Jyll Saskin Gales

ppc.zone | New Perspectives and Insights for Digital Marketers

Business EN ↓ 65 episodes

ppc.zone is a live event for PPC practitioners. The goal is to elevate new perspectives and insights in the industry, by providing a platform for everyone to advance their skills. During ppc.zone, 3 speakers will each share a 7-minute presentation about a trend, tactic, observation, tip - something new and valuable for PPCers! Then, the speakers gather in a panel discussion to answer questions from the moderator & the global live audience. The events are scheduled for different days & times to accommodate various time zones. Recordings will always be made available afterwards on YouTube and th...

Author

Jyll Saskin Gales

Category

Business

Podcast website

learn.jyll.ca

Latest episode

Jun 17, 2026

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Episodes

ppc.zone November 2022: Anu Adegbola “Why being part of a community is important for your PPC career” 09.11.2022

Anu Adegbola has over 12 years of Paid Search experience - working within an agency, in-house, freelancer, and now with B2B Marketing Tech company Marin Software. She loves data, Microsoft Excel, and automation & talking about the latest in the industry.   She hosts the #PPCChat Roundup podcast that is based on the Tuesday #PPCChat Twitter chat where experts from all over the world talk a...

ppc.zone November 2022 | “Creating value with PPC” hosted by Jyll Saskin Gales 09.11.2022

Creating value with PPC - a live panel featuring our speakers from episodes 13-15.   To see more from this event, visit https://ppc.zone/events/ppc-zone-november-2022     Speakers: Verónica Ruiz is a digital marketing consultant with nearly 11 years of experience. You can find her on Twitter @verorumor Will Haire is the Co-Founder of BellaVix, a full-service Marketplace Marketing Ag...

ppc.zone September 2022: Luna Rocha “Leveraging UGC in Paid Social” 15.09.2022

Luna Rocha is a paid media strategist with five years of digital marketing experience, both in-house and agency-side. She currently works at Gatorworks in Baton Rouge with a variety of industries ranging from B2B to e-commerce. Luna specializes in captivating ad copy and campaign optimization using A/B testing. Her platform expertise includes Google and Bing Ads, TikTok, Snapchat, Facebook and Ins...

ppc.zone September 2022: Ashwin Balakrishnan “3 tests you can run to optimize RSA performance” 15.09.2022

Ashwin Balakrishnan is a marketing strategist who specializes in content, CRO, and community. He currently leads marketing for Optmyzr, where his main focus is helping PPC marketers better understand how to use automation to improve team and account performance.   You can find him on Twitter @TheCopyTrail   To watch or read Ashwin’s presentation, visit https://ppc.zone/events/ppc-zone-se...

ppc.zone September 2022: Amalia Fowler “The most common Google Ads errors and how to avoid them” 15.09.2022

Amalia Fowler is the Principal Strategist at Good AF Consulting, a marketing professor and a Top 25 PPC-er. After working with over 160 accounts across three agencies, her strategy work is driven by her desire to help small businesses understand the complex world of digital.   You can find her on Twitter @AmaliaEFowler   To watch or read Amalia’s presentation, visit https://ppc.zone/even...

ppc.zone September 2022: “What's working now in PPC” panel 15.09.2022

What's working now in PPC - a live panel featuring our speakers from episodes 9-11.   To see more from this event, visit https://ppc.zone/events/ppc-zone-september-2022   Speakers: Luna Rocha is a paid media strategist with five years of digital marketing experience, both in-house and agency-side. She currently works at Gatorworks in Baton Rouge with a variety of industries ranging from...

ppc.zone August 2022: Cory Henke “Meta and the New Commerce frontier” 10.08.2022

Cory Henke is a 5-year ad agency founder with over 15 years of experience in marketing, advertising, and business intelligence. You can find him on Twitter @coryhenke To watch or read Cory’s presentation, visit https://ppc.zone/events/ppc-zone-august-2022/cory-henke Visit our website at ppc.zone to catch the next event, apply to speak and learn more about us. ppc.zone is elevating new perspectives...

