Power Hour Optometry

Industry leader Jam ie Rosin scaled his practice to over 50 locations and grew revenue by millions . Want to learn the exact strategies he used ? Keep reading.    This episode is all about driving exponential growth in optometry practices - not through guesswork or big leaps, but through small, impactful changes in critical areas. Together, host Eugene Shatsman and Jam ie reveal the strategies, me...

Optometry has transformed significantly over the last 13 years, but are you adapting quickly enough? In the first episode of Season 13 of Power Hour, host Eugene Shatsman sits down with the show's original host, Dr. Gary Gerber, to reflect on the past, unpack lessons learned, and craft a plan for 2025.

Are you leaving revenue on the table?   In this week's Power Hour , Dr. Chris Wolfe reveals how rethinking your metrics can transform your practice. This isn't just about working harder - it's about uncovering the hidden potential in your patient care and business strategy. Dr. Wolfe explains how to use key metrics like revenue per OD hour, patient lifetime value, and prevalence data to uncover hi...

What if the key to growing your practice was reimagining your entire approach to business? In this episode of Power Hour, host Eugene Shatsman welcomes Ross Bernstein, a renowned business strategist and keynote speaker who has worked with Fortune 500 companies and top organizations worldwide. Drawing from over 25 years of experience and lessons learned from interviewing thousands of top athletes a...

Are you ready to rethink how your practice generates revenue per patient? Most strategies focus on optical sales, capture rates, or multiple pair promotions - but what if there's a completely different way to approach it? Dr. Todd Cohan shares his exact formula for transforming comprehensive exams into significant additional revenue through his unique strategy .

Have you ever wondered if dropping a vision plan could actually help your practice grow? It's a tough decision, but one that could reshape your patient relationships and increase your practice's revenue. In this week's Power Hour episode, Eugene Shatsman s peaks with Steve Alexander, a consultant with over 20 years of experience in eye care, to tackle the question so many optometrists wrestle with...

AI is everywhere you turn these days, but let's face it - talking about it and actually putting it to work are two very different things. We're past the stage of "should I be thinking about AI?" and firmly in the "what can I realistically do with AI right now?" zone. The truth is, if you're not figuring this out, you risk falling behind.  

Are technology purchases in your practice delivering the value they promised, or are they just "white boxes in the closet"? In our latest episode of Power Hour, Eugene Shatsman talks with David Keith , a 25-year industry veteran and technology consultant, who breaks down the common pitfalls and winning strategies for making technology work for you.  

In the latest episode of Power Hour , Jordon Comstock discusses how membership plans can transform your optometry practice's approach to patient care and revenue growth. With more than 100,000 patients already on membership plans in the dental world, Jordan dives into why this model works, especially for optometry.   Instead of relying on managed care companies, imagine having patients pay you dir...

Are you ready to uncover practical marketing tips that can drive real growth for your practice? In this latest live Power Hour episode from Vision Expo West, Eugene Shatsman sits down with Daniel Rostenne – CEO and Founder of Eyecarepro , to share 10+ actionable marketing nuggets you can implement immediately .   From leveraging off-page SEO and backlinks , to boosting your Google Reviews and impr...

Low vision care is often misunderstood, but in this episode of Power Hour, Dr. Richard Shuldiner shares how he's defying industry norms with a low vision practice that generates $600,000 annually - while seeing just 6-8 patients per week! With decades of experience, Dr. Shuldiner has developed a highly profitable, patient-centered model that breaks down the barriers many optometrists face when con...

In this must-watch episode of Power Hour, host Eugene Shatsman sits down with Jim McGrann, former CEO of VSP Vision and current CEO of Advancing Eyecare, to address the pressing concerns of eye care professionals (ECPs) and explore the future of optometry in an AI-driven world. As one of the most influential figures in the industry, Jim offers a unique perspective on VSP's role in the evolving lan...

