Podcasting for Educators: Podcasting Tips for Online Entrepreneurs

We're only a few days away from Christmas! And, if all has gone well, I am unplugged and enjoying my holiday break (and I hope you are, too!). So I thought I would keep things light today with an ask me anything! You all submitted some GREAT questions, and in this episode, I do my absolute best to answer them in rapid-fire style to get through them all (but there were some really good ones that I...

Can you believe we are only a couple of weeks away from 2023?? Today I have a really fun episode for you guys with returning podcast guest Lauren Wrighton, because there's nothing we love more than sitting down and talking all things podcasting. We did a similar episode last year, and it was so much fun that we wanted to do it again this year!  In this episode, we're chatting all about our pr...

You don't need a huge audience to get a major ROI from your podcast. (This is especially true if you work one-on-one with clients or have a small group coaching program.) Today's guest, Sumantha McMahon, is here to share some great lessons for newbie podcasters or those considering starting a podcast. We chat about how her podcast has accelerated her education business, how she uses relationships...

Want to see more podcast growth and a bigger impact on your business in 2023? With the new year quickly approaching, now is the perfect time to reflect on your show, celebrate your wins, and figure out where to focus your precious time and energy. So today, I'm walking you through how you can complete a quick DIY podcast audit in 5 steps. Whether you have some time and a pen and paper handy right...

Did the title of this episode spark your curiosity? Did it make you think, "Yes, I need to hear this!"? Today I'm doing something that I haven't done before, and that is sharing part of a live training that I did inside of the Podcasting for Educators Prep School. I brought these monthly trainings into my self-paced online course to provide ongoing support and get to know my students better. And i...

Ever feel overwhelmed with everything it takes to keep up with your podcast? Enter Sam Holcomb. From engineer to teacher and now podcaster, Sam has learned how to use simple systems to maximize productivity. She shares some great insight into how we can begin incorporating our podcast tasks into our daily routines so that it doesn't feel so stressful and overwhelming. We dive into Sam's background...

If you spend more than 20 minutes writing your email newsletter, you might be doing it wrong. At least that's what today's guest, Liz Wilcox, has to say about email marketing. I get a lot of questions about emails and how to incorporate your podcast into your emails in an engaging way. So Liz is on the podcast today to talk all about that and more. She has such a cool style and approach to email m...

Are you thinking of switching to Captivate as your podcast host? Or maybe you haven't launched your show yet and are exploring your options. Either way, I've got the episode for you. One of the great things about podcasting is that things are constantly changing and evolving. And that includes podcast hosts! In the past year or so, the newer podcast hosts are really starting to level up and have s...

One of the topics I get asked about the most is SEO. So I KNOW you're already excited about today's episode and to learn more about simplifying SEO for podcasts. Today I have on Danielle Gagnon, SEO specialist and lover of all things content creation, to talk all about, you guessed it, SEO. This episode is FULL of tips and good ideas, from a breakdown of what SEO even is and how it can help you gr...

We need to have a little talk about podcast downloads. Though they alone are not an indicator of your show's success, your podcast downloads do matter. Because, of course, we want to see them grow over time. If you tuned into last week's episode with Sara Marye, we went through every step of her podcast growth over the last 100 episodes of her show, and the time it took to hit 100k downloads. (And...

Are you treating your podcast AS your business? Because in order to see growth, that's exactly what you need to do. And that's what Sara Marye, host of the Stellar Teacher Podcast and a longtime client of mine, has done. Though I might be biased, I am honestly giddy to share this episode with you today so you can learn how she uses her podcast as the driving force in her business and has seen it g...

Quick question, why did you start your podcast? If you're reading this, then I can bet that you want your podcast to be a tool that drives more people to your products or services.  But what do you do if you're seeing growth with your downloads but not necessarily seeing results? I get it; it can be really difficult to get a good grasp on the ROI you're getting from your show. Especially beca...

