Multifamily Tech Gurus

Join  Kerry W. Kirby and Jimmy Lancaster , the masterminds behind the Multifamily Tech Gurus Podcast Series , as they deep dive into how artificial intelligence can be strategically aligned with marketing and unit inventory to stay in front of high vacancy rates. In this episode, they delve into some of the controversies surrounding revenue management and explore how daily inventory analysis again...

Join  Kerry W. Kirby and Jimmy Lancaster , the masterminds behind the Multifamily Tech Gurus Podcast Series , as they bring their extensive expertise and insightful perspectives to the table, examining the latest trends and technological advancements of the role of chatbots in the multifamily housing sector. In this episode, they delve into a critical analysis of whether chatbots truly provide a c...

Join  Kerry W. Kirby and  Jimmy Lancaster , the masterminds behind the  Multifamily Tech Gurus Podcast Series , as they explore how AI is unleashing a new wave of human creativity and productivity, while delivering a significant competitive advantage for businesses of all types, including reinventing operating models in the multifamily housing industry. In this episode, Kerry and Jimmy discuss the...

Join Kerry W. Kirby  and  Jimmy Lancaster , the masterminds behind the  Multifamily Tech Gurus Podcast Series , as they explore the necessity for income verification to qualify applicants and the challenges of multi-faceted systems that attempt to automate the process. In this episode, Kerry and Jimmy discuss how income verification remains  as  the pivotal gatekeeper in determining who advances t...

Join Kerry W. Kirby and  Jimmy Lancaster , the masterminds behind the  Multifamily Tech Gurus Podcast Series , as they talk all things social media, and how property managers can monetize these platforms with a mix of content that not only markets vacant apartment units, but create validation inside the decision making process for today's renters. In this episode, Kerry and Jimmy discuss what type...

Join Kerry W. Kirby and  Jimmy Lancaster , the masterminds behind the  Multifamily Tech Gurus Podcast Series , as they drive down the long road of converting leads to signed leases, and how the multifamily housing industry needs to rethink its outdated model to meet the expectations of today's renters. In this episode, Kerry and Jimmy discuss how the building blocks of marketing should be designed...

Join Kerry W. Kirby and Jimmy Lancaster , the masterminds behind the Multifamily Tech Gurus Podcast Series , as they unravel the mysteries of effective Search Engine Optimization strategies for apartment community websites . In this episode, Kerry and Jimmy discuss what the pillars of search engine optimization really encompass, and how many multifamily operators are often sold worthless keyword t...

Join  Kerry W. Kirby and Jimmy Lancaster , the masterminds behind the Multifamily Tech Gurus Podcast Series , as they discuss what today's renter is looking for when they visit apartment community websites . In this episode, Kerry and Jimmy dissect the common pitfalls plaguing property-level marketing websites, from misleading images and intrusive pop-ups to cluttered layouts that fail to resonate...

Join  Kerry W. Kirby and Jimmy Lancaster , the masterminds behind the  Multifamily Tech Gurus  Podcast Series, as they unveil the complexities of ADA website accessibility and its significance in the multifamily housing sector. Drawing from their wealth of experience at 365 Connect , a renowned Protech company, they provide invaluable insights into the nuances of digital accessibility certificatio...

Kerry W. Kirby and Jimmy Lancaster introduce their new podcast series, The Multifamily Tech Gurus . The pair unveils their plans to discuss all things happening in the multifamily housing tech space and beyond, including AI, automation, integrations, marketing, and the struggles of running a PropTech company. The pair plan to bring their real-world experiences of running one of the most well-known...