Javier Lozano, Jr. - Chief Marketing Officer
Predictable B2B Growth
Predictable B2B Growth is the podcast for founders, CEOs, CROs, and marketing leaders who are tired of fluff and want real strategies that drive revenue. Hosted by Fractional CMO Javier Lozano Jr., this show cuts through vanity metrics and “random acts of marketing” to give you actionable frameworks for building pipeline, aligning sales and marketing, and scaling predictable growth. Each episode delivers straight talk from a CMO’s perspective — from positioning and messaging to demand generation, RevOps, and brand strategy. No hype. No shortcuts. Just proven insights to help you build a growth...
Author
Javier Lozano, Jr. - Chief Marketing Officer
Category
Podcast website
Latest episode
May 15, 2026
Where to listen?
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Episodes
Expert Strategies for Standing Out at Your Next Facility Management Trade Show or Conference 24.05.2022 23:48
In this episode of the Facility Management Marketing Podcast, host Javier Lozano Jr. shares his expert insights on how to stand out and make a splash at industry conferences and trade shows. Whether you're attending RFMA, IFMA, Connex, or any other event, this episode will give you the tips and strategies you need to make a lasting impression and generate leads for your Facility Management b...
Avoiding Marketing Pitfalls as a Facility Services Provider: Strategies to Avoid at All Costs 19.05.2022 33:11
Are you struggling to generate leads and drive sales for your facility management business? Are you tired of using ineffective marketing strategies that just don't seem to work? Look no further! In this episode of the Facility Management Marketing Podcast, host Javier Lozano, Jr. shares the worst mistake you can make when trying to market your IFM business and how to avoid it. Don't l...
Streamlining Your Facility Management Business's Sales Process: A Simple Concept for Closing More Deals 17.05.2022 34:30
Are you struggling to generate leads for your facility management business? Looking for a proven strategy to attract and convert potential clients? In this episode of the Facility Management Marketing Podcast, host Javier Lozano, Jr. shares his expert insights on how to create a lead generation machine for your business. With practical tips and real-world examples, this episode is a must-listen...
Closing Multimillion Dollar Deals with Facility Management Executives: Insider Strategies and Tactics 12.05.2022 32:00
Are you struggling to generate leads and close deals in the facility and property management space? Look no further! In this episode of the Facility Management Marketing Podcast, host Javier Lozano, Jr. shares the story of how he landed a multimillion dollar deal for a commercial HVAC company by creating a sequence of touch points. Learn how to effectively market your facility management service...
Expert Tips for Thriving in Your Facility Maintenance Marketing Role 10.05.2022 24:06
In this episode of the Facility Management Marketing Podcast, host Javier Lozano Jr. shares his tried and true 8-step framework for achieving success in a marketing leadership role within the facility maintenance industry. Whether you're new to the field or looking to take your career to the next level, this episode is a must-listen for anyone looking to excel in the world of facility manage...
Uncovering the Secrets to Reaching and Influencing Your Ideal Facility Management Customers 05.05.2022 27:10
Are you struggling to stand out in the crowded facility and property management space? Are you looking for a way to differentiate your business and attract more clients? Look no further than the Facility Management Marketing Podcast with host Javier Lozano, Jr. In this episode, you'll learn how to use the Dream 100 strategy to infiltrate and influence your ideal customer base, growing your b...
Achieving Marketing Success as an IFM Business: Key Metrics to Track and Optimize 03.05.2022 13:13
Are you struggling to generate leads for your facility management business? Are you tired of using the same old marketing tactics that aren't producing results? In this episode of the Facility Management Marketing Podcast, host Javier Lozano, Jr. shares his top tips for generating leads in the facility management industry. From crafting compelling offers to utilizing marketing automation, t...
Boosting Your Facility Management Business's Revenue with Customer Testimonials 28.04.2022 18:29
Are you looking to increase your facility management company's visibility and attract more leads and customers? In this episode of the Facility Management Marketing Podcast, host Javier Lozano Jr. reveals a powerful marketing strategy that top marketers use to cover the cost of their ads and run them for free. By correctly structuring your offers, you can attract new leads and customers with...
Achieving Success as an IFM Business: The Importance of Aligning Sales and Marketing Strategies" 26.04.2022 20:46
Are you struggling to generate leads and close deals in the competitive facility management industry? In this episode of the Facility Management Marketing Podcast, host Javier Lozano Jr. shares his proven strategy for aligning sales and marketing to drive business growth. By fostering collaboration and communication between these two departments, your facility services company can achieve unpara...
Streamlining Your Facility Services Business's Marketing Efforts with Automation Strategies 21.04.2022 28:02
Join host Javier Lozano Jr. on the Facility Management Marketing Podcast as he shares the powerful marketing strategy of using marketing automation to increase lead generation and close more deals for your FM business. With real life examples from his own experience, learn how to effectively use marketing automation to streamline your sales process and take your facility services company to the n...
Creating Your Facility Services Business's Marketing ROI with a Proven Quarterly Strategy Framework 19.04.2022 26:28
In this episode of the Facility Management Marketing Podcast, host Javier Lozano Jr. shares a proven marketing strategy framework that helped him create a successful Q1 and Q2 plan for his company in just 6 days. With this framework, you can create a comprehensive marketing strategy for your FM business that includes levers and tactics for success. Don't miss this opportunity to learn from...
3 Expert Marketing Tips for Launching Successful Campaigns in the Facility Management Industry 14.04.2022 25:59
Get ready to level up your facility and property management marketing strategy with host Javier Lozano Jr. in this episode of the Facility Management Marketing Podcast. With years of experience in the industry, Javier shares his top 3 marketing tips for IFM companies looking to drive growth and success by using campaigns. Whether you're just starting out or looking to take your business to...
