MicroConf On Air

Join Peldi Guilizzoni from the MicroConf stage in Dubrovnik, as he details his 7-step journey from maker to entrepreneur. Peldi is the CEO of Balsamiq, and his talk is loaded with tactics that will help you grow business beyond what you can achieve as a single maker. Links in the video: Watch this talk on YouTube Subscribe to the MicroConf YouTube channel MicroConf Europe 2025, Istanbul Exit Strat...

Don't leave millions on the table when you sell – finding the right buyer is crucial for maximizing the value of your life's work. In this video, Rob Walling describes the 6 different types of business buyers and where you can find them.   Watch this video on YouTube   Links in the episode: Exit Strategy Book Discretion Capital Quiet Light Brokerage TinySeed Acquire.com Flippa    

Are AI Agents going to kill SaaS? In this video I explain why SaaS businesses are so resilient, even through times of great disruption. In fact, there are a few ways you can take advantage of the latest AI trends to grow your business stronger.   Links in the episode: Watch this episode on YouTube MicroConf Connect MicroConf’s Mastermind Matching Program

Venture Capital can be a great tool for explosive growth, but it's not a fit for all startups. In this video I explain the downsides of VC, and share how most companies should approach their growth and funding.   Watch this video on YouTube: https://youtu.be/uc85Kg70_Ng   Links in the video: MicroConf Europe Tickets are on Sale: https://microconf.com/europe TinySeed: https://tinyseed.com/ TinySeed...

You need to be systematic and focused to find growth channels that actually move the needle as a bootstrapper. In this video, I'll cover some of the best, low cost SaaS marketing strategies that have worked in my businesses, and in the businesses I've invested in. Links in this episode: SaaS Launchpad: https://saaslaunchpad.co/ TinySeed Applications Open Through Feb 23rd: https://apply.tinyseed.co...

Incorrectly pricing your SaaS product is the easiest way to accidentally kill your business. I'll tell you how to fix your pricing, how founders fall into the trap of charging too little, and why charging more can catapult your business's growth.   Links in the episode: MicroConf Remote | May 21: https://microconf.com/remote Announcing a change in pricing and process: bit.ly/carthookpricing TinySe...

Rob Walling shares 5 predictions for the SaaS and broader startup market in 2025. Some of these represent great opportunity, and others will be big hurdles. Let us know what big disruptions that you see coming that he might have missed!   Links from the Pod: MicroConf Remote MicroConf Growth Retreat Watch this video on YouTube TinySeed Portfolio Startups For the Rest of Us Episode 735 | The 8 Leve...

In this video, Rob reviews six SaaS ideas sourced from Reddit threads. These ideas are unlikely to be worth billions of dollars, but they could grow into your next profitable SaaS business and let you walk away from your day job.   Links from the Pod: MicroConf Connect Applications are closing Today April 9th MicroConf Growth Retreat Watch this video on YouTube The SaaS Launchpad Inventory Managem...

Rob Walling speaks from the stage at MicroConf US 2023 to share how to hire your SaaS team. He covers job titles & incentives, hiring paths, and how to fire yourself - all with a focus on bootstrapped and mostly bootstrapped companies.   Episode Sponsor: As a founder, it’s easy to get caught up in the fun of building flashy new features. But failing to build a scalable architecture is a danger...

Incorrectly pricing your SaaS product is the easiest way to accidentally kill your business. I'll tell you how to fix your pricing, how founders fall into the trap of charging too little, and why charging more can catapult your business's growth.   Links from the Pod: Apply to MicroConf's Mastermind Matching Program before March 31st Invest in TinySeed Watch this video on YouTube Announcing a chan...

In this video, Rob interviews Snir Alayof about his stair-step approach to building a portfolio of Micro SaaS apps for the monday.com marketplace. Snir reveals how he explored users' needs and validated potential solutions. He then details how his team launched, refined, and supported these apps to go from $0k to $30k+ MRR in less than a year.   Links from the Pod: MicroConf Connect Applications w...

When do you know it's time to sell your company? After speaking with hundreds of founders, Rob and Dr. Sherry Walling identified 9 signs that it may be time for an exit. If you've dreamed of selling your business, pay attention to these signs, and strategize your exit.   Links from the Pod: TinySeed Applications are Open until Feb 23rd Watch this video on YouTube Back Exit Strategy on Kickstarter...

