Pransform, Inc.

In this episode, we’ll go over some remarks Gary Vaynerchuk made in a speech in Singapore in 2019 regarding how volume production of content actually sets you free, and allows you to post content that you like and want to put out into the universe (selfish), and content that your audience is actively searching for (selfless).

In today’s episode, we’ll take a closer look at how you can best listen to and join relevant conversations on Twitter by employing its Advanced Search feature.

In this episode, we’ll take a critical look at an article published by Gary Vaynerchuk in 2017 regarding the importance of speed in business, and explore ways to look at how you can squeeze the most productivity out of each day.

In this episode, I share a personal vignette about a content marketing and branding journey that I was taken on by a financial advisory firm. There are several lessons within that vignette that you can glean for your own content marketing and branding efforts.

In today’s episode, we discuss the strategy of deploying multiple landing pages for promotional purposes, specifically targeted to niche audience segments, in order to assist you in better assessing the success of your marketing campaigns.

In this episode, we discuss the recent news surrounding TikTok and the possibility of it being removed from Apple and Google App Stores in the United States. We’ll also talk about the implications for your business and whether you should continue to use the app going forward.

In this episode, we’ll talk about some tactics you can use to make the most of the midpoint of this year to conduct a checkup on your social media and digital marketing efforts, as well as to increase efficiency for the second half of the year.

In this episode, we’ll talk about the importance and value of going very big with your business’ vision statement. We’ll go through some famous companies’ vision statements as examples and break down why they work so well.

In this episode, we’ll discuss why it’s important to make content that’s compelling and even polarizing to your audience, to encourage comments and engagement. Comments show the platform algorithm that your content was not only worth consuming, but also compelling enough to react to, and that helps with your organic reach.

In today’s episode, we’ll discuss why podcasts are a great choice for pillar content, as well as recommendations on which platform to use to host your podcast.

In this episode, we discuss an application called Loom, which allows you to record video content from your desktop or mobile device, while voicing over the screenshot, and appearing on the screen as well (only on the desktop version). We’ll also discuss some example scenarios in which you can make good use of this tool and tactic.

In this episode, we discuss the importance of showing up constantly and consistently on social media platforms, in particular, dedicating yourself to mastering and being ubiquitous on one particular platform and then proliferating the content via an “omnichannel” strategy.

In this episode, we talk about the power of giving away something of value for free to your prospects in exchange for their email address. We explore the practical value of doing this, as well as the goodwill that it builds up overtime.

In today’s episode, we’ll talk about another TikTok tactic that you can use to help generate content ideas, and that’s the green screen effect that TikTok provides its users.

In this episode, we’ll talk about why you should strongly consider disseminating guidance via audio format, and receiving information via text, as you run your business or execute your respective function. More than likely, you’ll find speaking the guidance to allow you to move faster in getting instructions out to your team, and conversely, be able to absorb the information they provide you the q...

In today’s episode, we’ll round up some important social media news pertaining to both TikTok and Snapchat, and underscore the importance of business owners staying ahead of breaking news in the digital marketing arena. We also have an announcement at the end of the episode pertaining to the new and enhanced Pransform website!

In this episode, we discuss an individual that would be beneficial for anyone doing sales and/or marketing to follow, Alex Hormozi. Alex is the author of “$100M Offers” and a member of ClickFunnels’ Two-Comma Club. His Instagram and TikTok accounts in particular are full of great snack-sized content with sales and marketing tactics you can implement right away in your business.

In this episode, we break down two different approaches to selling, that is using traditional sales tactics and language, versus building up trust and authenticating yourself and your business over a period of time.

In this episode I discuss a quick hack you can use to increase your search ability factor for your TikTok account.

In this episode, we’ll talk about the benefits of transcribing video content into text that you can then pair with the video on your website to improve your search engine optimization. We’ll also talk about the downstream benefits of having the transcribed content to use on other platforms.

In this episode, we talk about the concept of producing high volumes of content and why that’s not only good from a volume perspective, but also from the perspective of being able to measure properly whether your content is resonating with your audience. We also walk through an example of how to turn one textual Facebook post into 22 pieces of content.

In this episode, we break down some specific tactics that you can employ across a variety of platforms to utilize question-and-answer format content to either add to what you already have, or start making some of your first pieces of content on those platforms.

In this episode, we take a break from our usual format and use the opportunity to reflect on the potential ramifications, both good and bad, of Elon Musk’s takeover of Twitter. We’ll also spend a little time discussing how Twitter might be useful to your overall business, depending on your objectives.

In this episode, we talk about the importance of getting onto the TikTok platform if you haven’t already, and specifically look at a single tactic that you can use to get your first pieces of content posted to your account — that being the Duet function that allows you to record your own video side-by-side with another account’s video.

In this episode, we go over some high-level thoughts and strategies pertaining to Snapchat.