Strong Brands Host: Marcia Riner, CEO Infinite Profit® and business growth strategist 🎯 Episode Summary  If your marketing looks professional but still isn’t bringing in the right clients, your brand may be invisible for reasons you can’...

Make It Easy to Buy: Fix the Friction Killing Your Revenue EP336 Profit With A Plan Podcast Released, February 10, 2026 Guest: Kristin Zhivago, CEO of Zhivago Partners, a revenue growth services firm. Host: Marcia Riner, CEO of Infinite Profit® a business growth strategist 🎯 Episode Summary  If your marketing sounds right but sales feel harder than they should, there’s a good chance friction is s...

Stop Posting More: Fix Your LinkedIn Network Strategy Instead EP335 of Profit With A Plan Podcast Released February 3, 2026 Guest: Daniel Alfon, LinkedIn Strategiest Host: Marcia Riner, CEO of Infinite Profit®, Business Growth Strategist 🎯 Episode Summary If LinkedIn feels noisy, overwhelming, or underperforming, the issue is rarely the algorithm or how often you post. It is almost always your co...

Stop Guessing- Use Benchmarks to Fund Profitable Growth EP334 Profit With A Plan Podcast Released January 27, 2026 Guest: Jon Morris, CEO of Fiscal Advocate Host: Marcia Riner, CEO of Infinite Profit®, Business Growth Strategist 🎯 Episode Summary If you’re spending on growth but your revenue is not moving, your budget might be the real problem. In this episode, we break down how agencies and prof...

Hiring Isn’t a Gut Call. It’s a Numbers Call. EP333 of Profit With A Plan Podcast Released January 13, 2026 Guest: Jen Fizer, CEO of MKB CFO & Bookkeeping Host: Marcia Riner, CEO of Infinite Profit, Business Growth Strategist   🎯 Episode Summary Ever think, “If I could just clone myself, everything would run smoother”? Same. But hiring is not a vibes decision. It’s a cash flow, capacity, and...

🎙 Stop Posting More: Build a Visibility Strategy That Actually Converts EP332 of Profit With A Plan Podcast Released January 6, 2026 Guest:  Tori Barker, CEO of Creative Marketing, a strategic marketing consultant, and visibility expert Host: Marcia Riner, CEO of Infinite Profit and a Business Growth Strategist 🎯 Episode Summary  If your business isn’t growing, it might not be your offer. It migh...

Why Physical Touchpoints Are Beating Funnels at Customer Retention EP331 of Profit With A Plan Podcast Released Date: December 16, 2025   Guest:  Mark Stern, founder and CEO of Custom Box Agency Host: Marcia Riner, Business Growth Strategist, Infinite Profit®   🎯 Episode Summary Most businesses pour money into funnels, ads, and automation, yet retention keeps slipping. This episode reveals why ph...

Stop Guessing: Use Your Numbers To Actually Grow Your Business EP330 Profit With A Plan Podcast Releases December 9, 2025 Guest:  Sonny Grappone, Founder of Precision Accounting cConsulting Host: Marcia Riner, Business Growth Strategist, CEO of Infinite Profit®   🎯 Episode Summary Most business owners make decisions in the dark, relying on gut feelings, half-read P&Ls, and whatever their book...

Pricing Mistakes That Are Costing You Millions EP329 Profit With A Plan Podcast Released December 2, 2025 Guest: Dan Balcauski, B2B SaaS pricing expert and founder of Product Tranquility Host: Marcia Riner, Business Growth Strategist and CEO of Infinite Profit®   🎯 Episode Summary Most SaaS companies are unknowingly giving away revenue. In this episode, Marcia sits down with Dan Balcauski, B2B Sa...