Optometry: The Ultimate O.D.

Ultimate O.D. Nugget - This is Better Than Goals In this week's nugget it's all about how to get where you want to go. Are you goal focused or process focused? Is one better than the other? Let's talk about it! Join in the fun and subscribe to the podcast to keep up with all the great content coming down the pipe! For exclusive content, be sure to register your email on our website and I will be s...

Three Questions You Need to Be Able to Answer: Question 1 - E134 Highlights from this episode: Run Down: Three Questions You Need to be Able to Answer: Question 1 (00:36) Office Talk: 2023 Mission (17:59) In today's episode we are talking about the 3 critical questions you need to be able to answer about yourself, your practice, etc. We start this episode with the first question and it is your hom...

Ultimate O.D. Nugget - How to Measure What Matters In this week's nugget it's all about how to know if you're on the right track. Are you measuring what matters? You cannot manage what you do not measure. If you don't know where you are at, how do you know what to change or improve? Listen in to some quick tips on what you should be looking at to give you a good idea of where you are at with your...

Important Lessons Learned from a Concierge Physical Therapist - E133 Highlights from this episode: Run Down: Lessons Learned from a Concierge Physical Therapist (00:45) In today's episode we are going over an interesting experience I had utilizing the services of a concierge physical therapist for an issue I was having. We break down the entire visit and go over what he did a great job of and what...

Ultimate O.D. Nugget - Is Your Staff Buying in to Your Vision?  In this week's nugget it's all about bringing your staff in on your vision and getting everyone to row the same direction towards it. If you are constantly having to battle your staff to make changes to your practice, you are fighting an uphill battle and the chances of those changes sticking are slim to none. This nugget explain...

Are You Measuring What Matters? - E132 Highlights from this episode: Run Down: Are You Measuring What Matters? (00:41) Office Talk: Dry Eye Clinic - build it and they will come (20:03) In today's episode we are talking measurables for your practice. How do you know if you are doing well? How do you know if you are operating efficiently? These are important questions you need to ask yourself a...

Ultimate O.D. Nugget - What is the Most Important Thing You Do? In this week's nugget it's all about figuring out what the most important activity is in your practice and then making everything else support it. This will help you become more efficient as well as create a "specialist" feel when you are more focused in your pursuit.  Join in the fun and subscribe to the podcast to keep up with...

Are You Data Driven? See How I Used Data to Plan My 2023 - E131 Highlights from this episode: Run Down: Are You Data Driven? See How I Used Data to Plan my 2023 (01:05) Office Talk: IPL Addition & Cutting the Fat (19:21) In today's episode we are talking numbers and how we use data in my practice to set goals and expectations for the new year. You can't manage what you don't measure which...

Ultimate O.D. Nugget - The Key To Getting Honest Patient Feedback In this week's nugget it's all about patient feedback. Honest feedback in fact! Anything else will be useless to you. So, how do you get this kind of important information? Listen in and we'll spill all the secrets! Join in the fun and subscribe to the podcast to keep up with all the great content coming down the pipe! For exclusive...

3 Step Strategy to Turn Your Resolutions into Reality - E130 Highlights from this episode: Run Down: 3 Step Strategy to Turn your Resolutions into Reality (00:35) Office Talk: Doing more with less, creating an office focus (19:18) In today's episode we are talking about the things that are on everyone's mind at the beginning of the year: resolutions. This is all well and good in theory but if...

Ultimate O.D. Nugget - Are You Doing This One Thing to Improve Your Business?  In this week's nugget it's all about the benefits of starting a blog. Yes, you read that correctly, a blog. This is more than just an avenue for patients to learn something from you, although that is still a great reason. We will cover all the benefits of getting that blog started for your practice in 2023 and you...

4 Tips to Keep Staff Excited with This End-of-Year Task  -E129 Highlights from this episode: Run Down: 4 Tips to Keep Staff Excited with This End-of-Year Task (00:38) Office Talk: Spreading the dry eye vision to my staff (17:36) In today's episode we are talking about that thing that always sneaks up on you at the end of the year: staff evaluations. This can either be a soul-sucking drai...

Ultimate O.D. Nugget - Control This One Thing, Control Your Life In this week's nugget it's all about managing your time well. There are three categories that you need to allocate every task into: Trash, Trim, and Treasure. This will help you eliminate or at least reduce the things that don't actually matter and increase the amount of time spent on the important things! Join in the fun and subscri...