Many founders struggle with Imposter Syndrome and wonder how to get past it. It often shows up in different forms at the various stages in their founder journeys. Rob shares some of the forms that imposter syndrome takes and offers actionable advice if you are feeling like a fraud.   Episode Sponsor: As a founder, it’s easy to get caught up in the fun of building flashy new features. But failing t...

If you want to build an amazing SaaS product, building an audience is almost never the best use of your time. Rob shares what to do instead, giving practical tips on how to build a network and the benefits that it can provide your business.   Links from the Pod: MicroConf Connect Applications are open until the end of today, Jan 15th Watch this video on YouTube MicroConf The SaaS Playbook The Star...

Rob Walling takes the stage at MicroConf US 2024 in Atlanta to share his framework for B2B SaaS content marketing. After wasting thousands of dollars taking the wrong approach in marketing Drip in the early days, Rob shares how he would apply the 5 stages of customer awareness to B2B SaaS.   Links from the Pod: Watch this video on YouTube Register for MicroConf US 2025 in New Orleans Watch the res...

One of the biggest growth levers in your SaaS business is to embrace enterprise sales. Craig Hewitt, founder of Castos, shares how to drive sales so that you're not leaving revenue on the table.   Links from the Pod: The SaaS Launchpad – Start Free with “The DNA of a Great SaaS Idea” Watch this video on YouTube The SaaS Launchpad The SaaS Playbook Craig's YouTube Channel Castos Craig Hewitt (@TheC...

Choosing the right pricing strategy for your bootstrapped SaaS is critical. Freemium can be alluring, but it's not a pricing strategy – it's actually a marketing strategy. In this video, I'll explain why freemium is so tricky, and why you should almost always avoid it.   Links from the Pod: MicroConf Masterminds Applications Close on December 4th We are relaunching MicroConf Connect! Watch this vi...

In this video, I look at my investments across TinySeed to distill six lessons that you can use to inform decisions in your own B2B SaaS. If it sounds like I'm describing your company and you're looking for the right amount of funding and mentorship, apply for TinySeed's Fall 2024 batch.   Episode Sponsor: This week’s podcast was sponsored by  Lemon.io.  Cut down on hiring time by working with vet...

A great landing page is a tool that you will use to convert your website visitors into paying customers. Tracy shares several key ingredients that you need on your landing page, why they are effective, and show many examples of each.   Episode Sponsor: This week’s podcast was sponsored by  Lemon.io.  Cut down on hiring time by working with vetted devs at competitive rates. Get 15% off your first 4...

It's easy to get caught in the trap of building your product before marketing it. I'll show you a repeatable, predictable approach to marketing your SaaS before you even start coding. Following this approach will increase your chances of finding success without relying on luck.   Episode Sponsor: Techstack Struggling with tech decisions? Techstack, with over a decade of experience in startup softw...

Wish you could look at the metrics of your competitors? This year MicroConf surveyed 700 startups to see what is making them grow fastest, and what's slowing them down. Rob is joined by Asia Orangio to analyze the results of the 2024 State of Independent SaaS Report.   Links from the Pod: Watch this video on YouTube The SaaS Launchpad TinySeed Applications Are Open Until Sept 15th To get your copy...

Do you already have a validated SaaS idea, with some semblance of Product-Market Fit? In this video, Rob shares 5 tactical ways you can take your SaaS to the next level. Refining your pricing, adjusting your signup flow, and improving your onboarding are all powerful levers you can pull to unlock new growth for your SaaS business!   Episode Sponsor: This week’s podcast was sponsored by  Lemon.io....

Get all the details at https://www.saaslaunchpad.co Building a startup is hard! What if you could avoid the pitfalls, mistakes, and setbacks that will derail your progress and motivation? I've put everything I know about starting a profitable SaaS into one place. Avoid the mistakes I've seen too many first time founders make. Get access today to the full 9+ hour course today: https://www.saaslaunc...

Your next SaaS idea starts with solving a problem. Here are 8 new, niche problems that we've discovered with some explanations for each. If they seem like a good fit for you, check out Rob's 5 PM Pre-Validation framework, and get down to work...   Episode Sponsor: This week’s podcast was sponsored by  Lemon.io.  Cut down on hiring time by working with vetted devs at competitive rates. Get 15% off...

If you aren't careful, it's easy to waste time and energy building an MVP, or Minimum Viable Product, for a SaaS idea that no one is willing to pay for. This video lays out the 5 steps you should take to plan your MVP before you start building. It'll help you define your testable hypotheses, guide you on which metrics to consider as you plan and build, and will help you avoid feature bloat in the...