My Business Playbook

In this conversation we are joined by Alvaro Berrios, a Facebook Ads Expert who helps entrepreneurs to sell their digital products and services. Alvaro and his team manage over $2 million in annual ad spend across all clients so he knows a thing or two about running successful ad campaigns. In this episode, you'll learn: 👉 The top trends to look for in 2022 👉 What you should be spending on ads i...

In this Quick Win episode, I'm sharing the simple and powerful marketing strategy that most people overlook. If you can implement what I'm sharing today, you will promote your products and services confidently and make more sales. You'll learn: 👉 What happens when you DON’T communicate with confidence and consistency 👉 The 3 simple steps to making more sales on Instagram 👉 Why you need to make...

In this episode we are joined by Cass Deller of Cass Deller Designs. Cass is a a Surface Pattern Designer who works with incredible brands from around the world designing their beautiful products and teaching other creatives how to do the same. Cass has built a million dollar design business and shares some of her successes (and missteps) along the way. In this conversation we cover: 🌟 Cass's sec...

In this Quick Win episode, I'm sharing the 6 secrets to hack the Instagram algorithm in 2022 and all the updates you should expect. Strap yourself in, because this one is FULL of tips and strategies that will help you stand out from the crowd on Instagram, reach more of your dream followers and grow your business at the same time. You'll learn: 🌟 The 6 essentials to master the algorithm in 2022...

In today's conversation, we are joined by Joe Stephan, co-founder of private wealth management firm, Stephan Independent Advisory . Joe helps successful family business owners to build their long term wealth strategy. You'll learn: 👉 How the most successful people define and measure their success 👉 The key dimensions of your personal wealth 👉 The importance of using your business wealth to buil...

In this episode, we are joined by Amy Parfett, co-founder of Wedshed, an online wedding platform that has fast become Australia's go-to place to get wed in a way that says 'this is us'. She's also a co-founder of Gravy, an innovative new digital wedding registry. In this conversation, you'll learn: 🌟 How Amy has built and monetised an online business in an industry she had no experience in 🌟 Exa...

In this open, raw and honest conversation with Mental Health Occupational Therapist, Tessa Lloyd, we go deep into the impact of Covid-19 and lockdowns on mental health. Don't worry - Tessa shares a bunch of practical strategies to come back to yourself even when the world feels out of control. We discuss: 🌟 The impact of a global pandemic on our mental health (and why it has been so hard to bounc...

Today we are joined by dietitian and nutritionist, Mille Padula of Dietitian Edition. Millie is on a mission to empower women all around the world to filter through the nutrition nonsense to to become the happiest, healthiest version of themselves. You'll learn: 👉 Millie's top tips to manage a busy schedule and prioritise your overall health 👉 The common misconceptions about what "healthy" looks...

Welcome to 2022! Whether you feel like 2021 was a kick in the teeth, or you totally crushed it (or a little of both), it's time to think ahead and start setting intentions for the new year. In this Quick Win episode, I'm sharing the 3 focus areas for you to think about as you set new goals for 2022. These are the exact areas I am focussing on in my business and I am encouraging you to do the same!...

Today is our final episode for Season 1 and for 2021. In this quick ep, I'll be sharing the 3 big lessons I've learned in 2021. Thank you for being part of our podcast community this year! We will see you back here in the new year for Season 2. We have some incredible guests lined up for you! Merry Christmas, Laura and the MBP team x LIVE with Jack Delosa – How to stay resilient and focus on what...

Today we are joined by Jessica Williamson, an award winning mindset and business coach helping female entrepreneurs unleash their potential. In our conversation, you'll learn... 👉 The simple question to unearth and identify your limiting beliefs 👉 Why limiting beliefs are the #1 thing standing in the way of achieving success 👉 How successful people think about themselves and their business 👉 T...

Today on the podcast we're joined by Nikki Nash, the host of podcast Market Your Genius and author and creator of Market Your Genius, a training and development brand on a mission to equip entrepreneurs with the tools and resources they need to share and profit from their message. Buy Nikki's book "Market Your Genius" Follow Nikki on Instagram Visit Nikki's website Hosted on Acast. See acast.com/p...

