Mondays with Mike & Mary

Parade of Techniques: 1. Get By Giving in action this week 2. How to keep the right attitude during Client Appreciation Event that’s not going the way you had hoped 3. Offering to do a wellness check on vacant homes can lead to Great conversations Ask The Experts: 1. How do I shore up my consistency of effort so that I always hit my goal? 2. The buyer backed out last minute. What can I learn from...

Mail Call See Engage Make sure you have your 2025 marketing plan in place before January 1. You’ll be glad you did.

Parade of Techniques: 1. Customkeychainsnow.com 2. iMap Ask The Experts: 1. I’ve been working so hard and nothing’s coming together. I feel like quitting real estate. How do I get my edge back? 2. I have done everything I can think of to get this listing sold. It’s a bit overpriced for the neighborhood, and now the sellers are thinking about taking it off the market. They’ve got a real estate Aunt...

Parade of Techniques: 1. There’s a gold mine of potential business in the leads, inquiries and appointments that didn’t pan out this year. Revisit them now. 2. Tech Tips: A website developer and a Digital to-do list. Ask The Experts: 1. A new listing wants to cancel, and I suspect they might have been approached by someone they know who wants to buy it. How do I break the news and protect my commi...

Parade of Techniques: 1. This market is terrible. Nothing is selling. No one wants to buy. It’s deja vu all over again. 2. What if you knew what people were Googling these days? Could it help inform your social media and video posts? Here’s how to find out about those keyword searches. Ask The Experts: 1. My #1 goal is to go on a 2-week vacation without worrying about losing two overpriced listing...

Parade of Techniques: 1. Here’s what happens when you edit the listing remarks down to one essential selling feature 2. Here’s the real secret to sowing seeds that you actually reap Ask the Experts: 1. My #1 goal is to actually do my Top Things To Do, not just write them down 2. I’m in a major rut and I’ve already cleaned my office. Now what?

Parade of Techniques: 1. Here’s how to create and send an email newsletter quickly and affordably 2. Here’s a creative way to protect your home when there is a title dispute over who owns the land you built your home on Ask The Experts: 1. My #1 goal is to keep my cool at the kitchen table when the sellers start marital bickering. I want the listing, but they’re arguing with each other. 2. My #1 g...

Parade of Techniques: 1. How do you thank your referral sources? Here’s a system that’s affordable and effective. 2. Here’s a simple challenge to ignite your mojo after a difficult week Ask The Experts: 1. My #1 goal is to win a listing but the seller speaks very little English and wants me to co-list with a Chinese speaking agent. How do I find one? 2. My sellers are expressing disappointment wit...

Parade of Techniques: 1. DOJ (and other entities) is sending clandestine “testers” into the marketplace, posing as buyers visiting your open house, and asking, “Can you show me other properties?” Make sure you have the right answers. 2. I have stopped calling and mailing to For Sale By Owners, because all I want is face-to-face contact - one sure way to make that happen is to visit their open hous...

Parade of Techniques: 1. Do you verify pre-approval or proof of funds before allowing your sellers to accept an offer? You will after hearing this. 2. Do you have a challenge protecting your prospecting time from interruptions? You won’t after hearing this. Ask The Experts: 1. My #1 goal is to prevent running out of patience with inexperienced and incompetent co-broke agents who are messing up tra...

Parade of Techniques: 1. Agents aren’t the only people confused by the new rules and regulations. Double-check your closing statements from the Title Company to make sure the commission is charged correctly. 2. If you fired a buyer a year ago, and now they want to work with you again, should you? Ask the Experts: 1. My #1 goal is to protect my buyers from being recorded on camera without their kno...

Parade of Techniques: 1. Gratitude is one of the most powerful motivators. Here’s how to harness the power. 2. How to leverage random acts of kindness without being tacky. Ask The Experts: 1. My closings are coming in a cluster and then I have nothing pending. Is there anything new under the sun to get listings? 2. My listing has been on the market for 133 days, with lots of showings and the price...

Parade of Techniques: 1. What happens when you decide to avoid all conversations about politics, religion, and social economics? Listen in and find out. 2. What happens when you just get it on the market in spite of Sellers not making all the repairs to bring it up to market-ready price? Listen in and find out. Ask the Experts: 1. My #1 goal is to prepare my Sellers for the worst - paying full com...

