Midlife Business Academy - Business strategies for midlife entrepreneurs ready to grow and get more clients.

 When setting goals, the result is the place to start. What do you want to accomplish? Dr. Elizabeth Rosner is a Certified Traier and Special Projects Manager for the Martin Luther King Center is Atlanta, GA as well as an entrepreneur - teaching college students how to graduate debt free. Each of these endeavors is a goal-oriented passions. By reverse engineering the path, Dr. Roz accomplishes her...

Peanut Butter and Jelly. Salt and Pepper. Ketchup and Mustard. Sales and Marketing. Each one completes the other! Join Liz Rossilli and Lori as they talk about Sales and Marketing. Why each depends on the other but how they are so different. Free Gift: Free consultation Connect With Liz: https://www.facebook.com/SalesSavvy https://www.linkedin.com/company/get-sales-savvy/ https://www.linkedin.com/...

Free Gift: Free consultation Connect With Liz: https://www.facebook.com/SalesSavvy https://www.linkedin.com/company/get-sales-savvy/ https://www.linkedin.com/in/lizrossilli/ Resources: Are you frustrated that your business isn't growing? "Messy to Magnetic: Unlocking the Secret to Effective Marketing" is a free course that goes over the top 10 mistakes small business owners make with attracting th...

Is using media and tv right for your businesss? Or, will this take away from your message and your brand? It all goes back to what are your goals? Will this enhance or detract from your goals. Join Lori as she talks about the pros and cons of using media and TV for your business. Resources: Are you frustrated that your business isn't growing? "Messy to Magnetic: Unlocking the Secret to Effective M...

Christine McIver, Inspired Choices Network is our guest as we talk about the Power of our Voices. There are so many ways today to share our message from radio to podcasts to TV. And all of these are within our reach due to the power of the Internet. We talk about the how and the why of using media in our businesses. Website: https://www.inspiredchoicesnetwork.com/ Connect With Christine: https://w...

Is your marketing stale? Tired of doing the same old, same old? Today's episode shares some ways to get out of the marketing rut and start doing different. Sometimes it can be as simple as adding a twist to what you are already doing. A new coat of paint, so to speak. Join us as we talk about getting creative! Resources: Are you frustrated that your business isn't growing? "Messy to Magnetic: Unlo...

Thinking outside the norm for our marketing is what makes us stand out. Join Rosie Battista as we talk about card decks and how we can use them in our business. Custom card decks can serve so many purposes for our business. Let's talk about ways to use them to promote and grow our brands and our businesses. Website: https://rosiebattista.com/ Free Gift: Over 250 Ideas for your Card Deck Resources:...

Speaking is one of the best ways to grow your business, brand yourself and uplevel your reputation as a speaker. This episode contains simple ways business owners can uplevel their speaking business and bring in more clientsby leveraging their time and their message.  Resources: Are you frustrated that your business isn't growing? "Messy to Magnetic: Unlocking the Secret to Effective Marketing" is...

Death by slides. Lots of type. Boring copy. No pictures. Things whizzing around. Sound familiar? Brigette Callahan is an expert at creating slides that convert - slides that will bring in dollars to your business! Actionable takeaways that you can implement with this episode.  Website: https://presentationdesignexpert.com/ Free Gift: My Favorite Free and Low Cost Image Banks Report Resources: Are...

The top THREE business questions that come up all the time and my answers to them. Today we range from uncoachable clients to how to get more clients to do I REALLY need to "do" social media? These answers just MAY surprise you! Resources: Are you frustrated that your business isn't growing? "Messy to Magnetic: Unlocking the Secret to Effective Marketing" is a free course that goes over the top 10...

Your 60 second marketing message can make or break a new relationship - whether it's a potential client or new referral partner. Rochelle Lisner, of Dynamic Business Growth, talks about how now, more than ever, businesses need every advantage. Keeping a sharp eye on sales, improving processes and make sure your message is clear are all advantages every business owner can use. Website: https://dyna...

For small businesses, personality tests can make or break the team, the business and the communication within the business. Many times, businesses think they are "too small" to worry about these details. For small business owners, these tests can help improve communications between the business and your clients. This can mean smooth relationships and great communication and a memorable experience...

