Walker McKay

No BS Sales School

Business EN ↓ 365 episodes

You don’t need to sell more to make more money. You need to Sell Less and Close More. This podcast is built for founders, sales leaders, and B2B sales reps who want disciplined pipelines, reliable forecasts, and real revenue. Each episode breaks down the strategies in the No BS Sales System. No gimmicks. No manipulation. No BS. Sell less. Close more.

Author

Walker McKay

Category

Business

Podcast website

www.walkermckay.com

Latest episode

May 26, 2026

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Episodes

77: Modern Business and a Personal Approach to Sales with Vaughn Granger 15.07.2020

This week we’ll revisit an oldie but a goodie - conversation I had with Vaughn Granger, CEO of Liam John USA (or LV as I refer to him in the podcast). Why listen again? Because Vaughn’s mindsets are extraordinary and have helped him to become a successful entrepreneur. He’s one of the best salespeople I know, and in this episode he shares how he’s growing his men's clothing business using a person...

76: Erik Luhrs – The Bruce Lee of Revenue Generation 08.07.2020

Today my guest is  Erik Luhrs , known as the Bruce Lee of Revenue Generation. You need to listen to this because Erik shares and discusses 3 powerful questions that many of us need to grapple with in order to make the most of our businesses and our lives. The questions are 1) Who do you want to be when you grow up?  2) What are you hiding and why? And 3) Why are you? Erik is wise and fun to talk t...

75: Rant: The 47-Year Old Problem 01.07.2020

What happens to a lot of people in their late 40’s, early 50’s? You get burned out. You get bored. You have a choice to make. Either suck it up and slog along until you can retire, or to shake things up. Start over. Create something you’ve always wanted to create. Start a new career or business. I chose the latter path. Here’s the story. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.co...

74: The Importance of a Prospecting Process 24.06.2020

You need a process for prospecting and my guest,  Bob Howard , is an expert at creating prospecting processes. Bob is the founder and president of  Contact Science . Contact Science helps companies design, implement and manage telephone prospecting programs that are custom to their specific prospecting challenges. Bob and I talk about why a prospecting process is important and what you need to do...

73: How Buyers Are Manipulating You 17.06.2020

In this episode, Walker shares how buyers are manipulating you to get free information and what you need to do about it now to make more money and get your life back. It’s all about the process you follow, wittingly or unwittingly.   Show Notes: The No BS Sales System Course The No BS Sales System Course will launch on July 1 and is priced at $497, but I'm offering a deal to the first 10 people to...

72: Keep Your Opinions to Yourself 10.06.2020

ou need to listen to this podcast to understand the power of opinions. By sharing what you think the correct solution is to your prospect’s problem before they know you truly get them and their situation, at best you will be doing free consulting. At worst, someone may think you are an idiot. Your job is to gather your prospect’s opinions before you share your own. In this episode, Walker shares a...

71: Get Better at Cold Calling with Wendy Weiss 03.06.2020

Wendy Weiss  is a pro ballerina turned pro phone prospector, and she’s the nationally acclaimed  Queen of Cold Calling™ . Listen to learn how Wendy trains sales teams to target the right audience, get their message on point, and to close for an appointment. She’s the founder and principal of  Cold Calling Results  in NYC, and the author of several books on sales and prospecting. Wendy is fun and f...

70: Queen of the Sales Success Mindset 27.05.2020

My guest today is  Christine Schlonski , “Queen of the Sales Success Mindset.” Listen to learn some top notch mindsets that will help you improve your approach and results in sales and in life. Christine is the creator of  Heart Sells Academy , a coaching program for sales professionals. She is a great guest and absolutely No BS! Podcast Heart Sells Podcast   Social Facebook:  @IamChristineSchlons...

69: Get Better in 5 Minutes per Day 20.05.2020

My guest,  Karen Briscoe  is a top notch salesperson, entrepreneur, and author. She tells you how you can spend just 5 minutes per day to dramatically improve your business and life. Karen is the principal of  HBC Group KW , a Keller Williams office in Northern Virginia. Last year, they sold $90 mm in homes and other real estate. She is fun and real. Take 25 minutes to learn how 5 mins per day can...

68: Stop Making Excuses – It’s Not JUST About Relationships! 13.05.2020

Today’s podcast is a rant. Warning: Lots of cussing. NSFW, NSFYC. I am sick and tired of people using the excuse that “sales is all about the relationships” and therefore they can’t just go get business b/c they have to make friends first. It’s a cop out. Its BS. Don’t fall for it. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of persona...

67: Myths and Truths about Business during COVID-19 06.05.2020

Walker shares some hard learned lessons from recessions past and some things you need to know to not only survive, but thrive in today’s strange environment. He talks about the importance of prospecting now and specifically how to do it so you can build trust more quickly and not come across as tone deaf.    Walker also mentions the No BS Behavior Tracking worksheet that you can download for FREE ...

66: Grow Your Biz with Tracie Broom & Debi Schadel 29.04.2020

My guests this week are Tracie Broom and Debi Schadel, founders and partners at  Flock and Rally , a digital marketing and advertising agency. I want you to listen b/c they have a cool entrepreneurial journey and b/c they talk a lot about how to pick an agency to help you grow your business.   These two entrepreneurs are smart and fun to be around. Definitely No BS! Hosted by Simplecast, an AdsWiz...

