Bianca Jordan
Pivot or Perish
Welcome to Pivot or Perish, the go-to podcast for service providers who find themselves at the intersection of burning it all down, or making some tweaks to make their business and career better. Join host Bianca Jordan, an attorney turned marketing strategist as she shares actionable tips and inspiration to help you find your path to the career and life you deserve.
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Episodes
31. Being a Beginner, Going to Harvard, and Everywhere in Between 07.07.2026 12:30
It’s been a minute since we talked, so let’s catch up! We’re talking about my first family vacay to Puerto Rico, and how my coaching journey landed me in The Coaching Experience and led to my taking a course at Harvard University. The Coaching Experience is a curated event designed to connect mid-senior level professionals with experienced coaches through speed coaching sessions, live coaching dem...
30. Redefining the Village: What Modern Motherhood Actually Requires 02.06.2026 39:15
It takes a village to raise a child — but the village our parents had and the village we're building don’t necessarily look the same. In the final episode of the Ambition After Motherhood series, Bianca sits down with two members of her own village for an honest conversation about what it actually takes to show up as an ambitious mother in a world that wasn't designed to support you. They...
29. The Money Conversation Every Mother Wishes She'd Had Sooner 25.05.2026 52:01
Bianca continues the Ambition After Motherhood series. Nobody tells you that the most loaded financial decisions of your life are going to happen right after you've just pushed a human out of your body. In this episode, Bianca sits down with behavioral money coach and financial therapist Jenny Jean-Baptiste — founder of Surplus Financial and a fellow first-generation professional — for an hone...
28. Motherhood Grief is Real and Nobody Warns You About It 11.05.2026 47:42
In this episode of Pivot or Perish , Bianca continues the Ambition After Motherhood series with a conversation about the grief, identity shifts, and emotional weight that can come with motherhood, even when motherhood is deeply wanted. Bianca is joined by Julie Martin, LMFT , a licensed marriage and family therapist who supports individuals, couples, and families navigating identity, relationships...
27. We Were Sold a Version of Motherhood That Was Never Real 04.05.2026 14:43
This episode kicks off the Ambition After Motherhood series. If you're an ambitious woman trying to hold your career and your motherhood at the same time — without dropping either — this episode is for you. We grew up watching our mothers work and hold everything together without complaint. We watched our favorite girlboss entrepreneurs refuse to let a baby slow them down. And we built our ent...
26: Intro to Ambition After Motherhood 01.05.2026 3:42
Introducing: Ambition After Motherhood, a 4-part series for women in all stages of their motherhood journey. This isn't about "balancing it all," preparing for maternity leave, or any generic mom advice. Bianca and guests will have conversations about what shifts when you've always been ambitious and driver, and now you're navigating that same ambition in a completely different season of life. Con...
25. You Don't Need a Blueprint. You Need to Trust Yourself. 27.04.2026 10:34
You already know what you want. The problem isn't clarity — it's that somewhere along the way you learned that your instincts needed to be verified before they were valid. So you research, you ask, you compare, you wait. And the thing you actually wanted to build stays exactly where it was. In this episode, we get into where that pattern comes from, what it's actually costing you, and what becomes...
24. Should I Get Another Degree? The Truth About Credentials 20.04.2026 15:21
You've been told your whole life that more education equals more opportunity. But what if getting another degree is actually keeping you stuck? In this episode, I'm getting into why so many high-achieving women, especially children of immigrants, keep reaching for another credential instead of making a move. We'll talk about the real ROI of advanced degrees, the deeper reason we keep going back t...
23. The Problem With Waiting Your Turn to Get What You Want 13.04.2026 7:16
You’ve done everything right. You’ve paid your dues. You've been patient. And you’re still waiting. On this episode of Pivot or Perish, we're talking about why the whole concept of waiting your turn is designed to keep you stuck. Bianca breaks down where that conditioning comes from, why it hits especially hard for high achievers, and what it looks like to stop outsourcing your own timeline to oth...
22. Who Are You Without the Letters After Your Name? 06.04.2026 16:39
You spent years earning that title. Now it's the first thing you say when someone asks who you are, and the thing you're most afraid to exist without. In this episode, Bianca breaks down why high achievers struggle to separate their identity from achievement, and three concrete things you can do now to loosen the grip and start figuring out who you are on your own terms. Learn more about the 6-mon...
21. The Rules You’re Following Are Bullsh*t And Keeping You Stuck 30.03.2026 10:54
Many high-achieving eldest daughters were raised to follow a set of invisible rules: struggle for everything, wait to be chosen, and never release anything until it’s perfect. But what if those rules are the very thing keeping you stuck? In this episode of Pivot or Perish , Bianca Jordan breaks down three rules that might be quietly running your life, and the new rules that can help you move forwa...
20. When the Pivot Chooses You Reclaiming Your Identity After Leaving Law with Miriam Lacroix 16.03.2026 34:50
For this very first guest episode of Pivot or Perish, I'm joined by Miriam Lacroix, an attorney who has pivoted into academia. Miriam spent over a decade practicing immigration law, built her own firm from the ground up, and then did something a lot of us think about but rarely do: she walked away. Not because she failed. Not because she didn't love the work. But because her whole life was asking...
19. When Success Starts to Feel Like a Trap 10.02.2026 27:53
What do you do when the career you built no longer serves you? In this episode, attorney and strategist Bianca Jordan tackles the tough questions around career pivots, especially for high-achieving women, eldest daughters, and children of immigrants. Learn how to navigate sunk cost fallacy, parental guilt, and imposter syndrome when considering a major life change. Discover the difference between...
