Of Record | The latest in digital marketing & advertising

Joe and Kiersten are back in the studio! This week, they tackle the current worldwide phenomenons of Taylor Swift and TikTok. Is TikTok making its way to your local restaurant or sports bar? Taylor Swifts new movie releases as well as new music and fans are going WILD! Plus your favorite Halloween costumes and trends that you didn't know!

Digital Ad Market Update: 10/6 - 10/20 2023 Joe and producer Alex are in the studio to break down the latest marketing, tech, and culture news. Hear it all in 33 minutes or less. Top Stories: Taylor Swift and Travis Kelce are colliding fan bases and the NFL is obsessed. Sports betting scandals, Sunday Ticket confusion, and Toy Story football? All in store for this episode. Amazon has its sights se...

Joe is back! Joe and Kiersten rehash the Presidential Campaign and the memes that developed. X and Target stores recieve backlash after questionable marketing choices. And everyones getting ready for the long awaited NFL season and popular marketing campaigns that follow.

On this weeks OfRecord, the Barbies take over! Kiersten is joined by Anabella, Jamie, and Tori to discuss the latest trends. The Barbie movie marketing is still excelling while the Snow White movie remake is already getting its fair share of controversy. Aliens are real? We dive into this newest discovery as well as opinions on the Twitter rebrand and popular baby names.

Joe and Kiersten are back in the studio! Amazon Prime Day and Taylor Swift are the hot topics, with a quick update on McDonald's Grimace marketing campaign!

Joe and Kiersten are out of the office! That means the interns, Jamie and Anabella, takeover the podcast for a special Peasant's episode! Jamie and Anabella tackle the 4th of July holiday and it's wildest traditions, trivia, and trends! (much more exciting than ol' Joe)

Joe and Kiersten talk about the TikTok sensation: Grimace! These two discuss Mcdonald's and Barbie marketing tactics and how some have been surprising and somewhat horrific. Later, Joe and Jamie take on a Taco Bell lawsuit on "Taco Tuesday" as well as the latest Tiktok trends.

On this episode of "OfRecord", Joe and Kiersten dive into the upcoming Barbie movie where everything might not be what is seems. The newest story that shook the nation; OceanGate Submarine goes missing in the middle of the ocean while making its journey to visit the Titanic. Also, latest Movie and TV show trends and how companies are blowing up media platforms like Titktok.

Digital Ad Market Update: 6/2 - 6/8 2023 Joe, Kiersten, and Producer Alex are in the studio to break down the latest marketing, tech, and culture news. Hear it all in 29 minutes or less. Top Story: Apple recently unveiled its first product in the VR/AR headset space, and we are doing a deep dive into the capabilities of the device and the future of Apple's headset product line. Articles Mentioned:...

Digital Ad Market Update: 5/26 - 6/1 2023 Joe, Kiersten, and producer Alex are in the studio to break down the latest marketing, tech, and culture news. Hear it all in 32 minutes or less. Top Stories: Not every business knows how to traverse public opinion, especially during Pride month. Let's dive into it. Presidential launches in Twitter Spaces? Yeah, you heard that right. What could go wrong? L...

Digital Ad Market Update: 5/12 - 5/25 2023 Joe and Kiersten are in the studio to break down the latest marketing, tech, and culture news. Hear it all in 39 minutes or less. Top Stories: The beer of the masses has many pouring out their glasses. What happened with Anheuser-Busch? Pluto TV is giving away free TVs for what? Selling your soul? Nope, just every detail about you. Let's get into it. Do y...

Digital Ad Market Update: 4/23 - 5/11 2023 Joe, Kiersten, and producer Alex are in the studio to give you all the latest marketing, tech, culture related news from the last two weeks. Hear it all in X minutes or less. Top Stories: King Charles' Coronation happened. We have some thoughts. The Writers Guild strike is halting the production of TV shows and movies left and right. We dive into our pred...

Digital Ad Market Update: 4/15 - 4/21 2023 Joe, Kiersten, and producer Alex are in the studio to break down some of the latest marketing, tech, and culture news. Hear it all in 38 minutes or less. Top Stories: Taylor Swift's Eras Tour might go all the way to the Billion Club, but will Beyonce get there first? The Super Mario Bros. Movie was a smash hit and it has us singing Peaches. Where will the...

Digital Ad Market Update: 4/7 - 4/14 2023 Joe, Kiersten, and producer Alex are in the studio to give you a deep dive into the Bud Light situation and our opinion on what Anheuser-Busch should have done. Hear it all in 49 minutes or less. Top Stories: Who is Bud Light's new brand manager? What beer brand would have been better poised to pivot its audience? How Miller Light did a similar campaign, b...

