Ops Cast

Text us your thoughts on the episode or the show! On today's episode we talk  about the broken nature of (Marketing) project management with Amara  Omoregie, President of amaraREPS. Amara Omoregie has an inbound sales and marketing agency, amaraREPS, and is a speaker. With a passion for using her expertise and strategic approach from working with and supporting a vast number of companies, inc...

Text us your thoughts on the episode or the show! In this episode, we talk about the rising importance of Marketing Ops with Tim Parkin, President of Parkin Consulting. Tim is a consultant, advisor, and coach to marketing executives globally. He specializes in helping marketing teams optimize performance, accelerate growth, and maximize their results. He is a speaker, author, and thought leader wh...

Text us your thoughts on the episode or the show! On today's episode, we are joined today by Dave Rigotti to talk about Marketing Ops in Product Led Growth (PLG) organizations. Dave is the CEO and founding team member of Inflection.io, a startup developing software for marketing teams at product-led companies. Previously, Dave was a Director of Marketing at Adobe, responsible for account-base...

Text us your thoughts on the episode or the show! On today's episode, we talk about the art and science of email deliverability with CEO & Founder of CyberData Pros, Chris Arrendale. Chris is a privacy, data security, and compliance professional with a proven track record of accomplishment for enhancing organization practices, while focused on revenue growth. Before starting CyberData Pro...

Text us your thoughts on the episode or the show! In this episode we were joined by John Van Pijkeren. John is a professional in digital, marketing & technology with a capability to combine strategy with execution. He has over 10 years' experience in delivering digital products, platforms and campaigns for leading brands in an international environment. He is currently a Product Manager w...

Text us your thoughts on the episode or the show! Joining us today is Carey Picklesimer to help us answer the question: Is Attribution ruining Marketing? Carey is the owner of her own independent marketing technology consultancy, Condurrio Marketing + Design. She has worked both in-house and in consultancies, including a stint with Perkuto. Her in-house roles included roles in marketing operations...

Text us your thoughts on the episode or the show! Joining us today is Max Spanier to help us answer the question: Why is it so hard to hire Marketing Ops professionals? Max is the founder and President of Sloane Staffing, a recruitment firm that specializes in: Marketing Technology, Digital Marketing, Saas Sales, and Technology roles. Prior to starting Sloane Staffing, Max was an Enterprise Accoun...

Text us your thoughts on the episode or the show! Joining us today to talk about getting your next MOps role is Chelsea Rosenberg. Chelsea has been in the recruiting, people ops, and coaching/counseling space for over 10 years, with 7 of those specializing in all things marketing. 3 years ago, she became hyper specialized in Marketing Operations and is proud to have become a respected and oft-refe...

Text us your thoughts on the episode or the show! On this episode, we talk with  Camela Thompson, VP of Marketing at CaliberMind, a B2B Marketing Analytics Platform. Camela has been with CaliberMind for almost three years. Prior to that she spent 15+ years in Revenue Operations in the tech industry in successful startups such as Qumulo, Extrahop, and CDK Global (formerly Cobalt) before proving her...

Text us your thoughts on the episode or the show! Our guest on this episode is Evan Dunn, Director of Growth Marketing at Syncari. Prior to joining Syncari, he also held several roles in marketing, including other leadership roles in growth marketing, digital and social media. He also has experience in customer success, as well as being VP of Product at Resonance AI. Tune in to hear: The question...

Text us your thoughts on the episode or the show! In this episode, we talk with Carter Wright about Revenue Operations in the Military. Carter is currently Manager of Revenue Operations with the US Army. He has been with the US Army in a variety of roles, including combat duty. Most of his roles have been in and around Sales and Marketing. In addition, he is actively pursuing more knowledge about...

Text us your thoughts on the episode or the show! In this episode, we talk with Courtney Chatterton about the importance of mental health. Courtney is currently in Content Marketing at Hyperproof, a startup in the security assurance and compliance operations space. Prior to her new role at Hyperproof, Courtney has held several roles in marketing and operations including revenue operations, demand...

