Steffen Horst

Performance Delivered

Business EN ↓ 231 episodes

Insider Secrets for Digitial Marketing Success

Author

Steffen Horst

Category

Business

Podcast website

symphonicdigital.com

Latest episode

Jul 9, 2026

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Episodes

Stephanie Cox | The Shortcut to Finding the Best MarTech Solutions for You and Your Customers 25.08.2021

Today on the show we welcome Stephanie Cox to talk with us about how agencies can benefit from adopting SaaS solutions for their clients.  Stephanie has over 15 years of marketing experience, with companies such as Salesforce and Project Lead the Way. She’s also the host of the REAL Marketer's podcast. Stephanie is the President of Lumavate, a leading no code mobile app platform that enables marke...

Dan Dillon | The One Best Way to Spend Your Ad Dollars Now 18.08.2021

On this week’s episode of the Performance Delivered Podcast, we talk to Dan Dillon. He is a strategic marketing and communications executive with over 20 years’ experience in high growth software. Dan serves as the CMO of Reveal Mobile, a company that provides location-based marketing and analytics.  Today we are talking with Dan about geofencing marketing, and location-based advertising to extend...

Sam Erdheim | The Number One Way To Get Your Emails Opened 28.07.2021

On this week’s episode of the Performance Delivered Podcast, we talk to Sam Erdheim, VP of Corporate Marketing at GuidePoint Security. Sam has two decades of experience across all facets of marketing and product management for enterprise software companies, with 15 years focused on cybersecurity. Today we sit down with him to talk about digital marketing in 2021, and: Directing, differentiating, a...

Charity Araoz | Top-Performing SaaS Marketers - What They Do Differently 21.07.2021

On this week’s episode of our Performance Delivered Podcast, our guest is Charity Araoz. Referred to as the Warrior of Marketing, Charity has over 20 years of experience, and serves as the Vice President of Marketing at PCS Software, an AI-driven transportation management platform.  The energy, fun, and even the uncertainty in the marketing courses she took in school attracted Charity to the field...

Kevin O’Connor | 6 Tools for Content Marketing Success 30.06.2021

On this week’s episode of the Performance Delivered Podcast, our guest is Kevin O'Connor. Kevin is the Marketing Director at Scripted, an online marketplace that connects businesses with freelance writers who write content from blogs to white papers.  Kevin will lead us through the aspects of working with freelance writers to develop a solid content marketing plan. Tune in now to find out… Which t...

Chris Raniere | The Critical Element Missing In Influencer Marketing 19.05.2021

On this week’s episode of the Performance Delivered Podcast, we talk to Chris Raniere of Lumanu, about influencer marketing. Chris has worked in and alongside both billion-dollar organizations and start-ups in B2B and B2C markets, with roles ranging from Director to CEO. Chris is a returning guest, so we welcome him back to talk about changes in the influencer marketing landscape, as well as,  The...

Gal Borenstein | The Surest Way To Build Digital Trust For Your Brand 12.05.2021

On this week’s episode of the Performance Delivered Podcast, we chat with Gal Borenstein, CEO and Founder of the Borenstein Group. Gal is a recognized international digital B2B and B2G branding expert and an accomplished strategist in digital branding, marketing, social media, advertising, online reputation management, and public relations matters.  Gal says, “Trust isn’t something that is given,...

Alex Caragiannides | Lead Generation Secrets for LinkedIn 05.05.2021

Our special guest on this week’s episode of the Performance Delivered Podcast is Alex Caragiannides. Alex is the Founder of BSM Vault, the social media and digital marketing agency built to serve real estate agents. He helps real estate professionals build their brand awareness and introduces automation software to solve their problems with the ultimate goal of driving more leads. We chat about sa...

Luke Shankula | Digital Marketing Strategies for Mortgage Lenders 07.04.2021

Our special guest on this week’s episode of Performance Delivered is Luke Shankula, CEO of Paragon Digital Marketing Group. Luke is a leading mortgage marketing expert who aims to help people systemize their work and go beyond lead generation. Besides running a successful seven-figure mortgage marketing agency, Luke is a Facebook Ad Expert and Mortgage Appointment Generator.  We chat about utilizi...

Dr. Joseph Sallustio | How to Withstand the Rapid Changes in Higher Education 31.03.2021

On this week’s episode of our Performance Delivered Podcast, we speak with Dr. Joseph Sallustio. He is the Executive VP and Chief Operating Officer at Claremont Lincoln University, a nonprofit Graduate University that provides Master's degree programs online to engage in positive social change. Joe is one of the nation's foremost online higher education experts and has led a broad range of educati...

Maggie Mistovich | Strategic & Holistic Approaches to Social Media 24.03.2021

On this week’s episode of Performance Delivered, we speak with Maggie Mistovich, the Vice President of Marketing at TextUs, a leading business-class text messaging software. TextUs is the world's first real-time communication platform designed to dramatically improve how businesses communicate with their leads, candidates, and customers.  Maggie has over 15 years of experience directing marketing...

Kayla Elliott | Building Personal Relationships with Your Clients 17.02.2021

Our special guest on this week’s episode of Performance Delivered is Kayla Elliott, VP of Marketing at PC Matic and the Founder of ell Consulting. She is skilled in social media management, public relations, digital advertising, and content creation, holds a Master's degree in Business Administration, and currently helps small businesses that do not have a marketing or a key person in house to thr...

