More Than More

In this episode, we discuss how to create remarkable client experiences that defy expectations and leave a lasting impression. Learn about the experience economy and why satisfied clients rarely refer, understand the "front stage/backstage" concept and how to create value that is realized by your client, and learn how to conduct a front-stage assessment that allows you to create a remarkable exper...

Ready to level up your vertical video game? Join Hunter Hoopes, C21SRE Content Creator, as he sits down with a panel of resident video experts: Thomas Payne ( @tpaynerealtor ), Katie Douglas ( @katiedouglas_realtor ) and Cole Burge ( @coleburge_realtor ). Join the discussion as we learn about different video formats, developing content, TikTok vs. Instagram Reels, how short-form video can impact y...

Join Dylan, Roger, Tami and Kyle as they discuss a real estate market in flux. In today's episode, we debate: the value of ARMs and how to counsel clients interested in using them; pricing strategies that were normal in a traditional market, what's worked in the last two years and what's changing now; escalation clauses and how they affect pricing strategy and negotiations; and the impact of risin...

Eileen Van Kooten-Schmitt has built a steady and systematized real estate business on referrals from good people looking for someone they can trust. In this episode, we discuss the foundations that built that trust, the power of responsiveness and solid communications, and the recipe for building a systems-based real estate business that produces a steady stream of warm, incoming referrals.    Als...

Multiple offers are the hot topic of the market right now, but what tactics are actually winning? How do you coach sellers to choose the best offer for them? Join Angela Fisher, Agent Development Director, as she talks to C21SRE agents, Baba Agbaje, Chris Chiaramonte and Renee Dunkel, about the strategies they're using right now to help their clients win multiple offers. Discussed in this episode:...

Seth Evans and Nate Schweers with Real Property Management Iowa join us to discuss the ins and outs of an effective real estate investment strategy and the anatomy of a sound real estate investment.    In this episode we discuss: the four ways to win with rentals, building wealth through real estate, a consultative approach to working with investors, building an effective and profitable portfolio,...

Gina McAndrews is our resident world traveler, black belt martial artist, horse enthusiast, real estate investor extraordinaire, and general goofball. Her immensely diverse and colorful background gives her a unique perspective on life and the real estate business.    In this episode we discuss: The Tony Robbins Platinum Partnership, building a real estate investment portfolio, the value of world...

Join this panel of experienced new construction agents to learn more about building in this market. We talk to Kyle Clarkson (C21SRE broker and D.R. Horton rep), Kaity Harvey (C21SRE agent and co-owner of Eighth and Hallow ) and Nicole McGlothlin (C21SRE agent and co-owner of Sundance Homes ).  Discussed in this episode: the current state of new construction, how to build relationships with builde...

Jenn Clark's real estate career spans more than 23 years. Her start in real estate as an administrator and then Relocation Coordinator helped launch her sales career, which today consistently produces more than $13M in sales volume. Serving as the DMAAR President and as an active board member for several years offers Jenn a unique vantage point on the state of the market, industry, and our team. ...

Join our two Rookie Award winners, Taylor Hird and Katie Douglas, for a conversation about what it takes to crush it in your first year of real estate. In addition to discussing their recipes for success, our conversation also touched on: agent archetypes, taking your emotion out of the sale, C21 Connect, faking it till you make it, earning trust as you build competence and hard work ethic. 

Join Dylan de Bruin, Kyle Clarkson, Tami Hicks and Roger Wheeler as they discuss the current state of the Central Iowa real estate market. In this episode, we discuss rising interest rates and home prices and their impacts on housing affordability, inventory levels and what agents and consumers can expect this summer.   Looking for the market stats and show notes? Click here to download the April...

Tami Hicks has been a part of the C21® team from the get-go. Having served our team as an ASC, closer, accountant, broker, coach, and agent, Tami has been instrumental in helping our fledgling company grow into what it is today. In this episode, Tami shares her journey of growth over the last 25 years and offers insight into the good life possible through diligence and a smart (flexible) plan.   ...

Jessica Gilligan has built her business to almost $15M in sales volume in just five years on a steady supply of high-quality referrals from her database by focusing on client care and the fundamentals of working by referral.    In this episode, Jessica shares her secret sauce, which is really no secret at all: taking care of people, reminding them that you need their referrals, and staying top of...

