Steven Pope

My Amazon Guy

About My Amazon Guy:   1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR,  Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube. Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy

Author

Steven Pope

Category

Business

Podcast website

myamazonguy.com

Latest episode

Jul 10, 2026

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Episodes

Make Your Amazon Products Stand Out With These Easy Fixes! 06.06.2025

Send us Fan Mail A+ content updates help Amazon sellers rank for more keywords, improve conversions, and grow sales. Includes alt text, crawable text, and scrollable modules to reduce distractions and increase buyer time on page. New to selling on Amazon? Download our New Seller Launch Deck to get started the right way: https://bit.ly/3Sp1Rz8 #AmazonListings #AplusContent #AmazonSEO #ConversionRat...

You’re Losing DTC Sales Over These Simple Mistakes! 04.06.2025

Send us Fan Mail Slow website speed, poor mobile UX, and missing AB testing hurt conversion rates on DTC stores. Fixable mistakes in Shopify, WooCommerce, and BigCommerce sites that impact sales and remarketing. Need help with your DTC store? Start here: https://bit.ly/3Si3zCs #directtoconsumer #dtcbrands #ecommercetips #dtcmistakes #dtcmarketing Timestamps: 00:00 - Common Mistakes on DTC Websites...

Most Common PPC Mistakes Killing Your Amazon Results 02.06.2025

Send us Fan Mail Learn the top 5 Amazon PPC mistakes that cause wasted ad spend and lost sales. Avoid common problems like turning off old campaigns, bad keyword choices, and poor CTR. This video shares simple strategies to help sellers run better-performing Amazon ads. Grab the free PPC guide and stop wasting money on your ads: https://bit.ly/3S5OIuB #AmazonPPC #AmazonAds #EcommerceMarketing #PPC...

Amazon Is Spying on Your DTC Site Right Now! 28.05.2025

Send us Fan Mail Amazon is now crawling DTC websites for product claims, pricing, and compliance violations. Sellers are facing Amazon listing takedowns triggered by off-Amazon content and policy mismatches. See the original update from Vanessa Hung here: https://bit.ly/4dGgIin Need help making sure your DTC site doesn’t get you flagged? Work with experts who understand Amazon's rules inside...

3 Easy Ways to Win More Sales on Amazon PPC! 26.05.2025

Send us Fan Mail Amazon PPC bids can make or break your ad performance and sales. This video shows 3 clear ways to optimize PPC using real formulas and logic. Includes bid strategy, revenue-per-click math, and ad placement insights. Want help fixing your ads? Book a PPC strategy call now and get real answers: https://bit.ly/3GCiF2P #AmazonAds #AmazonPPC #PPCStrategy #AmazonFBA #EcommerceTips Watch...

How to Recover and Secure an Amazon Seller Central Account 23.05.2025

Send us Fan Mail Losing your OTP or access to Amazon Seller Central can cost sellers serious time. This video breaks down how to recover your account and prevent future login problems. Includes steps for better 2FA setup, security tips, and tools like  Authenticator. Need help securing your Amazon account or getting back in? https://bit.ly/44uHuaR #AmazonSeller #SellerCentral #AmazonAccountHelp #T...

Amazon's Quietly Repaying Billions In Refunds To Customers 22.05.2025

Send us Fan Mail Amazon is refunding customers for old returns, some dating back to 2018 with no prior notice. A $1.1 billion charge and internal review raise questions about delayed Amazon refunds. Here’s Steven Pope’s original post that started everything: https://www.linkedin.com/feed/update/urn:li:activity:7330744101614551040/ Steven Pope was featured in multiple news articles covering this st...

PPC Negation Strategy That Works for Amazon Sellers 21.05.2025

Send us Fan Mail Learn how to use PPC negation to reduce wasted spend in your Amazon campaigns. This video explains when and how to apply PPC negation based on real ad performance. Follow proven steps to improve targeting and make your Amazon ads more profitable. Download the free PPC guide and stop wasting ad spend on bad keywords. Start fixing it today: https://bit.ly/3S0YkH4 #AmazonPPC #AmazonA...

