Profit by Design

Your mission is your WHY, and it incorporates your purpose into your business. One of the most crucial steps in realizing your business dream is to reignite your passion and connect with the WHY of your business. Rediscovering that spark and creating a roadmap to bring your dreams back to life is the focus of today’s episode. Join Melissa Kay, Lead Strategist, and Certified Dream Manager at Tap th...

Delegating tasks is a struggle for most business owners, and it’s a challenge that quickly becomes an obstacle in the battle for a “work supports life” mindset. We touched on this topic as we ended our last episode, and we knew it deserved more time, attention, and deeper discussion. Join Melissa Kay, Lead Strategist at Tap the Potential, and Dr. Sabrina Starling, fresh off her recent TEDx talk, a...

We want to help business owners take control when feeling overwhelmed and understaffed. Feeling this way is a normal part of a growing business, and we can’t put off taking steps to move forward. Waiting until you don’t feel overwhelmed and understaffed may take forever! Melissa Kay and Dr. Sabrina Starling discuss this topic with fresh insight and actionable tips to help you learn to delegate and...

Are you making decisions out of fear or love? Wouldn’t a thriving mindset be better than merely surviving? In this episode, Dr. Sabrina Starling joins Melissa Kay, Lead Strategist at Tap the Potential , to discuss this topic. You’ll learn how to identify and break free from survival mode, how to cultivate a supported work/life integration, and actual steps to help you thrive. Join us! Profit by De...

In this episode, business psychologist and author, Dr. Sabrina Starling, discusses how business owners can offer flexibility and work-life balance to their teams while ensuring key results are met. She emphasizes defining clear key results for each role, planning for flexibility, and cross-training team members to maintain smooth operations during absences. Dr. Sabrina also highlights the importan...

Are your company’s systems holding you back from reaching your full potential? Join Dr. Sabrina and Melissa Kay as we dive into the critical role of systems in driving sustainable growth. Dr. Sabrina Starling is “The Business Psychologist,” founder of Tap the Potential , and a recent TEDx speaker, and Melissa Kay is the Lead Strategist at Tap the Potential . You’ll learn why the success of your bu...

Having a team of A-players who work in an environment of autonomy to deliver key results makes ALL the difference in your business. If that sounds too good to be true, you don’t want to miss today’s episode. You’ll learn how to build trust and autonomy in your team. Melissa Kay, the Lead Strategist at Tap the Potential , discusses this concept with Dr. Sabrina, who has masterfully crafted a succes...

Exciting things are happening! I’m chatting with Melissa Kay, the Lead Strategist at Tap the Potential about my upcoming TEDx talk: Work Supports Life . Even though landing a TEDx talk has not been my primary goal, it’s been my vision since 2019 to share the message on a broader scale about what’s possible with a “work supports life” mindset. This philosophy has become even more meaningful in my l...

You’ve read many business books to help you grow your business, but have you ever thought about writing a book to grow your business? Today’s show pulls back the curtain on the writing process to reveal how this endeavor can set you up for success, drive profits, and boost your business. Join us! Jeremy Jones is a military veteran, entrepreneur, author, and the founder/CEO of Jones Media Publishin...

Calling all workaholics! Are you feeling stuck in the grind of running your business? It’s time to make a change! Join us to learn more in today’s episode! Kaitlyn Beaver, Tap the Potential’s How to Hire the Best Strategist, is joined by Melissa Kay, the Lead Strategist at Tap the Potential , to reveal key strategies that will help you grow your business without becoming a workaholic. You’ll learn...

Unlock the secrets to keeping your top talent motivated and committed! We are diving deep into strategies for retaining A-players and ensuring they stay engaged and excited about their work. Game-changing insights are coming your way in today’s episode! Many business owners feel frustrated by the challenge of keeping their best team members engaged and excited. Just when you think your team is est...

Are you struggling with high turnover or lackluster performance from new hires? Join us to discover how the right onboarding process can transform your team’s productivity and retention rates. We are diving into actionable strategies to ensure every new team member fits into your company and thrives—from Day One. Learn more from Melissa Kay, Tap the Potential’s Lead Strategist, and Kaitlyn Beaver,...

All three Tap the Potential strategists are here to celebrate Bonnie Cecil of Fresh Tech Integrated as our most recent recipient of the Great Place to Work Spotlight. This designation puts the spotlight on business owners who are giving significant attention to making their company a great place to work for A-players. Dr. Sabrina Starling, Melissa Kay, and Kaitlyn Beaver share hosting duties for t...