Building and maintaining an email list is a business game changer. This episode talks about why you need a list and how to start building one. Email is not going away. Embrace it and use it! Resources: Are you frustrated that your business isn't growing? "Messy to Magnetic: Unlocking the Secret to Effective Marketing" is a free course that goes over the top 10 mistakes small business owners make w...

From a small island in Spain to a worldwide presence, Loentine Boxem shares how she has grown and scaled her business. Loentine shares some of the triumphs and challenges she has faced along the way. Steady wins the business race. Website: https://www.leontineboxem.com/ Free Gift: 1-hour free online Freedom Code™ Coaching session worth €300. Connect With Leontine: https://www.instagram.com/leontin...

Investing in time today can save you more time in the long run. Using an interview and quotes with a branding expert to talk about compounding time and how and why you should start automating parts of your business.  Resources: Are you frustrated that your business isn't growing? "Messy to Magnetic: Unlocking the Secret to Effective Marketing" is a free course that goes over the top 10 mistakes sm...

Our processes and how we set up the back end of our businesses can make us money... or keep us from being productive. Melissa Sager is a master of making sure your business admin and bookkeeping is set up to save you time and make your business money!  Website: https://sagesolution.consulting/ Free Gift: $300 off. The regular price is $1795. Discounted price is $1495 Discount Code: FBLIVE22 Resour...

Mindset... it can help... or not... how you grow in your business. Do you have a growth mindset? Do you have a positive outlook?  Resources: Are you frustrated that your business isn't growing? "Messy to Magnetic: Unlocking the Secret to Effective Marketing" is a free course that goes over the top 10 mistakes small business owners make with attracting their ideal client and converting those client...

Mindset is critical for a business owner to succeed. Join Cyrus Bush, an expert in EFT (Emotional Freedom Technique) as he talks about ways we can control self-sabotage, imposter syndrome and all the other things that can derail business owners today. Website: https://cyrusbush.com/ Free Gift: Success Strategy Session Connect With Cyrus: https://web.facebook.com/cyrusbush https://www.instagram.com...

Our websites are more than just a place to talk about your services. They can be seen anywhere in the world, they work for you 24/7 and they are the first impression of your business. Have you given yours any love lately? Let's talk about websites.  Resources: Are you frustrated that your business isn't growing? "Messy to Magnetic: Unlocking the Secret to Effective Marketing" is a free course that...

My guest, Patty Wells, is a visual brand expert. And, a visual brand is such an important part of our businesses!  Did you know that having branded photography plays a key role in how you and your business is perceived? Join us as we discuss ways to use branded photography to grow your business! Website: https://www.brandingthatclicks.com/ Resources: Are you frustrated that your business isn't gro...

Lead magnets are one of the top strategic ways to grow your email list. Value in exchange for value. How do you determine what you need for your business and how do you know you are giving value? All this and more in this episode.  Resources: Are you frustrated that your business isn't growing? "Messy to Magnetic: Unlocking the Secret to Effective Marketing" is a free course that goes over the top...

Everybody loves a good quiz - from what's your Harry Potter character to what type of business owner are you to what is your body type. Quizes are a strategic way to grow your email list if done correctly. Catharine O'Leary is the master of quizzes. In this episodes she shares why you may want to consider a quiz for your lead magnet.  Website: www.catharineoleary.com Free Gift: Learn what quiz typ...

Networking with other like minded business owners can be fun certainly, but you do want to be strategic about how you network. Today's episode discusses ways to turn your networking into sales conversations. Resources: Are you frustrated that your business isn't growing? "Messy to Magnetic: Unlocking the Secret to Effective Marketing" is a free course that goes over the top 10 mistakes small busin...

Many businesses have been built solely on networking - face to face, toes to toes, eye to eye. Arlene Stearns is a master networker who is strategic about her networking. In this episode she discusses how she networks and some strategies you can use to build your "networth."  Website: https://imageupsystem.com/ Connect With Arlene: https://www.facebook.com/ImageUpSystem/ https://twitter.com/@image...

Memberships are the new be all for small businesses. But are they all they are cracked up to be? Lori talks about membership creation and some things to consider before starting a membership for your business.  Resources: Are you frustrated that your business isn't growing? "Messy to Magnetic: Unlocking the Secret to Effective Marketing" is a free course that goes over the top 10 mistakes small bu...