ppc.zone August 2022: Mandeep Kaur "The Current State of Amazon PPC" 10.08.2022

Mandeep Kaur is a full-time e-commerce business owner who uses the Amazon FBA model. She wears many hats in her business such as product developer, marketing specialist but takes pride in managing her brands PPC portfolio. She looks forward to speaking about the current state of Amazon PPC & how it will be essential to the future of selling on Amazon. You can find her on TikTok @mandeepamazonf...

ppc.zone August 2022: Menachem Ani "Making the most of Performance Max this Holiday Shopping Season" 10.08.2022

Menachem Ani is a digital advertising expert with over a decade of success developing high-impact marketing strategies for online retailers and services clients. You can find him on Twitter @MenachemAni To watch or read Menachem’s presentation, visit https://www.ppc.zone/events/ppc-zone-august-2022/menachem-ani Visit our website at ppc.zone to catch the next event, apply to speak and learn more ab...

ppc.zone August 2022 | “Ecommerce PPC: Let's get ready for the holidays” panel 10.08.2022

Ecommerce PPC: Let's get ready for the holidays - a live panel featuring our speakers from episodes 5-7. To see more from this event, visit https://ppc.zone/events/ppc-zone-august-2022 Speakers: Cory Henke is a 5-year ad agency founder with over 15 years of experience in marketing, advertising, and business intelligence. You can find him on Twitter @coryhenke Mandeep Kaur is a full-time e-commerce...

ppc.zone July 2022: Sarah Stemen "Returning To PPC In A Time Of Change" 19.07.2022

Sarah Stemen has worked in digital since 2007, with time spent on both the client side & the agency side. She is currently a Paid Search Manager at Marcus Thomas.  You can find her on Twitter @runnerkik and on LinkedIn sarahstemen To watch or read Sarah's presentation, visit https://ppc.zone/events/ppc-zone-july-2022/sarah-stemen Visit our website at ppc.zone to catch the next event, appl...

ppc.zone July 2022: Doug Thomas "Ethics in PPC Advertising" 19.07.2022

Doug R Thomas is the strategist at Magniventris . Magniventris helps organizations make their digital marketing more inclusive, secure, ethical, and effective. Doug draws on his 12 years of multichannel digital marketing experience ranging from day-to-day production to boardroom strategy in SEO, web analytics, social media, email marketing, search ads, and OTT ads. You can find him on Twitter @fer...

ppc.zone July 2022: Armina Fareed "PPC Stakeholder Management" 19.07.2022

Armina Fareed is an SEO/SEM Specialist at System Soft Technologies. She is Degreed, Experienced, and Passionate about Digital Marketing, Marketing Analytics & Customer Success. You can find her on Twitter @arminafareed and on LinkedIn arminafareed To watch or read Armina's presentation, visit https://ppc.zone/events/ppc-zone-july-2022/armina-fareed Visit our website at ppc.zone to catch the ne...

ppc.zone July 2022: "Beyond the Platforms" panel 19.07.2022

PPC: Beyond the Platforms - a live panel featuring our speakers from episodes 1-3. To see more from this event, visit https://ppc.zone/events/ppc-zone-july-2022 Speakers: Sarah Stemen has worked in digital since 2007, with time spent on both the client side & the agency side. She is currently a Paid Search Manager at Marcus Thomas.  You can find her on Twitter @runnerkik and on LinkedIn s...

Introduction: What is ppc.zone? 16.06.2022

Welcome to ppc.zone, a monthly live event for PPC practitioners. ppc.zone is elevating new perspectives and insights in the online advertising industry, by providing a platform for everyone to advance their skills. I'm your host, Jyll Saskin Gales , and I'm thrilled to introduce you to new speakers with new ideas every month. Subscribe to this free podcast to get 4 episodes per month: 3 x 7-minute...

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