52 Launch

Pitch to Product

Business EN ↓ 40 episodes

Pitch to Product is the official podcast for  52 Launch - a product development company that take products, apps, and more from napkin to reality. 52 Launch is a multi-million dollar company creating products like EggMazing, with over 55 million in sales in 2020. Many of our products have been featured on Shark Tank, Home Shopping Network, and more. We have a track record of success and we don't see failure as an option. If you've got a product or idea and the drive to see it through, fill out a form: https://www.52launch.com/book

Author

52 Launch

Category

Business

Podcast website

www.52launch.com

Latest episode

Jun 17, 2026

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Episodes

When to File a Provisional Patent: A Guide for Inventors 17.06.2026

In this episode, Kevin Prince, a patent law expert, explains the different types of patents, when to file provisional versus non-provisional patents, and how to protect your inventions effectively. Perfect for inventors and entrepreneurs looking to safeguard their innovations and understand the patent process. Chapters: 00:00 Introduction and Overview of Patents 01:12 Types of Patents: Utility vs....

Patent Before You Launch? How to Protect & Sell Your Product Idea 10.06.2026

Have a brilliant product idea, but don't know what to do next? In this episode of the Pitch to Product podcast, host Jack Dalton (Business Development Manager at 52 Launch) sits down with intellectual property expert and patent attorney Wayne Carroll of Inspired Idea Solutions. Together, they break down the exact roadmap for taking an invention from a mere concept to a profitable reality. You'll l...

The #1 Reason Inventors Fail (And How to Avoid It) 04.06.2026

Most inventors aren't failing because they have bad ideas—they're failing because they're afraid to take the first step. In this episode of the Pitch to Product Podcast, Peter and Bobby break down one of the biggest obstacles entrepreneurs face when bringing a product to market: fear of failure. You'll learn why successful product creators focus on identifying failures early, how market research c...

How to Design a Successful Product | Product Design Tips for Inventors 26.05.2026

What separates a successful product from one that never takes off? In this episode of the Pitch to Product Podcast by 52 Launch, host Jon Ambrose sits down with Kyle Lamson, Head of Design at 52 Launch, to break down the fundamentals of great product design, product development, and what inventors need to know before launching a new product. Book a free call with us to start your product journey h...

AI for Inventors: What to Use It For (And What NOT To Do) 21.05.2026

In this episode of the Pitch to Product Podcast , 52 Launch CEO Dan Gonyea sits down with Client Success Manager Richard to break down how inventors should actually be using AI during the product development process. From logo creation and trademarks to product design, manufacturing, and market research, they discuss where AI is incredibly useful—and where it can lead inventors down the wrong path...

How to Pitch Your Product Idea the RIGHT Way 19.05.2026

In this episode of the Pitch to Product Podcast, the team at 52 Launch breaks down the reality of bringing a product to market. From overcoming fear and protecting your idea to understanding manufacturing, margins, prototyping, and what manufacturers actually look for when evaluating inventors. 00:00 – Introduction to the Pitch to Product Podcast 01:05 – Why Your Product Idea Is a Business 02:20 –...

How to Avoid Falsities in the Invention Marketplace 12.05.2026

The episode goes into falsities in the marketplace, differentiation of 52Launch from competitors, the A to Z approach and value proposition, the challenge of product launch, the flat fee pricing model, minimum successful products and iterative development, industrial design, marketing, and manufacturing, relationships with factories and overseas manufacturing, the hard way and making the right cho...

The Reality of Bringing Products to Life 06.05.2026

Welcome to the Pitch to Product Podcast, featuring Dan Gonyea and our new senior idea consultant, Bobby Quintero! Bobby brings extensive experience in inventions, with his background at InventHelp and experience in the manufacturing process; we're ready to help you with your business ideas. This episode offers real-life insights for anyone exploring small-business ideas and product development.  C...

Tikkun Lights | The 8-Foot Menorah Tree You NEED to See! 25.11.2025

Send us Fan Mail The holidays this year have a new tradition. Tikkun Lights - an 8-foot Menorah Tree was created by Kelley Halpern to bring unity, meaning, and light to families celebrating the holidays, whether it's Hanukkah, Christmas, or both. This beautiful and inspiring holiday centerpiece blends the beauty of a Christmas tree with the sacred tradition of the menorah, creating a powerful symb...

How Elf on the Shelf Inspired a New Hanukkah Tradition: Flora the Menorah 21.11.2025

Send us Fan Mail In our latest Pitch to Product podcast, learn how the mischievous elf inspired a new Hanukkah tradition, Flora on the Menorah. Flora on the Menorah is a plush menorah and flower accompanied with a storybook written by the founder to retell the story of Hanukkah for children. Flora isn't just any flower, she's a special visitor to kids during the eight nights of Hanukkah. When it's...

How This Button for Dogs Went From Potty Training to Saving Lives 06.11.2025

Send us Fan Mail In this Pitch to Product podcast episode hear the inspiring story of iPupPee and how a simple idea that started out as a potty training device for dogs, ended up also becoming a life-saving emergency push button. iPupPee is a button that dogs (or other trained animals) can push to send a text message straight to your phone to let you know the dog needs to go out to the potty or to...

When will I Break Even in my Business? 11.09.2025

Send us Fan Mail In this episode, we're highlighting the importance of the entrepreneur over the actual product itself. We break down business advice and business tips to aspiring founders, focusing on what truly matters when launching a startup that includes the entrepreneur story and what it takes to keep the business thriving with the way you market yourself as an entrepreneur with your product...