Happy International Podcast Day! Today is a very special episode all about celebrating YOU and your fellow educational podcasters.  Though originally a national holiday, it quickly rebranded to become Inter national Podcast Day to celebrate the incredible power of podcasts. And I just couldn’t pass up this opportunity to celebrate all of you podcasters out there!  In this episode, you'll...

What does it take to be a podcaster? It requires you to learn the tech skills to do things like record, edit, and publish. It takes intentional planning and preparation to craft quality episodes. It also takes determination and mind management. As a busy educator, I know how much time and care goes into continuing your podcast week after week. There are days when it feels like so much fun, and whe...

Thinking about starting a podcast but worried there's too much competition out there? Think again! While there are a TON of existing podcasts, there aren't as many active ones as you think. And when you do your research and find your niche? That's where the magical podcast gap is. In today's super fun episode, I chat with STEM teacher (and Prep School student) Naomi Meredith about how she found he...

Raise your hand if you feel like you've hit a wall with your podcast! If you aren't seeing the growth you'd like for your show, don't worry; you're not alone. Most podcasters feel this way at one point or another. Last week I talked about how back-to-school season could be affecting your downloads. And today, we're going to dive deeper into podcast growth. While there is NO shortage of advice and...

Back-to-school season is HERE! This time of year can be really exciting, but it can also be incredibly draining. And I know a lot of you are right in the thick of all the chaos and exhaustion that comes with this season. And if your podcast and audience are in the education space, you may be seeing some less-than-ideal changes to your podcast downloads. But don't freak out! In this short and sweet...

Are you on TikTok yet? If you’re not, it may be time to try it out! As we know, your podcast episodes provide you with a library of content that can be repurposed in so many ways, and TikTok is one of them! Our guest today, Aubree Malick, committed to trying TikTok for 30 days and had incredible results. She’s here today to share how you can use it in the most effective way to repurpose your episo...

I don’t know about you, but I think guest interviews are SO much fun! Most podcasters that I speak with feel this way, but they often struggle with the steps leading up to the actual guest interview. One of the specific areas that podcasters struggle with are knowing where to go to actually find those perfect guests for your podcast. Truthfully, I absolutely love finding guests for my podcast, so...

What are the best tools to use for podcasting? With so many options out there, and more being creating every day, it’s often hard to know which platforms to go with…especially when you’re first starting out. Over the last few years, I have tried out many different tools for podcasting to help me with all the detailed tasks! Today I’m sharing my current favorites with you. ClickUp Audacity Use my s...

🥳 🥳 🥳 Oh boy! I love talking with people who are as podcast-obsessed as me, which is why I had so much fun talking with Lauren Tingle on this episode! Lauren is a former high school counselor turn content creator and curriculum writer. She is the high school counseling hype girl behind Counselor Clique, helping other high school counselors energize and breathe life into their programs through c...

You may be promoting your newest podcast episodes each week in places like your Instagram stories and weekly newsletters, which is great! But, are you actively promoting your podcast as a whole and building awareness around it consistently to bring in new listeners? There are lots of opportunities to intertwine your podcast marketing into various pieces of your business. I'm sharing 5 places that...

The online space is swarmed with free offerings, such as PDFs, ebooks, masterclasses, and mini-trainings. It's necessary to make your lead magnet, opt-in - whatever you want to call it - super valuable and unique.  Cue private podcasting. Creating a brief series of audio-only episodes via privae podcast is a fantastic (and underutilized) way to offer value, connect with your audience, build your e...

Why did you decide to start your podcast? For Rachel Lenhart, one of the driving factors was because she saw how much support teachers need in our current state of education.  I connected with Rachel a couple of months ago when she joined my online course, the Podcasting for Educators Prep-School.  Rachel is the perfect example of someone who took action, and dove into the content and implemented...

In the previous episode, Episode 51 , I talked about why you need to have shownotes for your podcast. Go check that out if you haven’t already! Today, we're looking at some best practices for your podcast show notes. I want you to leave this episode with some ideas on what you should definitely include in your show notes, plus some different ideas for how you can format your unique show notes to m...