Mary Smiley Ford , Carla Smiley Pierson
Not Just Lip Service
Join Mary & Carla, the brains behind Smiley Aesthetics, as they unveil industry secrets & empower you to navigate the world of aesthetics with confidence. ️Expect trends, business tips, clinical insights, client stories & expert interviews. ✨Listen wherever you get podcasts & subscribe for new episodes!
Author
Mary Smiley Ford , Carla Smiley Pierson
Category
Podcast website
Latest episode
Jun 28, 2026
Where to listen?
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Episodes
Elevate Your Practice's Quality Control with Shelley Proctor 09.06.2024 21:38
Welcome to another exciting episode of "Not Just Lip Service!" In this episode, our Chief Legal Officer, Courtney Walker, introduces the newest member of the Smiley Aesthetics team, Shelley Proctor. With 20 years of experience in healthcare quality, Shelley joins us as the Director of Quality. Tune in as Shelley shares insights from her extensive background and discusses how she plans to...
Medspa Money Management: A Basic Overview (Part 2) 02.06.2024 45:20
Ready to take control of your med spa finances? In part two of our series, Mary and Carla guide you through analyzing your P&L statement. Learn key expense categories, identify areas for improvement, and understand smart spending strategies. Gain valuable insights to boost your med spa's profitability.
Medspa Money Management: A Basic Overview(Part 1) 26.05.2024 34:03
Demystifying Medspa Finances: Part 1! Feeling overwhelmed by the financial side of your med spa? This episode is your first step to financial clarity! Mary and Carla offer a basic overview of managing your med spa's finances. Learn about essential expense categories, the importance of your Profit & Loss (P&L) statement, and foundational strategies for financial health. Stay tuned for P...
Counterfeit Botox, Unsafe Spas & Non-Compete Chaos 12.05.2024 33:35
This episode tackles critical issues impacting the aesthetics industry. Mary and Carla address the dangers of counterfeit Botox, discuss the horrifying case of an unlicensed spa transmitting HIV through PRP, and unpack the recent FTC ruling on non-compete clauses from medspas owners standpoints. Learn how to protect yourself as a consumer and stay informed about these alarming trends. Don't mi...
New Town, Thriving Med Spa: Holly Scott's Client-Winning Strategies 05.05.2024 34:03
This episode features Mary Smiley Ford, Founder & CEO of Smiley Aesthetics, in conversation with Holly Scott, a registered nurse and trailblazing med spa owner from North Georgia. Holly shares her inspiring journey of opening a med spa in a new town, navigating client acquisition strategies, and overcoming the challenges of being a solopreneur. Join Mary and Holly as they discuss the grit and...
Aspiring Aesthetics Professionals? Mindset & Pre-Launch Prep for Success 28.04.2024 41:42
Dreaming of owning a med spa? This episode equips aspiring aesthetics professtionals with the knowledge to thrive! Smiley Aesthetics' VP of Injector Growth joins Carla for a deep dive into the essential mindset and realistic expectations for launching a successful medical aesthetics business. Learn valuable self-evaluation techniques and practical steps to prepare yourself before entering this...
Conquer Your Med Spa: Inventory, Funding & Post-Launch Challenges 07.04.2024 45:21
Independent med spa owners, this episode's for you! Mary and Carla answer your most pressing questions on managing inventory, explore diverse funding options to fuel your growth, and unpack the challenges you might face after launch. Learn how to optimize stock levels, navigate financing solutions, and overcome common post-launch hurdles. Join us for actionable tips and insights to ensure your...
Ready to Quit? Rethink Your Business Reboot! 01.04.2024 45:11
Feeling the burn? We all grapple with wanting to throw in the towel at some point. This week, Mary and Carla tackle the emotional rollercoaster of business ownership. They explore common "quitting whispers" entrepreneurs face and offer practical strategies to combat them. Learn how to assess your true commitment and reignite your passion before you pack it in! This episode is your pep ta...
Fast Track to Success: The Smiley Injector Onboarding Experience 24.03.2024 44:29
Curious about becoming a Smiley Injector? Join Smiley Aesthetics' VP of Strategic Growth and Clinical Services along with the Director of Training and Strategic Growth for an insider's look! They answer your burning questions about the onboarding process, covering everything from training and compliance to what it takes to thrive as a Smiley Injector. Tune in and unlock the secrets to join...
Beyond the Bad: Debunking Viral Aesthetics Fails 17.03.2024 37:28
This week, Mary and Carla tackle the frenzy of viral aesthetic treatments gone wrong! They dissect recent pics and videos circulating online, offering their expert insights on what might have actually happened. Dive deeper with them as they explore why negativity often dominates conversations around aesthetics and medicine. Tune in for a balanced perspective and a healthy dose of reality!