Are You Tired of Managing Your Business? Here's How 5ifty Two Capital Can Help YOU. 26.08.2025

Send us Fan Mail In this episode of the Pitch to Product podcast, learn how 5ifty Two Capital can be your exit strategy if owning and managing your own business is just too much of a headache. Dan, CEO of 52 Launch and 5ifty Two Capital sits down with Natalia to chat about why both 52 Launch and 5ifty Two Capital was built and how both companies help individuals bring their ideas to revenue throug...

How THIS Lunchbox Can Keep Your Food Hot Without Plugging In! 19.08.2025

Send us Fan Mail On this episode of Pitch to product we sit down with Natalia to discuss one of our 5ifty Two Capital products Lava Lunch, the lunchbox designed to keep your lunch warm for hours. Lava Lunch is one of our products that went through our 52 Launch program but they decided they didn't want to manage the company anymore. With 5ifty Two Capital, we made it easy to give them an exit stra...

Why Your Online Presence with Photo and Video Matters More Than Ever in 2025! 12.08.2025

Send us Fan Mail In today's video, we're discussing how to build an online presence for your business. Learn how to use digital marketing and photo and video content to  grow your business and become a successful content creator.  We discuss the importance and difference of both content creation for social media and content for your website. Here at 52 Launch we help get your business started and...

What You Should Know About Prototyping your Product 06.08.2025

Send us Fan Mail Kyle from Design joins us to discuss all things prototyping and the importance of testing. Avoid perfectionism in the initial stages, focusing instead on iterative development and incorporating user feedback. Remember, the first prototype is rarely the final product, so embrace the process of invention to bring your product and business to life. Have your own product idea don't de...

Manufacturing Your Product | Turning Ideas Into Real Things 05.08.2025

Send us Fan Mail On this episode of the Pitch to Product podcast, Aarona nd Norm sit down with Sander to discuss the intricacies of scaling from product design to full-scale manufacturing. Sander, the head of manufacturing, discusses how 52 Launch helps individuals bring their ideas to revenue through expert guidance. Listen to learn more about the manufacturing process and how to produce quality...

How to Design a Product People Love 22.07.2025

Send us Fan Mail Design is the first step in our Accelerator Program here (learn more about the program:    • How to Go From Product Idea to Business FA...  ) at 52 Launch, a company focused on bringing your product and business to life. Listen to this episode to learn why design of your product is one of the most critical steps for an entrepreneur to ensure the product is designed correctly and w...

5 Reasons Why You Need a Project Manager 09.07.2025

Send us Fan Mail With so many steps in product development, one of the most critical roles is your project manager. That's why here at 52 Launch we kick off the project with assigning a project manager to guide you all the way from start to launch on your very own product idea. The project manager acts as your guide along the way as you begin to go through design, prototyping, manufacturing, brand...

Got a Great Product Idea? Listen to this Episode 01.07.2025

Send us Fan Mail Want to create your own product but don’t know where to start? In this video, Aaron and Norm share valuable business tips and walk you through how to bring your ideas to reality using 52 Launch, a full-service launch company that helps entrepreneurs and creators go from concept to product to market—fast. They discuss how to get started with a business or improving existing product...

How We Helped a Brand New Coffee Company Go to Market 25.06.2025

Send us Fan Mail On this episode we discuss how they help people with ideas get them to revenue, focusing on coffee farming. This involves obtaining coffee beans and understanding the business news related to the coffee industry. They also delve into coffee roaster options. Whether you’re launching a physical product, an eCommerce brand, or scaling a startup, 52 Launch is your one-stop shop to bri...

How to Go From Product Idea to Business FAST with 52 Launch 18.06.2025

Send us Fan Mail What is the Accelerator Program at 52 Launch? This is a program to bring YOUR idea to market as fast as possible and into a scalable businesses. Hear directly from the team about how the program helps entrepreneurs build, launch, and grow their products with expert support and real-world strategy. From product development to go-to-market execution, get a behind-the-scenes look at...

How an 11-Year-Old Invented the Backyard Game Chute 21 with His Dad 12.06.2025

Send us Fan Mail What happens when a young kid with a big idea and a dad who believes in him build something from scratch? You get Chute 21 — the next must-have backyard game taking families by storm. They never imagined it would turn into the next viral backyard game.  In this episode, we sit down with the young founder of Chute 21 and his dad to talk about: - How the idea was born - Building a p...

Looking to Start a Product? How to Turn YOUR Ideas Into Market-Ready Products 10.06.2025

Send us Fan Mail Do you have the next big idea but need help bringing it to life?  In this episode, we break down exactly what 52 Launch is and does. This episode will explain how 52 Launch helps entrepreneurs, visionaries, and creators transform ideas into fully launched products. From product design and branding to marketing and manufacturing, our end-to-end services mean you don’t need to go it...

How YOU can improve YOUR golf game with Panda Golf-Sling Trainer 29.04.2025

Send us Fan Mail What if a simple change could revolutionize your golf game — and it started with understanding your own body? In this episode of the 52 Launch Podcast, we sit down with Nick Pandelena, founder of Panda Golf and creator of the Swing Trainer — a resistance-driven harness designed to teach golfers how to rotate effectively for more consistent, powerful swings. Nick shares how profess...

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