Jason Mickelson "got his reps in" as a top producing car salesman and has catapulted his real estate business to almost $20 million in annual sales in just a few years by harnessing the conversion skills learned on the car lot. In this episode, Jason discusses the process of fine-tuning conversion skills and the "magic" of being a true salesman by NOT selling.    Also in this Episode: SPIN Selling...

What tactics are you deploying for your sellers in this hot market? Join Angela as she talks listing strategy in the current market with top listing agents, Jenn Clark (Urbandale Broker) and Jared Van Cleave (Ames). In this episode, they discuss current tactics to help your clients win, managing client expectations, pricing struggles and strategy, and helping sellers buy at the same time.    We ha...

Travis Bushaw is the NE Iowa Regional Director for C21SRE and offers a wealth of knowledge and insight about the real estate industry as part of the Iowa Association of REALTORS' leadership team and the future IAR president (in 2025).   In this episode, Travis shares his thoughts on the state of the industry and our local MLS associations and offers thoughts about the likelihood of a statewide MLS...

Follow along by downloading the market report packe t used in today's episode. Join us for our monthly market update conversation with Dylan de Bruin, Kyle Clarkson (Ankeny Broker) and Tami Hicks (Ames Broker). In this episode, we discuss  - Inflation and home value appreciation - Homeowner equity and leveraging it in today's market - Mortgage rate projections - Buyer competition in the market   T...

Abbey Robertson started her real estate career with a wealth of knowledge from her previous marketing gigs at Nike and Red Bull. In this episode, Abbey shares incredible insights about building a real estate brand and growing a real estate business by referral.    Also in this episode: a discussion about what motivates various agents, honing in on your ideal target audience, the Buffini approach t...

Renee Dunkel has produced remarkable results in her business by obsessing about her customers and their outcomes. In this episode, Renee shares insights from her previous sales career and discusses the challenges that accompany a passionate obsession with the client journey.    Also discussed in this episode: Renee's House Hunters episode, agent archetypes, de-personalizing transaction issues, our...

Do you know who your top people are? When was the last time you thanked them for supporting your business? Join Angela Fisher, Agent Development Director, as she sits down with top team, Megan Mitchum and Nichole Johnson ( 515realtor.com ), to talk about the value your top 10-20 people bring to your business. In this episode, we discuss keeping track of your top people, what it means to teach peop...

Join Angela Fisher, Agent Development Director, as we check in with three C21SRE agents participating in our 2022 Sales Contest. In this episode, we talk to Ethan Hokel (@hokelrealestateteam), Sarah McElvaney (@sarahmcelvaneyc21), and Emma Jordison (@emmajordison.realestate) about their progress and the challenge of setting new business and personal goals every week.

Join Angela Fisher, Agent Development Director, and Whitney Funkhouser, Director of Growth, as they discuss how to build trust with your people. In this episode, we'll dive into Buffini's 3 C's of trust: care, character and competence. You'll get six practical tactics for positioning yourself as a real estate expert, showing your people how important they are to you and building deeper relationshi...

Gina Swanson has spent the past eight years building a remarkable real estate business. A self-admitted planner, Gina talks to Dylan about setting goals and building systems, the process of building a real estate team, the power of vision boards and the multiple roles a woman plays in business, family and personal life and how to balance all of it.

TikTok isn’t going away anytime soon! Become the expert, educate your audience and stand out from the crowd with these practical TikTok tips from our resident content creator, Hunter, and your marketing team.    Looking for more TikTok insight? Our agents can watch the 'How to TikTok' course on C21Resource.com. Learn from our top TikTok agents (Kyle Clarkson & Chris Chiaramonte) as they discuss co...

Join us for our monthly market update conversation with Dylan de Bruin, Kyle Clarkson (Ankeny Broker) and Tami Hicks (Ames Broker). In this episode, we discuss the pace of the current market, rising home prices and: 1. The state of inventory in local markets and the likelihood of it increasing this year 2. The importance of coaching clients through the multiple offer process 3. The impact of risin...