Product Chats Podcast

 Subscribe:  https://www.youtube.com/channel/UCNJI2Tv2yxOLBI02nyJoprA  Learn more about us:  https://www.pragmaticinstitute.com/  Start your Product Manager certification  here "Disruptive innovation is when a company gets into a new category for them and attempts to engage customers on a different level or via a different set of products." – Will Scott, Product Expert In this episode of Product C...

 Subscribe:  https://www.youtube.com/channel/UCNJI2Tv2yxOLBI02nyJoprA  Learn more about us:  https://www.pragmaticinstitute.com/  Start your Product Manager certification  here “We can try to take a hypothesis-based mindset to the product that we're trying to build or the ideas that we have or the strategy that we have, and use things like user research or design prototyping to put it into play.”...

“My hope is that for product leaders and product managers is that in five years time you look back and you say, ‘tools like this have allowed me to free up my time so that I can do more high value work.’” - Paul Young   How will ChatGPT impact product professionals?   Since the growing popularity of powerful AI tools is dominating the tech news, we’re sitting down for a round table with  Pragmatic...

 Subscribe:  https://www.youtube.com/channel/UCNJI2Tv2yxOLBI02nyJoprA  Learn more about us:  https://www.pragmaticinstitute.com/  Start your Product Marketer certification  here "Journalists are story builders, and you have to always be aware that what you're releasing has to fit the narrative of the story." – Mickie Kennedy In this episode of Product Chats, Mickie Kennedy  joins us to discuss how...

"Marketing is starting a conversation with someone that could be a great client." -  Tom Schwab , Chief Evangelist Officer at Interview Valet Tom Schwab is a trailblazer in the world of online marketing. With his extensive experience working with over 700 leading brands, Tom brings a wealth of knowledge and practical insight to the table. His role as a Chief Evangelist Officer at Interview Valet a...

"Data is the key to your success in this. Getting data about how your product is being used, getting data about the market and or customers or potential customers validation points on that data is absolutely crucial." - Mike Smart   Mike Smart is a seasoned product consultant specializing in accelerating product sales growth and developing market-driven practices for better business outcomes. He i...

"As a product leader, you want to be able to come to the table with information that will get you heard. Sometimes it's less storytelling, more data, and really knowing your audience and knowing who you are working with and the way in which they will receive information best." - Josey Borman In this episode of the Pragmatic Product Chat Series, we are joined by  Josey Borman , an EdTech expert and...

“When they say you lost on price, that’s not a good enough answer. You have to peel the onion. You have to do the work to uncover the real answer” – Spencer Dent   In this replay episode of Pragmatic Live, we are joined by co-Founder of  Clozd —a leading provider of technology and services for  win-loss analysis .   Key topics discussed include: The Impact of Pricing Models: A big one-time payment...

"I often say to executive leaders that a launch may very well be the biggest cross-functional initiative your company participates in, with the exception of an acquisition." - Dave Daniels, founder of BrainKraft   In this episode of the Pragmatic Product Chat Series, we are joined by  Dave Daniels , a mastermind in product launches and the founder of  BrainKraft . Dave shares his invaluable insigh...

"Everything boils down to a pain point and how you’re solving it. It’s our job to intimately understand our customer’s pain points." – Lindsay Sutula, Founder & CEO of  Top Fox Marketing   In this episode, Lindsay Sutula of Top Fox Marketing shares essential tactics for understanding and outsmarting your competition through stealthy marketing strategies.   Key Takeaways: Keyword Planning: Find...

This episode is from our latest Product Chat webinar >> watch the webinar In a world where customer expectations are ever-evolving, delivering personalized experiences isn't just nice to have, it's imperative.” – David Tang, Product Leader (fmr. Dropbox)In this episode, Product Leader David Tang talks about the transformative power of personalization in today's competitive market landscape,...

“I don't care if you have the best creative in the world. I don't care if you have the best concepts in the world, but if you're reaching out screaming at the top of your lungs to the wrong audience, you’re not going to get any results” - Sarah Saffari   In this episode of Pragmatic Product Chat, host Rebecca Kalogeris interviews Sarah Saffari, Founder of  InfluencerNexus , about best practices fo...

“Being nice is about making the other person feel better, which may involve avoiding the truth or actions that could benefit them in the long run. Being kind can sometimes be hard,” - Jenny Martin   In this episode of Product Chats, host Rebecca Kalogeris and Agile Coach Jenny Martin delve into the heart of creating a nurturing and collaborative team environment.   Jenny, with her rich background...