Top Tips to Enjoy What You Do Every Day - E128 Highlights from this episode: Run Down: Top Tips to Enjoy What You Do Everyday (00:44) Office Talk: Dry Eye Conversations (19:06) In today's episode we are talking about finding enjoyment in what you do. If you don't enjoy what you do, you are on the fast track to burn out. Part of finding enjoyment, I believe, is having a sense of purpose in wha...

Ultimate O.D. Nugget - Take the First Step! In this week's nugget it's all about taking that first step to make things happen. You are the driving force in your practice. Nothing needs to be done all at once, but you DO need to do one small thing to start. How do we eat an elephant? One bite at a time.  Join in the fun and subscribe to the podcast to keep up with all the great content coming...

How to Create Your Ideal Patient Avatar - E127 Highlights from this episode: Run Down: How to Create Your Ideal Practice Avatar (00:37) Office Talk: Dry Eye Practice (17:48) In today's episode we are talking about finding your ideal patient avatar. The past few episodes have all lead up to this and dialing this in will either confirm all the work you've done so far, or it will send you right...

Ultimate O.D. Nugget - Put in the Work and Make it Happen In this week's nugget it's all about how planning and trying to perfect the theory of a change is all well and good but when it comes down to it, it can be paralyzing and many otherwise good changes you would make become DOA (dead on arrival). You will "think" yourself out of so many good things if you don't take action. If you need put in...

Are You Making This Critical Mistake with Your Practice Focus? - E126 Highlights from this episode: Run Down: Are You Making This Critical Mistake with Your Practice Focus? (00:38) Office Talk: Defining my practice and delegating (23:52) In today's episode we are talking about a big mistake that is often made by practices and that is trying to be everything to everybody. We tried this in my p...

Ultimate O.D. Nugget - Not Reinventing the Wheel vs. Being Original? In this week's nugget it's all about how to differentiate yourself without completely scrapping potentially good and useful things.  Join in the fun and subscribe to the podcast to keep up with all the great content coming down the pipe! For exclusive content, be sure to register your email on our website and I will be sendi...

Have You Done These 3 Things to Prepare for 2023? - E125  Highlights from this episode:  Run Down: Have You Done These 3 Things to Prepare for 2023? (00:43)  Office Talk: Office expansion (15:36)  In today's episode we are talking about 3 important things you need to do to prepare for a killer 2023. We are closing in on the end of 2022 and now is the time to do your legwor...

Ultimate O.D. Nugget - Make Big Things Happen in Small Steps In this week's nugget it's all about how to make big things happen in a sustainable, bite-size way. Big things don't usually happen all at once. It's a step by step process. The key is to keep making those small steps. Enjoy! Join in the fun and subscribe to the podcast to keep up with all the great content coming down the pipe! For excl...

6 Ways To Make Sure You Are NOT a Commodity [Thanksgiving Episode] - E124 Highlights from this episode: Run Down: 6 Ways to Make Sure You Are NOT a Commodity (00:46) Office Talk: Dry Eye, Medical, & Hiring (17:53) In today's episode we are talking about what it takes to make sure your practice is not a commodity. There are 6 keys that I have found to make sure this is not you. You have mo...

Ultimate O.D. Nugget - Keep it Simple and Excel!  In this week's nugget it's all about the amazing way keeping things simple can maximize your efficiency and how focusing all your energy in one direction will help you go 10x farther than you could have otherwise. Enjoy! Join in the fun and subscribe to the podcast to keep up with all the great content coming down the pipe! For exclusive conte...

Top Things To Consider When Making Staffing Decisions - E123 Highlights from this episode: Run Down: Top Things You Need to Consider When Making Staffing Decisions (00:46) Office Talk: Not being a commodity & doing what I enjoy! (17:53) In today's episode we are talking about what things you need to consider when setting up your staff (getting the right people on the bus and then in the r...

Ultimate O.D. Nugget - #1 Way to Not Become a Commodity In this week's nugget it's all about eye care becoming a commodity and the #1 way to keep that from happening to you and your practice (yes, there's a way to stop this from happening). Enjoy! Join in the fun and subscribe to the podcast to keep up with all the great content coming down the pipe! For exclusive content, be sure to register your...