Digital Ad Market Update: 3/30 - 4/6 2023 Joe, Kiersten, and producer Alex are in the studio to give you a breakdown of the latest marketing, tech, and culture news. Hear it all in 46 minutes or less. Top Stories: The vast overreach of the bills supposedly just targeting TikTok, including the DATA Act and the RESTRICT Act, are becoming a growing point of contention with over half of Americans who...

Digital Ad Market Update: 3/25 - 3/29 2023 Joe, Kiersten, and Producer Alex are back in the studio for another Of Record episode. We break down everything marketing, tech, and culture-related in 45 minutes or less. Top Stories: Is Twitter failing? Or is Elon Musk planning something big? Let's get into it. Life By You is the newest Sims competitor that might make you wonder how close we are to livi...

Digital Ad Market Update: 3/18 - 3/24 2023 This week we have Joe, Kiersten, and producer Alex in the studio to cover some of the biggest marketing, tech, and culture news. Hear it all in 49 minutes or less. Top Stories: Is TikTok getting banned? Is Congress competent enough to understand what Wi-Fi is? Is American big tech like Meta secretly paying for it all? Tune in for it all. It's the 40th Ann...

Digital Ad Market Update: 3/10 - 3/17 2023 This week we have Joe, Kiersten, and Producer Alex in the studio to give you a breakdown of the latest marketing, tech, and culture news. Hear it all in 29 minutes or less. Top Stories: Is TikTok getting banned? Let's discuss this. Google has been plotting and calculating for a while to take over cable. How? We'll get to that. One industry has turned Chat...

Digital Ad Market Update: 2/25 - 3/9 2023 Joe, Kiersten, and Producer Alex are in the studio to talk about Uber Ads, the Hogwarts Legacy Universe, ESPNs latest bid, and drone advertising. Hear all the marketing, tech, and culture news in 49 minutes or less. Top Stories: Uber ads are the latest ad product on the market and were breaking down all the possibilities. Hogwarts Legacy has been wildly su...

Digital Ad Market Update: 2/18 - 2/24 2023 Joe, Kiersten, and Producer Alex are in the studio to give you the rundown of the latest marketing, tech, and culture news. Hear it all in 43 minutes or less. Top Stories: The Oscar Mayer Wienermobile had some parts stolen recently, and who is swooping in to help? Section 230 is being debated in the Supreme Court, and we get into some debating on who is l...

Digital Ad Market Update: 2/11 - 2/17 2023 Joe, Kiersten, and Producer Alex are in the studio with some post-Super Bowl stories and the latest AI headlines making waves. Tune in for all the marketing, tech, and culture-related news in 45 minutes or less. Top Stories: We break down Rihanna's halftime show that had many of us thinking the same thing. From here, we take a look at all the notable ads,...

Digital Ad Market Update: 1/27 - 2/10 2023 Joe, Kiersten, and Producer Alex are back in the studio with all the latest marketing, tech, and culture news. Hear it all in 44 minutes or less. Top Stories: With all the news these days related to AI, we wanted to break down a few of the latest headlines. We talk about the 2023 Grammys and how to make next year's event better. Hint... Hint... we're look...

Digital Ad Market Update: 1/6 - 1/26 2023 In the studio for our first episode of 2023, we have Joe, Kiersten, and Producer Alex back in the studio. Get ready for all the latest marketing, tech, and culture news. Hear it all in 52 minutes or less. Top Stories: Apple VR is not making its debut any time soon. Dating apps can get niche and some can charge you $720 a year. This is a segment you will wa...

Digital Ad Market Update: 12/20 - 1/5 2023 Joe, Kiersten, and Producer Alex are in the studio breaking down the latest crises in the media and the AI that is giving Google heartburn. Hear it all in 54 minutes or less. Top Stories: We dive into the latest tragedy in the NFL, involving Damar Hamlin from the Buffalo Bills, and how they handled it. Southwest Airlines canceled how many flight this holi...

Digital Ad Market Update: 12/10 - 12/19 2022 Joe and Kiersten are in the studio this week with some of the latest marketing, tech, and culture news. Hear it all in 46 minutes or less. Top Stories: Get ready for the rebranding disaster of the year. We're looking at you, Miss America Pageant. Can an alcoholic society function on a zero-proof beer agenda? Hey Google, what social media sites are trend...