Podcast Monetization Secrets

Traffic, traffic, traffic...the success of failure of any business really boils down to traffic. There are a lot of ways you can get traffic to your podcast and to your business. Audience growth comes down to traffic, too. To increase your audience growth, you really have to know and understand the types of traffic you drive to your podcast. There are 3 basic types of traffic for ANY business: Tra...

As a member of the online marketing world, you can spend tons of time and money creating digital products for your business that will NEVER sell! Put you next product or idea through this litmus test to determine whether or not your audience will actually want to buy what you are selling. A few things to remember: Don't sell to broke people! Don't get stuck spending money educating vs. marketing L...

It's a rare event when someone actually monetizes something they are doing as a hobby or creative endeavor. The reality is that most successful efforts to monetize a podcast aren't a result of a huge lucky streak - it's the culmination of a lot of thought and planning. But thinking and planning don't get you there either. Actually, the only thing that does get you closer to your goal is taking act...

There is nothing worse that realizing your podcast is stuck in "free content creation" mode with no foreseeable way out. You aren't greedy, but you thought by now you would have made at least some money with your show. This episode teaches you the exact framework to implement to begin engineering your podcast to become your sales machine. Each episode gives you the opportunity to practice this fra...

In this episode, Christy shares her framework for creating better bait to attract opt-ins for your email list. This framework is called the R.E.D.C.O. process, so listen to the episode to learn how to use it effectively! If you want to dive deeper into all the strategies to monetize your podcast, join our free Facebook group !

The first metric any podcaster learns is downloads. Then the push is to get more and more downloads. But what do downloads really mean for monetization? Is this number what you should be looking at to determine whether your show is growing? Today, we answer that question and tell you where to really focus if you are looking to monetize. Also, if you want to dive deeper into the monetization strate...

     In my experience producing over 300 podcast episodes each month, people are either fleeing the space and shutting down because they are scare (these are the folks who haven’t monetized, or whose monetization was for a now virtually defunct industry) or they are doubling down and stepping up in a huge way to serve their audiences - so that means extra shows and bo...