Welcome to the Vegas Innovators Series, where we bring you cutting-edge insights from some of the brightest minds in optometry and ophthalmic care. In this special episode, host Eugene Shatsman sits down with industry leaders - Brant Southwell, Dr. James Rynerson, Cindy Braden, Cassandra, and Jim McGrann, each with game-changing innovations that are reshaping the way we think about eye care. From...

How would you like to see more dry eye patients in your practice? What if you could enhance your treatment protocol while driving dry eye conversion rates? In this episode of Power Hour, we present a proven formula for success based on the experiences of two industry greats - Dr. Paul Karpecki and Dr. Shane Swatts. These leaders in dry eye care share actionable strategies that can transform your p...

Optometr y ha s been stepping up to meet the demands of modern healthcare for decades . In this week's Power Hour episode, host Eugene Shatsman and Dr. Nate Lighthizer , Dean of NSU Oklahoma College of Optometry, dive into how the profession is continuing to evolv e and push boundaries . 

Are you feeling a squeeze in your practice over the last few months?  You're not alone.  Patients are shifting spending habits and doctors are reporting in across the whole industry.  The biggest repository of industry data is at the Vision Council and in this episode your host Eugene Shatsman goes behind the scenes to learn what doctors are thinking, how consumers are spending, and what opportuni...

The optometry industry is at a crossroads, and the future holds both challenges and opportunities. In this episode of Power Hour, Dr. Amir Khoshnevis , the President and Chief Medical Officer at the largest network of private practice optometrists in North America – Vision Source, offers his unique perspective on navigating this complex landscape.  

What does it take to grow an optometry practice by 562% in just five years? How do you scale from a single location to three, while maintaining a patient-centered approach? In this eye-opening episode of Power Hour, host Eugene Shatsman sits down with Dr. Tyler Mills and Dr. Brian Samartino to discuss the strategies, mindset, and processes that have driven their extraordinary success.

What's the secret behind this week's Power Hour guest, Dr. Brianna Rhue's, incredible success in enrolling 500 children into her myopia management program with an 80% conversion rate? It's more than just offering a solution; it's about understanding the families she consults and meeting them where they are.  

Eye care is brimming with innovation, but rarely does the industry collaborate on what's inevitable - change. In this episode of Power Hour, host Eugene Shatsman is joined by John Walborn and Jeff Poe from Sanitas Advisors, two industry veterans, as they explore the dynamic changes shaping the future of eye care, from groundbreaking technologies to strategic business models that promise to redefin...

In the UK, more than 50% of hearing aids are sold through optometry practices. In the US, the number is almost nothing. Why? And what are industry players – big and small – doing to change that? Find out in our latest Power Hour episode. Your host Eugene Shatsman is joined by industry innovators Jed Grisel, ENT physician from Amplify Hearing, and Doug Breaker, from MDHearing. They discuss how inte...

Are you passionate about growth and success, striving to elevate your optometry practice, but feeling like you've explored every avenue? This week's episode is both inspiring and surprising as host Eugene Shatsman sits down with Dr. Jason Lake, a renowned optometrist and leader of the influential membership groups, PERC and Opti-Port. With extensive experience in running a successful practice in M...

Have you ever thought about how much income your practice might be losing due to mishandled phone calls? H ost Eugene Shatsman dives into the nuances of phone call management with Dr. Jeff Lewis - a seasoned optometrist and practice optimizer .  

Did you know that 9 out of 10 charts audited have an opportunity? Those opportunities include significant revenue potential for your practice or audit protection. In this episode of the Power Hour podcast, Eugene Shatsman sits down with Dr. Viktoria Davis to uncover quick wins that can help you get paid more for the work you do in your practice while protecting your valuable business assets.  

This week's Power Hour is a story of remarkable growth and impact that few can match. Taking you on a practice growth journey with Jamie Rosin, the visionary leader who has transformed Rosin Eyecare from a small practice with just 4 locations into a thriving enterprise with 48 locations in a mere 15 years. But how did he do it? This is a story of remarkable growth and impact that few can match.