My Business Playbook

This show is brought to you by our show sponsor Riverside.fm - https://creators.riverside.fm/MyBusinessPlaybook Use our code MyBusinessPlaybook to get 15% off your new Riverside account today. I joined Natalie Walton on her podcast 'Imprint wth Natalie Walton' back in late November 2023. We chatted all things about growing your creative business, I hope you enjoy the listen. Hosted on Acast. See a...

Stepping into your main character energy in 2024 In this episode, I'm sharing my focus for the year: Main Character Energy. Join me as I dive into what it means to exude main character energy in business. You'll learn: The Main Character Mindset: Discover the mindset shifts needed to embody leading lady energy. Confidence and Competence: How confidence and competence go hand in hand for true succe...

Get ready for a deep dive into the future of marketing. In this episode, we'll unveil five powerful marketing predictions for 2024 that will reshape how you approach your business. You'll discover: My top 5 marketing predictions for 2024 (and how to implement them for YOUR business) The types of content I'll be testing this year The cheap tools you can use to create epic content My simple engageme...

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Merry Christmas from the Team and I. ❤️ Hosted on Acast. See acast.com/privacy for more information.

Power Down 2023 and Power Up 2024 with This Simple Exercise In this Quick Win episode of "My Business Playbook," we're sharing a simple and effective strategy to close out the year on a high note and hit the ground running in the new year so that you can finish strong and start fresh. You'll Learn How To: Reflect on your wins and progress from the past year Learn from your lessons and use them to...

 In this Quick Win episode, I peel back the curtain on the seven mindset shifts that have been the driving force behind doubling my business in the past 12 months. Join me as I share the powerful lessons I've learned, the behind-the-scenes insights into my journey, and why investing in yourself is the ultimate key to business success. You'll Learn: 7 Mindset Shifts: The crucial shifts that ha...

Hiring a virtual assistant (VA) can be a game-changer for small business owners, especially creative entrepreneurs who need to focus on their craft. Today we are joined by Jess Whatman, the Founder & CEO of AgentSync, a company dedicated to helping small business owners scale by connecting them with skilled Filipino virtual assistants. The Good Stuff You'll Learn: The big mistakes people make...

Meet Jay Wright, from Ecommerce Equation Jay Wright is not just an ecommerce growth expert, but also a mentor to a community of over 1000 ecommerce business founders. His mission is simple – to give established ecommerce business owners a clear and compelling path to scale, providing them with all the tools, knowledge, and resources they need to succeed, all without being reliant on a third party....

In today's episode, I'm chatting with our rockstar club member, Cassie Daniels. Cassie has pulled off something seriously epic. She's gone from the rollercoaster ride of $5k months with zero recurring revenue to bringing in $23k per month - all in just 10 months! You'll Learn: How Cassie broke free from the feast or famine cycle and hit consistent $23k months The magic of The Signature Offer frame...

The real, raw, and unfiltered struggles of building a business from the ground up (and what Instagram never shows you) I share a raw and personal story of a particular day that was full of ugly crying, snot and self doubt - and how you can get through the tough days in business. You'll Learn: How to build resilience and persevere through tough times. Strategies for managing the emotional ups and d...

Today we are joined by Annelise McCarthy of Her Speaking Coach. Annelise is a Women’s Speaking Coach who empowers women to master the skills of confidence, communication and public speaking You'll learn: - The biggest mistakes most people make when public speaking - How to ditch filler words like "um" "ah" and "like" for good - Why public speaking is a secret weapon for ALL business owners Visit A...

So you want to launch a course but don't know where to start? Launching a successful course isn’t just about great content; it’s a blend of planning, marketing and top-notch delivery. However, most creatives don't see results because they make simple mistakes. You'll Learn: The top 3 mistakes most creatives make when creating or launching their courses The 5 levels EVERY course creator needs to un...

Join me LIVE in Sydney this November for 1 day only. Join me at 'The Next Level Workshop' - only 9 tickets left. laurahiggins.com/event Can't join live? I have just released a virtual only ticket just for you. Visit laurahiggins.com/event to grab a spot. Hosted on Acast. See acast.com/privacy for more information.

How to get clients before Christmas in your creative business With the holiday season just around the corner, it's time to talk business. In today's Quick Win episode, we're breaking down the dos and don'ts of your Christmas marketing strategy. I'll dish out three common slip-ups to avoid, spill the beans on three budget-friendly marketing tricks, and show you how to turn this festive season into...

Today we are joined by Brad Pedsersen, serial entrepreneur and toymaker. Yep, you read that right! If you've ever found yourself getting bogged down with the daily grind or stressing over short-term goals, this convo is a breath of fresh air. Brad's all about looking at the bigger picture, and after this chat, I bet you'll be too!   You'll learn: Why the best business insights sometimes come...

3 Simple Steps to End the Year Strong As the year comes to a close, it's time to gear up for a fantastic new beginning. In this episode, we're sharing three down-to-earth steps to help you make the most of what's left of the year. Get ready to finish strong and step into the new year feeling rejuvenated and raring to go. What You'll Learn: Making the Most of Now: We've got three super simple steps...

Have you been trying to find or narrow your niche only to be left feeling confused and stuck? In this episode, we welcome Todd Howard, the founder of Grow a Niche Business. He helps businesses find out what makes them unique so they can stand out from the competition and attract their ideal customers. Finding your niche is vital for fast growth, creating connections, creating epic offers, and buil...

In this weeks episode, I'm talking about how to handle nightmare clients and bad reviews in a creative business. We also chat about: - The importance of recognizing your season and enjoying it. - Separating yourself from your work to avoid taking negative feedback personally. - Being clear on your dream clients and setting boundaries to avoid difficult situations. - Strategies for identi...

Scaling your business isn't a random stroke of luck. In this episode, we explore the deliberate strategies and mindset shifts required to scale your business without sacrificing freedom, burning out, or losing your relationships. If you want to take your business to the next level, this conversation is a must-listen.   What We Cover: Mindset Shifts for Growth: Join Jack as he shares the minds...

Kyal and Kara began renovating over 10 years ago when they purchased their first home. Fast forward a few years and over the past five years alone have project-managed, designed or completed over 35 renovation projects. In this conversation, we cover: 🌟 Kyal and Kara's journey from reality tv stars to successful business owners 🌟 The key investments you need to make in order to build an audience...

This is a throwback episode from my first season of the podcast with Aussie cafe sensation, Nick Stone. Nick is a former AFL player, turned business boss and now runs over 50 Aussie style cafes in the USA. Hosted on Acast. See acast.com/privacy for more information.

I speak with my dear friend, Lizzy Grant for White Point Creative. Lizzy is the owner and lead designer of White Point Creative, a boutique creative agency that specializes in brag-worthy brand identities and custom Showit websites for online coaches and female solopreneurs. Earlier this year Lizzy and I worked together on rebuilding my website in my new brand. Lizzy is also part of my coaching pr...

Marketing your business with Beyoncé Level Confidence Today I'm the one being interviewed. Fun! I'm interviewed by my friend Renee Warren from We Wild Women. We chat all things rebranding, long-game marketing, and turning leads into not just customers but raving fans. Laura guides us through strategies to boost your online presence and effectively sell your creative business—all while showing up w...

Unlock the Power of Instagram Reels for Crazy Growth and Sales In this episode, we're diving deep into the world of Instagram Reels and why they matter more than ever! Get ready to discover how Reels can elevate your business, increase engagement, and boost your sales. Joining us today is the one and only Alisha Marfatia, crowned “the reels pro” by Instagram (yes, that’s the Instagram itself!). Al...