Do you feel like you are on a hamster wheel, always trying to find the right clients and keep consistent revenue coming into your business? In today’s episode, you will learn how to be strategic in attracting the right clients while staying in your unique niche. Melissa Kay, Lead Strategist at Tap the Potential , welcomes Donna Leyens to the podcast. The conversation covers how to identify your id...

Dr. Sabrina has returned from her 4 Week Vacation® which began abruptly and lasted longer than previously planned. Today’s topic is about having peace in your life as a driven entrepreneur.  In this episode, Dr. Sabrina gets personal as she shares her heartbreaking experiences of the last few weeks and how her life has been forever altered and shaken to the core. She is joined by Rob Dube, wh...

Welcome to another episode in our podcast series hosted by me, Melissa Kay, the Lead Strategist at Tap the Potential , and Kaitlyn Beaver,  our Success and Connect Team Lead and How to Hire the Best Strategist. Everything we’ve been sharing over these past few weeks is a glimpse into what our team is experiencing right now while Dr. Sabrina is on her 4 Week Vacation® that began unexpectedly a...

Welcome to another episode with Melissa Kay, the Lead Strategist at Tap the Potential , and Kaitlyn Beaver, the Success and Connect Team Lead, and How to Hire the Best Strategist. We are giving you an inside look at what our team is experiencing right now and how we are flourishing while Dr. Sabrina is on her 4 Week Vacation®. Since the first day of her absence, our team has rallied to support eac...

Welcome! I’m Melissa Kay, the Lead Strategist at Tap the Potential , and I’m joined by Kaitlyn Beaver, the Success and Connect Team Lead and How to Hire the Best Strategist. Everything we are sharing with you about setting up your team for success, taming your gremlins, and claiming your freedom is exactly what our team is experiencing right now. Dr. Sabrina is on her  4 Week Vacation®, but w...

This episode is the first of several hosted by Melissa Kay, Tap the Potential’ s Lead Strategist, and Kaitlyn Beaver, Tap the Potential ’s Client Success and Connect Team Lead and How to Hire the Best Strategist. We are keeping things running smoothly while Dr. Sabrina Starling is on her 4 Week Vacation®, which she unexpectedly had to begin earlier than planned. In today’s episode, you’ll get an i...

Today’s guest has taken a 4 Week Vacation® (it was actually for five weeks!) She knows the value of setting up a business so that work supports life and not the other way around, and she sees firsthand the impact on herself, her business, her team, and her family. We welcome Sarah for her third appearance on the Profit by Design podcast! Sarah Martin is the president and co-owner of Cabin Works, a...

I’m excited to welcome Abby, Trent, and Laurie from Collected Living Design. This trio of business partners is sharing how they have taken their growing business and turned it into a business that truly supports their lives. They have been on this journey with us at Tap the Potential for about 1-½ years, and they have accomplished incredible things. Each of them is growing as a human being and lea...

It’s not easy to plan for your 4 week vacation ®️ as a business owner, but it CAN be done–and it WILL change your life and your business for the better. Seth Gordon joins me today to discuss the last few weeks of preparation leading up to his extended vacation this summer. He describes the mindset shifts it takes to leave hustle culture behind, the steps he’s taking now to prepare his team, and ho...

Today’s episode dives into the vast opportunities and unique challenges of integrating AI tools into your business operations while maintaining your authentic brand voice. We all want to navigate the complexities of AI implementation with careful consideration, but the AI world can be overwhelming. My guest breaks down the common fears around using AI tools and gives insightful tips for using this...

Key performance indicators (KPIs) help you make strategic decisions in your business. There are many things to measure, so how do you know which KPIs make the most sense and are worth your time to track? Join Dr. Sabrina and her guest, Angie Noll, as they discuss why we need to know our KPIs, what to do with them, and how they can make it easier to run our businesses.  Angie Noll is the found...

People crave connection, and connection is achieved through effective communication. Dr. John Gordon joins Dr. Sabrina to discuss the significance of asking patients, “Tell me your story.” This approach creates a more meaningful experience and a deeper connection than the traditional doctor-patient relationship. Dr. Gordon shares how he prioritized patient stories, fostered a positive work culture...