We Busted 5 Shocking Amazon PPC Myths For You 19.05.2025

Send us Fan Mail Amazon PPC is filled with half-truths and outdated advice. These are the myths that cost sellers money. From rankings to ad positions, here’s what actually works based on real data, not guesswork. Struggling with ads? Book a PPC strategy call and get real answers for your Amazon business: https://bit.ly/3GCiF2P #AmazonPPC #AmazonAds #AdMyths #EcommerceMarketing #AmazonTips Watch t...

Ultimate 2025 Guide to Amazon PPC: What Works & When to Use It 14.05.2025

Send us Fan Mail Most Amazon sellers don’t use all the ad types available. This 2025 walkthrough shows how to run every campaign format. Learn how to structure and set up Amazon PPC ads including sponsored products, brands, display, and video. Understand bidding, placement, TACoS, keyword vs product targeting, and which campaigns to focus on first. Need help with your Amazon ads? Book a call with...

4 Bidding Strategies That Can Make or Break Your Amazon Ads 12.05.2025

Send us Fan Mail Learn how Amazon’s four bidding strategies—fixed, down only, up and down, and rule-based—really work. Understand when to use each strategy depending on impressions, budget limits, or ACoS goals. This breakdown helps sellers avoid common mistakes with campaign-level bidding setups. Grab the PPC guide built by real Amazon experts and start making smarter ad decisions: https://bit.ly...

BREAKING NEWS: US and China come to 90 day Tariff agreement 12.05.2025

Send us Fan Mail Major update just dropped that affects Amazon sellers importing from overseas. Sourcing and inventory strategies may need to shift fast for smart sellers. Timing could be critical for brands using bonded warehouses or tight lead windows. Need to step up your game? Join our free Seller Masterclass for a chance to win $10,000 in giveaways! Register here: https://bit.ly/44oPU3E #Amaz...

Bought a Business? Here’s How to Change Legal Entity in Seller Central 09.05.2025

Send us Fan Mail Changing the legal entity or tax info in Amazon Seller Central can be confusing without guidance. This step-by-step guide shows how to update your business details correctly and avoid common issues. Need help updating your legal entity or tax info? Book a call with us for expert support: https://bit.ly/44uHuaR #AmazonSellerCentral #AmazonLegalEntity #AmazonTaxInfo #EcommerceCompli...

Our Playbook Solves What Most Amazon Sellers Miss 07.05.2025

Send us Fan Mail Managing 400 Amazon accounts takes more than guesswork, it starts with a proven system. This video shows how teams stay consistent using a step-by-step strategy guide. See what drives real results and keeps client work on track across hundreds of accounts. Grab the free SEO toolkit and start improving your Amazon listings today: https://bit.ly/434zbQY #AmazonSOP #BrandManagement #...

A Simple Guide to What Works for Amazon SEO in 2025 05.05.2025

Send us Fan Mail Visibility on Amazon in 2025 depends on how you structure your listings. This breakdown covers the areas that directly affect SEO performance. Simple, real tips sellers can apply today. Grab the free SEO toolkit made for serious Amazon sellers: https://bit.ly/42GYZUj #AmazonSEO #AmazonListingTips #EcommerceMarketing #AmazonFBA #ProductRanking Watch these videos on YouTube: Common...

This Is What You Really Get When You Hire an Amazon Agency 02.05.2025

Send us Fan Mail Sellers often ask why hiring an Amazon agency is better than building their own team. Here's the answer. There’s more going on behind the scenes than most people realize when comparing both options. What sellers get might surprise you, and it’s not just about saving time or money. You don’t have to do it alone, book a call and get the Amazon help your brand deserves: https://...

Amazon’s New Update Makes Things Worse for Sellers 01.05.2025

Send us Fan Mail Amazon sellers lost the main image hack. Now Amazon is testing changes to product titles. These updates could affect clickthrough rates, listing performance, and search visibility. Learn how this might impact your Amazon listing optimization. Book a call with us and get real advice that actually helps your sales: https://bit.ly/44uHuaR #AmazonSellers #AmazonFBA #EcommerceNews #Ama...