Improving Your Facility Management Business's ROI with Direct Response Marketing Strategies 12.04.2022 29:15
Looking for ways to improve your marketing efforts in the facility and property management space? In this episode of the Facility Management Marketing Podcast, host Javier Lozano Jr. explores the world of direct response marketing. Learn what it is, how it can help you measure the success of your marketing efforts, and how to implement it in your FM business. Don't miss out on these valuab...
Accelerate Your Facility Maintenance Business's Growth with These 2 Proven Growth Marketing Strategies 07.04.2022 26:36
Don't miss this episode of the Facility Management Marketing Podcast where host Javier Lozano Jr. breaks down the differences between demand generation and lead generation and helps you determine the best strategy for your FM business. Whether you're just starting out or looking to scale, this episode has valuable insights and tips for maximizing your marketing efforts in the facility m...
Discover the One Marketing Secret That Will Make Your Facility Maintenance Business Stand Out from the Competition 05.04.2022 27:54
Are you struggling to generate leads and attract new customers for your facility and property management business? Look no further! In this episode of the Facility Management Marketing Podcast, host Javier Lozano Jr. breaks down the power of lead magnets and how they can help you grow your business. Discover the benefits of creating a lead magnet, learn how to create one for your FM company, an...
Positioning You and Your Facility Business As The Leaders In The Space 31.03.2022 23:51
Are you tired of trying to attract new customers to your facility and property management business without much success? It's time to ditch the traditional marketing techniques and try something new. In this episode of the Facility Management Marketing Podcast, host Javier Lozano Jr. reveals the secret to attracting a steady stream of high-quality leads and customers through the power of exp...
Mastering Marketing as a Facility Services Leader: Essential Books to Add to Your Reading List 29.03.2022 31:51
In this episode of the Facility Management Marketing Podcast, host Javier Lozano Jr. shares his top marketing books that have helped shape his strategies and tactics in the industry. These evergreen concepts can be applied to any business, and are a must-read for any FM professional looking to take their marketing efforts to the next level. Tune in to learn which books have made the greatest imp...
Elevate Your Facility Maintenance Business from Commodity to Trusted Provider with These Offer-Creation Strategies 24.03.2022 21:09
In this episode of the Facility Management Marketing Podcast, host Javier Lozano Jr. delves into the crucial role that offers play in the success of a facilities service company. Learn how to create compelling offers that set your business apart from the competition and drive growth for your IFM business. Discover the different types of offers that can be created and how to effectively use them...
Boost Your IFM Business's Sales with These Expert Copywriting Strategies 22.03.2022 33:58
In this episode of the Facility Management Marketing Podcast, host Javier Lozano Jr. shares the secrets of effective copywriting for facilities service providers. Learn how to craft persuasive sales copy that can help your business grow, even without a dedicated sales team. Discover how to find the right angle and tell a compelling story that resonates with your audience and showcases the value...
Attract More Facility Services Customers with These Proven Website Structuring Strategies - Part 2 17.03.2022 36:58
In this episode of the Facility Management Marketing Podcast, host Javier Lozano Jr. shares the ultimate website framework for facilities service providers. Learn how to build your website like lego pieces and improve the efficiency and strategy of your online presence. This is part 2 of a 2 part series on website optimization for FM businesses. Send us Fan Mail Thanks for listening to Predictab...
Attract More Facility Services Customers with These Proven Website Structuring Strategies - Part 1 15.03.2022 32:05
In this episode of the Facility Management Marketing Podcast, host Javier Lozano Jr. shares the ultimate website framework for facilities service providers. Learn how to build your website like lego pieces and improve the efficiency and strategy of your online presence. T his is part 1 of a 2 part series on website optimization for FM Property Management businesses. Send us Fan Mail Thanks for li...
Boost Your Facilities Management Blog's Search Engine Rankings with This Proven Content Marketing Framework 10.03.2022 18:49
Are you tired of struggling to get your Facility Management business noticed online? Are you tired of competing with other FM companies for the same leads? Then it's time to try a new approach to content marketing. In this episode of the Facility Management Marketing Podcast, host Javier Lozano, Jr. shares a proven framework for creating high-quality, SEO-optimized content that will help yo...
Why I Switched Careers To Become CMO of a Tech Company 08.03.2022 19:59
So... my new career path with this NEW tech company will help your facilities maintenance company improve your overall marketing strategy. Guaranteed. Send us Fan Mail Thanks for listening to Predictable B2B Growth . Want predictable pipeline (not random acts of marketing)? Run the Predictable Pipeline Diagnostic (15 min): https://boldermediasolutions.com/pipeline Subscribe to the newsletter: h...
Achieving 5 to 6 Figure Revenue with Email Marketing Strategies for Facility Maintenance Businesses 03.03.2022 39:30
In this episode of the Facility Management Marketing Podcast, I share the secrets to successful email marketing for FM businesses. From crafting the perfect subject line to segmenting your email list and creating targeted campaigns, I cover everything you need to know to drive leads and conversions through email. Don't miss out on this valuable information and start maximizing the potential...
Expert Insights: Modeling Your Facility Maintenance Business's Marketing after the Best Super Bowl Commercials 01.03.2022 35:47
"Join host Javier Lozano Jr. as he discusses the most innovative and effective Super Bowl commercial of all time on the latest episode of the Facility Management Marketing Podcast. This unique episode will delve into the creative and strategic elements that made this ad stand out and how it can inspire your own marketing efforts in the FM industry. Don't miss this exciting analysis and...
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