Exploring affects of Botulinum Toxin(Botox) beyond Aesthetics: A Mental Health Approach 10.03.2024 32:32
In this week’s episode, Founder and CEO Mary Ford MSN, APRN, CRNA hosts Dr. Amy Neff in a discussion of clinical review of the effects of Allergan branded Botox on mental health, specifically depression. With several clinical trials already completed, the data supports further research and has a very promising future. Dr. Neff and Smiley Aesthetics plan to partner and continue this research! For...
Deep Dive into Medical Director Supervision and Practice Success 20.02.2024 40:56
In this insightful episode, join us as the Chief Legal Officer (CLO) and our medical director of Smiley Aesthetics, TN come together for a candid conversation. Fresh from a day of in-person visits to each Smiley Aesthetics location, Courtney and Ryan delve into the intricacies of medical director supervision and oversight. Get ready for an in-depth exploration of the risks, rewards, and potential...
Too Much Growth and Burnout 11.02.2024 46:06
In this week’s episode, founders Mary and Carla discuss how their growth has affected their personal lives as moms, wives, avid runners, and overall busy women! They discuss how too much growth can be a bad thing, and knowing how to time manage and recognize signs of burnout are so important
Navigating the Aesthetics Frontier with Donna Smailis, PA 04.02.2024 47:03
In this episode, host Carla Pierson is joined by special guest Donna Smailis for a captivating conversation. Tune in as they explore Donna's unique journey as a Physician Assistant, recounting her initial venture into the mobile business realm as a way to break free from the confines of mainstream medicine. The discussion unfolds, detailing Donna's evolution from a solo entrepreneur to for...
A Look Ahead 28.01.2024 40:12
In this week's episode, Carla and Mary reunite to delve into what lies ahead for Smiley Aesthetics in the coming year. They draw connections applicable to medspas of any size and offer insights into strategies you can implement to kick off the year on the right note! Follow Smiley Aesthetics on Patreon for an abundance of additional videos, documents, webinars, and content covering the clinica...
An Overview of Training 14.01.2024 37:07
In this week's episode, our Vice President of Training and Clinical Services Cira Monnig and our Vice President of Strategic Growth and one of our lead trainers Adriane Rohrer discuss our training program and their views on the medical aesthetics world of training.
The "Why Nots" of IV Infusions 07.01.2024 20:54
In this week's episode, Smiley Aesthetics' Chief Legal Officer Courtney Walker and Vice President of Training and Clinical Services Cira Monnig go into detail on the clinical and compliance issues with providing IV infusions. We are always so quick to want to add services. Are we really weighing the risks over benefits when we do? Or do we just see dollar signs? Follow us on Instagram @s...
A Look Back at 2023! 31.12.2023 47:18
In this week’s episode, owner and CEO Mary Smiley Ford and owner and COO Carla Smiley Pierson look back at 2023 and the decisions made for the company that were both positive and negative. Learning from all decisions is what they believe has continued to propel Smiley Aesthetics forward and will be the foundation for a successful launch into 2024. https://smileyaesthetics.com
Identical Twin Entrepreneurs: What Is That Like?!? 22.12.2023 57:29
In this week's episode, Mary and Carla discuss being identical twin entrepreneurs. They have an informal, open conversation about what it is like to be in identical twin entrepreneurs and how their life experiences have impacted Smiley Aesthetics. They also answer the ever present question "Is there really weird twin connections?!"
Medical Tourism with Vanessa Pecly 10.12.2023 50:41
In this episode, Carla interviews fellow entrepreneur Vanessa Pecly, owner of My Body By Design, a medical tourism company based out of Atlanta. They discuss entrepreneurial life but also dive into Vanessa's company, discussing what medical tourism is and dispelling some common misconceptions!
A Mobile Medspa Success Story with Mercedes Hester 03.12.2023 37:42
In this episode, Carla is joined by Mercedes, an once independent mobile medspa owner with Smiley turned full time Smiley employee. They discuss how she was successful and why she decided to become an employee.
A Day in the Life of Medical Spa Owners 22.10.2023 59:45
In this episode, Carla and Mary discuss what their days look like each day and how they fit it all in - a common question they both get. The conversation leads into some tips and ways they have found to make things easier or more efficient in their daily life!
Discounts, Sales Reps, and Fund Raising in Your Medspa 15.10.2023 30:15
In this episode, our kids are present. Enough said. Joke - kinda. We discuss tips on how to deal with family and friend discounts, clients and discounts, sales reps, and when it might be time to consider raising money in your medical aesthetics business.
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