Today we are joined by one of our MMP students, Laura Cook who is a one-woman Graphic Design Studio. Laura is a branding specialist who provide her clients with authentic design solutions, allowing them to bring their unique brand vision to life! In this episode you'll learn 👉 Why branding is so much more than just a logo 👉 How to define your brand strategy 👉 The best DIY graphic design program...

Today I'm sharing the key areas I am focusing on leading into Christmas. You'll learn: 👉 Why "more" isn't always better when it comes to your marketing 👉 How to double down on your focus areas 👉 The ONE question to ask before launching a new offer Want to work with us 1:1 to elevate your marketing in 2022? We are opening up the doors again next year and would love to work with you! Click here t...

Today, we are joined by Rick Mulready, the host of The Art of Online Business podcast and an industry leading expert who helps online course creators and coaches create more profit and impact with less hustle. Rick is the master of simplifying Facebook and Instagram ads to help business owners attract consistent leads and sales. You'll learn: 🌟 How to incorporate Facebook Ads into your overall st...

Today we are joined by Bella Cauchi of Honest Paper to chat all things gifting and Christmas! Honest Paper is a bespoke stationery store based in Newcastle, Australia where you'll discover fine stationery with a focus on Australian brands and designers. In today's episode, you'll learn: 🌟The power of thoughtful gifting in client relationships. 🌟 Top things business owners should consider when se...

Today we are joined by Kristin Macintyre, launch copywriter for course creators and online entrepreneurs. You’ll learn: 🌟 The power of good copywriting in selling your offers 🌟 The biggest mistakes business owners make when DIYing their copy 🌟 Why launching is a powerful marketing strategy Kristin’s website Download Kristin's Freebie: 10 top tips to make your sales page irresistible My Marketin...

Today we are joined by Polina Ceastuhina of Squaremuse - a lifestyle digital brand creates premium design templates for photographers and creative businesses who use Squarespace as their online platform. In this conversation we cover: 🌟 the top things every website owner should do when it come to DIY design 🌟 simple strategies to create a great first impression on your website 🌟 quick and easy...

Learn why you need to stop focussing solely on social media in your marketing (and what to focus on instead) Listen to the quick win episode with Laura here. Sign up to my free masterclass to learn how to build a magnetic marketing plan Hosted on Acast. See acast.com/privacy for more information.

In this episode I sit down with Jay Argaet and Luke Hastings of Avenir Creative House, a leading creative and advertising agency based in Sydney, Australia. This dynamic duo know how to create attention grabbing campaigns that not only engage viewers, but move them to take action. In this conversation we cover: 🌟 Jay's top tips for business owners who feel "stuck" creatively 🌟 The secret to a vi...

In today's Quick Win episode, I share the #1 reason your marketing isn't working and my top strategy to fix it. You'll learn: 🌟 The top strategy that most people don't think about 🌟 A simple way to convert more of your ideal customers 🌟 Why need to simplify your message into a sentence (and how to do it) Join the waitlist for My Marketing Playbook Get a weekly pep talk from Laura in your inbox...

We are joined by Jessmyn Solana, the digital marketing manager at Interact Quiz Builder. Interact is the easiest way to convert curious people into loyal customers and happy clients by using a lead generating quiz (and our go-to platform for quizzes) You'll learn: 🌟 How to use a quiz to attract and segment your ideal customers 🌟 Why you need to think about your customer journey when you build yo...

Today we are going deep and talking about purpose in your life and your business. I am joined by Marina Suholutsky of PurposeBuilt, a company whose mission is to help people wake up to who they truly are & what they’re meant to contribute in this world—and to help them make money doing it. We cover: 🌟 The key mindset shifts you need to make in order to start making money doing what you love...

A few weeks ago, I hosted a live masterclass with Jack Delosa of The Entourage and we decided we should share it as a podcast episode too! In this masterclass Jack shares his story of being millions of dollars in debt and how he came out the other side. You'll find this conversation inspiring, practical and encouraging for whatever season you are in. We cover: 🌟 The key areas you should be focuss...

In this episode, we are joined by Australian leadership expert, Martin G. Moore of Your CEO Mentor. Marty co-founded the company with his daughter Emma Green and has just released his new book "No Bullsh!t Leadership" You'll learn: 🌟 Why business owners need to learn the art of leadership (even if you only have a small team) 🌟 How to stop micro-managing your team 🌟 The difference between leadin...