National Bicycle Dealers Association
NBDA: Bicycle Retail Radio
The NBDA’s bicycle industry podcast brings retailers, vendors, advocates, and thought leaders to the mic for honest discussions about the latest issues facing retailers, while taking an in-depth look at the person within the profession. Content that proves relatable and thought producing, directed at exposing real-world tips and information to help retailers find success within the bicycle industry. Get more at NBDA.com. Podcast is made possible by donations. Support the show by donating here: https://nbda.com/donate-to-the-nbda/
Author
National Bicycle Dealers Association
Category
Podcast website
Latest episode
Jul 7, 2026
Where to listen?
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Episodes
The Friday Retailer Flex - Episode - 128 03.11.2023 6:58
This week Heather covers how to handle a credit card processing outage, with information from Chosen Payments . Our Friday Retail Flex is a shorter episode that features quick-hit tips for your business. Support the show
Top Performance, Top Experience 31.10.2023 48:21
This episode’s guest is Nat Ross of Pirelli . In this episode Nat shares some practical ways to engage with customers using tire products and other parts and accessories. These small interactions can have a large payoff, and Nat offers ways to make the most of these interactions. Through focusing on language when communicating with our customer and focusing on merchandising and more in the shop, N...
Retail Design Flex - Episode 5 27.10.2023 48:35
The Retail Design Flex is an ongoing podcast feature focused specifically on store design, remodeling, and merchandising produced in partnership with NBDA Associate Member Fixture Lab. This episode reviews answers we got re: screen content management and digital signage. Watch this episode on YouTube: https://youtu.be/2zyFSDkjk-0 If you would like your questions answered on the flex, you can write...
Retailer Excellence Presidents Award Winner - Pro Bike + Run 24.10.2023 44:54
This episode’s guest is Craig Cozza, President of Cozza Enterprises which includes the bike and specialty shop, Pro Bike + Run , a featured Presidents Award Winner in the 2023 NBDA Retailer Excellence Awards. We cover what it takes to maintain a high standard business in a family of businesses and how Craig uses real estate and design to help leverage grow and community. Support the show
The Friday Retailer Flex - Episode - 127 20.10.2023 5:51
This week Heather shares what essential insurance coverages the Speciality Bicycle Retailer should consider. Content from our association member experts at Oyster. Learn more about their offer to NBDA members. Support the show
Getting Kids on Bikes with Velo Kids 17.10.2023 38:08
This episode’s guest is Jenny White, executive director of Velo Kids. Jenny and her husband, Brad, returned to Holland, Michigan after 6 years in Colorado. With degrees and business development experience, Jenny and her husband wanted to bring their love for cycling and community back too. In 2013 they became owners of Velo City Cycles and in 2017 they (along with other kid-loving, health-promotin...
Technician Flex - Episode 2 13.10.2023 29:24
Our newest edition to Bicycle Retail Radio, the Technician Flex is an ongoing podcast feature focused specifically on service center and mechanics produced in partnership with NBDA educational partner Northwest Arkansas Community College's Bicycle Assembly & Repair Technician Program director Benjamin Glenn. Some of today's questions: What specific tactics could be used to asses the...
Let's Go Again 10.10.2023 43:22
This episode’s guest is Peter Thomson, founder and ride leader for Thomson Bike Tours . Peter never stops riding and that passion for adventure has helped him grow the business to different types of tours offered and different locations including new ventures in America. Listen in as we talk Tour de France, scaling a hospitality business and how you can bring Thomson bike tour offerings to your cu...
The Friday Retailer Flex - Episode - 126 06.10.2023 6:12
Today's episode Heather reviews strategies for retailers to protect against theft. Support the show
NBDA News Hour - October 2023 03.10.2023 1:00:06
The NBDA News Hour focuses on the news and articles contained within The Micromobility Reporter, getting a more in-depth view from a firsthand seat with the experts on the Human Powered Solutions team. This week’s topics include teens and ebike safety, pricing with surplus, and more. The team at Human Powered Solutions has over 245 years of experience and are considered data wizards. Their monthly...
Retail Design Flex - Episode 4 29.09.2023 44:39
The Retail Design Flex is an ongoing podcast feature focused specifically on store design, remodeling, and merchandising produced in partnership with NBDA Associate Member Fixture Lab. This week the crew talks about painting drop ceiling, picking font for your store, using logo in your store, pricing, slatwall hooks, and utilizing empty space in your displays. ➡️Link to survey referenced in the ep...