Text us your thoughts on the episode or the show! In this episode we talk with Stephen Stouffer, VP of Marketing Operations at SaaScend, a revenue operations consultancy. Stephen has a passion for email marketing, marketing automation and data…and how they come together to enable marketing strategy and execution. Today, he is joining us today to talk about his experiences as a consultant and in-ho...

Text us your thoughts on the episode or the show! The COVID pandemic affected everyone in different ways. The impacts to Marketing Operations professionals was no different. In this episode we talk with RJ Andaya , Director of Marketing Operations at Observe. AI about this. In addition, we talked about his journey into Marketing Operations. Some of the key impacts we discussed include: How work is...

Text us your thoughts on the episode or the show! In this episode, we are talking about the new MarketingOps.com site and how that's tied into the MO Pros community and everything else. Join us for this discussion between your show hosts, Mike Rizzo, Naomi Liu, and Michael Hartmann. Episode Brought to You By MO Pros   The #1 Community for Marketing Operations Professionals Support the sh...

Text us your thoughts on the episode or the show! Our guest in this episode is Amy Goldfine.  We discuss the 4 pillars of Marketing Operations and what Marketing Ops is all about. Tune in to this episode to learn about the 4 pillars and how you can leverage the framework to build a career path in Marketing Ops. By day, Amy is head of marketing operations at Iterable. Iterable is the customer activ...

Text us your thoughts on the episode or the show! John Charlesworth is currently Director, Marketing Operations at Narvar. John is a marketing and ops leader primarily with high-growth startup companies. He has extensive experience in marketing operations, digital marketing, demand generation, project management, team building, and strategy. He is an advocate for creating scalable processes for le...

Text us your thoughts on the episode or the show! In this episode we had a conversation with Angela Lee , who is a marketing and demand generation leader and consultant, about her experience working with marketing operations professionals.  She shared her decision-making process for leaving a corporate role and venturing out as a consultant.  She also talked about: The characteristics of the succe...

Text us your thoughts on the episode or the show! As Marketing Operations continues to become more common and more consistent, there is still a missing element -- consistent expectations and training/certification. In this episode, we talked with Kyle Jepson of Hubspot about the Revenue Operations Certification that they recently launched.  Kyle shared: His process for research and developing the...

Text us your thoughts on the episode or the show! In this episode we talked with Lindsay Rothlisberger , the head of Marketing Operations and Email at Zapier about her journey to marketing ops. As has been the norm, her story was unique.  In addition, Lindsay shared her insights into: How and when to consider centralization or de-centralization of Marketing Ops functions. If you choose to de-centr...

Text us your thoughts on the episode or the show! In this episode we covered lots of ground with our guest Andrea Lechner-Becker, formerly the CMO of Shift Paradigm. She has been a hands-on Ops practitioner, a consultant, a champion and a CMO. She has a unique perspective on all things Marketing Operations. One of the best insights from the conversation had to do with how hard it is to get the &qu...

Text us your thoughts on the episode or the show! Bizible Marketing Ops MOOPs + Harjot and Jessica sing a little Kelly Clarkson!! Tune in to hear how Harjot found, resolved and learned from this reporting error related to Bizible form fills vs Marketo form fills.  Episode Brought to You By MO Pros   The #1 Community for Marketing Operations Professionals Support the show

Text us your thoughts on the episode or the show! During this episode we talk with Zach Priest about: His journey to Marketing Operations (via Sales and Marketing) Our responsibility as MO Pros to uphold privacy for customers The connection between privacy, transparency and loyalty ...and a little about his F1 Racing podcast called Superlicense Formula 1 Zach joined us from London, where he is a t...

Text us your thoughts on the episode or the show! In this episode, we talk with Drew Smith about how to get into Marketing Ops or Revenue Ops.  So, if you are not already in the profession, but are interested, then get ready to take some notes. About Drew: Our guest, Drew Smith, is the Director of Growth, Revenue Operations at Directive, a performance marketing agency. Prior to joining Directive,...

Text us your thoughts on the episode or the show! Collecting data in a bunch of different places; forms on websites, events, and more! Well... sometimes we find out that you collect registration data on a completely non-standard form; and then you have to deal with the list import process... you can imagine where things go wrong from here -- but you should tune in ot find out more! Episode Brought...