18. Why You Feel Stuck Even Though You’re Ready for Change 25.01.2026 13:21
You can want change and still feel stuck. In this episode of Pivot or Perish , I talk about why clarity feels so hard for high-achieving women—especially eldest daughters and children of immigrants—and how over-responsibility, guilt, and inherited expectations keep us carrying things that no longer fit. This conversation isn’t about doing more. It’s about naming what you’re holding, understanding...
17. Dropping the Balls That Keep Us From the Life We Want 13.01.2026 20:44
I want you to drop more balls this year. If you’ve been stretched thin carrying everything for everyone, this episode will help you rethink success, release outdated expectations, and start letting go with intention. You’re invited to my live workshop Drop the Ball (Without Everything Falling Apart) on Sunday, Jan 25 at 12 PM EST. Sign up here: https://www.brilliantrebel.com/drop-the-ball Conne...
16. When It’s Time to Pivot in Your Career or Business 10.01.2026 3:43
Welcome back! I’m sharing what’s new: a revamped season focused on redefining success, intentional pivots, and letting go of what no longer fits—especially for my eldest daughters. I’m also bringing you along for my latest pivot! Connect with Bianca: LinkedIn: https://www.linkedin.com/in/brazenlawyer/ Instagram https://www.instagram.com/brazenlawyer Threads: https://www.threads.net/@brazenlawyer Y...
15. Why More Lawyers Need to Become Content Creators 17.03.2025 41:03
Can licensed professional service providers, like lawyers and medical doctors be taken seriously as content creators? A new viral video claims it's impossible, but let's talk about it. Connect with Bianca: LinkedIn: https://www.linkedin.com/in/brazenlawyer/ Instagram https://www.instagram.com/brazenlawyer Threads: https://www.threads.net/@brazenlawyer YouTube: https://www.youtube.com/@brilliantreb...
14. How to Reset Your Business for More Profit (Without Starting Over) 18.12.2024 34:57
Tired of feeling overwhelmed and out of control in your business? This episode is your ultimate guide to business housekeeping that you can do at the beginning, end or throughout the year. This episode includes tips for how to: · Strategically block off your time so you can actually go on vacation · Streamline your services to focus on your money-making niche · Set prices that...
13. What the TikTok Ban Means for Your Brand Marketing 12.12.2024 32:38
In this episode, attorney and brand strategist, Bianca Jordan provides a comprehensive breakdown of the potential TikTok ban and its implications for your business. She also shares strategies to help you: • Protect and future-proof your digital marketing strategy • Leverage TikTok's powerful algorithm while you still can • Create a marketing approach that is platform-independent • Turn potential...
12. Building a Personal Brand That Attracts Paying Clients 02.12.2024 24:28
Let's dive into the importance of building a strong personal brand that helps you stand out in today's oversaturated market with tips for how to start- whether you're an entrepreneur or an employee. Connect with Bianca: LinkedIn: https://www.linkedin.com/in/brazenlawyer/ Instagram https://www.instagram.com/brazenlawyer Threads: https://www.threads.net/@brazenlawyer YouTube: https://www.youtube.com...
11. How I Run Two Businesses Without a Big Team 01.10.2024 21:56
In this episode, Bianca catches you up on some major business changes that have happened this summer, and what’s next for this podcast. LinkedIn: https://www.linkedin.com/in/brazenlawyer/ Instagram https://www.instagram.com/brazenlawyer Threads: https://www.threads.net/@brazenlawyer YouTube: https://www.youtube.com/@brilliantrebel Website: https://www.brilliantrebel.com
10. How to Restart Your Marketing After Disappearing Online 06.08.2024 12:54
In this episode of Pivot or Perish, host Bianca Jordan tackles the common challenge of reviving your marketing efforts after a period of inactivity. Perfect for service providers like lawyers, accountants, and real estate agents who've let their marketing slide due to overwhelming client work, this episode offers practical advice on how to breathe new life into your business. Key points covered: T...
9. The Habits That Actually Move Your Business Forward 23.07.2024 22:38
In this episode of Pivot or Perish, we're talking about the power of mindset in achieving entrepreneurial success. Bianca discusses why a strong, positive mindset essential for thriving in business, and how it can propel you towards your goals. Bianca also shares invaluable insights and practical tips on cultivating the right mindset. You’ll learn three quick and effective exercises to align you...
8. Choosing Entrepreneurship as a Child of Immigrants (When the Safe Path Was Expected) 09.07.2024 45:15
In this insightful episode, Bianca delves into the mindset challenges faced by first-generation children of immigrants and how these issues can hinder their ability to live the life they desire, and grow the business of their dreams. We explore the pressures of balancing cultural expectations with personal aspirations, the internal conflicts that often arise, and how to reconcile what you truly wa...
7. Do You Need to Rebrand or Just Fix Your Messaging? 02.07.2024 26:16
In this episode, we dive deep into company rebrands, not just Bianca’s but another very well known company’s rebrand- Nike. We briefly touch on Phil Knight’s memoir, and the company’s rebrand in the 1970s. Want to improve your marketing? Sign up for the Marketing Remix: https://rebelimmigration.thrivecart.com/the-marketing-remix/ Connect with Bianca: LinkedIn: https://www.linkedin.com/in/brazenl...
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