We are excited to have Alex Rainford, an experienced Senior Product Marketing Manager from Hubspot, on this episode. Alex will share insightful strategies to boost growth by aligning marketing efforts with your target market's needs to drive real results.   This episode is from a recent webinar, and you can  watch the replay.   In this episode, Alex explains: How to gain alignment in an organizati...

“Establishing psychological safety needs to be an explicit goal. It is something that you need to do continuously. ” – Dan Corbin   In this episode, our host, Rebecca Kalogeris, is joined by Pragmatic Instructor, Dan Corbin, to dissect the concepts of psychological safety and inclusivity within a team setting.   Psychological safety is more than just a buzzword; it's the foundation for open dialog...

“If you look at the pragmatic framework, most of this applies to an internal product manager, just a different mindset, who you're targeting, and perhaps your approach to getting the information you need.” - Cindy Cruzado   In this episode, our hosts Rebecca Kalogeris and Pragmatic Instructor Cindy Cruzado delve deep into the nuances of applying the Pragmatic Framework to internal product manageme...

“We have to introduce a product with the idea that it's not going to live forever” - Paul Young   In today's episode, host Rebecca Kalogeris and Pragmatic instructor, Paul Young, dive deep into a topic that often gets overshadowed by the glitz of product launches: the "sunset" or "end-of-life" phase of a product.   They explore how understanding when to retire a product is as vital as knowing when...

“At best, you can be slightly better than your competitor if you're using the same exact tools and data to segmentize your audience,” Rod Griffith   You likely know the power of segmentation, but many organizations really get stuck in the “how” of segmentation.   Join host Rebecca Kalogeris and industry veterans Neil Baron and Rod Griffith as they discuss rethinking market segmentation strategies....

Steve Goodyear, the founder of Realizer Services, is the first person to earn a PMC VIII certification. Rebecca Kalogeris, VP of marketing for Pragmatic Institute, and Steve discuss the variety of courses offered through Pragmatic Institute, and how each plays a role in elevating the work he does at his company. They discuss How the courses help Steve answer the question: "How do I turn profession...

“I know it's going to change our jobs —  the speed of innovation, both for product management and product marketing, is going to be accelerated. In a world where technology constantly evolves, integrating AI into product management and marketing is no longer a futuristic idea but a present reality."   Join host Rebecca Kalogeris and Pragmatic Instructor Will Scott in this episode as they discuss t...

"What continues to be the biggest struggle for product people is the amount of time spent on the day-to-day that does not enable them to spend the time on the strategy… Unfortunately, we are just often bogged down by the tyranny of the urgent," - Rebecca Kalogeris   Join host Charles Topping in this reflective episode as he talks to Rebecca Kalogeris, the former Vice President of Product at Pragma...

“Pricing fences are the implementation methodology around how we do price segmentation,” Mark Stiving   In this episode of Pragmatic Product Chat, host Rebecca Kalogeris and pricing expert Mark Stiving, founder of  Impact Pricing , explore the multifaceted concept of pricing fences. Together, they delve into the importance, practical application, and nuances of pricing fences.   Key Takeaways: Und...

"You do not just want to copy and paste what you're taking out of AI and use it as the final product” - Dan Corbin   In this Product Chat, host Rebecca Kalogeris sits down with Pragmatic Institute Instructor Dan Corbin for an in-depth look at how AI can transform product management and design.   Dan explains how AI tools like  QoQo ,  Kraftful  and ChatGPT can help accelerate early-stage product p...

“When you're using AI, it's not magic. It's a tool. Ultimately you are still in charge, and you are still responsible and accountable for what's being produced,” - Jasmine de Gaia   In this Product Chat, we sit down with Jasmine de Gaia, Head of Customer Data Strategy at Wells Fargo, for an in-depth look at how AI revolutionizes product strategy and development.   Jasmine shares tangible examples...

I think elevator music exists for a reason, but isn't really what you should strive for” - Kirsten Butzow   What do the phrases “thinking outside the box,” “give 110%,” and “new normal” have in common?   Answer: They. Mean. Nothing. We’ve overused these phrases so much that they, at best, mean nothing and, at worst, harm your messaging. In this episode, our host, Rebecca Kalogeris, interviews Kirs...