Kenneth Burke | How to Make Your First Million Without Spending Much on Marketing 03.02.2021

Our special guest on this week’s episode of Performance Delivered is Kenneth Burke, the VP of Marketing at Text Request, a software company that helps businesses increase profits through powerful text messaging software. He’s received awards for his work in psychological research and sales, and has helped dozens of businesses, from pre-launch startups to billion-dollar companies, achieve their goa...

Juliana Pereira | Content Development Strategies 06.01.2021

On this week’s episode of Performance Delivered, we speak with Juliana Pereira, the Vice President at Flow Commerce, Inc., a turnkey platform for international e-commerce companies to go global. The platform enables merchants to configure cross-border supply chain requirements and fulfill their overseas demand. Julia is a senior marketing professional with experience growing B2C and B2B businesses...

Hugh Kelly | Optimizing Marketing Automation Platforms 16.12.2020

On this week’s episode of Performance Delivered, our special guest is Hugh Kelly, Vice President of Marketing for Volta Networks. Hugh brings over 25 years of experience in software, networking and related technology businesses, from start-ups to publicly traded companies, to Volta Networks today. Hugh says, “I think it's really important that companies understand that it's not the amount that you...

Devin Schumacher | Secrets to Acquiring Lifetime Clients 09.12.2020

On this week’s episode of the Performance Delivered Podcast, we speak with Devin Schumacher, the founder and CEO at SERP, a digital marketing company that helps businesses grow using the internet. Devin is now a recognized search engine optimization expert and digital marketing consultant.  We discuss Devin’s entrepreneurial roots, his time as a DJ, and how he has set and surpassed revenue goals....

Angela Hill | Strategic Marketing Toolbox 02.12.2020

On this week’s episode of Performance Delivered, our special guest is Angela Hill. She is the CEO at Incitrio, an award-winning, San Diego based full service agency. Chief Brand Strategist, Marketing Visionary, and Professional Speaker, Angela shares Incitrio’s unique approach to tackling marketing challenges and ultimately and unfailingly increasing revenue for her clients. Angela says, “I like t...

Stephen Akhterov | Breaking Down Multi-Touch Marketing 25.11.2020

On this week’s episode of Performance Delivered, we speak with Stephen Akhterov, CEO of Something About Marketing, an agency that helps SMBs grow with personalized marketing strategies. Stephen’s area of expertise lies in social media strategy, PPC advertising, content marketing, SEO, website development, and most importantly, branding.  Stephen says, “We want to take people through a process that...

Chad Burmeister | Increasing Sales Using Automated Outreach Systems 18.11.2020

This week’s episode of Performance Delivered features Chad Burmeister. Chad is the CEO of ScaleX.ai, and the author of AI for Sales: How Artificial Intelligence is Changing Sales. Today, Chad shares with us his experiences on the ground floor of sales. He served as an inside sales leader and disruptor at companies including Cisco-WebEx, ON24, ConnectAndSell, and RingCentral. In these roles, he lea...

Bob Gold | Keeping Collaboration and Innovation Flowing in a Virtual Setting 11.11.2020

On this week’s episode of Performance Delivered, we’re joined by Bob Gold, Founder and CEO of Bob Gold & Associates, one of the premier independent integrated communications and public relations agencies in the country. He is also managing partner of Hemisphere Technologies, Inc., which is dedicated to investing in publicly traded and privately held technology companies. Bob holds a Master’s d...

Bryan Clayton | Why Revenue Is The Best Form Of Financing 04.11.2020

In this episode of Performance Delivered, we chat with Bryan Clayton⁠— CEO and co-founder of Green Pal, an online marketplace that connects homeowners with lawn care professionals and has even been called the “Uber of lawn care” by Entrepreneur Magazine.  If you’re wondering what else makes Bryan a valuable guest… Prior to starting Green Pal, Bryan founded Peach Tree Inc., one of the largest lands...

Richard Fallah | Secrets to a Successful Marketing Automation Campaign 28.10.2020

On this week’s episode of Performance Delivered, we are once again speaking with Richard Fallah, CEO of VBOUT, an adaptive marketing automation platform that aims to help business owners and marketing professionals centralize and automate their tasks in a simple, effective way. Richard joined us last week to discuss marketing automation and how it can help put your lead generation on steroids. Thi...

Richard Fallah | Optimizing Your Marketing Through Automation 21.10.2020

On this week’s episode of Performance Delivered, we speak with special guest, Richard Fallah. Richard is the CEO of VBOUT, an adaptive marketing automation platform that aims to help business owners and marketing professionals centralize and automate their tasks in a simple, effective way. The platform includes powerful email and social media tools, lead intelligence, and comprehensive analytics. ...

Lee Wochner | Creating Relevance With Your Ideal Prospect 07.10.2020

Your company’s positioning, says Lee Wochner, is what determines your marketing, design elements, and messaging.    Get it right, says the CEO of L.A.-based full-service marketing agency Counterintuity, and positioning can be key to setting your business apart from the competition… not to mention help you refine your target market and spot what you’re doing wrong with your marketing… and ensure yo...

Jeremy Camilloni | What You Don’t Know About Remote Selling 30.09.2020

Even before the pandemic, Jeremy Camilloni embraced the concept of having a remote sales force instead of in-house employees for prospecting for potential new customers.    As CEO of airSales, Jeremy helps B2B companies implement these virtual sales systems, which he says can deliver even better results than working in an office under direct supervision of a sales manager.   But success in remote...

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