SmartEtailing is Now Workstand - Special Industry Update 26.09.2023 45:05
This episode’s guest is Ryan Atkinson. Ryan is President and Co-Owner of SmartEtailing now Workstand . Ryan has joined us today to share more about Workstand, and offer some inside tips to position yourself best for the dynamic times ahead. Support the show
The Friday Retailer Flex - Episode 125 22.09.2023 4:13
This episode of The Friday Retailer Flex, Heather Mason NBDA President talks about shifting sales focus. Support the show
Turning Horses into Unicorns 19.09.2023 48:17
This episode’s guest is Brennan Marquez . Brennan isa 29-year veteran of the industry, with a career that spans many different roles like Technician, Service Writer, Rider Care Rep, Technical Writer, and Store Manager. Over the last 15 years, he was part of the Retailer Education Department of Specialized Bicycle Components (SBCU) where he built the first technician-facing curriculum and coached a...
The Friday Retailer Flex - Episode 124 15.09.2023 7:30
NBDA President Heather Mason helps highlight how to use social media for your business. Support the show
Working in Unison for Mutual Benefit 12.09.2023 53:38
This episode’s guest is Justyna Frank , owner of Cosmic Bikes in Chicago. Recently featured in BRAIN, in an article about suppliers and retailers working together for mutual benefit. We cover relationships with vendors, the retailer value add to customers, DTC sales, and several areas on how we can work in unison for added benefit. Support the show
Technician Flex - Episode 1 08.09.2023 39:50
Our newest edition to Bicycle Retail Radio, the Technician Flex is an ongoing podcast feature focused specifically on service center and mechanics produced in partnership with NBDA educational partner Northwest Arkansas Community College's Bicycle Assembly & Repair Technician Program director Benjamin Glenn. Topics covered in each episode will vary and could include Service dept operation...
NBDA News Hour - September 2023 05.09.2023 52:44
The NBDA News Hour focuses on the news and articles contained within The Micromobility Reporter, getting a more in-depth view from a firsthand seat with the experts on the Human Powered Solutions team. This week’s topics include e-bikes, bike lanes, inflation and more. The team at Human Powered Solutions has over 245 years of experience and are considered data wizards. Their monthly newsletter The...
The Friday Retailer Flex - Episode 123 01.09.2023 5:16
NBDA President Heather Mason tackles the equation that helps all retailers turn a profit. Support the show
Make Your Bicycle Business Soar 29.08.2023 47:31
This episode’s guest is Joe Marcoux , Creator of the S.O.S. (Sales Objection System). He brings lived experience not only from himself, but from the many bike shops he has visited and spoken with. We’re excited to have him on to talk about what he sees and learns firsthand in his work with bike shops , especially when it comes to the sales process. Support the show
Retail Design Flex - Episode 3 24.08.2023 48:13
The Retail Design Flex is an ongoing podcast feature focused specifically on store design, remodeling, and merchandising produced in partnership with NBDA Associate Member Fixture Lab. This week, Brian highlights some problem-solving fixtures and we answer questions about how to take a "nice" store to the next level. If you would like your questions answered on the flex, you can write to...
Trusted by Families for Over 100 Years 22.08.2023 40:06
This episode’s guest is Robert Pasin, Chief Wagon Officer of Radio Flyer . While most people know Radio Flyer best for the beloved little red wagon, they are routinely introducing dozens of new products per year. Their award-winning Chicago-based design team innovates in every product category. We’re focusing on one of these categories familiar to our listeners - ebikes - with the launch of their...
The Friday Retailer Flex - Episode 122 18.08.2023 7:28
Offering Rental Bikes. Content provided by NBDA Associate Member Hubtiger : Streamline the management of your rental fleet or demo bikes with their powerful rental software. Support the show
The IBD as the Centerpiece of Distribution Strategy 15.08.2023 40:59
This episode’s guest is Denago CEO Dave Duecker. Denago focuses on offering the best in high-quality ebikes. They also focus on making those bikes affordable for customers AND put value on the independent bike dealer relationship. The conversation includes the importance of the IBD, people, product, and safety. Support the show
The Friday Retailer Flex - Episode 121 11.08.2023 7:33
Retaining existing customers vs. attaining new customers. Content provided by NBDA Associate Member Ascent360 , a Data Driven Marketing Platform that helps you understand your customer base, grow your business and more. Support the show
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