One More Time Podcast

Zach Bryan is living proof that you don’t need a label, a gimmick, a fortune, or industry co-signs to build a career that actually matters. In this episode, we break down how a kid in the Navy started posting videos shot on a cracked iPhone and ended up redefining what success looks like in the music industry. No flashy rollouts. No big machine behind him. Just honest songwriting, relentless outpu...

Nick “Ruff” Ruffalo is the SVP of Digital Marketing at Big Loud (home to Morgan Wallen & more). He’s helped artists get over 200M views and 60M streams with $0 in paid ads.  In this episode, we dive deep into how to build an iconic artist brand, what a successful content marketing funnel looks like, and case studies artists can learn from / apply to their own careers.  FREE ACCESS to "100...

In this exclusive episode of the One More Time Podcast, we sit down with RushDee Williams, a multi-talented Grammy-nominated producer, executive, and founder of indie label BeGenius.  From learning "150% work ethic" firsthand from Nipsey Hussle, to breaking down the real meaning of independence in today’s industry, Rush drops gems every aspiring artist, producer, and exec needs to hear....

For this week's episode, we compiled 8 of our favorite moments from previous episodes (featuring expert music marketers) around running paid ads to grow your music career. Every clip we posted of these moments did NUMBERS on social media, so we wanted to unpack why they are so valuable, and why musicians should start using these methods IMMEDIATELY to maximize the efficiency of their marketin...

Nard is a YouTube ads expert and founder of the digital marketing agency WAMM Promotions. He's worked huge records like Morray's "Quicksand" (237M YouTube views) as well as helped indie artists gain thousands of subs for less than $300 ad spend.  In this episode, he breaks down the different types of YouTube ads, how to target the right audience, ways to get maximum subscriber...

xJ-Will is a sync licensing expert with over 2000 placements in movies, TV, commercials and more. He's helping musicians "make music for brands not fans".  We cover everything you need to know about sync licensing: most common ways to get a placement, how much $$$ you can make, sync agents vs. libraries, biggest mistakes to avoid, & so much more.  FREE ACCESS to "30 MUSIC L...

Doechii has been on a monumental run. It's super inspiring to watch her almost 10yr journey from working at Chipotle to winning the GRAMMY for Best Rap Album of 2024.  In this episode, we unpack everything artists of all sizes, across all genres can learn from her rise to superstardom. Take a page out of the Doechii Playbook to take your career to the next level.   FREE ACCESS to "100 VI...

Daniel Cruz is the CEO of Producer Royalty aka the "Placement Debt Collector" They collected over $1M in producer royalties their clients had no idea they were owed.  He breaks down what to do if your beat gets stolen, how much to charge for a beat, every royalty a producer should be collecting, advice for producers who want to get paid faster and much more.  UNLOCK A FREE LESSON FROM &q...

Drea Jackson is the Senior Manager of Artist and Label Relations at SoundCloud. The "SoundCloud Era" is a thing of the past but the platform is still a MUST for all emerging (and established) artists trying to grow.  We got ALL the game out of Drea. She shared the entire blueprint for success on SoundCloud, key differentiators for SoundCloud vs. traditional DSPs like Spotify, the benefit...

WANNA WORK WITH RICK? CLICK HERE 👉 https://bit.ly/4axsGJH Rick Barker is a renowned music industry expert, best known as Taylor Swift's first manager and a pioneer in modern artist development. With over 30 years in music operating at the highest level, he is OVERFLOWING with knowledge that musicians at any level can use to further their careers. We brought up 7 of the most common excuses th...

FKi 1st is a diamond-selling producer. His work on Post Malone's "White Iverson" and Travis Scott's "Drugs You Should Try It"/"Sloppy Toppy" helped launch their careers into superstardom.  We dive into untold Post Malone stories, what all superstar artists have in common, working with EDM legends like Diplo and Skrillex, 3 immediate signs of a weak track, an...

Curtiss King is the certified KING of the Do-It-Yourself (DIY) musician community. He touches every aspect of the creative process and handles all of his own business.  In this episode, we dive into WHY he chooses the DIY lifestyle, the systems and tools uses to make it work, taking his music off streaming platforms to go direct to consumer, and so much more. FREE ACCESS to "100 VIRAL CONTENT...