Parade of Techniques: 1. Get out among people and network, because they will ask, “When is the market going to crash?? Here’s how to prepare an answer. 2. Get a FSBO to consider listing with you with a new twist on the Net Sheet. Ask The Experts: 1. I have a stagnant listing, on the market for 90 days. How do I refresh it? 2. What is the best way to take advantage of all the chatter about the new...

Parade of Techniques: 1. When offering a “Free CMA” use clearer wording to avoid being accused of a bait & switch tactic 2. The CRM Lofty (formerly Chime) now offers 45 templates for landing pages Ask the Experts: 1. My #1 goal is to promote my experience, ethics, and caring on social media without self-promotional puffing. How do I emphasize my experience without bragging? 2. My #1 goal is to fin...

Parade of Techniques: 1. Book recommendation: The 5 AM Club 2. Video captioning recommendation: Instagram, caput, insult Ask The Experts: 1. My #1 Goal is to calm my Sellers and manage their expectations while Days-On-Market are lengthening. 2. My #1 Goal is to be happy staying with my current company, but I am getting overtures and offers from competitors. What would you look for if you were cons...

Parade of Techniques: 1. Demographic stats (especially about Baby Boomers) that underscore the importance of having a follow-up system 2. Creating a MOVING Checklist for your buyers and sellers Ask The Experts: 1. I’m getting blindsided by my seller's girlfriend who is out of the country and not even on the title but calling me constantly. How do I know who the real Decision Makers are? 2. I am st...

Parade of Techniques: 1. Create a dedicated line with a VM message for all your listings explaining compensation to the buyer’s broker 2. The 80-10-10 rule for managing buyer expectations Ask The Experts: 1. What are the most currently effective marketing expenses that you get a return on? 2. How do I prove my value to a luxury seller who asks for y credentials when I have little or no track recor...

Parade of Techniques: 1. I visited a new dentist and learned the value of a WOW factor 2. The word “lawsuit” has become part of the conversation. How about we just stop using it? Ask The Experts: 1. My #1 Goal is to get my buyers, who are family friends, to stop making lowball offers, but because they are family friends I feel like I’m letting them down when they don’t get the house. 2. My #1 Goal...

GOALS Have you set your goal for the second half of 2024 yet? Remember that goals give us the energy we need - and for them to work their magic, they should be specific, measurable, attainable,, something you want for you, visualized and with a time limit. Begin with a review of your January 1 thinking, and does everything you thought back then still apply today? When is enough enough? And finally...

Parade of Techniques: 1. For those who have a CRM and ChatGPT, here’s a system for fresh messaging all of your Platinums with one push of a button. 2. Ever have deals on the brink of falling apart, and your clients are super anxious? Here’s a communication technique that’s sure to keep the heebie-jeebies at bay, and create grateful and peaceful clients. Ask the Experts: 1. My #1 goal is to maintai...

Parade of Techniques: 1. zoodealio.com - You put in your address and the information about the property and it creates a chart of options for cash offers. A consolidated cash offer platform! 2. A question to add to your arsenal when you are going on a relo listing appointment that might get you more listings. Ask the Experts: 1. My number one goal is to clean up my database. I’ve got people in the...

Parade of Techniques: 1. Free marketing technique by changing your WIFI network name (Your Favorite Realtor) (Your Neighbor Is A Realtor) 2. The new best time to call expireds (7:45 AM - 8:15 AM) Ask the Experts: 1. My Seller is turning down showings after 45 days on the market. How do I remotivate them? 2. Three expired listing appointments ended with a surprise - they want to interview other age...

In this episode of M W/ M&M (by the way, Happy Anniversary Mike & Mary) Parade of Techniques: 1. How to get a FSBO’s attention with the sharp angle question… If you knew you would net more money in your pocket hiring me than by doing it yourself, would you consider letting me handle things for you? And then follow up with a system of mailings 2. How to generate inquiries with marketing stickers, a...

Parade of Techniques: 1. The word of the day is perspective. A POT from Mike about a free app called Mortgage News Daily, which gives you rates and mortgage news. 2. We have a guy who has gotten 8/8 of his last listing appointments. On interesting approach: when he gets a new listing lead, he attempts to meet with them the same day. Ask the Experts: 1. My number one goal is to stop freaking out. O...