You’re Losing Money If You Don’t Know This About Amazon Targeting 30.04.2025

Send us Fan Mail Mixing keywords the wrong way in Amazon ads? It's a common mistake that drives up costs. Learn how simple changes to your targeting can help lower your ACoS and improve your results. Get better results on Amazon ads. Download our PPC guide and start improving your sales. https://bit.ly/3ScUKJS #AmazonAds #AdTargeting #AmazonSellers #BroadMatch #AmazonTips Watch these videos o...

Breaking Amazon Seller News: Why Two Part Titles Could Be a Disaster for Sellers 30.04.2025

Send us Fan Mail Amazon is testing two part titles that split listings into short and long versions. This update could impact how products show on mobile and affect seller visibility. Sellers could lose visibility and traffic if they apply title changes too early. Need help with your listings? Book a strategy call with My Amazon Guy and get expert advice. https://bit.ly/44uHuaR #AmazonTitleUpdate ...

Breaking News: Is Amazon Suppressing Your Listing Image Hacks? 25.04.2025

Send us Fan Mail Amazon is now cracking down on main image hacks that sellers use to boost CTR and sales. Learn how these changes impact your Amazon listings and what still works today. Get the free SEO Toolkit and start improving your Amazon rankings: https://bit.ly/3EFPhrY #AmazonSEO #MainImageHack #IncreaseCTR #AmazonListings #AmazonSales Watch these videos on YouTube: Common Amazon PPC MYTHS:...

The $3M Growth Secret Amazon Sellers Never Talk About 25.04.2025

Send us Fan Mail Some Amazon sellers scale fast, others stay stuck. It usually starts with how the product looks. CTR, PPC, and SEO all matter, but one change can make a big difference. Grab our free PPC guide and start spending smarter on Amazon ads:  https://bit.ly/4jGqaUO #AmazonSelling #ClickthroughRate #PPCforAmazon #MainImageTips #EcommerceGrowth Watch these on YouTube: What’s Good, Bad, &am...

Struggling With Amazon Ads? Try This Keyword Trick! 24.04.2025

Send us Fan Mail Are you targeting keywords the right way? Learn how to get the best ones using broad and exact match strategies. This step-by-step guide shows how real Amazon sellers find what works. Find this PPC tip useful? Get even more inside our Amazon PPC guide: https://bit.ly/3RumCsK #AmazonPPC #KeywordTargeting #BroadMatch #ExactMatch #AmazonAds Watch these videos on YouTube: Simple Trick...

How to Fix IPI Score Drops, Pricing Errors, and Inventory Problems 23.04.2025

Send us Fan Mail Learn how to fix your IPI score by staying in stock and sending inventory frequently. Understand how Amazon handles strike-through pricing and what causes it to disappear. Grab the PPC guide and start making smarter ad decisions: https://bit.ly/43WXCls #AmazonInventory #FBAIPI #StrikethroughPricing #AmazonSellers #EcommerceStrategy Watch these videos on YouTube: Simple Trick to Cu...

Tariff's are Causing Amazon to CAP Inventory Ahead of Prime Day 21.04.2025

Send us Fan Mail Many Amazon sellers are being hit with unexpected FBA product-level inventory restrictions. This video breaks down why you can’t send inventory through AWD and what actions to take before Prime Day. Read Blair’s full LinkedIn post: https://bit.ly/42TZXwm Need help figuring this out? Book a 1-on-1 coaching call and get answers: https://bit.ly/3YwtgCr #AmazonSellers #TariffUpdate202...

Tariffs: 2 Year Pain Prediction - Leave China ASAP 17.04.2025

Send us Fan Mail Many sellers are rethinking their supply chain as tariff changes create new challenges. Here’s what to do before it’s too late. Learn how tariffs, Trump’s long-term strategy, and supply chain shifts are changing everything for private label sellers. We break down what sellers should do next if they still manufacture in China. Get the exact tools real sellers use to grow 1.2 Billio...

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