PromoGod is a music marketing expert who's helped over 20,000 artists. His social media is full of free game and inspiration for musicians trying to build and monetize a fanbase.  In this episode, we dive into ALL things music marketing: branding, content creation, paid ads, audience engagement, and everything in between. FREE ACCESS to "100 VIRAL CONTENT IDEAS FOR MUSICIANS": https...

One thing all successful artists have in common is a strong brand. The music has to be good but the brand is what makes people die hard fans. Clothes, hair, colors, fonts, storyline, lingo.. it all matters more than most think!  In this episode, Jidenna and Swanky break down the exact approach to launching their new artist/producer duo brand "The Bashmen". Both have a proven track record...

Dorian Perron is the co-founder of Groover: a platform that connects artists looking to promote their music with playlist curators in need of new tracks.  In this episode, we talk about the playlisting industry's biggest scams, REALISTIC results artists can expect from playlisting, when an artist should start running their first campaign, and much more!   GROOVER PROMO CODE "OMT10"...

Brian "Z" Zisook is the co-founder of the streaming platform Audiomack. He has been a voice for artist education and empowerment for over 2 decades in the music business.  On this episode, Z gives artists game-changing advice that is guaranteed to help you take your career to the next level. We covered everything from why Fridays are the worst day to release music, how editorial playlist...

WANNA WORK WITH RAY? CLICK HERE 👉 https://bit.ly/4axsGJH Ray Daniels is the most viral music executive in the business. During his time at major labels and managing GRAMMY winning songwriter Theron Thomas, he's helped bring some of our generation's biggest hits to life. In pure Ray fashion, on today's episode he shares harsh truths most artists aren't capable of embracing. If...

Artificial Intelligence is taking music (and every other industry) by storm. We sat down with the CEO of Lemonaide, an AI music startup, to give us a crash course on the topic.  He talks about the early days of AI in music, where it's at today, how the music community feels, new revenue streams for musicians, ways it can revolutionize the creative process and much more! TRY LEMONAIDE / SUPPOR...

OG Parker is a multi-platinum producer and founder of his own label/publishing/mgmt company Neutral Records. The name "neutral" comes from his ability to produce hits across multiple genres.  In his 10+ year career, he has sold over 50+ million records producing for some of the biggest artists in the world. He breaks down his secret to staying relevant, in-studio advice from Timbaland, h...

We couldn't help but notice how many people around us have been talking about virtual artists lately, so we decided to dive into the topic on this week's episode Whether you're a fan or not, the rise of these fictional musicians should not be ignored. The way artificial intelligence is becoming smarter and more accessible, we might be on the brink of a HUGE boom in the virtual artis...

If you were an artist back in the day, the most common question you’d ask is “how do I get a record deal”. Wendy Day has spent over 30yrs helping artists understand they don't need a major label and can build sustainable businesses independently.  She is a hip hop executive, mentor and consultant who’s worked with the likes of Tupac, No Limit, Cash Money, Twista and more. In this episode, Wen...

Larry Ohh is a FL Studio Power User and living proof a producer can build a sustainable business WITHOUT chasing artist placements. In this episode, we discuss how FL Studio compares to other DAWs, Larry Ohh's secret to posting content (almost) every day for 7yrs straight, the reality of being a "placement producer", and much more! GET 30% OFF DISTROKID: http://distrokid.com/vip/one...

Building a sustainable career in music is HARD. Our sole mission is to help musicians break down the barriers to making it in this beast of an industry. We asked our community of over 100k musicians what they struggle with the most and discussed some of the most common replies. Odds are most musicians have faced one or more of these struggles and will find value in this video.   GET 30% OFF DISTRO...

Rachel "Rachie" Jackson is the manager of artist and livestream partnerships at YouTube. We got an inside look on how artists can take full advantage of a platform with almost 3B monthly active users.  From what types of content to post, to the most slept on features, to the artists who are crushing it, this is must watch for all artists trying to figure out how to win on YouTube. GET 30...

After interviewing almost 200 people in the music industry, we've basically seen it all. In this episode, we share pro tips on ways musicians can give the perfect interview and things they should avoid. GET 30% OFF DISTROKID: http://distrokid.com/vip/onemoretime FREE ACCESS to "100 VIRAL CONTENT IDEAS FOR MUSICIANS": https://forms.gle/zGWuUrLA8mBfqz7F8 WANNA WORK WITH US? Make us an...