Optimize Outcomes with Paul Fulford

On this episode of Optimize Outcomes with Paul Fulford, we’re diving into entrepreneurship, fashion, and personal wellness with special guest Evita Scoccia, Founder & CEO of New York Swim Week. Topics Include: What Evita wishes she knew before starting NYSW, The underserved swimwear market & inclusivity in design, Wellness habits that support her as a founder, Social media, handling critic...

The era of overfilled faces is finally breaking down — and Dr. Rishi Chopra is one of the leading voices explaining why. A Harvard-trained, board-certified dermatologist, Dr. Chopra has seen the effects of filler fatigue up close: bloated cheeks, distorted proportions, patients coming in desperate to dissolve what was once promised as subtle enhancement. In this episode, he lays out the problem —...

Most people think cosmetic surgery is about chasing youth or fixing flaws. But according to top plastic surgeon Dr. Sheila Barbino, that’s missing the point. In her words, it’s not just about changing a face — it’s about understanding the person behind it. Whether it’s a man recovering from the loss of his wife or a younger patient struggling to feel seen, the goal is never perfection. It’s to hel...

Meet Luis Ortner. A rising soccer star with dreams of going pro, Luis never expected that an injury would change the course of his life. One moment, he was grinding through the demands of college soccer in the U.S., pushing his body to the very limit. The next, he was forced to slow down, facing the harsh reality of recovery. But instead of fading into the background, Luis took a different approac...

For over three decades, Dr. Jay Burns has been at the forefront of plastic surgery, pioneering innovations that have changed lives in ways both seen and unseen. From groundbreaking reconstructive cases — like the 39-hour surgery that earned him recognition on Oprah’s Medical Miracles — to cutting-edge advancements in laser resurfacing and non-surgical aesthetics, Dr. Burns has redefined what’s pos...

For years, people have been chasing the fountain of youth through fillers and quick fixes, often sacrificing their natural beauty in the process. Now, the approach is evolving, and plastic surgeons like Dr. Walter Joseph are leading the charge. Joining us on Optimize Outcomes, Dr. Joseph explains how it’s possible to achieve a refreshed, vibrant appearance — without the telltale signs of “overdone...

United States has pharmacare — not healthcare. And that’s the problem, says our guest, Dr. Craig Davies. Craig isn’t just a health enthusiast; he’s a force for change in the world of wellness. As a chiropractor, golf coach, fitness trainer, and author, Craig’s multi-faceted expertise makes him uniquely qualified to tackle America's (and the world) health problems. On this episode of Optimize...

Step into the modern world of skincare with Dr. James Wang, a double board-certified dermatologist and UCLA- and Harvard-trained expert. In this episode, Dr. Wang dives deep into everything skin —acne, cancer, eczema, natural beauty, and more — offering a unique perspective on how to care for your skin inside and out. With a rare ability to bridge the gap between medical and aesthetic skincare, Dr...

What happens when a high school math teacher becomes a leader in digital dentistry and medical aesthetics? Meet Dr. Gregg Martin, a pioneer blending cutting-edge technology with artistry to redefine patient care. In this episode, Dr. Martin opens up about his transition from traditional dentistry to medical aesthetics, the parallels between geometry and facial proportions, and how patient trust dr...

World-class coach Sean Foley is our first-ever guest on Optimize Outcomes, and he’s setting the bar high. Best known for coaching golf legends like Tiger Woods, Justin Rose, and Lydia Ko, Foley’s expertise extends far beyond the green. He’s also a trusted mentor to Fortune 500 CEOs and high-profile celebrities, all of whom share one critical goal: mastering the mental game to achieve peak performa...

Welcome to Optimize Outcomes! I’m Paul Fulford, the North America Category Manager for Cynosure Lutronic — a global leader in medical aesthetics, anti-aging, and innovative health solutions. If you’ve ever heard the term "medical aesthetics" and wondered what it really means, this podcast is here to answer that and so much more. Medical aesthetics isn’t just about looking good — it’s abo...