65: The 8 Purposes of Asking Questions with One of the Most Influential Women in Business, Deb Calvert 22.04.2020

Deb Calvert  is the President of  People First Productivity Solutions , has written several books on sales, and was named as one of the “65 most influential women in business.” Listen to this episode to learn the 8 purposes of asking questions. Deb has done a ton of research with buyers and sellers and shares great insight. Deb is great and NO BS “Stop Selling & Start Leading” –  Order your copy t...

64: What is the Next Best Deal? with Michael Roth 15.04.2020

My guest is Michael Roth, Commercial Real Estate Broker with NAI Earle Furman in Greenville SC. You may also know him as Michael Roth, Pitcher for the Gamecocks when they won the College World Series. You need to listen because Michael’s attitude is awesome, and he shares actionable advice on what he does to face his fears and how that works. Michael is remarkably humble for a guy with his backgro...

63: The Power of Being Vulnerable and Resilient with Merit Kahn 08.04.2020

My guest this week is Merit Kahn, Principal and Founder of Merit Based Business. You need to listen b/c Merit shares some great insight into selling during COVID 19. In the second half of the show, she talks about how creating a One-Woman Comedy show in advance of her 50th birthday changed everything for her. Great lessons on the power of being vulnerable. Great lessons on resiliency. Merit is cha...

62: Winning Mindsets and Behaviors for COVID19 01.04.2020

My guest this week is  Jim Hills , Founder and CEO of Hills Machinery. You need to listen b/c Jim shares a message with all of us about a winning mindsets and behaviors for business during COVID 19. Jim tells his story of starting his business in 2007, just before everything fell apart. With little notice, Jim had to completely rethink his strategy and execution to save his fledgling company and h...

61: 5 Things to Grow Your Business 18.03.2020

In this episode, Walker gives you 5 tips on ways to continue growing your business, even during this crazy time of navigating both work and life around Coronavirus. Among other nuggets of wisdom, Walker shares how to improve your prospecting skills and behaviors, refine your network, and connect more with your customers. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information...

60: Delegation is Key with Emily Morgan 11.03.2020

Emily Morgan and her remote team help leaders and their teams to strategically clear their plates so they can focus on higher-impact activities! She is the founder of Delegate Solutions, a Strategic Support Firm and designer of the “Delegate Method” which helps leaders identify areas of their work they can delegate or automate for maximum efficiency. She’s helped hundreds of busy entrepreneurial l...

59: Be Clear, Not Clever with Josh Cantrell 04.03.2020

How to tell others what you do so it resonates—that’s what we talk about on today’s podcast. My guest, Josh Cantrell, is a Certified StoryBrand “Guide” and the founder of Signal Brandworks , where he and his team help people use words to spread ideas and sell stuff. Josh explains how being clear is more important than being clever. That your bio should be short. And that marketing doesn’t have to...

58: The Mongrel Method with Steve de Mamiel 26.02.2020

What has changed about marketing and sales in the last 5 years? My guest on this episode, Steve de Mamiel, shares the answer to that and what you need to do to adjust to the new way. Steve is the Founder and Principal of The Mongrel Method, his sales training Company, and also happens to be the name of his book. He is from Melbourne, Australia and has been doing sales training and consulting for 1...

57: TalentThrive with Steve Schaffer 19.02.2020

Steve Schaffer has spent the last 13 years in the Talent Management space, helping clients hire the right people or assisting companies in the development of their talent. Over the last year, Steve has done this with TalentThrive, a human capital management company in Cincinnati, Ohio that specializes in retained executive search and talent management software. Hosted by Simplecast, an AdsWizz com...

56: From Solopreneur to Business Owner with Jennifer Sutton 14.02.2020

My guest today is Jennifer Sutton, Founder and CEO of BRIGHT+CO, a marketing and advertising firm in Greenville, South Carolina. Local, regional and national businesses rely on Jennifer for brand management, strategic planning, media buying/planning, digital architecture, and market research and analysis. She helps strengthen brands and stimulate business by incorporating innovative solutions and...

55: How to Maximize Your Efforts in 2020 with John Condry 05.02.2020

John Condry is an executive coach and the CEO of Connection Basics, where he helps other CEOs grow their company. I like his approach because he gets into the details of what needs to happen to lead to growth. I invited John on today to talk specifics for us, about how we can improve our sales and how we can maximize our efforts in the new decade. Hosted by Simplecast, an AdsWizz company. See pcm....

54: Tell Your Prospect Why You're Meeting 29.01.2020

Let your Prospect know why you are meeting. Listen to this podcast to understand why that is so important and how to manage everyone’s expectations. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

53: Merit Based Business with Merit Kahn 22.01.2020

My guest is Merit Kahn, Principal and Founder of Merit Based Business and, as a side hustle, Merit is a stand up comedian. Merit is certified in Emotional Intelligence works with a ton of salespeople to help them up their game. Listen to this show today to learn how to get rid of some of the stumbling blocks between your ears.   Let me know what you thought of the episode -- leave a review on your...

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